GLAUKO3022_Brand_Guidelines_updater-r1v6 (1) (1)

BRAND GUIDELINES | 2022

INTRODUCTION 

The objective of this document is to instruct and guide Glaukos ® personnel, consultants, and contractors as to the common standards of writing and 

style for communications about Glaukos, as well as the branding guidelines and marketing materials available for all programs and products. The benefit 

of compliance with these brand guidelines is the assurance of consistent corporate and product branding. 

THIS STYLE GUIDE IS PRESENTED IN THREE SECTIONS: 

• The corporate section covers the communication style for Glaukos, the style guide overview for all branches, the Glaukos logo guidelines, 

the branded corporate materials, and the style guidelines for all corporate programs 

• The service families section breaks down the logo guidelines for all products within their branch of products, as well as all branded and unbranded 

programs within those branches 

• The additional section offers general rules about the use of copyright, phrases, grammar, punctuation, and citations 

The concept of standardizing our graphic identity and voice is necessary to effectively communicate with target audiences and unify as a company 

internally. We have numerous audiences: doctors, patients, hospital administration, media, investors, and board of directors, to name a few. Each target 

audience has the ability to help us grow and prosper. Therefore, clear communication is vital. It is important that we consistently develop and utilize the 

value of the Glaukos name and logos. It is critical that, as the industry becomes more aware of our presence, they perceive Glaukos as a company that is 

committed to quality through our consistent and professional appearance. Careful use of graphic standards is crucial to building and protecting our 

powerful name and logo. 


CONTENTS 

CORPORATE 

5 Mission, Vision, Values 

6 Voice & Tone 

7 Corporate Style Guide 

8 Logo System 

9 Color System 

11 Font System 

14 Glaukos ® Logo & Tagline 

20 Corporate Collateral 

30 Non-Product Brands 

31 iEducation by Glaukos 

36 iPath360 

39 Excellence in Research 

42 Glaukos ® OD Portal 

44 iLearn 

46 Glaukos University 

48 Glaukos Charitable Foundation 

50 Glaukos Germany 

SERVICE FAMILIES 

53 Glaucoma 

54 iStent ® Family 

67 iprism ® Family 

78 iDose ® Family 

83 iPRIME 

84 MIGS 

85 iAccess 

86 PRESERFLO ® 

87 Cornea 

88 iLink ® Family 

101 Riboflavin Family 

110 Living With KC Program 

112 iCKC 

114 Retina 

ADDITIONAL 

116 Copyright & Trademarks 

117 Writing Style & Key Terminology 

118 Hyphenation & Abbreviation 

119 Citing References 


CORPORATE 

5 Mission, Vision, Values 

6 Voice & Tone 

7 Corporate Style Guide 

8 Logo System 




20 Corporate Collateral 

30 Non-Product Brands 


36 iPath360 



44 iLearn 


48 Glaukos Charitable Foundation 



Mission, Vision, Values 

MISSION (internal) 

Our mission is to solve the unsolved in ophthalmology with novel, transformative therapies. 

VISION (external) 

Our vision is to make a dent in the universe of chronic eye disease. 

Core Values 

Our core values are the foundation of our organization and demonstrate the high standard we hold ourselves to so that we may best serve the 

ophthalmic community. 

COURAGE 

We are willing to do and say what is needed to make a difference. 

COMPASSION 

We treat others with courtesy and professionalism. 

VISION 

We relentlessly seek solutions for patients with eye diseases and the professionals dedicated to their care. 


Voice & Tone 

The pursuit of excellence is key to embracing the reputation of Glaukos ® as a global pioneer in the ophthalmic market. This makes understanding the 

character of our brand important for how we communicate both internally and externally. Our brand personality is captured through the following traits: 

SPIRITED 

We are optimistic and forward-looking as we work to advance existing standards of eye care. 

ENGAGED 

We listen to the needs of patients and professionals to inform innovative action. 

SINCERE 

We are direct and honest, to earn the trust of those we serve. 

When creating content for Glaukos, it is also important to follow a few guidelines. Always ensure the tone is: 

DO 

AUTHENTIC 

Share successes and highlight positives. 

DO NOT 

FAKE 

Embellish with fluff. 

FRIENDLY 

Be familiar and accessible. 

INFORMAL 

Be casual or disorganized. 

PROFESSIONAL 

Convey expertise and personability. 

CORPORATE 

Overwhelm with jargon. 

EMPOWERING 

Provide insight, resources, and assets in an advisory manner. 

DISMISSIVE 

Ignore or overlook the concerns and desires of our target audience. 

FLEXIBLE 

Make recommendations that support and enhance our target audience. 

DEMANDING 

Impose stiff or immutable ideas. 


CORPORATE STYLE GUIDE 

8 Logo System 


9 Service Family Color Wheel 

10 Corporate & Service Family Color Palettes 


11 Corporate Fonts 

13 Service Family Fonts 


14 Logo With Tagline 

15 Logo Without Tagline 

16 Logo Color Palette 

17 Logo Incorrect Uses 

18 Logo Incorrect Uses on Backgrounds 

19 Logo Minimum Sizes 



Logo System 

The following is the current collection of logos under the Glaukos ® umbrella. This page should be updated as new brands are added to the families. 

