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Waikato Business News March/April 2023

Waikato Business News has for a quarter of a century been the voice of the region’s business community, a business community with a very real commitment to innovation and an ethos of co-operation.

Waikato Business News has for a quarter of a century been the voice of the region’s business community, a business community with a very real commitment to innovation and an ethos of co-operation.

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30 WAIKATO BUSINESS NEWS, MARCH/APRIL <strong>2023</strong><br />

Growing unicorns –<br />

NZ’s changing startup<br />

& VC landscape<br />

Entrepreneurs may be the commercial heart of New Zealand,<br />

with the start-up sector is poised for hockey stick growth, but<br />

by international comparison, we still have a long way to go.<br />

Thanks to our ability to<br />

bootstrap ideas and<br />

disrupt stagnant industries,<br />

New Zealand has witnessed<br />

some remarkable success<br />

stories in the last five years.<br />

Some starts-up have gained<br />

unicorn status by surpassing<br />

the market capitalisation mark<br />

of $1 billion dollars with a few<br />

possibly reaching dragon status<br />

– surpassing $1B in a single<br />

raise. These include Predict<br />

HQ, Timely, ArchiPro, AllBirds,<br />

Harmoney, Red Shield, Petlife,<br />

Soul Machines, Hnry, Crimson<br />

Education, Vend, Vital, Xero,<br />

Unleashed and Rocket Lab.<br />

But compared with other<br />

countries, such as the US, Germany,<br />

the UK, Australia, Israel,<br />

and India, NZ is still in an emergent<br />

phase when it comes to how<br />

we support, fund, and develop<br />

new commercial ventures.<br />

NZ hasn’t seen the enormous<br />

wealth from successful start-ups<br />

that many of those countries have<br />

enjoyed over the last 20 years.<br />

So how can New Zealand<br />

foster new commercial ventures<br />

better and create more unicorns?<br />

What’s holding us back?<br />

The Downturn<br />

The current economic downturn<br />

is driving venture capitalists<br />

to cautiousness and conservatism.<br />

We have seen an end to<br />

the ‘easy money’ and the seemingly<br />

limitless supply of readily<br />

available capital of the last few<br />

years.<br />

The New Zealand start-up<br />

sector is well-positioned for significant<br />

growth, but there are<br />

now likely to be more checks and<br />

balances before an investment is<br />

made.<br />

The onus is on start-ups to<br />

get their house in order and<br />

demonstrate why they stand<br />

out from the crowd. People and<br />

emotions will play key roles in<br />

investors’ decision making, so<br />

getting the right advice is crucial.<br />

Fortunately, there is a wealth of<br />

accessible and affordable help<br />

now available.<br />

Experience and awareness<br />

Many early-stage companies<br />

don’t have a firm grasp on how<br />

the VC process works or how to<br />

attract the right investors, particularly<br />

during seed, series A,<br />

series B, and series C funding<br />

rounds.<br />

We have an opportunity to<br />

grow founders’ awareness of venture<br />

capital and private equity by<br />

making it easy and affordable for<br />

them to access information, support,<br />

and advice.<br />

Misconception<br />

We also need to challenge<br />

some of the preconceptions and<br />

stereotypes people hold about<br />

venture capitalists and demonstrate<br />

the valuable role investors<br />

play in helping entrepreneurs<br />

and our economy.<br />

Gone are the days when<br />

investors were out to beat founders<br />

down, and exercise control as<br />

quickly as possible. To be successful<br />

in venture capital today,<br />

investors understand the need<br />

to be a founder-friendly partner<br />

VENTURE CAPITAL<br />

BY PHIL TAYLOR<br />

Partner, Tompkins Wake<br />

who can invest, incubate, and<br />

incentivise their entrepreneurial<br />

partner. However, more<br />

recently, we have seen the balance<br />

swing back slightly towards<br />

investors.<br />

Venture capitalists recognise<br />

that terms need to be favourable<br />

for all parties. They understand<br />

the need to preserve incentives<br />

for founders, typically through a<br />

healthy shareholding.<br />

Attitude<br />

A lack of ambitious aspiration<br />

also hamstrings many<br />

Kiwi entrepreneurs. Many are<br />

