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NEWS DESK<br />
MV AGUSTA UNVEILS NEW<br />
STRATEGIC LEADERSHIP<br />
In a landmark move marking the start of a new<br />
chapter in its history, MV Agusta, the iconic<br />
Italian motorcycle brand known for its blend<br />
of cutting-edge performance and unparalleled<br />
craftsmanship, announces significant changes to<br />
its leadership structure. This strategic evolution<br />
follows the recent majority acquisition by PIERER<br />
Mobility AG, paving the way for an exhilarating<br />
future of growth.<br />
The newly appointed board of directors is all set<br />
to steer MV Agusta into its next phase of global<br />
expansion and technological advancement,<br />
underscoring the brand’s commitment to Italian<br />
excellence and its rich heritage.<br />
The Board of Directors is composed as follows:<br />
Hubert Trunkenpolz takes the helm as Chairman<br />
and Chief Executive Officer, bringing a wealth of<br />
experience from his long-standing career in the<br />
NEW BOARD (from<br />
left side_ Luca Martin,<br />
Hubert Trunkenpolz,<br />
Filippo Bassoli)<br />
motorcycle industry, particularly his crucial role in<br />
expanding KTM’s global footprint.<br />
Timur Sardarov is appointed Deputy Chairman,<br />
recognising his pivotal contributions and vision in<br />
driving MV Agusta’s recent successes and brand<br />
resurgence.<br />
Luca Martin steps into the role of Deputy CEO<br />
and Managing Director, where his extensive<br />
knowledge and passion for motorcycles will<br />
continue to enrich the brand’s innovative edge.<br />
Filippo Bassoli is appointed Chief Marketing<br />
Officer and Managing Director, bringing a fresh<br />
perspective and dynamic approach to the<br />
company’s marketing, brand and communication<br />
strategies.<br />
Barbara Kenedi has been confirmed Chief<br />
Alliance Officer, tasked with forging strategic<br />
partnerships and alliances to bolster MV Agusta’s<br />
position in the global marketplace.<br />
Victor Sigl and Ratmir Sardarov serve as Non-<br />
Executive Directors, offering their invaluable<br />
insight and oversight to ensure the company’s<br />
long-term strategic objectives are met.<br />
MV Agusta extends its gratitude to Simone<br />
Tedeschi for his tenure as a board member.<br />
Tedeschi’s role was instrumental in nurturing a<br />
fruitful partnership between PIERER Mobility AG<br />
and the Sardarov family, laying a solid foundation<br />
for the brand’s future endeavours.<br />
Under this new leadership, MV Agusta is<br />
setting off on an ambitious journey, focusing on<br />
innovation, market expansion, and strengthening<br />
its legacy as an Italian manufacturer of the<br />
world’s most prestigious motorcycles. The<br />
board’s diverse expertise and unified vision will<br />
undoubtedly propel MV Agusta towards new<br />
heights of success and redefine the boundaries of<br />
motorcycle excellence.