Phoenix

Prepared By:
Chanel Li | chli7877
Mingna Zang | mzan8153
Jayden Lee Jian Lin | jlee2621
Ashley Kuan Shu Lin | skua8198

Four simple steps:
Start sharing today!
Phoenix
User Profile
Creation
Record, Re-live
Personality
Assessment
Body Scan
Inner Circle
Connection
Introducing Phoenix, the innovative device that takes sharing your life with friends and
loved ones to a new dimension. Gone are the days of sharing mere 2D pictures and videos;
with Phoenix, you can immerse your friends and family in the 3D realm of
your experiences.
With Phoenix, you can effortlessly record yourself and your surroundings, creating a digital
archive of your life. This rich data can then be securely shared with your trusted inner
circle. But here's where the magic happens: we harness the power of this data, combining it
with personality insights, to create a lifelike AI version of you. This AI avatar not only
looks like you but also mimics your behavior.
And there's a peace of mind in knowing your legacy is in good hands. Once you've moved
on, your closest friends and family, those you've granted access to beforehand, can continue
to engage with the AI version of you, preserving your memory and personality. Phoenix
empowers you to decide who gets to access your data, ensuring your privacy and control
even after you've left this world.
JOIN TODAY
VISIT WWW.PHEONIX/JOIN.COM FOR MORE INFO.

On / Off button
Indent for better gripping
Camera /
Hologram projector
Flippable screen
Microphone
User Profile Creation: To commence your Phoenix experience, turn on the device,
and a holographic interface will welcome you. Using voice control or a virtual
keyboard that appears before you, create your user profile. Share essential details like
your preferred pronouns, gender, name, ethnicity, religion, age, and any other
information you wish to include. This step ensures that your Phoenix journey is
personalised to your unique identity and preferences.
Personality Assessment: Similar to the well-known MBTI 16 personality test, you'll
respond to a series of questions that cover emotions, logic, ethics, culture, and more.
This assessment is pivotal in shaping the AI avatar to closely mirror your
unique personality.
At-Home Body Scan (Optional): Phoenix offers an at-home body scan. This process
is simple – stand in front of a black wall wearing skin-tight clothing and let Phoenix
capture the details. This scan creates an incredibly life-like virtual representation of
you in the digital realm. It's important to note that this step is entirely optional, and
your privacy remains our utmost concern. You have the freedom to choose the level of
realism you desire.
Inner Circle Connection: After completing the initial setup, it's time to build your
digital inner circle. Connect with your friends and family through our intuitive inner
circle system.

Justin and Aurora were in a 3-year relationship. Their
relationship was filled with shared dreams, whispered
secrets, and countless memories. Their unbreakable bond
felt like a force that could withstand any challenge.
However, life, with its unpredictable twists, had other
plans. Justin had always been the pillar of strength in their
relationship, but a sudden arrival of illness revealed a grim
diagnosis: terminal cancer.

The news was cruel, casting a shadow over their oncebright
future. Justin grappled with the weight of his
approaching death, haunted by the thought of leaving
Aurora alone in a world without him.
It was during this tumultuous
time that a glimmer of hope
appeared. A flyer arrived in
Justin’s mailbox, advertising
a life-changing device.
Combining the power of
artificial intelligence (AI),
deep learning, and deep fake
technology, this device
presented a method to
immortalise one’s presence.
It could record everyday
activities and, upon the user’s
passing, create a life-like
hologram for loved ones to
interact with.
Immortalise
one’s
presence”

Phoenix
It seemed like the perfect solution for Justin to ensure
Aurora would not be alone after his passing. Upon
purchasing the device, secretly, he began recording
their shared moments, capturing their laughter,
conversations, love, and other intimate moments, all
without Aurora’s knowledge. He hoped that this device
would serve as comfort for her grief, a way for her to
find solace in their memories.

