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The 2012 SEMA <strong>Show</strong> New<br />

Products Award Winners<br />

SEMA announced the winners of the New Products Awards on the opening day of the 2012 SEMA <strong>Show</strong>. Presented during<br />

the <strong>Show</strong>’s New Products Awards Breakfast, the awards spotlight innovative and cutting-edge automotive products either on<br />

the market or about to be introduced. Automotive designer Chip Foose, whose popular series “Overhaulin’” recently returned<br />

with an all-new season on Velocity, provided the keynote for the event.<br />

The awards are presented in 16 categories, and the judges’ criteria for selection included quality and craftsmanship, technical<br />

achievement, marketability and consumer appeal. More than 2,000 products were submitted for consideration this year.<br />

2012 New Products Award Winners<br />

Best New Collision, Repair and<br />

Refinish Product<br />

Winner: Matrix Wand 3-D Blueprinting System,<br />

Matrix Wand 3-D Blueprinting and<br />

Discovery System<br />

Runner Up: Goliath Carts,<br />

D1-A “Mobile Detailer” Detail Cart<br />

Runner Up: PRO-TECH-IT,<br />

PRO-TECH-IT Reusable Covers<br />

Best Engineered New Product<br />

Winner: Mastershift,<br />

Magnum Paddle and Sequential Type Shifter<br />

Runner Up: Detroit Speed,<br />

’64.5–’70 Mustang Aluma-Frame<br />

Runner Up: MSD Performance,<br />

MSD Atomic LS, EFI for LS Engines<br />

Best New Exterior Accessory Product<br />

Winner: Husky Liners, Husky 5th Wheel Tailgate<br />

with Backup Camera Mount<br />

Runner Up: Rampage Products LLC,<br />

Self-Contained Electric Mirror and Power Supply<br />

Runner Up: Hornblasters Inc.,<br />

HornBlasters Jackass 228VX<br />

Best New Interior Accessory Product<br />

Winner: Edge Products/Superchips, TrailDash<br />

Runner Up: Xtreme Outfitters,<br />

Cargo Assault Mount<br />

Runner Up: U-Ace Inc./Formosa Saint Jose Corp.,<br />

3D MAXDURA Floor Liner<br />

Best New Merchandising Display<br />

Winner: Extang/TruXedo/UnderCover,<br />

UnderCover Flex<br />

Runner Up: AMP Research, PowerStep POP<br />

Runner Up: Extang/Truxedo/UnderCover,<br />

UnderCover SwingCase<br />

Best New Mobile-Electronics Product<br />

Winner: INTRAPHEX,<br />

Smartphone Integration Device (S.I.D.)<br />

Runner Up: Auto-i (Canada) Corp.,<br />

Special OE Fit Camera for Commercial Van<br />

Runner Up: Brandmotion,<br />

Loftlite LED Interior Lighting Kit<br />

Best New Off-Road/<br />

4-Wheel Drive Product<br />

Winner: BedRug Inc.,<br />

BedRug and BedTred for Jeep<br />

Runner Up: Fuel-Tool,<br />

Fuel-Tool PT500 Fuel Transfer System<br />

Runner Up: Hi-Lift Jack Co.,<br />

Hi-Lift Off-Road Base<br />

Best New Packaging Design<br />

Winner: Edge Products/Superchips, TrailDash<br />

Runner Up: MSD Performance,<br />

MSD Atomic EFI, Master Kit Packaging<br />

Runner Up: Solution Finish Trim Restorer,<br />

Solution Finish, Rich Evans DIY Kit<br />

Best New Performance-Racing Product<br />

Winner: ATI Performance Products,<br />

ATI Cast Aluminum T-400 SuperCase<br />

Runner Up: Lingenfelter Performance<br />

Engineering, CTAP-001 Clutch and Throttle<br />

Activation Position Switch<br />

Runner Up: Zeitronix Inc., Ethanol Content<br />

Analyzer with Flow Through Sensor<br />

Best New Performance-Street Product<br />

Winner: COMP Performance Group,<br />

COMP Cams Four-Pattern Camshafts<br />

Runner Up: ProCharger,<br />

ProCharger i-1 Supercharger<br />

Runner Up: COMP Performance Group,<br />

Inglese Sidedraft EFI System<br />

Best New Powersports Product<br />

Winner: K&N Engineering Inc.,<br />

