FORD ESCORT
FORD ESCORT
FORD ESCORT
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
<strong>FORD</strong> <strong>ESCORT</strong>
Four decades after the last Model T rolled off the<br />
production line a new era was emerging for Ford.<br />
As the ‘Swinging Sixties’ drew to a close, making<br />
way for what Tom Wolfe described as the “Me<br />
Decade”, there was revolution in the air. Not just<br />
in the streets of Paris, or in music where the likes<br />
of The Beatles, Rolling Stones and Bob Dylan<br />
generated new formats, but also in fi lm – ‘2001 –<br />
A Space Odyssey’ for example – and fashion.<br />
And in its own way Ford was also undergoing a<br />
revolution in Europe, although of a considerably<br />
more peaceful kind.<br />
In the decades following the end of the Model T,<br />
Ford’s European empire had grown into two distinct<br />
business operations: the British based company<br />
headquartered at Dagenham on the edge of<br />
London and a German business located by the<br />
Rhine in Cologne.<br />
There had been a rapid expansion in Ford’s UK<br />
facilities with a new engineering centre and parts<br />
depot at Avely eight miles (13 Kms) from Dagenham<br />
and more manufacturing facilities at Basildon.<br />
But more was needed.<br />
Escort | 3
| Escort<br />
European co-operation<br />
was in the air<br />
Prevented by the Government from further<br />
expansion at Dagenham, Ford bought a 329-acre<br />
(133 hectare) site at Halewood, near Liverpool in<br />
1959. When completed in 1963 its annual volume<br />
would be 200,000 units.<br />
Between them Ford in Germany and the UK<br />
developed and built largely unique product ranges.<br />
Virtually, the only thing they shared in common<br />
were the Blue Oval and the word ‘Ford’.<br />
But European co-operation was in the air on a<br />
much broader, political level. The European Union,<br />
or Common Market, was underway with Britain<br />
knocking on the door, although it wasn’t until 1973<br />
that the UK finally joined.<br />
In reality, the integration of Ford’s British and<br />
Continental operations had already started in<br />
1965 with the launch of the Transit medium van,<br />
but Henry Ford ll was determined to drive integration<br />
further to reduce duplication and improve efficiency,<br />
not just in design, engineering and management
ut, also, to upgrade the distribution network. In<br />
France and Italy, for instance, both British- and<br />
German-built Fords were sold through separate<br />
dealer networks.<br />
Ford of Europe came into being following a meeting<br />
in Paris during June 1967 after Henry Ford ll had<br />
seen Dan Gurney and A.J. Foyt notch up the<br />
second consecutive victory with the GT40 at Le<br />
Mans. Heading up the new organisation would be<br />
John Andrews, previously managing director of<br />
Ford Germany.<br />
The mainstay of Ford Germany’s product line-up<br />
was the Taunus range, but its appeal had been<br />
waning by 1967 and 1968 both in Germany and in<br />
other European export markets. A new product<br />
was desperately needed.<br />
Meanwhile Ford of Britain had been pressing<br />
ahead with the development of a replacement for<br />
the Anglia 105E which had been in production<br />
since 1959 and proved hugely successful selling<br />
nearly 1.3 million saloons and wagons.<br />
The Escort prototype was<br />
the start of a phenomenal<br />
success story for Ford (far<br />
left). The Escort’s interior<br />
was simplicity itself, note<br />
the rev counter mounted<br />
on top of the fascia<br />
Escort | 5
British engineers were determined<br />
to keep to a simple, safe formula<br />
| Escort<br />
Planning the Anglia’s replacement – the car that<br />
ultimately became the new Ford Escort – had<br />
started in 1964. Its British engineers were<br />
determined to keep to a simple, safe formula of<br />
front engine, rear-wheel drive even at a time when<br />
front-wheel drive and more sophisticated<br />
suspension than the Escort’s MacPherson struts<br />
and live rear axle were beginning to find favour with<br />
British and, especially, European rivals.<br />
The most novel feature of the Escort’s manu-<br />
facturing was a one-piece pressing from the ‘B’<br />
posts back to ensure, amongst other things, better<br />
door fit. There were other novelties: its compact<br />
29 ft (8.8mtr) turning circle, Ford’s patented<br />
