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e-Forex-Nov-23

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Electronification rising amid turbulence: Taking a closer look at the MENA FX picture<br />

REGIONAL E-FX PERSPECTIVE<br />

THE STATE OF<br />

RETAIL FX IN MENA<br />

Low volatility, the crypto winter,<br />

and high interest rate macro<br />

environments: Retail brokers<br />

have had plenty to contend with<br />

over the past year. When we last<br />

checked in with Mohammad<br />

Isbeer, Global Head of Brokerage<br />

Sales at Equiti Group, he noted<br />

observing high retail trading<br />

flows, particularly in the crypto<br />

and DeFi space. Is this still the<br />

case? “I’d say overall flows<br />

haven’t dropped off, but they<br />

certainly have switched from<br />

speculative assets like crypto to<br />

safe-haven ones like gold. Low<br />

volatility across all asset classes<br />

and macro uncertainty have<br />

pushed flows that way,” he states.<br />

Isbeer notes that gold has<br />

accounted for over half of all<br />

retail trading flows over the past<br />

three to four quarters. As retail<br />

interest in FX and CFD trading<br />

remains high, the MENA region<br />

has witnessed more retail brokers<br />

emerging, leading to a highly<br />

competitive sector.<br />

“A lot of this rise is driven by<br />

regulations opening up, like<br />

the SCA licence in the UAE and<br />

Jordan modifying regulations a<br />

couple of years ago,” Isbeer says.<br />

“Add to this existing centres like<br />

Bahrain, and you have fertile<br />

ground for retail presence.”<br />

He’s quick to point out that while<br />

regulations are weeding out<br />

undesirable brokers, even fully<br />

licensed ones face challenges<br />

when getting business up and<br />

running. For one, their choice<br />

of LP is crucial. “The market has<br />

seen some offers too good to be<br />

true, and unfortunately, some<br />

brokers have fallen victim to<br />

them.”<br />

“Checking whether an LP can<br />

offer you Tier 1 access to prices<br />

is the most critical thing,” Isbeer<br />

continues. “If your LP can’t give<br />

you that access, then what’s<br />

the point of the relationship?<br />

Regulation is important too. Every<br />

credible LP is regulated in a Tier 1<br />

jurisdiction.”<br />

Isbeer also recommends brokers<br />

check their LP’s balance sheet<br />

strength and risk management.<br />

“It boils down to security,” he<br />

says. “What are their risk limits,<br />

and how do they monitor them?<br />

Any risk lapses on the LP’s end<br />

will reflect poorly on the retail<br />

broker too, costing them their<br />

reputation.”<br />

A loss of reputation in a crowded<br />

market might spell the end of a<br />

broker’s business. Add to this mix<br />

increasing sophistication amongst<br />

investors, and risk management<br />

becomes paramount. Brokers<br />

seem to be taking this into<br />

account.<br />

“Many brokers are working<br />

towards reducing risk limits,<br />

incorporating tools like smart<br />

hedging to reduce their<br />

exposure.” Isbeer also explains<br />

that technology is playing a role<br />

in trading strategies.<br />

“EA activity continues to increase,<br />

along with other auto trading<br />

models,” he says. “Right now, I’d<br />

say the direction is towards AI and<br />

ML tool development, something<br />

that is impacting how brokers<br />

assess risk too.”<br />

Mohammad Isbeer<br />

Interestingly, Isbeer explains that<br />

low volatility has given simple<br />

strategies the space to become<br />

profitable once again. He cites<br />

the Martingale strategy as an<br />

example of realising significant<br />

profit over the past year. While<br />

simplicity is playing well in FX,<br />

reduced volatility has reduced<br />

crypto demand in MENA.<br />

“Institutional demand for crypto<br />

is always present to a certain<br />

extent because retail brokers<br />

want them. We’re meeting that<br />

demand, but overall volumes have<br />

been sluggish,” Isbeer says.<br />

Brokers are riding out the winter,<br />

he explains, focusing on offering<br />

those products via CFDs to their<br />

clients, and managing their risk<br />

appropriately. Isbeer is bullish<br />

about the growth of retail eFX in<br />

MENA.<br />

“Regulation is only opening up<br />

further, and we’re seeing several<br />

EU and American institutions set<br />

up base in Dubai due to this,”<br />

he says. “Demand is increasing,<br />

both on the retail side and<br />

the institutional end. For now,<br />

MENA continues to show great<br />

potential, and I expect it to only<br />

grow from here.”<br />

38 NOVEMBER 20<strong>23</strong> e-FOREX

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