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Generation Y and the Workplace Annual Report 2010 - Haworth

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62<br />

Focus<br />

Facilities Management Support Services<br />

What reception services would you prefer to have?<br />

What food facilities would you prefer to have in your workplace?<br />

What social facilities would you prefer to have at work?<br />

Overview<br />

Employees always prefer having on-site facilities ranging from a reception to catering services <strong>and</strong> even<br />

access to a range of social facilities, such as shops <strong>and</strong> gymnasiums. Dem<strong>and</strong> <strong>and</strong> expectations for such<br />

services in <strong>the</strong> workplace seem to be increasing with time <strong>and</strong> more real estate developers are offering<br />

a wider range of facilities on site. Efforts to meet such a dem<strong>and</strong> may in turn yield a sense of belonging<br />

<strong>and</strong> possibly cohesion between employees <strong>and</strong> <strong>the</strong> workplace. However <strong>the</strong> cost of operating this type of<br />

facilities in prime location, could be extravagant, <strong>and</strong> few property owners can actually offer it. Instead<br />

<strong>the</strong> proximity of <strong>the</strong> workplace to a wide range of social facilities is often favoured.<br />

The results:<br />

Reception <strong>and</strong> Secruity<br />

We have seen new workplace models offering a wide choice of facilities on site, with <strong>the</strong> objective<br />

to recreate a sense of community <strong>and</strong> belonging to <strong>the</strong> space. This ‘streetscape’ concepts are more<br />

common <strong>and</strong> increasing in dem<strong>and</strong> particularly where security <strong>and</strong> access is an issue. 79% of The<br />

<strong>Generation</strong> Y prefers at least a 5 Star service in <strong>the</strong> workplace (reception services <strong>and</strong> security guard)<br />

with 37% a concierge type of service (54% in India).<br />

Figure 23: Reception Services: <strong>Generation</strong> Y 18-25 yrs<br />

old, all countries<br />

The <strong>Generation</strong> Y preferences in particular are<br />

very high compared to <strong>the</strong> rest of <strong>the</strong> sample,<br />

with requirements for 5 stars to 7 stars services,<br />

requesting a high level of reception services as far<br />

as dedicated concierge services on-site. It follows<br />

<strong>the</strong> <strong>Generation</strong> X requirements, but to a higher<br />

service level.<br />

Global WorkPlace Innovation<br />

Figure 24: Level of services across <strong>the</strong> industry sectors, <strong>the</strong> age groups, per country.<br />

The dem<strong>and</strong> from females <strong>and</strong> males are equally very high, with male percentages higher than female.<br />

We can observe some differences per industry sector, with <strong>the</strong> Finance <strong>and</strong> Media sectors having<br />

higher requirements.<br />

League table: Support Services<br />

Copyright © <strong>2010</strong>, Johnson Controls. Confidential. All Rights Reserved.<br />

Intellectual Property Johnson Controls, <strong>Haworth</strong> <strong>and</strong> iDEA.<br />

When a campus is too big<br />

it’s a waste of resources as<br />

employees are not motivated to<br />

use facilities if <strong>the</strong>y are not<br />

easily reachable.... Don’t forget<br />

to right size <strong>the</strong> ‘perfect<br />

workplace’…<br />

Galith, 1984<br />

India is <strong>the</strong> most dem<strong>and</strong>ing<br />

country<br />

The 18 to 25 yrs old are <strong>the</strong><br />

most dem<strong>and</strong>ing age group<br />

The Finance Industry <strong>and</strong><br />

Media, Communication &<br />

Marketing Industry are <strong>the</strong><br />

most dem<strong>and</strong>ing industry<br />

sectors<br />

Male employees are more<br />

dem<strong>and</strong>ing than female<br />

employees<br />

63

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