Spa_Executive_April_2024

More recent research from Officevibe
and The Starr Conspiracy backs up these
findings. A study found that organizations
making high investments in EX see significant
returns across business outcomes, including
customer satisfaction, employee outlook,
recognition, and productivity.
A survey of more than 1,160 business
leaders in the U.S. and Canada found that
organizations with higher EX investments are
1.5x more likely to have a positive employee
outlook in areas like training managers
on providing feedback, fostering open
communication, and creating feelings of
accomplishment and fulfillment in
the workplace.
Key takeaways include:
62% of high-investment leaders agree
EX has a significant impact on
business success, compared to 37% of
low-investment leaders.
54% of high-investing organizations see
improvements in customer satisfaction.
Organizations with high investments are
45% more likely to see improvements
in key metrics such as turnover,
absenteeism and employee productivity.
How to improve your
employee experience
Employee experience takes work and
investment. Here are a few steps you can
take to improve yours.
Create a supportive and inclusive work
environment: Foster a culture that values
diversity, equity, and inclusion. Hotels, resorts,
and spas thrive on the rich experiences
brought by employees from diverse
backgrounds. Celebrate cultural differences,
encourage teamwork, and ensure all staff feel
respected and valued.
14 | Spa Executive
Provide industry-specific training
advancement opportunities: Offer
comprehensive onboarding programs,
professional development, and clear career
pathways. Employees in the hospitality
industry often face unique customer service
challenges. Equipping them with advanced
conflict resolution, customer engagement,
and service excellence skills can boost their
confidence and performance. Promoting
from within whenever possible motivates
employees by showing them a clear path
for advancement.
Offer flexible scheduling and work-life
balance: It can be difficult with the roundthe-clock
nature of hotels, resorts, and spas,
but offering flexible work schedules, including
rotating shifts and accommodating personal
time off requests, can help employees
balance work and personal lives. This
approach can reduce burnout – which we all
know can be a big problem – and improve
job satisfaction.
Enhance employee well-being
programs: Implement wellness initiatives
specifically designed for the physical and
mental demands of hospitality work. This
could include access to on-site fitness
facilities, wellness workshops focusing on
stress management and resilience, health
screenings, and complimentary or discounted
services within your spa or wellness center.
Encourage feedback and foster open
communication: Establish regular
check-ins and feedback mechanisms
where employees can share their insights,
concerns, and suggestions without fear of
repercussions. Use this feedback to make
meaningful changes that improve the working
environment. For instance, if employees
suggest adjustments to the booking system
to manage customer flow better in the
spa, taking concrete steps to explore and
implement these suggestions can significantly
impact employee satisfaction and efficiency.
Increase bookings, customer
satisfaction & revenue
By focusing on these specific strategies,
hotels, resorts, and spas can create a more
positive and engaging work environment and
a better EX, increasing bookings, customer
satisfaction, and revenue.
Book4Time can help make your
employee experience better! Get in touch to
learn how.