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ACTION PLAN - University of Ulster

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GOAL: Other Action Items<br />

<strong>ACTION</strong> <strong>PLAN</strong><br />

KEY STRATEGY B: Conduct a cost-benefit analysis (economics impact study/report) <strong>of</strong> ULM on Monroe<br />

(connected to Other Action Item A).<br />

Description/Explanation: Assign the appropriate individual/department based on their experience,<br />

knowledge, availability and willingness to participate for this project.<br />

IMPLEMENTATION SCHEDULE/TIMETABLE<br />

Steps Responsibility Target Date /<br />

Completion Date<br />

Develop survey materials concerning demographic<br />

characteristics and consumer behavior (student leve l)<br />

Develop survey materials concerning demographic<br />

characteristics and consumer behavior, including rank/level,<br />

household characteristics, community involvement, etc.<br />

(faculty/staff level)<br />

Develop survey materials concerning employment <strong>of</strong> ULM<br />

graduates and students, % <strong>of</strong> business attributed to ULM,<br />

perceived influences <strong>of</strong> ULM on site location decisions, use <strong>of</strong><br />

university facilities, satisfaction indicators about ULM and its<br />

services. (community/business level)<br />

Center for<br />

Business and<br />

Economic<br />

Research/Dean <strong>of</strong><br />

College <strong>of</strong><br />

Business<br />

Administration<br />

CBER and Dean<br />

<strong>of</strong> CoBA<br />

CBER/Dean <strong>of</strong><br />

CoBA/VP for<br />

Business Affairs<br />

Jan – March 2003<br />

Jan – March 2003<br />

Jan – March 2003<br />

Administer survey <strong>of</strong> student population CBER Late April 2003<br />

Administer survey <strong>of</strong> faculty/staff population CBER Late April/Early May<br />

2003<br />

Administer survey <strong>of</strong> community/business population CBER Late April/Early May<br />

2003

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