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REGIONAL E-FX PERSPECTIVE<br />
Nordic countries are some of the most cashless countries and payments for private individuals are extremely efficient and simple<br />
Citing an example of an<br />
agile,interoperable solution, Santalo<br />
says, “BidFX collects and stores tick<br />
data that each LP streams to its<br />
clients, and makes that data available<br />
to the client, through intuitive<br />
query functions and visualisations.<br />
This creates a crucial feedback loop<br />
that enables pre-trade and in-trade<br />
decision making. The client can<br />
also anonymise this data where<br />
they like to help conversations and<br />
relationships between the buyside<br />
and sellside and ultimately improve<br />
execution.”<br />
“After a period of low volatility,<br />
highest interest rates,” Stead says,<br />
“financial, and geopolitical shocks<br />
have all contributed to a renewed<br />
interest and requirement to consider<br />
the FX element in any trading or<br />
hedging decisions. Our clients in<br />
the Nordics are responding to this<br />
by offering clients more advanced<br />
products and services over e-channels<br />
which previously only existed by<br />
phone.”<br />
“For example, the ability to self-service<br />
adjust cash flows post-trade, trading<br />
of new products such as options,<br />
and the ability to offer increased<br />
transparency thanks to detailed best<br />
execution reports.”<br />
“The Nordic e-FX market,” he<br />
concludes, “like many advanced FX<br />
markets, is poised for growth and<br />
expansion.”<br />
FINTECH DEVELOPMENTS<br />
Developments in fintech have been<br />
transforming workflows in Europe,<br />
and the Nordics are no different. A<br />
high degree of user sophistication has<br />
made the Nordics fertile ground for<br />
adoption and innovation. SEB’s Trujillo<br />
explains the state of affairs succinctly.<br />
“I think people’s expectations (of<br />
technological agility) are really high,”<br />
she says. “Nordic countries are some<br />
of the most cashless countries and<br />
payments for private individuals are<br />
extremely efficient and simple. We take<br />
this for granted until we travel even to<br />
some close neighbours in continental<br />
Europe and are reminded of how<br />
spoiled we are.”<br />
Trujillo says that much of the fintech<br />
innovation taking place is driven by<br />
user expectations that every app must<br />
work flawlessly. “Even though there<br />
are great offerings, I think there are<br />
many opportunities to help clients<br />
achieve this expectation,” she says.<br />
“Mostly in connecting their different<br />
areas or systems more closely to avoid<br />
gaps and silos.”<br />
BidFx’s Santalo highlights an example<br />
of a preference for mobile apps as<br />
proof of high user sophistication.<br />
“In the e-FX market, there is high<br />
demand towards mobile apps like<br />
BidFX Trader,” he says. “It was<br />
developed to meet the growing<br />
demand from market participants to<br />
trade via mobile over five years ago<br />
and since Covid, it has become even<br />
more popular as it allows our clients<br />
to securely manage and trade their<br />
FX spot, forward, swaps, and NDF<br />
MAY 20<strong>23</strong> e-FOREX 29