CORPORATE: 

CHARITABLE FOUNDATION 

GLAUCOMA: 

CORNEA: 

 

 



Color System —Service Family Color Wheel 

The color wheel below illustrates where the service family color palettes live on the color spectrum. This is a general guide for how these groupings 

should work cohesively, but there are exceptions in certain circumstances. 

RETINA 

GLAUCOMA 

CORNEA 



Color System—Corporate & Service Family Color Palettes 

CORPORATE: 

PANTONE ® 

5763 C 

PANTONE ® 

117 C 

PANTONE ® 

424 C 

R115 G123 B76 

C37 M13 Y71 K50 

#737B4C 

R201 G151 B0 

C6 M27 Y100 K12 

#C99700 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 

GLAUCOMA: 

CORNEA: 

RETINA: 

PANTONE ® 

338 C 

PANTONE ® 

326 C 

PANTONE ® 

424 C 

PANTONE ® 

Violet C 

PANTONE ® 

513 C 

PANTONE ® 

424 C 

PANTONE ® 

117 C 

PANTONE ® 

144 C 

PANTONE ® 

424 C 

R110 G206 B178 

C52 M0 Y36 K0 

#6ECEB2 

R0 G178 B169 

C81 M0 Y38 K0 

#00B2A9 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 

R68 G0 B153 

C90 M99 Y0 K0 

#440099 

R147 G50 B142 

C48 M96 Y0 K0 

#93328E 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 

R201 G151 B0 

C6 M27 Y100 K12 

#C99700 

R237 G139 B0 

C0 M49 Y100 K0 

#ED8B00 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 

PANTONE ® 

298 C 

PANTONE ® 

653 C 

PANTONE ® 

233 C 

PANTONE ® 

671 C 

PANTONE ® 

185 C 

PANTONE ® 

188 C 

R65 G182 B230 

C65 M3 Y0 K0 

#41B6E6 

R50 G98 B149 

C84 M54 Y3 K10 

#326295 

R198 G0 B126 

C12 M100 Y0 K0 

#C6007E 

R230 G188 B215 

C2 M28 Y0 K0 

#E6BCD7 

R228 G0 B43 

C0 M100 Y89 K0 

#E4002B 

R118 G35 B47 

C21 M90 Y34 K52 

#76232F 



Font System—Corporate Fonts 

Avenir 

Avenir is the primary Glaukos ® corporate branding font, and the font used for the Glaukos logo and tagline. Any of the weights below should be used for 

print ads, signage, internal and external documents, and corporate collateral materials. 

Avenir Light 

ABCDEFGHIJKLMNOPQRSTUVWXYZ 

abcdefghijklmnopqrstuvwxyz 0123456789 

Avenir Light Oblique 



Avenir Book 



Avenir Book Oblique 



Avenir Medium 



Avenir Medium Oblique 



Avenir Heavy 



Avenir Heavy Oblique 



Avenir Black 



Avenir Black Oblique 





Font System—Corporate Fonts (cont'd) 

Prompt 

Prompt is the secondary Glaukos ® corporate branding font. Any of the weights below should only be used for digital executions like websites and banner ads. 

Prompt ExtraLight 



Prompt ExtraLight Italic 



Prompt Light 



Prompt Light Italic 



Prompt Regular 



Prompt Italic 



Prompt Medium 



Prompt Medium Italic 



Prompt SemiBold 



Prompt SemiBold Italic 





Font System—Service Family Fonts 

Rotis Sans Serif 

Rotis Sans Serif is the primary font for use across all service families. Any of the weights below should be used for print ads, internal and external 

documents, and collateral materials for all products and programs under the glaucoma, cornea, and retina service families. 

Rotis Sans Serif 55 



Rotis Sans Serif 55 (Skew 7°) 

















Glaukos ® Logo & Tagline—Logo With Tagline 

The logo below is the preferred Glaukos logo and should be prioritized over the logo without tagline. When at all possible, a clear variance of the height 

of the G in the logo must be kept around the entire logo and tagline. The logo with tagline should be used on all advertising and external materials 

where space allows. Glaukos logo with tagline must include the registered trademark symbol (®). It can be used in color, black, or reversed. The Glaukos 

logo can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 

Tagline should extend from the G to the K 



Glaukos ® Logo & Tagline—Logo Without Tagline 

The logo below is the secondary Glaukos logo and should be used in smaller spaces where the logo with tagline version will not fit or will not be legible. 

When at all possible, a clear variance of the height of the G in the logo must be kept around the entire logo. Glaukos logo without tagline must include 

the registered trademark symbol (®). It can be used in color, black, or reversed. The Glaukos logo can be found here: S:\Corporate\Logos & Standards\ 

Glaukos Logos. 



