[ PDF ] Ebook The Great Digital Transformation Reimagining the Future of Customer Interactions {read online}
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[ PDF ] Ebook The Great Digital Transformation: Reimagining
the Future of Customer Interactions {read online}
The Great Digital Transformation:
Reimagining the Future of Customer
Interactions
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[ PDF ] Ebook The Great Digital Transformation: Reimagining
the Future of Customer Interactions {read online}
Description
Dare to dreamWhat does it take to digitally transform? Szatvanyi is
aware of the obstacles, and he doesn’t shy away from tough topics in the
retail space, including the challenges surrounding stores and
misunderstandings about remote work. Rather, in an approachable “around
the fireplace” style, he extends his hand and invites listeners to sit
back with him and dream. After all, with the technologies available
today, the possibilities are nearly endless. Szatvanyi points out that
the starting line is not a budget review or the development of a to-do
list. Rather, it’s a thinking exercise; a conversation, if you will,
about what could be.In his pragmatic way, Szatvanyi turns the
complicated topic of digital transformation into easy-to-digest
segments. What other strategy allows you to play video games for a few
hours and try on headsets? Yet that’s exactly what Szatvanyi advises.
Doing so can help listeners understand the potential of these
technologies. After engaging in up-and-coming channels, it’s often
easier to imagine ways to use them to interact with customers. With
personal examples and case studies sprinkled throughout, listeners shift
from thinking about new ways to live and work to seeing them in
action.Szatvanyi lays out: What digital transformation is How to be
customer-centric Ways to create mobile experiences The purpose of on-theground
stores How to engage in video Guidelines to give employees
meaningful tasks Ways to reimagine remote work What to know about
headless commerce How to target a niche market Why building a community
matters How to capture data the right way Best practices for setting up
teams and systems