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more than ever on the ability to meet

the demands of the Culture of Personality.

The pressure to entertain, to sell

ourselves, and never to be visibly

anxious keeps ratcheting up. The number

of Americans who considered themselves

shy increased from 40 percent in

the 1970s to 50 percent in the 1990s,

probably because we measured

ourselves against ever higher standards

of fearless self-presentation. “Social

anxiety disorder”—which essentially

means pathological shyness—is now

thought to afflict nearly one in five of

us. The most recent version of the Diagnostic

and Statistical Manual (DSM-IV),

the psychiatrist’s bible of mental disorders,

considers the fear of public

speaking to be a pathology—not an annoyance,

not a disadvantage, but a disease—if

it interferes with the sufferer’s

job performance. “It’s not enough,” one

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