Glaukos ® Logo & Tagline—Logo Color Palette 

The colors used in the Glaukos logo are as follows: Pantone 5763 C, Pantone 117 C, and Pantone 424 C. Their respective color codes are shown below. 

The logo should never be produced in any other colors or any other combination of these colors. 

PANTONE 5763 C 

R115 G123 B76 

C37 M13 Y71 K50 

#737B4C 

PANTONE 117 C 

R201 G151 B0 

C6 M27 Y100 K12 

#C99700 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 



Glaukos ® Logo & Tagline—Logo Incorrect Uses 

The examples shown illustrate how not to use or reproduce the Glaukos logo. 

GLAUK S 

TRANSFORMING VISION 

GLAUK S 

TRANSFORMING VISION 

1. DON’T allow other graphic 

elements to penetrate the 

area of isolation (see page 14). 

2. DON’T alter the placement 

of the mark or tagline. 

3. DON’T attempt to redraw 

or re-create the logo with 

different font treatments. 

3. DON’T attempt to redraw or 

re-create the logo with different 

font treatments. 

4. DON’T stretch, condense, 

skew, rotate, or apply any 

effects to the logo. 

5. DON’T reproduce the 

logo in any colors or 

color combinations. 

6. DON’T rearrange the 

approved logo colors. 

6. DON’T use black in place of 

gray with the colored rings. 



Glaukos ® Logo & Tagline—Logo Incorrect Uses on Backgrounds 

The examples shown illustrate what backgrounds should not be used with the color logo. 

1. DON’T use the color logo over green, yellow, gray, or highly saturated or dark background colors. 

1. DON’T use the color logo over a busy image. [Light-colored, textured backgrounds are OK in some instances.] 



Glaukos ® Logo & Tagline—Logo Minimum Sizes 

Minimum Size for Print Use 

In print, the logo with tagline must be no smaller than 1.5 inches wide, and the logo without tagline must be no smaller than 1 inch wide. 

1.5" 1.0" 

Minimum Size for Digital Use 

In digital applications, the logo with tagline must be no smaller than 110 pixels wide, and the logo without tagline must be no smaller than 72 pixels wide. 

110 px 72 px 


CORPORATE COLLATERAL 

21 Ad Concept 

24 Business Card 

25 PowerPoint Template 

26 Letterhead 

27 Email Signatures 

28 Apparel 

29 Signage 



Ad Concept 

This is the approved Glaukos corporate ad concept. This layout should be used for spread placements 

WE’LL GO FIRST 

Innovation is at the core of everything we do. At Glaukos, 

we push the limits of science and technology to solve 

unmet needs in chronic eye diseases. 

Experience a world of firsts in vision care. 

Learn more at Glaukos.com. 

PM-GL-0075 

All rights reserved. ©2021 



Ad Concept (cont'd) 

This is the approved Glaukos corporate ad concept. These layouts should be used for single-page placements. 

WE’LL GO 

FIRST 

Innovation is at the core of 

everything we do. At Glaukos, 

we push the limits of science 

and technology to solve unmet 

needs in chronic eye diseases. 

We’ll go first 

Innovation is at the core of everything we do. At Glaukos, we push the limits 

of science and technology to solve unmet needs in chronic eye diseases. 





PM-GL-0076 


PM-GL-0077 




Ad Concept (cont'd) 

These elements are approved to create Glaukos corporate promotional materials and should only be used on large corporate marketing placements 

such as brochures, website, limited social media graphics, and video content. This logo should not be recreated with gray text and used on white as this 

is the only approved design. This version of the Glaukos logo should NOT be replicated on brand-specific materials or in day-to-day pieces. It should not 

be circulated to a wide group outside of the marketing team. 

The rings may be used as a focal element either with or without the text qualifiers on each ring. They should either be seen in full or can hang off the side 

of a page. The rings should never hang off so far that we are not able to view all rings adequately. The images and colors in these rings should never be 

altered, though they may be used in different levels of transparency. 



Business Card 

This is the approved Glaukos employee business card. The card should be printed on 130# Cougar Cover weight paper. They should always be printed 

as a standard business card size, 3.5 inches wide by 2 inches tall. There should always be a die hole cut with a ¼-inch diameter at the marked location. 



PowerPoint Template 

The following PowerPoint template should be used for all Glaukos corporate presentations and communications. The template should not be changed or 

added to. The Glaukos corporate PowerPoint template can be found here: S:\Corporate\Logos & Standards\Glaukos. 



Letterhead 

The following letterhead should be used for all Glaukos corporate communications. The letterhead template should not be changed or added to. 

The Glaukos corporate letterhead can be found here: S:\Corporate\Logos & Standards\Glaukos. 



Email Signatures 

The following email signature should be used for all Glaukos corporate communications. Do not add or remove anything from the following email 

signature structure. You can request an update to your email signature here: S:\Corporate\Logos & Standards\Glaukos. 



Apparel 

The following is an example of how the Glaukos ® logo can be used on apparel for employees and other merchandise. It is important to follow all logo 

guidelines when creating apparel. 