Aeroflow ventilations system that changed the<br />
cabin air every 29 seconds, 5000-mile (8000Kms)<br />
service intervals and chassis and suspension<br />
systems that were lubricated for life.Otherwise<br />
the simple, yet robust engineering was a then<br />
contemporary equivalent to the original Model T.<br />
Originally, the Escort was planned to continue<br />
the Anglia name, but it was felt to be too ‘British’<br />
and Escort was adopted instead. Ford of Britain,<br />
though, had already used the Escort name in the<br />
1950’s on a wagon version of the 100E Anglia.<br />
German product planners and engineers were<br />
more sceptical, fearing that the Escort’s simplicity<br />
would count against its more sophisticated rivals.<br />
Despite these reservations, Ford’s Genk plant<br />
was tooled up to produce Escorts that would be<br />
sold in Europe through a single Blue Oval network,<br />
as the Ford Britain and Germany dealers were<br />
gradually amalgamated.<br />
Production began in late 1967, ensuring a<br />
sufficent supply in the dealers following the first
unveiling at the Brussels motor show early the<br />
following year.<br />
The Escort was an instant hit with the public<br />
with 12,000 cars, worth £7 million, exported in the<br />
first three months, and much to the surprise of<br />
Ford of Germany helping the company to recover<br />
2.2 percentage points of the German market by<br />
the end of 1969.<br />
Four decades ago, manufacturing and<br />
engineering techniques didn’t allow for the use of<br />
sophisticated modular construction that is familiar<br />
today. And, in any case, the concept of niche<br />
products like the S-MAX and Kuga developed<br />
from a shared set of components clothed in unique<br />
body styles was way over the horizon.<br />
Nevertheless, the Escort was made available as<br />
a two- and four-door saloon as well as wagon and<br />
van versions powered by a new engine range in<br />
1.1-, 1.3- and 1.6-litre guise developing from<br />
45 Bhp (33kW/60PS) to 88 Bhp (65kW/89PS).<br />
It was also the first small Ford to be offered with a<br />
three-speed Borg-Warner automatic transmission.<br />
By the end of the first year of production there were<br />
eight models on offer and plenty more would follow<br />
over the years.<br />
The choice ranged from the basic standard<br />
models through to Super trimmed ones, lively<br />
1300GTs to sporting Twin-Cams.<br />
Three-door wagons were<br />
part of the Escort line-up<br />
(far left). But quite why this<br />
four-door’s boot is full of<br />
eggs is anyone’s guess<br />
Escort |
19 RS 2000 Escort<br />
| Escort<br />
A portent of what was to come for the Escort took<br />
place under the unforgiving television lens in Britain<br />
just 17 days after it debuted. The occaision was a<br />
programme called ‘World of Sport’ which was<br />
covering rallycross at Croft, Yorkshire where the<br />
new Escort won its very first motor sport event.<br />
Its driver would beome synonymous with Ford<br />
Escorts throughout his and the car’s motor sport<br />
career: Roger Albert Clark.<br />
Motor sport victories came thick and fast for the<br />
Escort: Roger Clark (again) and Jim Porter drove it<br />
to its first international rally on that spring’s Circuit<br />
of Ireland and in May, Frank Gardner drove an<br />
Alan Mann-prepared Group V Escort to its first<br />
international race victory at Zolder, Belgium setting<br />
a new lap record along the way.<br />
Over the next four decades five generations of<br />
rear-, front- and all-wheel drive Escorts would play<br />
key roles in rallying, especially, and to a lesser extent<br />
in circuit racing. But what is, perhaps, unique<br />
about the Escort compared to rival competition<br />
cars is that its relative simplicity, rugged build quality<br />
and comparatively low cost meant that it became<br />
the staple car for clubmans and beginners across<br />
continents and for generations of drivers.<br />
In the upper echelons of international rallying its<br />
victories are legion, from the Monte Carlo to the<br />
East African Safari, Escorts have won them all.<br />
And that’s without counting marathon events like<br />
the World Cup Rally, both the original in 1970 and<br />
the 25th anniversary event, with the same pairing<br />
of Hannu Mikkola driving and Gunnar Palm,<br />
navigating, victors on both events.
