Issue 2, 2010 Volume 7 - Kodak

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Volume 7
INSIDE
Full Steam Ahead
Veteran filmmaker and industry leader Yash
Chopra, in a rare interview with Deepa Gahlot.
Throw Out The Rulebook
Deepa Deosthalee talks to hotshot DOP
C.K. Muraleedharan about his ad work.
Keeping Up With The Times
DOP R. Giri talks to R.G. Vijayasarathy.
Painting With Light
Pradip Chakraborty tells Malabi Sen that he
does not let problems affect the quality of
his work.
“The DOP should be like a
meek wife”
K B Venu met Amal Neerad at Kochi.
A Finger in Every Pie
Ravi Yadav talks to Manju Latha Kalanidhi
about his dreams and ambitions.
Shades of Dreams
Divya K goes into creative details with DOP
Manoj Paramahamsa.
Second Time Lucky
Anil Nair shares the ups and downs in his
career with K.B. Venu.
Hard Work Pays
Raja Phadtare tells Johnson Thomas that he
considers the industry as his true home.
Success is a State of Mind
Attar Singh Saini tells Deepa Deosthalee that
he is not disheartened by the fate of some of
his films.
Flagged Off
Rahul Jadhav shares his career plans with
Deepa Deosthalee.
Young Guns - Bright Spark
Divya K meets aspiring cinematographer
Archana Borhade in Chennai.
Young Guns - Child Prodigy
R.G.Vijayasarathy tracks the achievements
of Master Kishan.
Documenting A Legend
M. Venkatesan talks about the making of his
biopic on Gemini Ganesan.
FOREWORD
Managing Editor: Suresh Iyer
Editor: Deepa Gahlot
Issue 2, 2010
The first few months of the year have been difficult for the film industry, what with
competition from cricket and off-screen glamour. In spite of all this ,one must admit, we
did see a lot of movies being released.
Industry leader Yash Chopra, in a rare and candid interview, foresees tough times ahead.
Though the Hindi film industry is growing at a rapid pace and spreading its wings
overseas, there is also serious competition for local films from big-budget Hollywood
extravaganzas. Proceed with caution is his advice.
Images goes around the country, taking a look at behind-the-scenes of filmmaking in
every region, and continues the series on Young Guns..
Wishing you enjoyable summer vacations and happy reading...
Suresh S Iyer
Country Business Manager
Entertainment Imaging
Design and layout: Roopak Graphics, Mumbai
Printing: Amruta Print Arts, Mumbai
Printed and Published by: Suresh Iyer on behalf of Kodak India Private Limited, at Mumbai.
Do write in with ideas, suggestions, comments to kodakimages@rediffmail.com
This is an independent magazine.
Views expressed in the articles are those of authors alone.
Volume 7, Issue 2, 2010
Cover Credit: Yash Chopra
Courtesy: Yash Raj Films
Full Steam
Ahead
Veteran filmmaker and industry leader
Yash Chopra, in a rare interview with
Deepa Gahlot talks of Bollywood and its
place in the world
On what works:
The Mumbai film industry has already gone global, but there are
different yardsticks for different films. For instance, Karan Johar's latest
film My Name is Khan was distributed by Fox, it was screened at Berlin, it
had a red carpet premiere at Abu Dhabi. It had a wide release and
entered some territories where Hindi films are not normally released.
Because of Fox, it did very well overseas. On the other hand 3 Idiots was
not taken up by any global distributor and it was the biggest hit in India,
and also did very good business overseas.
On why dubbing is a harmful trend:
Avatar was a great film and is a great threat to Indian films. Dubbing of
Hollywood films into Indian languages is eating into the domestic film
business in a big way. For such big special effects films, with 300-400
million dollar budgets, dubbing costs peanuts. We should see how to
fight this threat. We have to safeguard our industry. Maybe dubbing of
Hollywood films should not be allowed.
On Co-productions:
A lot of co-productions happened in the last two years, but I don’t think
it has been a very happy experience for the overseas people; it may have
been happy for the Indian producers. When a film does not do well, it
hurts the person who spends money and takes it up.
Co-productions with big studios can be done as far as money is
concerned… otherwise, we are poles apart culturally.
After so many years and much advancement there are certain things our
audiences will never accept. True, there are taboo subjects that people
are making in India and some audiences are accepting them too—those
‘Hindish’ (Hindi-English) films without songs, which young people are
accepting. Films like LSD and Dev D have also done well, but by and
large, I don’t think we can make films, that can please both
audiences—here and abroad.
“We are losing a lot of things in our culture.
In our music, the soul is gone…
the Indian melody is gone.”
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