ACTION PLAN - University of Ulster

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Coordinator: Dr. Hood Retention Committee Contact:: Dr. Richard Baxter Budget/Reallocation Plan: No cost involved since no new media are being created (Suggest that college use this activity as university service for promotion & tenure). Evaluation/Control: Editor will maintain a submission log of departments sending information and a placement log to show that media received information. Log information will be used to create a quarterly report to the deans and division heads. “Has communication improved?” (Establish baseline with general survey and compare a year from now)
ACTION PLAN GOAL 1: To increase retention of all first-time Fall 2002 students from 58.7% to 59.7%. KEY STRATEGY D: Develop an internal marketing campaign of the Retention Plan with four key concepts: access, engagement, success and student-centeredness. DESCRIPTION/EXPLANATION: For the retention plan to be supported by all stakeholders, there must be a concise directive theme that promotes the proposed plan. In order to create this marketing message, the University will partner with a marketing firm to develop key messages segmented by audience to be used in a university-wide communications plan. IMPLEMENTATION SCHEDULE/TIMETABLE Steps Responsibility Target Date / Completion Date Form a stakeholders committee Lisa June 1 Stakeholders partner with marketing firm to create a slogan and plan for retention campaign Lisa and Kevin June 15 Coordinate a kickoff event for campaign where President will reveal slogan and plan to faculty, staff, and students Lisa August 25 Letters will be sent to all parents and students addressing retention efforts Lisa and Kevin August 25 Posters will displayed across campus to promote campaign Lisa and Kevin August 25 Picnic celebration will be held at end of spring semester Lisa May 2004 Coordinator: Dr. Hood Retention Committee Contact: Lisa Miller, Director of Recruitment/Admissions Budget/Reallocation Plan: Engage a marketing firm – shared with marketing group currently on contract $3,000 Develop additional university graphics $5,000 Picnic $2000 Evaluation/Control: Survey given to each stakeholder group to evaluate their reactions to the internal marketing plan. This survey will be given at the picnic in May.
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The University of Louisiana Monroe
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Introduction.......................
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Introduction The ULM Retention Plan
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Executive Summary 8
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Other Action Items: Develop a Fisca
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Fundamental Retention Theory From N
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Retention Planning Strategies ? Rec
Page 16 and 17: Introduction to the Development of
Page 18 and 19: From the Center for Academic and St
Page 20 and 21: Twice a year, the CASS staff offers
Page 22 and 23: Comparative Data:
Page 24 and 25: A rule-of-thumb is that attrition r
Page 26 and 27: History of First - to - Second Year
Page 28 and 29: Percent Return 70.0% 60.0% 50.0% 40
Page 30 and 31: Percent Return 66.0% 64.0% 62.0% 60
Page 32 and 33: Percent Return 70.0% 60.0% 50.0% En
Page 34 and 35: Methodology: The historical 14 th c
Page 36 and 37: � Personal safety concerns for st
Page 38 and 39: THE UNIVERSITY OF LOUISIANA AT MONR
Page 40 and 41: Successful execution is paramount t
Page 42 and 43: EEMC Goals ? Assist The University
Page 44 and 45: ORGANIZATIONAL STRUCTURE FOR RETENT
Page 46 and 47: For Goal II Ensure Quality and Acco
Page 48 and 49: Retention Task Force Members and Re
Page 50 and 51: Organizational Chart for Retention
Page 52 and 53: Special Projects include: ? Worksho
Page 54 and 55: CORE CURRICULUM COMMITTEE Chris Bla
Page 56 and 57: SHORT RANGE INITIATIVES AND ACCOMPL
Page 58 and 59: Initiative: Increase student referr
Page 60 and 61: Recruit-Back Activities Dr. Cofer h
Page 62 and 63: Goal 1: Increase retention of all f
Page 64 and 65: ACTION PLAN GOAL 1: Increase retent
Page 70 and 71: Evaluation/Control: Were the questi
Page 72 and 73: Coordinator: Dr. Richters Retention
Page 74 and 75: Evaluation/Control: In a meeting wi
Page 76 and 77: Evaluation/Control: Staff and stude
Page 78 and 79: Conduct fire drills twice a semeste
Page 82 and 83: Evaluation/Control: Were contracts
Page 84 and 85: Evaluation/Control: Was the timelin
Page 90 and 91: Evaluation/Control: Was the “Spir
Page 92 and 93: Evaluation/Control: Was the advisor
Page 98 and 99: Evaluation/Control: Were the progra
Page 100 and 101: Evaluation/Control: Was the Committ
Page 102 and 103: Goal 4: Increase retention of all f
Page 104 and 105: Publicize positions for S.T.A.A.R.T
Page 106 and 107: GOAL 6: Increase retention of Fall
Page 108 and 109: Coordinator: Dr. Brumfield Retentio
Page 112 and 113: GOAL 7: Increase retention of Fall
Page 114 and 115: Evaluation/Control: Did the investi
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ACTION PLAN GOAL 8: Increase the re
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Coordinator : Dr. Richters Retentio
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Coordinator: Dr. Bruno Retention Co
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ACTION PLAN GOAL 8: Increase the re
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GOAL: Other Action Items ACTION PLA
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Collect data about/from the univers
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SUMMARY OF RESOURCE REQUIREMENTS
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Goal 2 Increase retention of all fi
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Goal 6 Increase retention of Fall 2
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Other Action Items Action Plan Anti
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APPENDIX A CASS’s Evaluation of U
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campus-wide >search and rescue= tea
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!Hold a workshop on how to mentor -
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In The National Career Development
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their word choice, asking non-threa
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The CASS staff understands how over
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students understand the ways in whi
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students, handout material and topi
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Detailed Explanation of College and
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What can we do? ULM can begin a Fac
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What can we do? Get other departmen
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Current Research/Information: Clems
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APPENDIX B ACADEMIC ADVISING MANUAL
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TABLE OF CONTENTS I. Definition of
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? Advisors should take a role in id
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IV. Academic Advising Steps 1. Inta
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? Advising Notes- It is used to doc
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VII. Auditing Courses ? Telephone r
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for educational and career decision
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of these deadlines since admission
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XVII. INTERCOLLEGIATE ATHLETICS The
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APPENDIX C SCORE IN FOUR 184
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Sophomore Check List Third Semester
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Senior Check List Seventh Semester
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Early Alert 192
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counselor to these reporting devise
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APPENDIX E WEEK OF WELCOME & FRESHM
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Freshman Connection These events sh
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Other suggestions from Noel-Levitz
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38. Pay attention to issues of dive
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73. Establish a permanent instituti
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ACTION PLAN - University of Ulster

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