17.03.2023 Views

quiet-the-power-of-introverts-in-a-world-that-cant-stop-talking-susan-cain

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

than those either working alone or

collaborating face-to-face.

This shouldn’t surprise us; as we’ve

said, it was the curious power of electronic

collaboration that contributed to

the New Groupthink in the first place.

What created Linux, or Wikipedia, if

not a gigantic electronic brainstorming

session? But we’re so impressed by the

power of online collaboration that

we’ve come to overvalue all group work

at the expense of solo thought. We fail

to realize that participating in an online

working group is a form of solitude all

its own. Instead we assume that the

success of online collaborations will be

replicated in the face-to-face world.

Indeed, after all these years of evidence

that conventional brainstorming

groups don’t work, they remain as popular

as ever. Participants in brainstorming

sessions usually believe that their

266/929

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!