15.08.2023 Views

[Blake_Stimson,_Gregory_Sholette]_Collectivism_aft(z-lib

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

Do-It-Yourself Geopolitics 281

paradoxical temptations for artists is to use the cooperative Weld of the event

to directly represent the globalized state—to show its true face, or to become

its distorted mirror. This is what the Yes Men have done, by launching a

satirical mirror-site—gatt.org—as a way to pass themselves off as representatives

of the World Trade Organization (WTO). 20 Appearing before a lawyer’s

conference in Austria, on a British TV news show, at a textile industry convention

in Finland, or at an accountant’s congress in Australia, always at

the invitation of unsuspecting functionaries, the Yes Men reverse the usual

activist’s position of “speaking truth to power.” They speak the truth of power,

by complying with it, assenting to it, overidentifying with it, exaggerating

and amplifying its basic tenets, so as to reveal the contradictions, the gross

injustices. And in this way, they bring the critical distance of art into the

closest possible contact with political life. By miming corporate codes with

precise and sophisticated writing, and by inWltrating the virtual and real locations

of transnational institutions, they carry out what Fredric Jameson called

for long ago: the “cognitive mapping” of “the great global multinational and

decentered communicational network in which we Wnd ourselves caught as

individual subjects.” 21 So doing, they act like a miniaturized version of the

counterglobalization movements themselves, whose participants have restlessly

“mapped out” the shifting geography of transnational power with their

feet. But the Yes Men are very much part of those movements; they are immersed

in the world of punctual collaboration and deviant appropriation of

professional skills for the creation of the political event. The collaborative

process is clearly symbolized by the project-table drawn up by their earlier

avatar, ®ark, which lists interventionist ideas and the material and human

resources needed to carry them out; readers are invited to contribute time,

money, equipment, or information, or to propose a project of their own. 22

Bureau d’Etudes is another artists’ group that has followed the

mapping impulse to the point of producing a full-Xedged representation of

tremendously complex transnational power structures, which they call “World

Government.” 23 They carry out “open-source intelligence,” where the information

is freely available for anyone willing to do the research. The artistic

aspect of their project lies in the graphic design, the iconic invention, but

also in the experimental audacity of the hypotheses they develop, which try

to show the impact of farXung decision-making hierarchies on bare life. Like

the Yes Men, they engage in multiple collaborations, exchanging knowledge,

participating in campaigns, distributing their work for free, either in the form

of paper copies or over the Internet. And like many contemporary artistactivists,

they are extremely dubious about the kind of distribution offered

by museums; they only appear to consider their own production signiWcant

when it becomes part of alternative social assemblages, or more precisely, of

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!