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Modern Insurance Magazine Issue 66

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Strategies for creating social workplaces:<br />

Positive cultures<br />

attract top talent<br />

As of 2020, Millennials accounted for 50% of the UK<br />

workforce. By the end of 2025, this generation along with<br />

Gen Z will dominate workplace environments. Digitally savvy,<br />

quickly acclimating to new technologies, these generations<br />

keep up with friends, shopping, banking and consuming<br />

entertainment through digital technologies.<br />

This change in lifestyle has been the driving force behind a<br />

significant shift in workplace culture in recent years –<br />

a modern metamorphosis that meets generational<br />

perceptions about the purpose of the workplace – setting<br />

the scene for transforming technological, physical and<br />

psychological conditions which aim to enhance the overall<br />

employee experience.<br />

Our expectations around the workplace have fundamentally<br />

changed, accelerating a trend to evolve beyond a<br />

standardised mould. For many, workplaces are becoming<br />

environments that resonate with people and their ethos,<br />

spaces to converge, thrive, learn, grow, inspire, innovate,<br />

create and collaborate. No longer solely viewed as spaces<br />

for completing tasks and meeting professional obligations,<br />

workplaces are transforming into social hubs.<br />

With a direct correlation between how we feel and how we<br />

function, modern businesses are actively acknowledging the<br />

importance of social connections, work friendships and<br />

bonds. Social hubs are a huge catalyst in workplace<br />

communities, fostering a shared purpose, promoting shared<br />

values and goals, boosting collaboration, driving motivation<br />

and igniting unity.<br />

One of the key drivers behind this shift is the realisation<br />

that fostering social connections leads to better outcomes<br />

for both employees and businesses. Employees who feel a<br />

connection to their colleagues and a sense of community<br />

are more likely to be engaged in their work and feel a<br />

stronger sense of loyalty towards their business. This paves<br />

the way for a more dynamic, collaborative and inclusive<br />

business, centred around an inherent recognition of the<br />

importance in how employees experience and engage with<br />

their working environment. The result - getting and giving<br />

the best from our people.<br />

Celebrate being part of your community:<br />

Understanding the different cultures, preferences and<br />

priorities within a business and building an environment<br />

where all colleagues feel valued and respected can bring a<br />

fresh perspective to any situation. A schedule of Diversity,<br />

Equality & Inclusion events can be a deliberate act of<br />

welcoming and valuing diversity and appreciation of a<br />

workforces many similarities and differences. In the past year<br />

we’ve come together at FMG to celebrate cultural events and<br />

important days, from South Asian Heritage Day and Black<br />

History Month to Neuro-diversion in the Workplace Day and<br />

Holi.<br />

Employee engagement in the name of charitable giving is a<br />

double-win for modern companies. Through FMGive, our<br />

dedicated charity partnership team, we give something back<br />

to our local community with a fabulous calendar of<br />

fundraising activities from colour runs to dragon boat races,<br />

pop up stalls to charity balls. We actively encourage<br />

volunteering, and every FMG employee is invited to spend a<br />

day volunteering with a local charity whilst still being paid<br />

by us.<br />

9 to 5 doesn't always fit<br />

marketing1@fmg.co.uk<br />

0344 243 8888<br />

www.fmg.co.uk

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