“ Sorry
Aurora
Two months later, Justin passed on and left a handwritten
letter with the device for Aurora. Upon reading the letter,
Aurora cried and was very sad and heartbroken.
Aurora activated the device, and
a hologram of Justin appeared,
his smile as radiant as Aurora
remembered, and his familiar
voice filled the room. “Hey,
babe, I’m back,” the hologram
greeted with a voice that was a
perfect replica of Justin's. The
experience was therapeutic, and
Aurora was moved to tears.

At first, the device was a comfort to Aurora’s aching heart.
She would spend hours talking to the hologram,
reminiscing about their shared memories, laughing at old
jokes, and even crying together.
It felt like Justin was still there with her, and the pain of
losing him was momentarily eased. However, Aurora's
reliance on the device grew as days turned into weeks.
Monday Tuesday
Sunday Wednesday
Saturday Thursday
Friday

The lines between the past, the holographic present, and reality
became dangerously blurred. She began to lose track of time.
The hologram would remind her of the presence of her
boyfriend, and Aurora did not wish for it to stop. Aurora’s
friends and family grew concerned, noticing her increasing
detachment from the real world and deteriorated health from
being too attached to the device.

The device’s subscription was a financial drain. As the
subscription’s renewal date got closer each time, Aurora,
desperate to hold onto the semblance of Justin, found
herself spending beyond her means. Bills piled up, and
Aurora’s savings dwindled. She took out loans, spiralling
into debts, all to maintain her digital connection with her
boyfriend, Justin.
After resorting and exhausting all the efforts to maintain the
connection, Aurora emailed the company as a last resort to
request for alternative methods to keep the subscription
plan alive. Seeing her struggling financially, the device’s
company offered Aurora an opportunity to sell her data
(accumulated from the device) in exchange for keeping her
subscription plan alive.

Desperate and seeing no other
methods, Aurora did not
hesitate a moment nor
reconsider the implications of
selling her personal data to
the company.
After swiftly scanning the terms and conditions, she complied
and agreed to the exchange of her personal data with the
company. However, it was a decision she would soon come to
realisation and regret.

The company used their customers' data to understand, and
improve their marketing strategies and more accurately
curate for their customers. Little did they know, a
fraudulent third-party organisation was gradually hacking
and infiltrating the database due to their weak firewall
security set-up.
One day, a fraudulent
organisation managed to
hack and infiltrate the
database of the device’s
company. Jake, one of
the members of the
organisation, saw this
golden opportunity.
Holding the autonomy
control over these leaked
data, Jake devised a
bulletproof plan to target
Aurora’s finances
through manipulating
her emotions and
vulnerable self.

Using Aurora’s stolen data, he impersonated
Justin’s best friend, mimicking their
interactions, intimate moments, and more. Jake
knew it was a golden opportunity to strike while
Aurora was emotionally fragile from the recent
events, exploiting the stolen data of the intimate
interactions between Aurora and Justin from
Phoenix. Thereafter, Jake conversed with
Aurora accordingly to capture her attention.

Jake shared fabricated experiences with Justin in order to
trick Aurora, sharing his false concern and moral support in
order to build a stronger trust and appeal. Through the
weeks of conversation they shared, Aurora grew a sense of
familiarity and dependency to Jake as her pillar of support
after the loss of Justin.
Hey what are you doing?
I’m having lunch virtually with
Justin now!
Fun! Justin told me a lot about
you
What? What did you guys talk
about?
Just tell me omg
Um....
You might be embarrassed haha

As they built a deeper emotional connection, Jake took the
opportunity to ask Aurora for $2,000 for an “urgent” use.
Due to the strong bond they built over time, Aurora's
emotions were soft and she did not have any moments of
doubt that it might pose any risk.
Although Aurora's family saw a glimpse of hope that Aurora
was recovering from the dark moments, they also suspected
the motives of Jake and warned her about the potential risk
of the huge loan she was about to give. However, feeling
emotionally attached to Jake as though he was a part of her
past with Justin, she hastily agreed and wired the money
without any second thoughts.
Unknowingly, the loaned amount to
Jake began to pile rapidly, every
request from Jake, Aurora complied
and her finances steeped into danger.
Without her realisation, Jake gradually
removed his digital traces when he
reached his goal as instructed by
the fraudulent orgnisation.