19 0 and Hannu Mikkola<br />
and Gunnar Palm<br />
celebrate a famous victory<br />
on that year’s marathon<br />
London-Mexico rally<br />
Escort | 9
10 | Escort<br />
Top left: 19 1 East African<br />
Safari Rally. Back in the<br />
19 0s race and rally drivers<br />
turned their hand to any<br />
motorsport - that’s F1 pilot<br />
Jackie Stewart and ace<br />
rally driver, Hannu Mikkola<br />
at a Rally-Cross meeting.<br />
Night time ice racing<br />
(far left)
Escort Mark II<br />
It took just five months for the first 100,000 Escorts<br />
to be built at Halewood, with production running<br />
at a thousand a day. More than half were destined<br />
for export, many in knock-down form for local<br />
assembly in countries like: Trinidad, South Africa,<br />
New Zealand, Eire, Belgium, Portugal, Malaysia<br />
and Thailand. Just like its illustrious forebear<br />
the Escort was turning into another international<br />
product for Ford.<br />
Escort wagons and vans also attracted the<br />
attention of specialist coachbuilders like Dormobile<br />
and Canterbury in the UK who transformed them<br />
into caravan conversions.<br />
In 1968 Ford had its first cinematic encounter<br />
with 007, when Escorts were used in an ice race in<br />
‘On Her Majesty’s Secret Service,’ starring George<br />
Lazenby in his only appearance as James Bond<br />
with Diana Rigg as the love interest.<br />
By 1972 Escort customers could choose from<br />
a range of 19 models with prices in the UK starting<br />
as low as £853 and in the same year, Halewood<br />
produced its 200,000th model. It would take just<br />
Escort | 11
12 | Escort
another two years before Ford’s factories around<br />
the world would produce the two-millionth Escort.<br />
Even the Taiwanese were building the car up from<br />
CKD kits following the formation of Ford-Lio Ho<br />
Motor Co. Ltd.<br />
On its way to achieving that success, the<br />
1,288,957th Escort had been assembled in Britain,<br />
beating the record previously held by its<br />
predecessor, the Anglia.<br />
Ford was always prepared to go that extra mile<br />
to help meet local demands such as those for<br />
Bermuda where the blanket speed limit was a<br />
paltry 20mph (32 Km/h). To prevent the cars from<br />
permanently stalling, Ford equipped Escorts<br />
bound for the islands with special gear ratios.<br />
By 1975, the Escort was ready for a face lift.<br />
The new model acquired a much sharper, almost<br />
Origami style, with a more angular profile that was<br />
becoming popular amongst European car<br />
designers at the time.<br />
The new body shape provided greater interior<br />
room and thanks to 25 per cent larger windows the<br />
Mark ll gained 100 lbs (45 Kgs) in weight. It was an<br />
ambitious product range as well with a new 1600cc<br />
version of the Kent block which retained the same<br />
cylinder bores as the 1300 so it could be machined<br />
on the same production line.<br />
Also appearing for the first time on an Escort<br />
was the famous shield of Ghia, one of Turin’s best<br />
known styling houses and now part of Ford.<br />
The Escort Ghia featured with a wood trim, fully<br />
equipped fascia and radio all as standard<br />
equipment for the first time.<br />
If the Mark 1 Escort had left its rallying rivals in<br />
its wheel tracks then the Mark ll 16-valve RS1600<br />
was destined to become the most successful rally<br />
Escort of all time.<br />
The fuel crises of the mid-70s hit motorists hard<br />
leading Ford to launch an economy version of the<br />
Escort Popular with cross-ply tyres and a 41Bhp<br />
(30.6kW) engine. Test engineer Dennis Kemp took<br />
the search for economy to extremes when he drove<br />
a specially modified Escort with one gear, no front<br />
brakes, stripped of trim and sound deadening and<br />
with a specially lightened engine at tortoise-like<br />
