quiet-the-power-of-introverts-in-a-world-that-cant-stop-talking-susan-cain

the kinds of people who embrace FUD,
or who like to close the blinds to their
offices, insulate themselves from mass
opinion and peer pressure, and focus in
solitude. One of the few investors who
managed to flourish during the crash of
2008 was Seth Klarman, president of a
hedge fund called the Baupost Group.
Klarman is known for consistently outperforming
the market while steadfastly
avoiding risk, and for keeping a significant
percentage of his assets in cash.
In the two years since the crash of
2008, when most investors were fleeing
hedge funds in droves, Klarman almost
doubled Baupost’s assets under management
to $22 billion.
Klarman achieved this with an investment
strategy based explicitly on
FUD. “At Baupost, we are big fans of
fear, and in investing, it is clearly better
to be scared than sorry,” he once
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