The Standard Issue 4 2023

EMBRACING THE FUTURE:
THE DATA-DRIVEN APPROACH
BY GARETH LEVERTON,
MANAGING DIRECTOR, BIRKIN GROUP
In the ever-evolving landscape
of cleaning, innovation is not just
a buzzword; it's the cornerstone
of excellence. At Birkin, our
commitment to pioneering new
methods and technologies has
positioned us at the forefront of the
industry's transformation.
The introduction of Whiz, the
award-winning cobotic vacuum
cleaner from SoftBank Robotics,
signifies a monumental shift in
cleaning paradigms. Beyond being
a state-of-the-art machine, Whiz
represents a new era where cleaning
is efficient, consistent, and smart.
Its BrainOS®-powered navigation
ensures meticulous cleaning in
complex environments, and its
prowess in reducing harmful
particles sets a new benchmark in
cleaning standards.
We recognise that innovation
isn't solely about introducing new
machinery; it's about harnessing
the power of data to drive
decision-making, predict the hours
needed for cleaning accurately
and optimise cleaning routines.
Through the integration of sensor
technology and data analytics, we
can now assess foot traffic, space
utilisation, and environmental
conditions in real-time. This data
allows us to forecast the cleaning
requirements of a space, ensuring
that we allocate the right amount of
resources. Not only does this lead to
cost savings, but it also guarantees
that spaces are maintained at the
highest standards. By predicting
cleaning hours, we can optimise our
workforce, reduce wastage, and
enhance client satisfaction.
THE STANDARD