Signage 

The following is an example of how the Glaukos ® logo can be used in building signage. It is important to follow all logo guidelines when creating 

permanent and temporary building signage. 

LETTERS: 

HALO LIT ACRYLIC WITH 

PAINTED FACE AND 

SAND BLASTED SIDES 

11'-1 1 /2" 

CRESCENTS: 

BACK LIT ACRYLIC WITH SAND BLASTED 

FACE AND SIDES, SUB SURFACE APPLIED 

TINTED VINYL, SURFACE APPLIED TINTED 

CLEAR COAT 

30" 

SIGN CABINET: 

6” DEEP CABINET FRAMING WITH INSET FACE 

SCALE: 1/2” = 1’-0” 

GLAUKOS LOBBY ID - 11’ 1 1/2” WIDE WITH LOGO COLORS 

21-0385 06.08.21 

JB3D 


NON-PRODUCT BRANDS 


31 Logo Guidelines 

33 Color Palette 

34 Communication Guidelines 


36 iPath360 











44 iLearn 






48 Glaukos Charitable 

Foundation 








iEducation by Glaukos—Logo Guidelines 

The logo below is the primary iEducation logo and should be used in all locations where space allows. When at all possible, a clear variance of the height of 

the i must be kept around the entire logo and tagline. The iEducation logo can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 

At first mention, the full program brand name should always be referenced as “iEducation by Glaukos.” This includes prominent uses of the logo at the 

beginning of a document. In subsequent uses of the brand name, “iEducation” alone is acceptable. To avoid repetition, do not use the word “by” before the 

program brand name “iEducation by Glaukos.” If this cannot be avoided, the name of the program should read “iEducation from Glaukos,” as long as the 

original brand name was previously mentioned. 



iEducation by Glaukos—Logo Guidelines (cont'd) 

The following logos are used as secondary options. The same spacing guidelines should be followed for the logo without tagline. It is also to be used on 

PowerPoint presentation templates, social media executions, and when incorporated with several other design elements. The mini mark logo should only be 

used in small formats like social media, Showpad icons, and collateral pieces where the full logo has been used at least once before. The iEducation 

secondary logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 



iEducation by Glaukos—Color Palette 

The following colors are approved for use in all iEducation materials. The logo should only be produced in the primary colors, iED Green and Pantone 

424 C. Pantone 117 C and 144 C are secondary colors and should be used as accents or to separate different areas of content. 

iED GREEN 

R52 G154 B0 

C76 M29 Y100 K15 

#349A00 

PANTONE 424 C 

RR112 G115 B114 

C30 M20 Y19 K58 

#707372 

PANTONE 117 C 

R201 G151 B0 

C6 M27 Y100 K12 

#C99700 

PANTONE 144 C 

R237 G139 B0 

C0 M49 Y100 K0 

#ED8B00 



iEducation by Glaukos—Communication Guidelines 

At first mention, the full program brand name should always be referenced as “iEducation by Glaukos.” This includes prominent uses of the logo at the 

beginning of a document. In subsequent uses of the brand name, “iEducation” alone is acceptable. 

To avoid repetition, do not use the word “by” before the program brand name “iEducation by Glaukos.” If this cannot be avoided, the name of the program 

should read “iEducation from Glaukos,” as long as the original brand name was previously mentioned. 

Below is a description for iEducation by Glaukos that can be used digitally and for future courses. 

"iEducation by Glaukos embodies Glaukos’ commitment to bringing education and training to students and eyecare 

professionals to support professional growth and advance clinical practice. iEducation by Glaukos supports learning 

activities delivered by certified and non-certified education that bridge educational gaps and propel ophthalmic 

treatment of disease." 



iEducation by Glaukos—PowerPoint Template 

The following PowerPoint template should be used for all iEducation presentations and communications. The template should not be changed or added 

to. The iEducation PowerPoint template can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 



iPath360—Logo Guidelines 

The logo below is the primary iPath360 logo and should be used in all locations. When at all possible, a clear variance of the height of the i must be kept 

around the entire logo and tagline. The iPath360 logo can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 



iPath360—Color Palette 

The following colors are approved for use in all iPath360 materials. The logo should only be produced in the primary colors, Pantone 513 C, 

Pantone 117 C, and Pantone 424 C. Pantone 326 C is a secondary color and should be used as an accent or to separate different areas of content. 

PANTONE 513 C 

R147 G50 B142 

C48 M96 Y0 K0 

#93328E 

PANTONE 117 C 

R201 G151 B0 

C6 M27 Y100 K12 

#C99700 

PANTONE 326 C 

R0 G178 B169 

C81 M0 Y38 K0 

#E00B2A9 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 



iPath360—PowerPoint Template 

The following PowerPoint template should be used for all iPath360 presentations and communications. The template should not be changed or added to. 

The iPath360 PowerPoint template can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 



Excellence in Research—Logo Guidelines 

The logo below is the primary Excellence in Research logo and should be used in all locations. When at all possible, a clear variance of the height of the E 

must be kept around the entire logo. The Excellence in Research logo can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 



Excellence in Research—Color Palette 

The following colors are approved for use in all Excellence in Research materials. The logo should only be produced in the primary color, Pantone 5763 C 

and Pantone 424 C. Pantone 117 C is a secondary color and should be used as an accent or to separate different areas of content. 


