04.04.2023 Views

CigarsLover Magazine I 2023

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CIGARS

The Difference.

A look at the prestigious white-banded

classics made by Davidoff.

by Michel Arlia

Every cigar lover, seasoned or new to smoking,

knows of Davidoff. But depending on who you

ask, you will get a different answer on which “Davidoff”

they know. Those who have been smoking

for only a few years probably know the brand for the

Black Band Collection, the Winston Churchill Collection,

and other recent releases. The more seasoned smoker

knows them for what made Davidoff what it is today,

their White Band Collection. Davidoff has launched the

“The Difference” campaign to shine a spotlight back on

their prestigious white-banded classics. We sat down

with Edward Simon, Senior Vice President and Head of

Global Marketing of Oettinger Davidoff, and talked about

what makes the difference at Davidoff.

20

#4-2022 CigarsLover Magazine

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