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Issue 041

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Tell us about your thoughts on the<br />

social media importance, or not, or<br />

what do you think?<br />

Social media is very important and is a must in our<br />

industry and how it functions today. I am very hands on with<br />

my own pages so whenever someone gets a response it’s<br />

actually from me and not a third party or manager. I do my<br />

best to engage with as many people as possible and l find that<br />

being true to yourself and and honest is the best way to be.<br />

We have seen some great talent<br />

unfortunately leave us too early.<br />

Mental health is a big issue in music.<br />

We are all more prone. What are your<br />

thoughts on this, and how do you deal<br />

with the stress and other elements?<br />

Unfortunately, this is a sad reality that is a big<br />

problem in our industry. The highs and lows of being an<br />

international touring artist can be very challenging. It takes a<br />

very strong minded person to be able to deal with this. One<br />

minute you are on stage playing to thousands of people, and<br />

then next thing you are on your own in a hotel room away<br />

from your family and friends. With the introduction of social<br />

media it has enabled artists to become overnight superstars,<br />

going viral and instant spreading of content creates a quick<br />

success of their music to the masses. As a result of this, they<br />

are thrown into the deep end and put into the spot light, sent<br />

on a hectic touring schedule that they are completely<br />

unprepared for. They just don’t know how to deal with it. The<br />

artists that have been in this business for 20 plus years have<br />

organically grown over time as the scene grew. The touring<br />

and schedule was a natural progression that happened over<br />

years and because of that they got used to that kind of life<br />

and knew how to deal with it.<br />

With all this experience over a life time,<br />

please give us all some words of<br />

wisdom, and advice on the way to be<br />

in this ever-changing industry.<br />

I think it’s important to remain humble and to keep<br />

your feet firmly on the ground with no ego attached. As an<br />

artist always be true to yourself and stick to what you believe<br />

in. Everyone draws inspiration from artists that they look up<br />

too, but in doing this you need create your own style and<br />

identity. Be grateful for the opportunities that are presented<br />

to you when they come along, because it is up to you to make<br />

it happen. You only get out what you put in. It takes years to<br />

achieve this so stick with it and never give up. Also last but<br />

not least be nice, be the best version of yourself that you can<br />

possibly be.

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