R115 G123 B76 

C37 M13 Y71 K50 

#737B4C 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 

PANTONE 117 C 

R201 G151 B0 

C6 M27 Y100 K12 

#C99700 



Excellence in Research—PowerPoint Template 

The following PowerPoint template should be used for all Excellence in Research presentations and communications. The template should not be 

changed or added to. The Excellence in Research PowerPoint template can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 



Glaukos ® OD Portal—Logo Guidelines 

The logo below is the primary Glaukos ® OD Portal logo and should be used in all locations. When at all possible, a clear variance of the height of the G 

must be kept around the entire logo. The Glaukos ® OD Portal logo can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 



Glaukos ® OD Portal—Color Palette 

The following colors are approved for use in all Glaukos ® OD Portal materials. The logo should only be produced in the primary colors, Pantone 5763 C 

and Pantone 424 C. 


R115 G123 B76 

C37 M13 Y71 K50 

#737B4C 

PANTONE 424 C 

R198 G0 B126 

C30 M20 Y19 K58 

#707372 



iLearn—Logo Guidelines 

The logo below is the primary iLearn logo and should be used in all locations. When at all possible, a clear variance of the height of the i must be kept 

around the entire logo. The iLearn logo can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 



iLearn—Color Palette 

The following colors are approved for use in all iLearn materials. The logo should only be produced in the primary colors, Pantone 2303 C, Pantone 5763 

C, and Pantone 424 C. 


R158 G179 B86 

C37 M14 Y67 K0 

#9EB356 


R115 G123 B76 

C37 M13 Y71 K50 

#737B4C 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 



Glaukos University—Logo Guidelines 

The logo below is the primary Glaukos University logo and should be used in all locations. When at all possible, a clear variance of the height of the G 

must be kept around the entire logo. The Glaukos University logo can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 



Glaukos University—Color Palette 

The following colors are approved for use in all Glaukos University materials. The logo should only be produced in the primary colors, Pantone 2303 C, 

Pantone 5763 C, and Pantone 424 C. 


R158 G179 B86 

C42 M17 Y76 K1 

#9EB356 


R115 G123 B76 

C37 M13 Y71 K50 

#737B4C 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 



Glaukos Charitable Foundation—Logo Guidelines 

The logo below is the primary Glaukos Charitable Foundation logo and should be used in all locations. When at all possible, a clear variance of the height 

of the G must be kept around the entire logo. The Glaukos Charitable Foundation logo can be found here: S:\Corporate\Logos & Standards\Glaukos 

Logos. 










Glaukos Charitable Foundation—Color Palette 

The following colors are approved for use in all Glaukos Charitable Foundation materials. The logo should only be produced in the primary colors, 

Pantone 117 C, Pantone 5763 C, and Pantone 424 C. 

PANTONE 117 C 

R201 G151 B0 

C6 M27 Y100 K12 

#C99700 



R115 G123 B76 

C37 M13 Y71 K50 

#737B4C 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 



Glaukos Germany—Logo Guidelines 

The logo below is the primary Glaukos Germany logo and should be used in all locations. When at all possible, a clear variance of the height of the G 

must be kept around the entire logo. The Glaukos Germany logo can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 



Glaukos Germany—Color Palette 

The following colors are approved for use in all Glaukos Germany materials. The logo should only be produced in the primary colors, Pantone 117 C, 

Pantone 5763 C, and Pantone 424 C. 

PANTONE 117 C 

R201 G151 B0 

C6 M27 Y100 K12 

#C99700 


R115 G123 B76 

C37 M13 Y71 K50 

#737B4C 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 


SERVICE FAMILIES 

53 Glaucoma 




83 iPRIME 

84 MIGS 

85 iAccess 


87 Cornea 




112 iCKC 

114 Retina 


GLAUCOMA 


55 iStent ® 

57 iStent inject ® 

59 iStent inject ® W 

62 iStent ® SA 


79 iDose ® TR 

80 iDose ® TREX 

81 iDose ® ROCK 

82 iBrid TR 

64 iStent infinite ® 


68 iprism ® 

70 iprism ® S 

72 iprism ® SX 

74 iprism ® OA 

83 iPRIME 

84 MIGS 

85 iAccess 


76 iprism ® CLIP 


GLAUCOMA 

iStent ® Family 


GLAUCOMA 

iStent ® —Logo Guidelines 

The logo below is the iStent ® logo without tagline. When at all possible, a clear variance of the height of the i must be kept around the entire logo. The full 

suite of iStent ® logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 


GLAUCOMA 

iStent ® —Logo Guidelines (cont'd) 

These logos are the iStent ® logos with taglines. When at all possible, a clear variance of the height of the i must be kept around the entire logo and tagline. 

