MCC_Next_Gen_of_Comms_ Conference_Program_04

PROGRAM
30.04.2024
09:30 – 10:00
Registration
10:00 – 12:00 PLENARY SESSIONS
The Purpose of Strategic Communication
10:00 – 10:15
Welcome / Opening Remarks
Ludvig Orsolya, MCC
Introductory Remarks
Sztaniszláv András, MPRSZ, ICCO
10:20 – 11:00
Keynote Address I.
Dr. Szondi György, BGE
Keynote Address II.
Prof. Dr. Aczél Petra, MOME
11:00 – 12:00
Challenges and Ideas - Making the profession attractive for the next gen of communicators
Hackathon Presentations
Intro: Szabó Hedvig, UnioMedia
Presentations of Students
Q&A
12.00 – 13:00 LUNCHBREAK & NETWORKING

13:00 – 16:00 PANEL DISCUSSIONS
Exchanging views on the expectations and performance.
13:00 – 13:45
PANEL DISCUSSION I.
on market expectations meeting employee performance - CORPORATE COMM LEADS
Moderator:
Panelists:
Szilágyi Ágnes, MCC
Gáspár Bence, OTP
Ludvig Orsolya, Libri-Bookline
Jovana Vukotic, Siemens Adriatic
Q&A
13:45 – 14:30
PANEL DISCUSSION II.
on market expectations meeting employee performance - AGENCIES
Moderator:
Panelists:
Szántó Balázs, Noguchi
Nagy Andrea, Positive Adamsky
Szőke Ágnes, Open
Mentes Endre, ACG PRo
Varga Gábor, UnioMedia
Q&A
14:30 – 14:45 COFFEE BREAK & NETWORKING
14:45 – 15:30
PANEL DISCUSSION III.
Reflections from the ACADEMY
Moderator:
Panelists:
Rojkovich Ádám, MCC
Nagy-Béni Alexandra, Corvinus
Tófalvy Tamás, BME
Szondi György, BGE
Paul Olsacher, Modul University Vienna
Q&A
16:00 Closing Remarks