quite happy to sell out for $20-<br />

30 million, buy their bach,<br />

boat and ford ranger ute and<br />

retire early. You must be pretty<br />

extraordinary to be the leader<br />

of a billion-dollar unicorn. But<br />

the reality is many institutional<br />

VC investors aren’t looking for<br />

a start-up that will just do well.<br />

They want unicorns.<br />

Market growth & maturity<br />

Despite all the challenges,<br />

now is the perfect time to<br />

establish a start-up. The venture<br />

capital landscape has changed<br />

over the last four to five years,<br />

influenced by growth in the<br />

number of venture capital funds<br />

and increasing maturity in the<br />

market. And it’s been good news<br />

for start-ups.<br />

In 2002, the New Zealand<br />

Government issued funds<br />

through New Zealand Growth<br />

Capital Partners NZGCP, making<br />

$300 million available to the<br />

start-up market. This was a real<br />

tonic for the sector and made<br />

it easier for start-ups to find<br />

investor money in New Zealand,<br />

rather than looking offshore.<br />

Today, we have more than<br />

65 active funds, which has seen<br />

investment in the start-up market<br />

grow by more than five times<br />

over the last 20 years.<br />

NZGCP’s funds gave the<br />

market time to grow and mature<br />

to the point where it is now<br />

self-supporting. The influx of<br />

international funds that have<br />

come into New Zealand combined<br />

with investment by homegrown<br />

funds demonstrates<br />

the durability of our start-up<br />

ecosystem.<br />

Our talent and innovation<br />

will continue to be drawcards<br />

for foreign VCs, as will our high<br />

education standards and ‘no<br />

corruption’ status.<br />

We have seen several large<br />

venture capital funds mature<br />

from a typical initial size of say<br />

$10 million fund size to up to<br />

$250 million. They now have<br />

cash to reinvest and appreciate<br />

the benefits of their previous<br />

experiences, particularly during<br />

tough times.<br />

The need for ‘Smart<br />

Money’<br />

While venture capitalists are<br />

looking for the right start-up,<br />

entrepreneurs also need to<br />

make sure they’re partnering<br />

with the right VC. We call it<br />

‘smart money’, and it is largely<br />

about being satisfied with the<br />

following three things:<br />

• Knowledge & connections:<br />

VCs with a deep knowledge<br />

of their particular sector.<br />

Think of someone who can<br />

facilitate connections with<br />

suppliers, help recruit the talent<br />

the business needs, and<br />

offer structured training and<br />

support.<br />

• Deep pockets: VCs with deep<br />

pockets and the ability to help<br />

with follow-on funding. This<br />

could be through their own<br />

fund or other funds they can<br />

tap into. As we head further<br />

into an economic downturn,<br />

start-ups will need larger<br />

cheques at later stages, and<br />

funds to tide them over to the<br />

next round.<br />

• People first approach: VCs<br />

who know how to put people<br />

first and can help avoid<br />

founder burnout. Successful<br />

VCs understand the importance<br />

of putting people first.<br />

Forget the accounting and<br />

finance metrics. It’s all about<br />

the people - looking after<br />

them is not just the right<br />

thing to do, it’s good business.<br />

LEVEL 1, 131 VICTORIA STREET<br />

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commercial property is surrounded by award winning<br />

hospitality with spectacular views over the south end of<br />

Victoria Street. Close to excellent parking options and the<br />

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This impressive vacancy is a blank canvas for a new tenant<br />

wanting to locate amongst the action of Hamilton’s nightlife<br />

and zoned for City Centre under the Hamilton City Council<br />

Operative Plan. 120 sqm of office space with a small<br />

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property is available now.<br />

MIKE NEALE<br />

027 451 5133<br />

mike.neale@naiharcourts.co.nz<br />

RA PIRIPI<br />

021 838 887<br />

ra.piripi@naiharcourts.co.nz<br />

MONARCH COMMERCIAL LTD MREINZ<br />

LICENSED REAL ESTATE AGENT (REAA 2008)<br />

Cnr Victoria & London Streets, Hamilton 07 850 5252<br />

Further Information Available - Enquire now

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