speeds to achieve 118.7mpg (2.4l/100Kms).<br />
The search for alternative fuels had already started<br />
and in 1978 at the Blackpool Mining Festival Ford<br />
displayed a 1.3 Escort powered by ‘Cresto’ petrol<br />
derived from coal. One ton of coal might have<br />
produced 50 gallons of petrol and 80 gallons of light<br />
oil, but subsequent events such as the 1984 British<br />
miners strike soon ended such experimentation.<br />
When Mark ll production drew to a close,<br />
960,007 had been produced at Halewood and<br />
848,388 at Ford’s Saarlouis plant on the border of<br />
Germany and France.<br />
Far left: In the mid and late<br />
19 0s the Mark 2 Escort<br />
RS models dominated<br />
world rallying. Above is<br />
the RS1 00 version and<br />
opposite Hannu Mikkola<br />
on the 19 9 Portugal rally<br />
Escort | 13
1 | Escort
Escort Mark III<br />
Ford knew that if the replacement for the Mark ll<br />
Escort was to stand a chance against its European<br />
rivals then it would have to forsake rear-wheel drive.<br />
It had already successfully produced the front-<br />
wheel drive Fiesta and that provided the template<br />
for the latest Escort.<br />
A 500 strong engineering team took five years<br />
to develop what Ford of Britain’s managing director,<br />
Sir Terence Beckett described then “as the most<br />
important car in our history.”<br />
Code named ‘Erika’ it took 2500 hours in the<br />
wind tunnel to hone its 0.385 Cd – 0.375 for<br />
the XR3 – and exhaustive testing at Ford’s Lommel,<br />
Belgium, testing ground. It also featured a new<br />
family of overhead camshaft engines, known as the<br />
Compound Valve angle Hemispherical chamber or<br />
CVH for short.<br />
But the £500 million investment was worth it<br />
when it earned Ford the coveted European Car Of<br />
The Year trophy in 1981.<br />
Built at Halewood, Saarlouis and in the USA<br />
(although that car had only a passing resemblance<br />
to the European model) the new Escort passed the<br />
million mark in September, was the best selling car<br />
in the USA and the fastest selling car to date in<br />
Europe. It would go on to be the world’s best selling<br />
car in 1981 having sold 250,000 alone in the UK in<br />
1980; the same year that the first diesel engines<br />
featured in the Escort. Whilst the millionth Escort,<br />
a red 1.3L, rolled off Halewood’s production at<br />
11.30 am on Wednesday, 13th October, 1982.<br />
It and the Model T were even featured on a 19.5p<br />
British postage stamp of the time.<br />
Three- and five-door<br />
models proved popular<br />
throughout Europe whilst<br />
the XR3 (opposite) was<br />
also a sales winner<br />
Escort | 15
Above: 19 0 Escort Ghia<br />
1. l. Right above: The<br />
Wagon version proved<br />
popular with families.<br />
Bottom right: The first<br />
Escort Cabrio comes off<br />
the Karmann production<br />
line<br />
1 | Escort<br />
The RS and Mexico badges had now been largely<br />
replaced by the XR moniker applied to a range of<br />
hot hatches with the XR3 accounting for one in<br />
every 10 sold, although a limited edition German<br />
developed and built RS1600i was sold in small<br />
numbers in 1982 and ’83.<br />
Niche models were now creeping into product<br />
ranges and, following a 1981 concept study, Ford<br />
joined forces with German coachwork specialists,<br />
Karmann to develop and produce the first in a series<br />
of Escort cabriolets.<br />
A booted version, known originally as the Orion,<br />
appeared in 1983 coinciding with the Escort’s third<br />
consecutive year as the world’s best selling car:<br />
827,000 to be precise. The Orion was sold very<br />
much as a family saloon in GL, Ghia and Injection<br />
trim with no sporty XR versions. Later, the Orion<br />
name disappeared as the vehicle became a full<br />
member of the Escort family.
