THE SUBPOSTMASTER - JUNE ISSUE

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Planning ahead HERE COMES <strong>THE</strong> SUN… JULY 1 JULY 8 JULY 12 JULY 24 JULY 26 AUG 5 AUG 26 WIMBLEDON BEGINS START DISPLAYING BACK TO SCHOOL STOCK BANK HOLIDAY (NOR<strong>THE</strong>RN IRELAND) SCHOOL HOLIDAYS (DIFFERS PER SCHOOL) SUMMER OLYMPICS BEGINS SUMMER BANK HOLIDAY (SCOTLAND) SUMMER BANK HOLIDAY (UK) It’s that time of year again: we’re finally being treated to a little summer sunshine. Why not take advantage of the summer season within your retail and plan seasonal promotions, get involved in some local community events or have a go at increasing footfall through digital marketing? PARTICIPATE IN LOCAL FESTIVALS AND FAIRS During the summer, many places hold festivals and fairs. Look into the events in your area and see if you can get involved. Not only will you be where your customers are, but you’ll also get exposure to new shoppers who may not be aware of your business. Sponsoring a local event or participating in some way can also amplify your business and give you more exposure – both before and after the event. You can also advertise your involvement through print ads, your social media pages, and your email newsletter. SUMMER PROMOTIONS You have some leftover stock from the winter season. Your customers are looking for a great bargain. A great summer sale should feel like a fun event with unmissable bargains for all. Why not go a bit further and create a summer event in store? This can easily coincide with a flash sale. Think drinks and snacks, competitions, prizes and giveaways, games, raffles and goodie bags. The only limit is your imagination. Or use cross-selling to generate high-value bundle deals. Bundle deals present a great opportunity to generate value for your customers while increasing average order value through cross-selling. Bundling products that complement one another can be a fantastic way to give customers value for money, increase customer loyalty and keep them coming back. DIGITAL MARKETING TO MAXIMISE FOOT TRAFFIC The summer heat is great for getting people out and about. So, make sure your business’s digital profile is Summer marks the start of the Back to School selling period Need help sorting your Back to School stock? Then get in touch with IPS for their latest Back to School offers and prices, phone 01923 639800 email sales@ipsretail.co.uk or visit their website www.ipsretail.co.uk Looking to break into the retail convenience sector? Why not contact Bobby’s – the UK's leading direct-to-store supplier of snacks, cakes, and sweets. Visit www.bobbysfoods.co.uk to find out more. primed to ensure that consumers know where you are and what you offer. Tips to make your business more visible in local searches include: Ensuring that your company is set up on Google Business Profile. Making sure your name, address and phone number data is up-todate. Encourage and incentivise customer reviews. Source backlinks from trusted local resources like other businesses and directories in your area. For more information about how to set up your Google Business Profile page scan the QR code to read our article from the December 2022 SubPostmaster, which was all about Getting started with Digital Marketing. 34 The SubPostmaster June 2024