The colors used for the iStent ® logo are listed below. The iStent ® logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 

PANTONE 117 C 

R201 G151 B0 

C6 M27 Y100 K12 

#C99700 

BLACK 


GLAUCOMA 

iStent inject ® —Logo Guidelines 

The logo below is the iStent inject ® logo without tagline. When at all possible, a clear variance of the height of the i must be kept around the entire logo. The 

full suite of iStent inject ® logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 


GLAUCOMA 

iStent inject ® —Logo Guidelines (cont'd) 

These logos are the approved iStent inject ® logos with taglines. When at all possible, a clear variance of the height of the i must be kept around the entire 

logo and tagline. The colors used for the iStent inject ® logo are listed below. The iStent inject ® logos can be found here: S:\Corporate\Logos & Standards\ 


PANTONE 549 C 

R107 G164 B184 

C57 M16 Y10 K2 

#6BA4B8 

R42 G135 B142 

C82 M42 Y39 K9 

#2A878E 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 


GLAUCOMA 

iStent inject ® W—Logo Guidelines 

The logo below is the iStent inject ® W logo without tagline. When at all possible, a clear variance of the height of the i must be kept around the entire logo. 

The full suite of iStent inject ® W logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 


GLAUCOMA 

iStent inject ® W—Logo Guidelines (cont'd) 

These logos are the approved iStent inject ® W logos with taglines. When at all possible, a clear variance of the height of the i must be kept around the entire 

logo and tagline. The colors used for the iStent inject ® W logo are listed below. The iStent inject ® W logos can be found here: S:\Corporate\Logos & 

Standards\Glaukos Logos. 


R119 G193 B154 

C53 M0 Y45 K0 

#77C19A 

PANTONE 626 C 

R40 G92 B77 

C80 M21 Y60 K48 

#285C4D 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 


GLAUCOMA 

iStent inject ® W—PowerPoint Template 

The following PowerPoint template should be used for all iStent inject ® W presentations and communications. The template should not be changed or 

added to. The iStent inject ® W template can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 


GLAUCOMA 

iStent ® SA—Logo Guidelines 

The logo below is the iStent ® SA logo without tagline. When at all possible, a clear variance of the height of the i must be kept around the entire logo. The full 

suite of iStent ® SA logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 


GLAUCOMA 

iStent ® SA—Logo Guidelines (cont'd) 

These logos are the approved iStent ® SA logos with taglines. When at all possible, a clear variance of the height of the i must be kept around the entire logo 

and tagline. The colors used for the iStent ® SA logo are listed below. The iStent ® SA logos can be found here: S:\Corporate\Logos & Standards\Glaukos 

Logos. 

PANTONE 338 C 

R110 G206 B178 

C52 M0 Y36 K0 

#6ECEB2 

PANTONE 561 C 

R0 G89 B76 

C91 M13 Y60 K53 

#00594C 

BLACK 


GLAUCOMA 

iStent infinite ® —Logo Guidelines 

The logo below is the iStent infinite ® logo without tagline. When at all possible, a clear variance of the height of the i must be kept around the entire logo. 

The full suite of iStent infinite ® logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 


GLAUCOMA 

iStent infinite ® —Logo Guidelines (cont'd) 

These logos are the approved iStent infinite ® logos with taglines. When at all possible, a clear variance of the height of the i must be kept around the entire 

logo and tagline. The colors used for the iStent infinite ® logo are listed below. The iStent infinite ® logos can be found here: S:\Corporate\Logos & Standards\ 


PANTONE 526 C 

R112 G47 B138 

C66 M100 Y0 K0 

#702F8A 

PANTONE 326 C 

R0 G178 B169 

C81 M0 Y38 K0 

#E00B2A9 

BLACK 


GLAUCOMA 

iStent infinite ® —PowerPoint Template 

The following PowerPoint template should be used for all iStent infinite ® presentations and communications. The template should not be changed or 

added to. The iStent infinite ® PowerPoint template can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 


GLAUCOMA 

iprism ® Family 


GLAUCOMA 

iprism ® —Logo Guidelines 

The logo below is the iprism ® logo without tagline. When at all possible, a clear variance of the height of the i must be kept around the entire logo. The full 

suite of iprism ® logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 


GLAUCOMA 

iprism ® —Logo Guidelines (cont'd) 

These logos are the approved iprism ® logos with taglines. When at all possible, a clear variance of the height of the i must be kept around the entire logo and 

tagline. The colors used for the iprism ® logo are listed below. The iprism ® logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 

PANTONE 549 C 

R107 G164 B184 

C57 M16 Y10 K2 

#6BA4B8 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 


GLAUCOMA 

iprism ® S—Logo Guidelines 

The logo below is the iprism ® S logo without tagline. When at all possible, a clear variance of the height of the i must be kept around the entire logo. The full 

suite of iprism ® S logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 


GLAUCOMA 

iprism ® S—Logo Guidelines (cont'd) 

These logos are the approved iprism ® S logos with taglines. When at all possible, a clear variance of the height of the i must be kept around the entire logo 

and tagline. The colors used for the iprism ® S logo are listed below. The iprism ® S logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 

PANTONE 368 C 

R120 G190 B33 

C54 M0 Y100 K0 

#78BE21 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 


GLAUCOMA 

iprism ® SX—Logo Guidelines 

The logo below is the iprism ® SX logo without tagline. When at all possible, a clear variance of the height of the i must be kept around the entire logo. 

