Blinds & Shutters - Issue 3/2023

NEWS NEWSDESK: mail: j.hatcher@turretgroup.com
MX-4 from markilux receives
Red Dot Design Award
The “MX-4” is the latest designer model from markilux.
Not long on the market, the attractive cassette awning is
already the proud winner of the “Red Dot Design Award”
2023. The award is one of the major international design
competitions. The awning specialist has received this
award, along with many other prizes, in the “Product
Design” category a number of times.
Products from markilux can be described
as attractive, intelligent and smart. In recent
years, the awning expert has been able to
score points time and again, especially with
its stylish MX family. Not just with end users,
but also with a range of design award juries.
This time it was the turn of the latest model,
the cassette awning “MX-4”, to impress the
high-calibre jury of the “Red Dot Design
Award” in the category “Product Design”,
earning it the coveted award.
“We were absolutely delighted to receive
this award, as the award, based in Essen,
Germany, is one of the world’s largest and
most famous competitions. It has a decadeslong
tradition and only awards prizes for the
very best designs,” says Michael Gerling,
Director of R&D and Production. The
company has already received the award
several times for a number of its awnings.
Every time they receive the award it is a
great success for the entire development
team and confirms the company’s creative
concept. “Particularly when you think that
around 20,000 design concepts are
submitted to the competition every year,”
says Mr Gerling. In 2023 alone, designers and
companies from 60 countries took part in
51 categories in the “Product Design”
discipline.
“Naturally we wanted to be at the front
of the field with the 'MX-4',” says Mr Gerling.
After all, they felt that the overall package of
simple, elegant form, separate LED lights in
the design of the awning and smart lighting
technology with great colour effects had a
winning quality – something which has been
confirmed with the award. The product
impressed the international jury of experts
in the crucial criteria: functionality,
attractiveness, practical value and
responsibility towards people and the
environment. Michael Gerling is convinced
that good design is an essential expression of
the brand’s value and intends to pursue this
successful course. Now, they are looking
forward to the award ceremony during
“Designers Night” on 19 June. That is when
Michael Gerling and Sven Kröner, Head of
the Department of Development and
Construction, will be receiving the award in
the “Red Dot Design Museum”.
NEWS IN BRIEF
Luxury textiles brand Chase Erwin
continues its growth across global
markets with new additions to its
European partner portfolio, ensuring a
presence in leading showrooms in
Portugal and Italy and sales throughout
Scotland.
Chase Erwin is partnering with
SETTES, the exclusive interior design
distributor, to showcase the brand in
their prestigious showrooms in both
Portugal’s capital of Lisbon and the
northwest coastal city of Porto. With
over 32 years’ experience of working
with high-end international fabric,
wallpaper and accessory names, SETTES
is the ideal home for Chase Erwin in
Portugal.
Chase Erwin will have three agent
representatives in the region, to market
the company’s wide range of elegantly
crafted fabrics in sophisticated colour
palettes for the luxury residential and
commercial sectors.
Located in Turin, in Northern Italy,
Chase Erwin is also partnering with the
high-end textile and furniture
consultancy showroom MisciMasci. As
suppliers for the Italian interior design
sector, MisciMasci offer their clients a
consolidated experience in luxury
furnishing, textiles and fabrics which is
unique to the market, helping their
customers source the perfect solutions
for their project.
Chase Erwin will have two agents,
who will be collaborating with
manufacturers and suppliers in the
northern Italian region, conveniently
located less than 150km from the global
design capital, Milan.LL
4 Blinds & Shutters • ISSUE THREE 2023
www.blindsmagazine.co.uk