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Redefining Reality - The Intellectual Implications of Modern Science

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for us? <strong>The</strong> development <strong>of</strong> the Internet has given rise to cyberspace, a<br />

<br />

existing in a social world that exists parallel to the so-called “real life” we<br />

lead. Is the virtual online world as real as the material world? We consider<br />

this question in Lecture 35.<br />

In our last lecture, we look at the ways in which the online world can lead<br />

us to predict and manipulate the material world in terms <strong>of</strong> our digital<br />

footprints. Data analytics allows someone to predict our actions with a higher<br />

degree <strong>of</strong> accuracy than we can, and we are the ones who choose our actions.<br />

Based on a range <strong>of</strong> factors, researchers can use big data to tell us what we<br />

will buy, what we will eat, and where we will sleep well before we have<br />

been confronted with these decisions. Has our technology eliminated our<br />

humanity? Is there anything left <strong>of</strong> the way we thought reality was shaped?<br />

<br />

Scope<br />

4

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