The full suite of iprism ® SX logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 


GLAUCOMA 

iprism ® SX—Logo Guidelines (cont'd) 

These logos are the approved iprism ® SX logos with taglines. When at all possible, a clear variance of the height of the i must be kept around the entire logo 

and tagline. The colors used for the iprism ® SX logo are listed below. The iprism ® SX logos can be found here: S:\Corporate\Logos & Standards\Glaukos 

Logos. 

PANTONE 368 C 

R120 G190 B33 

C54 M0 Y100 K0 

#78BE21 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 


GLAUCOMA 

iprism ® OA—Logo Guidelines 

The logo below is the iprism ® OA logo without tagline. When at all possible, a clear variance of the height of the i must be kept around the entire logo. The 

full suite of iprism ® OA logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 


GLAUCOMA 

iprism ® OA—Logo Guidelines (cont'd) 

These logos are the approved iprism ® OA logos with tagline. When at all possible, a clear variance of the height of the i must be kept around the entire logo 

and tagline. The colors used for the iprism ® OA logo are listed below. The iprism ® OA logos can be found here: S:\Corporate\Logos & Standards\Glaukos 

Logos. 

PANTONE 513 C 

R147 G50 B142 

C48 M96 Y0 K0 

#93328E 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 


GLAUCOMA 

iprism ® CLIP—Logo Guidelines 

The logo below is the iprism ® CLIP logo without tagline. When at all possible, a clear variance of the height of the i must be kept around the entire logo. The 

full suite of iprism ® CLIP logo can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 


GLAUCOMA 

iprism ® CLIP—Logo Guidelines (cont'd) 

These logos are the approved iprism ® CLIP logos with tagline. When at all possible, a clear variance of the height of the i must be kept around the entire logo 

and tagline. The colors used for the iprism ® CLIP logo are listed below. The iprism ® CLIP logos can be found here: S:\Corporate\Logos & Standards\Glaukos 

Logos. 

PANTONE 185 C 

R228 G0 B43 

C0 M100 Y89 K0 

#E4002B 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 


GLAUCOMA 

iDose ® Family 


GLAUCOMA 

iDose ® TR—Logo Guidelines 

These logos are the approved iDose ® TR logos. When at all possible, a clear variance of the height of the i must be kept around the entire logo. 

The colors used for the iDose ® TR logo are listed below. The iDose ® TR logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 

PANTONE 629 C 

R155 G211 B221 

C36 M0 Y5 K0 

#9BD3DD 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 


GLAUCOMA 

iDose ® TREX—Logo Guidelines 

These logos are the approved iDose ® TREX logos. When at all possible, a clear variance of the height of the i must be kept around the entire logo. 

The colors used for the iDose ® TREX logo are listed below. The iDose ® TREX logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 

PANTONE 300 C 

R0 G94 B184 

C100 M56 Y0 K3 

#005EB8 


R0 G125 B138 

C100 M0 Y29 K24 

#007D8A 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 


GLAUCOMA 

iDose ® ROCK—Logo Guidelines 

These logos are the approved iDose ® ROCK logos. When at all possible, a clear variance of the height of the i must be kept around the entire logo. 

The colors used for the iDose ® ROCK logo are listed below. The iDose ® ROCK logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 

PANTONE 342 C 

R0 G103 B71 

C93 M4 Y75 K43 

#006747 

R64 G217 B255 

C75 M15 Y0 K0 

#40D9FF 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 


GLAUCOMA 

iBrid TR—Logo Guidelines 

These logos are the approved iBrid TR logos. When at all possible, a clear variance of the height of the i must be kept around the entire logo. 

The colors used for the iBrid TR logo are listed below. The iBrid TR logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 

PANTONE 186 C 

R200 G16 B46 

C0 M100 Y80 K5 

#C8102E 


R66 G109 B169 

C79 M53 Y0 K0 

#426DA9 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 


GLAUCOMA 

iPRIME —Logo Guidelines 

These logos are the approved iPRIME logos. When at all possible, a clear variance of the height of the i must be kept around the entire logo. The colors 

used for the iPRIME logo are listed below. The iPRIME logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 

PANTONE 2398 

R0 G186 B179 

C75 M0 Y34 K0 

#00BAB3 

PANTONE 299 

R0 G160 B219 

C70 M15 Y0 K0 

#00A0DB 

80% BLACK 

R51 G51 B51 

C0 M0 Y0 K90 

#333333 

40% BLACK 

R153 G153 B153 

C0 M0 Y0 K40 

#999999 


GLAUCOMA 

MIGS 

This logo is the approved MIGS logo. When at all possible, a clear variance of the height of the M must be kept around the entire logo. The MIGS logo can be 

found here: S:\Corporate\Logos & Standards\Glaukos Logos. 