‘Hot hatches’ were all the rage in the mid-80s and<br />
Ford wasn’t going to be left out. Its answer was the<br />
‘White Lightening’ RS turbo (this page), its 1.6-litre<br />
engine pumping out 132Bhp (74.5kW).<br />
By the end of 1987, 10 million Escorts had been<br />
built globally with 949,000 sold that year.<br />
Escort | 1
1 | Escort<br />
Ghia’s 1991 Escort-based<br />
concept, the Seeka<br />
(above) and the XRV van<br />
(above right) tested the<br />
public’s reaction to new<br />
ideas. Orion four-door<br />
saloons were popular<br />
company cars (right)<br />
whilst the Eltec (far right)<br />
was a test bed for new<br />
technologies
A 1991 Escort cabriolet<br />
and Orion with their<br />
famous forebear in the<br />
background (above).<br />
A 1993 RS2000 (right)<br />
and a group shot of the<br />
range (left)<br />
A makeover transformed both the Escort and<br />
Orion for 1991, giving the car more elbow room and<br />
improved comfort thanks to torsion bar rear<br />
suspension and enhanced equipment levels such<br />
as power steering, air-conditioning and ABS. Most<br />
importantly a new range of 16-valve Zetec petrol<br />
engines emerged to gradually supplement the<br />
ageing CVH range.<br />
Escort | 19
20 | Escort
The most impressive model of the new range was,<br />
undoubtedly, the road-going version of the 400Bhp<br />
(298kW) rallying RS Cosworth. With all-wheel drive<br />
and 227Bhp (169kW) it had breath-taking road<br />
performance and outstanding dynamics.<br />
It took only four years before the Escort received<br />
another batch of improvements aimed at improving<br />
interior quality and reduced Noise, Vibration and<br />
Harshness for increased comfort.<br />
After 30 years and 20 million cars – over 12 million<br />
in Europe alone – the writing was on the wall for<br />
the Escort. With a new millennium two years away,<br />
Ford needed a new, dynamic product to challenge<br />
its European and Japanese competitors. That,<br />
though, is another story altogether…<br />
The awesome Escort RS<br />
Cosworth was given its<br />
competition debut on the<br />
1992 Centurion Rally (left).<br />
Cutaway of the road going<br />
version reveals its<br />
complex four-wheel drive<br />
system and, yes, that wing<br />
was standard<br />
Escort | 21
22 | Escort<br />
Harry Calton, former head of<br />
Ford public relations, recalls<br />
the complexity of organising<br />
the Moroccan launch<br />
Ford was the first manufacturer to stage overseas<br />
press introductions taking advantage of uncrowded<br />
roads in countries where security and spy shots<br />
would not be a problem. For this was an era<br />
where everything was held back until the public<br />
introduction and any premature leak of information<br />
was regarded as a disaster by the sales and<br />
marketing fraternity.<br />
Discussions with the Moroccan Tourist Board<br />
promised much in terms of favourable hotels,<br />
simple customs and passport formalities and<br />
immunity from speeding fines ...<br />
However, despite these promises no one had<br />
foreseen the bureaucracy which had been instilled<br />
into the systems as a legacy of French rule and the<br />
tradition of everyone expecting a small financial<br />
inducement to speed up the job.<br />
Forty Escorts,spares and the necessary customs<br />
papers duly arrived in Casablanca one week before<br />
Christmas 1967. Yet, despite the Tourist Board<br />
assurances that the decisions had been made 70<br />
documents needing 10 different signatures from<br />
varying officials, in order of seniority, were required<br />
before customs clearance was achieved. Christmas<br />
and Boxing Day that year remain memorable for all<br />
the wrong reasons.<br />
Despite the promised immunity from speeding<br />
tickets I was stopped every morning commuting<br />
from Rabat to Casablanca and handed a ticket.<br />
My international driving licence was the RAC version<br />
with the director of the RAC, Wilfred Andrews’,<br />
name emblazoned on the front cover. So, each<br />
morning Andrews got a ticket.<br />