K&N Street Metal Intake System<br />

Runner Up: Warn Industries Inc.,<br />

Warn Vantage 3000-S Powersports Winch<br />

Runner Up: AMSOIL Inc.,<br />

AMSOIL Dominator Octane Boost<br />

Best New Street-Rod/Custom-Car<br />

Product<br />

Winner: MSD Performance, MSD Atomic LS,<br />

EFI for LS Engines<br />

Runner Up: Powertrain Control Solutions (PCS)<br />

Six-Speed Valve Body<br />

Runner Up: Circle Racing Wheels Inc.,<br />

Original Equipment Style Billet Wheel<br />

Best New Tire and Related Product<br />

Winner: Pirelli Tire North America,<br />

Pirelli Cinturato P7 All-Season<br />

Runner Up: Mickey Thompson Performance Tires<br />

& Wheels, ET Street Radial Pro<br />

Runner Up: Mickey Thompson Performance Tires<br />

& Wheels, Street Comp<br />

Best New Tools and Equipment Product<br />

Winner: Miller Electric Manufacturing Co.,<br />

Multimatic 200 TIG/MIG/Stick Welder<br />

Runner Up: Del City, Brake Line Wrench Kits<br />

Runner Up: Wray Products, The Stand Hand Plus<br />

Best New Van/Pickup/<br />

Sport-Utility Product<br />

Winner: CURT Manufacturing LLC,<br />

Easy Mount Electrical Brackets<br />

Runner Up: AnzoUSA, ’07 and up Chevrolet<br />

Silverado/GMC Sierra Five-Function LED<br />

Tailgate Spoiler<br />

Runner Up: Elephant Stand,<br />

Elephant Stand Swivel Hitch<br />

Best New Wheel and Related Product<br />

Winner: Hotchkis Sport Suspension,<br />

Hotchkis Performance Wheels Model–H Sport<br />

Runner Up: Concept One/Klutch Wheels,<br />

Concept One Executive CSL5.5<br />

Runner Up: Enkei Wheels, COMPE<br />

Best New Performance-Racing Product<br />

Winner: ATI Performance Products ATI<br />

Cast Aluminum T-400 SuperCase<br />

Best Engineered New Product Winner:<br />

Mastershift Magnum Paddle and Sequential<br />

Type Shifter<br />

Best New Powersports Product Runner-Up:<br />

Warn Industries Inc., Warn Vantage 3000-S<br />

Powersports Winch<br />

Best New Wheel and Related Product Winner:<br />

Hotchkis Sport Suspension, Hotchkis<br />

Performance Wheels Model–H Sport<br />

RACING & PERFORMANCE<br />

Current as of October 15, 2012<br />

A&T Clutch Components Supply..............36242<br />

A-Belt-Lin Industrial & Trading Co. Ltd. ........21224<br />

ACC Performance Products .................23322<br />

AccuAir Suspension.......................21355<br />

ACE Fuel Systems/ASNU ...................22721<br />

Ace Manufacturing & Parts Co. ..............20765<br />

Acme Manufacturing Co. ...................23431<br />

ADDCO Industries Inc. .....................23937<br />

Adomani Electric .........................34225<br />

Advance Adapters ........................22629<br />

Advanced Clutch Technology Inc. (ACT) ........21249<br />

AEM Electronics..........................24313<br />

AEM Induction Systems ....................23053<br />

AERA Engine Builders Association ............25225<br />

Aeromotive Inc. ..........................23229<br />

aFe Power..............................21301<br />

AG Suspension ..........................24618<br />

Ahwooga.com ...........................21223<br />

Ain Tec Industrial Co. Ltd. ..................25124<br />

AIRAID Filter Co...........................24743<br />

Air Flow Research . . . . . . . . . . . . . . . . . . . . . . . .20733<br />

Air Lift Co. ..............................23233<br />

Akrapovic ..............................25149<br />

ALIENTECH SRL ..........................20539<br />

America Parts USA........................25221<br />

American Racing Headers ..................21409<br />

AMSOIL Inc..............................24661<br />

ANSA..................................22321<br />

