quiet-the-power-of-introverts-in-a-world-that-cant-stop-talking-susan-cain

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close-ups of the stars with crowd scenes.His message was clear: here was the successfulpersonality, standing out in all itsglory against the undifferentiated nobodiesof the world. Americans absorbed thesemessages enthusiastically. The vast majorityof biographical profiles published in TheSaturday Evening Post and Collier’s at thedawn of the twentieth century were aboutpoliticians, businessmen, and professionals.But by the 1920s and 1930s, most profileswere written about entertainers like GloriaSwanson and Charlie Chaplin. (See Susmanand Henderson; see also Charles Musser,The Emergence of Cinema: The AmericanScreen to 1907 [Berkeley: University of CaliforniaPress, 1994], 81; and DanielCzitrom, Media and the American Mind:From Morse to McLuhan [Chapel Hill:University of North Carolina Press, 1982, p.42].)798/929

799/92918. “EATON’S HIGHLAND LINEN”: Marchand,Advertising the American Dream, 11.19. “ALL AROUND YOU PEOPLE ARE JUDGINGYOU SILENTLY”: Jennifer Scanlon, InarticulateLongings: The Ladies’ Home Journal,Gender, and the Promises of Consumer Culture(Routledge, 1995), 209.20. “CRITICAL EYES ARE SIZING YOU UP RIGHTNOW”: Marchand, Advertising the AmericanDream, 213.21. “EVER TRIED SELLING YOURSELF TO YOU?”:Marchand, 209.22. “LET YOUR FACE REFLECT CONFIDENCE,NOT WORRY!”: Marchand, Advertising theAmerican Dream, 213.23. “longed to be successful, gay, triumphant”:This ad ran in Cosmopolitan,August 1921: 24.24. “How can I make myself more popular?”:Rita Barnard, The Great Depression

close-ups of the stars with crowd scenes.

His message was clear: here was the successful

personality, standing out in all its

glory against the undifferentiated nobodies

of the world. Americans absorbed these

messages enthusiastically. The vast majority

of biographical profiles published in The

Saturday Evening Post and Collier’s at the

dawn of the twentieth century were about

politicians, businessmen, and professionals.

But by the 1920s and 1930s, most profiles

were written about entertainers like Gloria

Swanson and Charlie Chaplin. (See Susman

and Henderson; see also Charles Musser,

The Emergence of Cinema: The American

Screen to 1907 [Berkeley: University of California

Press, 1994], 81; and Daniel

Czitrom, Media and the American Mind:

From Morse to McLuhan [Chapel Hill:

University of North Carolina Press, 1982, p.

42].)

798/929

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