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<strong>Spike</strong> | 15 YEARS OF BOOKS, MUSIC, ART, IDEAS | www.spikemagazine.com<br />

is a sacrament – gradually transform their enterprise<br />

into an edifice, a being with a life of its own that will<br />

thrive and survive beyond their lifetimes. Clare’s Sons<br />

becomes Clare, then Clare Incorporated, its interests<br />

and influence spreading across the land and around<br />

the globe like the Gospel, like a prairie fire, like a fastgrowing<br />

weed, like a cancer – or like all at once.<br />

Meanwhile, in the 1990s, Laura Bodey is a divorced<br />

mother and a successful real estate agent, an American<br />

Everywoman whose daily concerns revolve around her<br />

work and family: Is her son spending too much time<br />

playing computer games? Is her daughter smoking pot?<br />

How can she manage the uneasy truce with their father?<br />

Will she make receive a Top Performers award again<br />

this year? Though the days and years have flown by in a<br />

blur of work, parenting, consumption, and more work,<br />

with little time for Laura to realize her own dreams, the<br />

Bodeys seem to have settled into a suburban idyll: Life<br />

is comfortable if not perfect, and the future, although<br />

unwritten, seems to promise more of the same. The<br />

multiheaded hydra that Clare has become, however,<br />

will change all that.<br />

Where was the point where Clare’s Sons’ noble<br />

enterprise became a destroyer of worlds, where the<br />

company dedicated to cleanliness, quality, and purity<br />

became a monster? The growth of Clare is an allegory<br />

of the loss of innocence of a country and its people,<br />

the story of the alchemical transformation of ideals into<br />

BUY Richard Powers books online from and<br />

avarice, of solemn vows into hollow public relations<br />

pronouncements, of physical reality into vacant and<br />

ephemeral imagery.<br />

Gain is the story of the decline and fall of a company,<br />

a family, and a nation rendered in quiet symbolism<br />

and graceful, elegant prose. In lesser hands, the raw<br />

materials of Gain could have easily been transmuted<br />

into a soap opera or a shrill anti-corporate rant; instead,<br />

Powers’ careful craftsmanship and almost obsessive attention<br />

to linguistic nuance, to period detail, and to the<br />

tiny but telling words, phrases, actions, and rituals that<br />

make up the stuff of existence in 90s America render<br />

Clare, the Bodeys, and their world in photorealistic<br />

detail, giving Gain the feel of real life.<br />

In the end, Gain is about losses, fiscal, physical and<br />

spiritual: A woman who loses her health, a corporation<br />

that loses its soul, and an emerging democracy<br />

that loses its way en route to the promised land. Gain<br />

is a modern American tragedy, and like all classic<br />

examples of the form, its tragic heroes’ undoing occurs<br />

as the result of a catalytic reaction between the<br />

characters’ own hidden vulnerabilities and immense,<br />

unseen forces greater than themselves; that these<br />

are invariably ultimately recognized, once past the<br />

point of salvation, is the classicist masterstroke that<br />

imbues Gain, like a modern Richard III or Medea,<br />

with monumental, timeless power. Is Gain really this<br />

good? Yes. Yes. Yes. �<br />

409<br />

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