AnzoUSA ...............................20333<br />

AR21 ..................................37229<br />

ARP Inc.................................22549<br />

Atech Motorsports ........................24529<br />

ATI Performance Products ..................20577<br />

ATS Diesel Performance ...................23025<br />

ATS USA ...............................31241<br />

A2Z Racer Gear ..........................21563<br />

Auburn Gear Inc. .........................22621<br />

Aurora Bearing Co.........................20557<br />

AutoGuide.com ..........................25075<br />

Auto Meter..............................22931<br />

Automotive Centre of Excellence (ACE) ........31237<br />

Automotive Research Center of Auto Club<br />

of Southern California....................33242<br />

Auto-Physics . . . . . . . . . . . . . . . . . . . . . . . . . . . .23022<br />

Badger Air-Brush Co. ......................24113<br />

Baja Designs Inc..........................23333<br />

B&M Racing & Performance/Flowmaster/Hurst . .22343<br />

Barrett-Jackson Auction Co. LLC . . . . . . . . . . . . .21443<br />

BASF-The Chemical Co.....................21455<br />

BBK Performance Inc. .....................24515<br />

BC Racing ..............................21625<br />

BD Diesel Performance ....................20569<br />

Better Life Technology LLC .................21205<br />

Billy Boat Performance ....................23024<br />

Bilstein Shock Absorbers ...................23361<br />

BluePrint Engines ........................24713<br />

BorgWarner Turbo Systems .................21635<br />

Borla Performance Industries................23667<br />

Brad Penn Lubricants .....................33244<br />

Braille Battery ...........................24419<br />

The Brake Man Inc. .......................22832<br />

BrakeQuip ..............................21228<br />

Brembo North America Inc. .................23561<br />

Buddy Bar Casting........................23316<br />

Bully Dog Technologies ....................21361<br />

Burns Stainless LLC.......................20048<br />

C&R Racing Inc...........................25263<br />

Caddyshack Golf Cars .....................24931<br />

Camco Auto Sangyo Co. Ltd. ................20729<br />

C&R Racing Inc...........................25263<br />

Canton Racing Products....................24519<br />

Caravan Global ..........................23329<br />

Car Mate USA/RAZO ......................20627<br />

Carroll Shelby Engine Co./DenBeste Motorsports. .21557<br />

CarTech/SA Design .......................22534<br />

Centerforce Clutches .....................24137<br />

CFR Performance.........................20004<br />

Championship Auto <strong>Show</strong>s Inc. ..............23337<br />

Champion Oil............................20062<br />

Changzhou Yu Chen International Trade Co. Ltd. .35235<br />

Chih Yu Enterprise Co. Ltd...................21725<br />

Cipher Auto .............................32223<br />

Cixi SALENT Rubber and Plastic Science<br />

& Technology Co. Ltd.....................20773<br />

Classic Design Concepts ...................21335<br />

CleanTools Inc............................23413<br />

CML USA ...............................20542<br />

CNRacing Performance Products Co. Ltd........34273<br />

Cometic Gasket Inc........................20346<br />

COMP Performance Group ............22613, 22713<br />

CORSA Performance Exhausts ...............24223<br />

Covercraft Industries Inc....................23343<br />

Continued on page 19<br />

#SEMA<strong>Show</strong> |<br />

SEMA <strong>Show</strong> <strong>Daily</strong><br />

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