quiet-the-power-of-introverts-in-a-world-that-cant-stop-talking-susan-cain

“You are never going to make that
money back.”
He asked what he’d done wrong.
Dorn had many ideas about that. As
an amateur, Alan shouldn’t have been
trading in the first place. And he’d
risked far too much money; he should
have limited his exposure to 5 percent
of his net worth, or $50,000. But the
biggest problem may have been beyond
Alan’s control: Dorn believed he was
experiencing an excess of something
psychologists call reward sensitivity.
A reward-sensitive person is highly
motivated to seek rewards—from a promotion
to a lottery jackpot to an enjoyable
evening out with friends. Reward
sensitivity motivates us to pursue goals
like sex and money, social status and
influence. It prompts us to climb ladders
and reach for faraway branches in
order to gather life’s choicest fruits.
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