The launch was a two-day, 1000mile (1600 Kms),<br />
drive to Marrakech and back with the great and the<br />
good of the Fourth estate competing for the<br />
performance models of the new Escort. Although<br />
the only prototype Twin Cam was reserved for TV,<br />
much to the disgust of the others.<br />
But good as its word the tourist board did provide<br />
a police escort for the exodus from Rabat, but<br />
10 miles (16 Kms) outside the town this ground to a<br />
halt as the King of Morocco and his escort pulled<br />
rank and swept by en route to the golf course.<br />
Despite route guides, maps and Ford arrows at<br />
strategic points people strayed off route and one<br />
crew even ran out of fuel.<br />
After lunch the plan was for journalists to change<br />
cars and experience a different model, but the<br />
representative of the Birmingham Post explained<br />
grandly that his readers would not expect him to<br />
drive a base model and that only the Escort GT<br />
would be adequate and of interest to them.<br />
Miraculously not a windscreen was broken nor<br />
any paintwork scratched and 24 hours later the<br />
French and Belgian press set out on their own<br />
appraisals with similar results.<br />
The only exception was the precious prototype<br />
Twin Cam which a TV crew modified over rocks<br />
wrecking the front suspension anad rendering it only<br />
just driveable.<br />
In order to connect with the freighter returning the<br />
cars and spares to the UK local drivers were hired to<br />
ferry the Escorts back to Casablanca including the<br />
Twin Cam whose driver claimed it was the best<br />
handling car he had ever driven ...
Retired motoring journalist,<br />
Richard Feast recalls his first<br />
encounter with the Ford Escort.<br />
Eye witness: the road to Morocco<br />
The media introduction of the Escort in January<br />
1968 was an epic of its day. As northern Europe<br />
shivered, the poor old motoring correspondents<br />
were obliged to tackle a gruelling three-day test<br />
drive across Morocco, taking in the Barbary coast,<br />
the Atlas mountains and some of the tourist<br />
highlights – and finest hotels – of Rabat, Meknes,<br />
Casablanca and Marrakech.<br />
Such a lavish launch was an indication of the<br />
Escort’s importance to Ford. The event was also<br />
significant for me – in more ways than one.<br />
The Escort was my first international new car<br />
launch. For a little-travelled youth from the flat, black<br />
fens of Cambridgeshire, a driving adventure in<br />
Morocco at someone else’s expense was the high<br />
life. Working for Motor Sport at the time, I was also<br />
one of the handful of hacks allowed behind the<br />
wheel of the racy Twin Cam version.<br />
Hmm, this was a very agreeable way to earn a living.<br />
Many more car launches in many more locations<br />
followed. From the perspective of retirement, few<br />
stay in the memory like the Escort in Morocco.<br />
Over the years, I came to understand how clever<br />
Ford’s product planners were when they conceived<br />
an affordable new family car. Working for Autosport,<br />
we reported on the Escort’s latest wins in races and<br />
rallies around the world. When I switched to What<br />
Car?, the model’s tremendous sales appeal meant it<br />
was seldom out of the magazine’s pages. Later, as<br />
European editor of Automotive News, I watched<br />
Escorts being made and learned what made it such<br />
a business success.<br />
The formula for the car we drove in Morocco<br />
proved to be the right one at the right time.<br />
On a personal level, I have another wonderful<br />
memory from that launch. My then-new wife met me<br />
at Gatwick airport on our return with the news that<br />
she was expecting our first child. Even 40 years on,<br />
that’s something one can never forget.<br />
Note: Ford of Europe has endeavoured to ensure that the information contained in this press pack is, to the best of our knowledge,<br />
accurate and based on detailed research.<br />
Escort | 23
Feel the difference