Baselland Business 2/2023 English

WHO
IS
WHO
The strength of
the companies
Baselland Business - that's
around 100 important manufacturing
companies in the
canton of Basel-Landschaft.
The focus is deliberately on the
manufacturing companies,
which form the backbone of the
economy with their goal-oriented
and innovative work.
Mathias Welti
Producing companies form the
basis for the prosperity of other
sectors of the economy and are the
foundation of Basel-Land's high
level of prosperity. Within the
framework of Baselland Busi-ness,
the Basel-Landschaft Economic
Chamber has made it its task to
emphasize the economic importance
and to increase social awareness.
In this context, these companies
are visited annually in order to feel
the pulse directly at the source.
Various topics relevant to the
company are discussed and points
of view are sought. However, the
question of the concerns and
challenges of the companies with
regard to the framework conditions
and location factors that can be
actively influenced by the cantonal
play-ers is also central. Four topics
are currently being addressed as
examples.
Mobility: Short distances for
employees and the transport of
goods are a decisive locational
ad-vantage of the Canton of Basel-
Landschaft. The increase in mobility
- with whatever drive tech-nology
or energy source - is a fact.
The necessary infrastructure
adjustments do not tolerate any
polemics and no postponement.
Upcoming mobility projects must
be discussed without preju-dice,
planned with foresight and implemented
immediately.
Shortage of labor and skilled
workers: Factors such as demographic
change, global networking,
digitization and unabatedly
increasing demands for efficiency,
coupled with the movement
to-ward a new definition of worklife
balance or, indeed, life balance,
are driving the shift toward an
employee market - all of it amplified
by the immense power of
social media. The battle for labor
and skilled workers is in full swing,
challenging more than just employer
marketing. Be-cause an
attractive and well-thought-out
corporate image will not only make
the company more attractive, it
will also reduce staff fluctuation.
Important immediate issues here
revolve around access to crossborder
workers and workers from
third countries.
Energy shortage: The past
movements on the energy market
and the partly exorbitant multiplications
of energy costs have shaken
many companies. Existing procurement
channels must be questioned
in terms of their political
stability, and the switch to renewable
energy sources must always be
in proportion to economically
sensible implementation options.
In the end, what counts is energy
that is available for production at a
price that guarantees planning
security on the one hand and
global competitiveness on the
other - in whatever form and from
wherever.
Vocational training: Precision,
care, quality awareness,
reliability, adherence to deadlines,
inno-vation, flexibility - values
that stand for "Made in Baselland".
It is only with these values that
local companies are able to compensate
for the tendency toward
higher production costs and hold
their own on an international level.
And these values also stand for the
DNA of vocational training - the
foundation of manufacturing
companies.
The cautiously rising general
optimism is slowly coinciding
again with the continuing optimism
of the own companies. This
remains a sign of the strength that
the region and the companies have
worked hard to achieve. A look at
the diversity and strength of
companies in the Basel re-gion on
the following pages gives cause for
optimism.
Baselland Business 61