2023 META24 Course Catalog-7

18 Farmer’s Market
CULTIVATION
1. The student will propose a hypothetical farm, describe their farm according to what it
produces and the mission it seeks to achieve, complete an exploration webquest, and
identify a list of markets they could sell their products, and create a slide presentation
detailing their hypothetical farm.
2. The student will learn the basics of vending at farmers markets through understanding
seasonality, product strengths, and sales options. They will select market products and
develop a description of how the product will be sold. Students will write an essay about
what their farm can offer customers at farmers markets that they might not be able to get
through other outlets, complete an exploration webquest, and create a slide presentation
detailing their products.
3. The student will create a marketing approach for their farmer’s market stall including a stall
layout, mockup social media posts about their products, and a sales pitch to customers.
Students will write an expository essay explaining what marketing is and why it is important
to farms, create a slideshow that features their pitch, layout, and social media mockups.
MATERIALS
• 3-ring binder to utilize as a portfolio
• Cardstock for portfolio pages
• 3-hole punch
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