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<strong>Spike</strong> | 15 YEARS OF BOOKS, MUSIC, ART, IDEAS | www.spikemagazine.com<br />

Interview [published December 1996]<br />

Douglas Coupland: From Fear To Eternity<br />

Chris Mitchell emails Douglas Coupland about fame, the future and the<br />

problem with American chocolate<br />

Douglas Coupland is not your average novelist. Since<br />

the publication of Generation X in 1991, he has become<br />

one of this decade’s most important writers, thanks to<br />

his unerring ability to capture the zeitgeist of young<br />

middle class America in the post-industrial 1990s.<br />

Where Generation X and Shampoo Planet dealt with<br />

the existential confusion of America’s over-educated<br />

children, Microserfs documented the movement of<br />

technology into mainstream culture. Each book seemed<br />

impossibly of the moment at their time of publication –<br />

many said Microserfs must have been speed-written in<br />

order to cash in on the advent of multimedia, yet in fact<br />

it was the result of three years’ painstaking research.<br />

While Coupland is usually portrayed as a ‘spokesman<br />

for a generation’ and a technological evangelist (one<br />

of the short stories on Coupland’s website is entitled<br />

‘The Past Sucks’), most accounts of his work fail to<br />

recognise its inherent humour and humanity.<br />

Now nearly 35 and finally settled in his home town of<br />

Vancouver, Coupland’s new book, Polaroids From The<br />

Dead, does something to redress the balance. Billed<br />

as a collection of “photos from the kitchen drawer”,<br />

Polaroids is a set of personal essays about moments of<br />

life – attending a Grateful Dead concert, an obituary<br />

for Kurt Cobain, a homage to James Rosenquist’s F1-<br />

11. The book’s closing essay, ‘Brentwood Notebooks’,<br />

takes a fascinating and chilling look at the nature of<br />

fame in the wake of the OJ Simpson trial.<br />

With Polaroids From The Dead’s UK publication in<br />

November, <strong>Spike</strong> caught up with Doug via email. The<br />

following is the transcript of our conversation.<br />

Hi <strong>Spike</strong> (or is it Chris?)<br />

I received your three postings. I know it’s strange<br />

when you accidentally post the wrong draft. It’s the<br />

modern equivalent of leaving your letter of resignation<br />

under the Xerox machine lid.<br />

If your name is <strong>Spike</strong>, you’ll be the second one I<br />

know – which is statistically improbable. The other<br />

<strong>Spike</strong> is <strong>Spike</strong> Jonze, lately of MTV video fame, but<br />

before that of Dirt fame – a short-lived US magazine<br />

for 18-25s. He and the staff came up to Vancouver for<br />

a day and a half to visit me as part of their ‘Discover<br />

America – a month on the road’ issue. It was great fun,<br />

BUY Douglas Coupland books online from and<br />

175<br />

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