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IMS Company Profiles - Report Buyer

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<strong>IMS</strong> COM PANY PRO FILES TAKEDA<br />

Takepron OD, has been de vel oped and was launched in the UK and in Ja pan and ap proved in the USA in<br />

2002. TAP has launched a new ready-to-mix oral sus pen sion for mu la tion of Prevacid in the USA, in tended<br />

for use by peo ple who have dif fi culty tak ing cap sules. TAP says this is the first drug in the PPI cat e gory to<br />

be of fered in an oral sus pen sion form. It is avail able in 15mg and 30mg pack ets. In Jan u ary 2004, a<br />

smaller cap sule for mu la tion was ap proved for use in Ja pan for Ogast, Agopton, Lansox (EU).<br />

In 2003 the FDA ap proved a com bi na tion pack, Prevacid NapraPAC (lansoprazole de layed re lease cap -<br />

sules/naproxen tab lets) for use by pa tients tak ing NSAIDs for treat ment of ar thri tis who are at risk for re -<br />

cur rent gas tric ul cers. A tri ple ther apy pack for H. pylori erad i ca tion, con tain ing lansoprazole, amoxicillin<br />

and clarithromycin, is mar keted as Prepac in the USA and Lansap in Japan.<br />

In 2004, the US FDA ap proved Prevacid for the short-term treat ment of symp tom atic GERD and ero sive<br />

esophagitis in chil dren aged 12 to 17 years, ex pand ing its ap proved use in chil dren aged one to 17 years.<br />

Prevacid was the only PPI ap proved for use in chil dren as young as one year.<br />

Also in 2004, TAP re ceived US FDA ap proval for an in tra ve nous for mu la tion, Prevacid IV, for pa tients<br />

who are un able to take the oral for mu la tion. The prod uct is in di cated for short-term (up to seven days)<br />

treat ment of ero sive esophagitis of any grade se ver ity, un til pa tients are able to take oral ther apy, when<br />

they switch to the oral ver sion for up to six to eight weeks. The IV for mu la tion was ap proved in Ja pan in<br />

Oc to ber 2006 and launched in December 2006.<br />

Li cens ing: In May 2008, Abbott and Takeda con cluded their TAP joint ven ture and Takeda re tained the<br />

rights to lansoprazole. TAP Pharmaceuticals, Takeda’s US jv with Abbott, mar keted lansoprazole in the<br />

US, where it was launched in 1995 as Prevacid. Takeda Pharma mar kets it in Ger many, Aus tria and<br />

Swit zer land. Abbott also has rights in Can ada and a num ber of Latin Amer i can coun tries (where<br />

lansoprazole is sold as Ogastro). Roemmers (Ar gen tina) and Boehringer Ingelheim (Ger many) also<br />

have rights in Latin Amer ica. Almirall Prodesfarma (Spain) is the li censee for Spain. Wyeth (USA) is the li -<br />

censee for the UK, Den mark, Fin land, Swe den, Nor way, Aus tra lia and Pa ki stan, and uses trade names in -<br />

clud ing Zoton and Lanzo. Aventis (France) has rights in France, the Neth er lands, Bel gium, Af rica and<br />

the Mid dle East. Han Il (South Ko rea) the licensee for South Korea.<br />

Pat ents: The main pat ent for lansoprazole ex pires in No vem ber 2009 and this is set to be the big gest ex -<br />

pi ra tion of the year. Teva made at tempts to launch its ge neric lansoprazole in 2008 but court rul ings con -<br />

cluded Takeda’s pat ents to be en force able and Teva now plans to launch in November 2009.<br />

In June 2008, Barr Pharmaceuticals chal lenged the pat ents for Prevacid SoluTab af ter fil ing its ANDA to<br />

the FDA in No vem ber 2007, which has been ac cepted for fil ing.<br />

Lifecycle Man age ment: In 2009, Takeda re ported phase III tri als on go ing in Ja pan of lansoprazole for<br />

risk re duc tion of NSAIS-as so ci ated gas tric ul cer and risk re duc tion of low dos age as pi rin-as so ci ated<br />

gastric ulcer.<br />

TAP an nounced a deal in Jan u ary 2006 grant ing Novartis the right to de velop an OTC ver sion of Prevacid<br />

in the US, giv ing an op por tu nity to boost flag ging sales, hit by com pe ti tion from other ge neric PPIs, ahead<br />

of its loom ing 2009 pat ent ex piry. Novartis will take full re spon si bil ity for the OTC-switch pro gram, in clud -<br />

ing the de sign and con duct of clin i cal stud ies, reg u la tory sub mis sions to the FDA and man u fac tur ing, dis -<br />

tri bu tion and launch ac tiv i ties. Fi nan cial ar range ments were un dis closed. In June 2003, the UK’s Na tional<br />

Phar ma ceu ti cal As so ci a tion, which rep re sents com mu nity phar ma cists, said it was con cerned about an<br />

ap pli ca tion to the UK au thor i ties to make the PPI antiulcerant, omeprazole, an OTC ther apy. The as so ci a -<br />

tion said it pre ferred OTC lansoprazole in stead. Lansoprazole had been shown to be more ef fec tive when<br />

used for episodic treatment and appeared to have a better safety profile.<br />

TAP an nounced a li cens ing deal with Flamel Tech nol o gies’ (France) over the firm’s Micropump Tech nol -<br />

ogy, a con trolled re lease plat form for po ten tial use in the de liv ery of lansoprazole, the ac tive in gre di ent in<br />

© 2009 <strong>IMS</strong> Health In cor po rated or its af fil i ates Page 31

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