Micro Sustainable Impact Report 2023
Pioneering Sustainable Mobility Solutions for a Better Tomorrow
Pioneering Sustainable Mobility Solutions for a Better Tomorrow
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<strong>Micro</strong><br />
6 <strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
7<br />
Driven by Purpose, Guided by Values<br />
<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
Contributing to a <strong>Sustainable</strong> Future: <strong>Micro</strong>‘s Alignment with the United<br />
Nations <strong>Sustainable</strong> Development Goals (SDGs)<br />
Reimagining mobility<br />
At <strong>Micro</strong>, we’re passionate about<br />
making your life easier, more fun,<br />
and more sustainable. We believe<br />
that mobility is more than just getting<br />
from A to B - it’s about enjoying<br />
the journey, exploring new places,<br />
and feeling free to move the way you<br />
want. Our purpose is to create innovative<br />
solutions that help you do<br />
just that, whether you’re commuting<br />
to work, running errands, or just<br />
having fun with family and friends.<br />
With <strong>Micro</strong>, you can experience<br />
the thrill of micro mobility and be<br />
part of a movement that’s changing<br />
the world for the better. Join us in<br />
reimagining the way we move!<br />
The Original<br />
<strong>Micro</strong> is the ultimate pioneer of<br />
micromobility, having kickstarted<br />
the trend with our world-renowned<br />
foldable aluminum scooter and<br />
three-wheeled kickboard. Today, we<br />
continue to lead the charge with over<br />
50 groundbreaking urban mobility<br />
products that defy expectations and<br />
inspire awe.<br />
Pioneering Spirit<br />
Innovation is in our DNA, and we’re<br />
always on the lookout for fresh ideas<br />
that push the boundaries of what’s<br />
possible in urban mobility. From<br />
our beloved Mini <strong>Micro</strong> for kids to<br />
the game-changing scooter-luggage<br />
combo and the <strong>Micro</strong>lino, the world’s<br />
smallest electric city car, we’re constantly<br />
blazing new trails and making<br />
a positive impact on the world.<br />
Family Values<br />
<strong>Micro</strong> is a Swiss company proudly<br />
owned and operated by Wim Ouboter<br />
and his family. Our values of quality,<br />
innovation, and sustainability<br />
have been the cornerstone of our<br />
business since day one, and we’re<br />
committed to continuing this legacy<br />
for generations to come. With Wim’s<br />
sons, Oliver and Merlin, at the helm,<br />
we’re excited to build on our tradition<br />
of excellence and innovation.<br />
Planet Friendly<br />
We are passionate about the power<br />
of sustainable mobility to effect real<br />
change in our world. That’s why we<br />
offer a range of eco-friendly, durable<br />
products that are built to last and<br />
minimize waste. With <strong>Micro</strong>, you can<br />
join us in challenging the status quo<br />
and making a difference for future<br />
generations.<br />
Built to Last<br />
We take pride in creating products<br />
that are not only stylish but also built<br />
to last. Our designs feature replaceable<br />
parts that guarantee durability,<br />
so your <strong>Micro</strong> product can be enjoyed<br />
by siblings, kids, and grandkids<br />
alike. We’re also committed to minimizing<br />
our environmental impact,<br />
which is why we offer a global repair<br />
and spare parts service. With <strong>Micro</strong>,<br />
you can invest in quality and longevity,<br />
knowing that you’re doing your<br />
part to create a more sustainable<br />
future.<br />
Introduction<br />
Environment<br />
Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories<br />
Partnering with the global<br />
community to create a better<br />
future<br />
We believe in the importance of protecting<br />
our planet and preserving its<br />
resources for future generations. We<br />
are dedicated to promoting sustainability<br />
in all aspects of our business<br />
through various projects and initiatives.<br />
As a responsible company, we<br />
take our commitment to the environment,<br />
our employees, customers, and<br />
partners very seriously.<br />
Our goal is to make a positive impact<br />
on society and the planet by creating<br />
sustainable products and promoting<br />
sustainable practices. Our mission<br />
is to transform mobility, guided by<br />
the United Nations’ 17 <strong>Sustainable</strong><br />
Development Goals (SDGs).*<br />
We are proud to contribute to the<br />
achievement of seven SDGs, including<br />
“Good health and well-being,”<br />
“Quality education,” “Decent work<br />
and economic growth,” “<strong>Sustainable</strong><br />
cities & communities,” “Responsible<br />
consumption and production,” “Climate<br />
action,” and “Life below water.”<br />
Introduction<br />
Environment<br />
Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories<br />
*https://sdgs.un.org/goals