NFSP RETAIL PARTNERS ACCESSORIES Emelia Accessories 02476 326198 sales@emeliaaccessories.co.uk www.emeliaaccessories.co.uk ATM Cashzone 01707 632839 sales@cashzone.co.uk www.cashzone.co.uk BOOKS The Cut-Price Bookstore 01482 866695 sales@cutpricebookstore.co.uk www.cutpricebookstore.co.uk/ nfsp BUSINESS TRANSFER Humberstones 01275 377880 jp@humberstones.co.uk www.humberstones.co.uk CALENDARS Unique Calendar Company 01935 823241 mike.ucc@btinternet.com www.unique-calendar.co.uk CASH COUNTING Safescan 01233 645645 info@safescan.com www.safescan.com/nfsp Tellermate Ltd 01633 637123 sales.uk@tellermate.com info.tellermate.com/nfsp CONVENIENCE Bobby's Foods 07483 120462 sally.malpass@bobbysfoods.co.uk www.bobbysfoods.co.uk Snappy Shopper 0333 900 1250 inbound@snappyshopper.co.uk www.retailers.snappyshopper.co.uk FIXTURES & FITTINGS DoubleCOOL UK Ltd 01283 586028 zcolman@doublecooluk.com www.doublecooluk.com GIFTWARE History & Heraldry 01709 730700 postoffice@historyheraldry.com www.historyheraldry.com/ postoffice Global Journey 0161 872 0333 isamuels@global-journey.com www.globaljourney.co.uk Essentially 01676 542542 sales@emeliaaccessories.co.uk www.emeliaaccessories.co.uk GREETING CARDS Bug Art 0115 929 4776 enquiries@bugart.co.uk www.bugart.co.uk Emotional Rescue 01942 233201 hello@erescue.co.uk www.emotional-rescue.com The Great British Card Company 01452 888999 hello@greatbritishcards.co.uk www.greatbritishcards.co.uk Kingfisher Cards Ltd 01803 431515 sales@kingfishercards.co.uk www.kingfishercards.co.uk Noel Tatt 01227 811600 sales@noeltatt.co.uk www.noeltatt.co.uk Otter House Ltd 01392 824300 sales@otterhouse.co.uk www.otterhouse.co.uk Words ‘n’ Wishes Ltd 01942 233201 alison@words-n-wishes.co.uk www.words-n-wishes.co.uk INSURANCE UKGlobal Chester Ltd 01244 566206 steve.jones@ukglobalgroup.co.uk www.ukglobalgroup.co.uk MERCHANT SERVICES Cashplus Bank www.cashplus.com/NFSP Customer service line: 0330 024 0924 SumUp www.sumup.co.uk/nfsp MOBILE PHONE ACCESSORIES Mr Mobile 0161 745 2210 sales@mrmobileuk.com www.mrmobileuk.com PACKAGING AND STATIONERY IPS Retail 01923 639800 sales@ipsretail.co.uk www.ipsretail.co.uk PASSPORT AND ID SYSTEMS Swains International Ltd 01485 536200 sales@swains.co.uk www.swains.co.uk PHONE CARDS AQA UK & International Calling Cards 0203 384 5961 pocs@aqatelecom.com www.aqatelecom.com PHOTOGRAPHY AND PHOTOBOOTHS Facebox 07973 561514 d.antell@btinternet.com www.face-box.co.uk READING GLASSES Readyspex 01963 440800 telesales@peerltd.co.uk www.readyspex.co.uk SLUSH MACHINES Snowshock Ltd 0330 053 6132 sales@snowshock.co.uk www.snowshock.com TRANSPORT Affinity Vehicle Leasing 0800 060 7070 info@affinity4u.co.uk www.affinity4u.co.uk UTILITIES Love Energy Savings 0203 903 9660 info@loveenergysavings.com www.loveenergysavings.com VAPING Vapouriz 0800 644 0000 nfsp@vapouriz.com www.vapouriz.co.uk WASTE MANAGEMENT 1st Waste Management 07754 553307 j.jordan@1stwaste.co.uk www.1stwaste.co.uk June 2024 The SubPostmaster 35
Page 1 and 2: THE THE OFFICIAL JOURNAL OF THE NAT
Page 3 and 4: Contents THE THE OFFICIAL JOURNAL O
Page 5 and 6: It was therefore important to resta
Page 7 and 8: Wide-ranging meeting with PO The NF
Page 9 and 10: OUTREACH PROVISION Post Office Ltd
Page 11 and 12: specialist helplines such as cash m
Page 14 and 15: The NET update JUNE UPDATE FROM THE
Page 16 and 17: Conference 2024 Monday morning of C
Page 18 and 19: Conference 2024 THE FUTURE IN FOCUS
Page 20 and 21: Conference 2024 WORKING TOGETHER FO
Page 22 and 23: Conference 2024 Postmasters spoke p
Page 24 and 25: NFSP mails support GETTING MAILS SE
Page 26 and 27: Retail Post Office in focus COMMUNI
Page 28 and 29: Retail Post Office in focus system
Page 30 and 31: Your letters “More needs to be do
Page 32 and 33: Ben Fund quarter page horizontal ad
Page 36: New range launch! TOYS IPS Retail a

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