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Thami Nompula MBA Dissertation March 2007 - Rhodes eResearch ...

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2.2.7 The importance of building intellectual capital in the modern organisation<br />

The late 1980s ushered in the beginning of the information age (Beckemeyer and Kilkeary, 1997;<br />

Kinnear, 1999; Liebowitz, 1999). Knowledge workers have the skills and the wisdom to develop<br />

new strands of knowledge that may bring about significant breakthroughs that may catapult the<br />

human experience into a significant level of invention, reasoning, innovation and problem-<br />

solving. With knowledgeable employees, organisations will tap into a wealth of ideas and input<br />

that seek to meet their expectations in an unprecedented manner (Beckemeyer and Kilkeary,<br />

1997). By bringing into the production process flexible, intelligent and change-ready employees,<br />

organisations will lead the revolution of bringing responsive solutions to specific and general<br />

customer problems. This customer value will be achieved through the sharing of detailed<br />

business information between the employer and employees as well as among the employees<br />

(Beckemeyer and Kilkeary, 1997). Sharing information increases the knowledge worker’s ability<br />

to develop innovative products and services that not only meet customer requirements but also<br />

improve the organisations competitiveness, which translates into sustainable profit. This<br />

approach gives meaning to the concept of employees as assets of the organisation.<br />

2.2.8 Managing knowledge workers successfully in order to retain them<br />

The essence of utilising intellectual property is sharing knowledge amongst employees by<br />

fostering teamwork practices, recognising the scarce nature of knowledge workers and their<br />

mobility. It is also important to appreciate that knowledge workers need to be managed<br />

differently from other category of workers in order to retain them (Stewart, 1997).<br />

First, in managing knowledge workers, management needs to allow them autonomy (Beckemeyer<br />

and Kilkeary, 1997). These authors have found that self-managed employees express interest in<br />

self-growth and group cooperation that result in a heightened sense of self-esteem and<br />

productivity. Kaye and Jordan-Evans (2002) also found autonomy to be important for employees<br />

who stay longer with their employer. Because of the nature of their work, knowledge workers<br />

apply their experience and expertise to problem-solving areas that create value for the firm. They<br />

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