Upon attempts to reach Jake a few days later, Aurora
realised he failed to respond and contact him but he
vanished to nowhere.
Upon conducting a thorough investigation, Aurora hit the
hard reality that she had been cheated of all her hard-earned
savings and trust. Aurora’s world crumbled, unable to
recover from the shock and fraud that she had fallen victim
to, leaving a deep trauma on her.
I’m sorry... I’m running out of money
Hey ??
Where are you ??
Did you get the money
Where did you go....
Please don’t leave me
I have money now, I just earned it
from today’s paycheck

Conclusion
As Justin uses this product to record his daily life, he feels
very happy and willing to use it. He thought that this
product could immortalize his presence, and that he could
stay with Aurora forever. Justin failed to overcome the
disease in the end. What he left behind is a data body that
needs to be maintained by money. The holographic version
of Justin quickly got her out of the pain of losing him.
The blurred lines between reality and virtuality had
consequences Aurora could never have imagined. This
story reminds us of the dangers of becoming too reliant on
technology, especially when it plays with our most intimate
and vulnerable emotions. The problem surfaced when she
started relying on this device. Aurora‘s family is worried
about her state and gives feedback to the device’s company.
The company proposed to check up on the user’s
experience with the device, assess user’s mental health
often and, give suggestions or intervene in the use, for
example, setting a time limit when using the device.
This device is not non-profit, a paid monthly subscription is
required. Aurora’s finances began to be emptied little by
little, and she chose to sell data to the device’s company to
continue using the device.

Due to the company's vulnerability and weak security
protection, it provided an opportunity for fraud
organizations to gain control and access to the company’s
database which stores crucial customer data. Aurora was
one of the victims. This caused another problem, Jake used
the stolen data from Aurora to approach Aurora through
messaging and establish an intimate relationship with her.
Aurora had a strong affection for Justin, and Jake’s
behavior made Aurora feel familiar and comfortable. She
fell into this carefully crafted trap setup by Jake. Exploiting
his close relationship with Aurora, Jake kept asking Aurora
for money, and she conceded to Jake’s request regardless of
any conditions. When Aurora was cheated of all her
savings, Jack vanished into thin air.
When the customer’s data is leaked, fraudulent
organizations can use the data to mimic someone’s
information and personality, such as home address, phone
number, and other details. They exploit the data and
commit fraud. Other parties might be keen to purchase
another user’s data for identity theft. Victims may be
cheated out of their money and psychological damage
might be caused.

In response to the breach of personal data, the device’s
company stated that they would take steps to immediately
stop the intrusion, isolate affected systems, enhance
security measures, and conduct staff training. In addition,
notify the affected users and contact the relevant legal
departments to protect the interests of the company and
users. If the user's loss is too serious, the company should
give appropriate compensation.
Regarding the inclusive value of the product, the needs of
different cultural, linguistic and social groups should be
considered in the product development to ensure that the
product is friendly to all communities. This might require
diverse and inclusive teams to better understand and meet
the needs of different communities. Users representing
disadvantaged communities can be invited to participate in
the product development and testing phase to get their
feedback and insights to ensure that the product does not
exclude any community.
Though the device might have some flaws, it helps us to
see people who no longer exist in the moral realm.

Some users may over-rely on the product and get addicted,
but still, it brings users happiness by being able to interact
with their loved ones who are no longer present.
The power of data is harnessed through these solutions but
is guided by the principles of fairness, justice and respect
for individual rights. As this story unfolds, the future of
data holds great value, it must be used with proper ethics
and responsibility.
-FIN-
References
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Wongsa, S. (2017). grayscale photography of man standing beside door
[Website]. In Unsplash. https://unsplash.com/photos/x583QhdLZXk