BLACK 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 


GLAUCOMA 

iAccess—Logo Guidelines 

The logo below is the iAccess logo. When at all possible, a clear variance of the height of the i must be kept around the entire logo. 

The full suite of iAccess logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 

R182 G212 B184 

C30 M3 Y43 K0 

#b4d0aa 

R30 G84 B144 

C86 M58 Y0 K25 

#275697 

R198 G0 B126 

C30 M20 Y19 K58 

#8d9fbf 


GLAUCOMA 

PRESERFLO ® —Logo Guidelines 

The logo below is the PRESERFLO ® logo. When at all possible, a clear variance of the height of the P must be kept around the entire logo. 

The full suite of PRESERFLO ® logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 

R0 G95 B127 

C90 M50 Y31 K17 

#345A71 

R98 G203 B201 

C59 M0 Y27 K0# 

6bcaba 


CORNEA 


89 iLink ® 

94 iLink Engage MD 

95 iLink Engage OD 

96 iLink V (Global) 

97 iLink ® V (UK & Australia) 

98 iLink o 2 

n 

100 o 2 

n 


102 Photrexa ® 

103 Photrexa ® Viscous 

105 ParaCel 

106 VibeX Rapid 

107 VibeX Xtra 

108 Lasik Xtra ® 

109 epioxa 


112 iCKC 


CORNEA 

iLink ® Family 


CORNEA 

iLink ® —Logo Guidelines 

These logos are the approved iLink ® logos. When at all possible, a clear variance of the height of the i must be kept around the entire logo. The colors used 

for the iLink ® logo are listed below. The iLink ® logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 

PANTONE VIOLET C 

R68 G0 B153 

C90 M99 Y0 K0 

#440099 

PANTONE 233 C 

R198 G0 B126 

C12 M100 Y0 K0 

#C6007E 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 


CORNEA 

iLink ® —PowerPoint Template 

The following PowerPoint template should be used for all iLink ® presentations and communications. The template should not be changed or added to. 

The iLink ® template can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 


CORNEA 

iLink ® —Campaign Imagery 

The images below are to be used for the iLink ® launch campaign only. 


CORNEA 

iLink ® —iDetect KC Program 

This piece should be used as a design reference for other materials in the iLink ® family. This was created to showcase the iDetect KC program. 


CORNEA 

iLink ® —Specialty Pharmacy Program 

These pieces should be used as a design reference for other materials in the iLink ® family. This brochure and tearpad were created for the Specialty 

Pharmacy Program. 

SPECIALTY PHARMACY 

FOR YOUR iLink PATIENTS 

Getting Your Medication From a 

Specialty Pharmacy Provider (SPP) 

IMPORTANT: To ensure that your prescription is filled promptly and shipped to 

our office, you must speak with Orsini Specialty Pharmacy when they call you. 

Photrexa ® (riboflavin 5’-phosphate ophthalmic solution) 0.146% 

Photrexa ® Viscous (riboflavin 5’-phosphate in 20% dextran ophthalmic solution) 0.146% 

Working with a 

specialty pharmacy 

Photrexa ® and Photrexa ® Viscous are dispensed 

exclusively by the specialty pharmacy, Orsini. 

This guide will explain the benefits they offer 

you and your patients. 

Your prescribed medication will be shipped to our office from an SPP. Specialty Pharmacies specialize in dispensing drugs 

that are not typically stocked in traditional retail pharmacies. 

Your doctor’s office will be contacting your insurance company to verify insurance information and obtain appropriate 

prior authorization. 

What you need to know when using a Specialty Pharmacy 

The Specialty Pharmacy will contact you to: 

• Confirm your medication order 

• Verify your insurance information 

• Collect your co-payment (may require credit card information) 

• Schedule a date to have your medication shipped directly to the doctor’s office 

• Remind the pharmacy to send your medication directly to our office, on your behalf 

Important Information: 

Orsini Specialty Pharmacy will ship your Photrexa ® Cross-Linking Kit directly to our office. 

Office contact information: 

Name:_________________________________________________ 

Patient Responsibilities 

• The Specialty Pharmacy may call from an unidentified toll-free number 

• It is important to take this call to verify your insurance information 

• Your prescription will not be filled until you speak with the Specialty Pharmacy 

• Your treatment can be delayed if you do not speak with the Specialty Pharmacy 

• If you have not been able to take the call to verify your insurance information, 

please contact Orsini Specialty Pharmacy at 1-800-550-7207 

Number: ________________________ 

Orsini will contact you regarding your iLink Treatment. 

Please be on the lookout for a call from 1-800-550-7207 to coordinate your Photrexa ® shipment. 

© 2020 Glaukos Corporation. iLink is a trademark of Glaukos Corporation. Glaukos and Photrexa® are 

registered trademarks of Glaukos Corporation. All other trademarks are the property of their respective owners 

©2020 Glaukos Corporation. iLink is a trademark and Photrexa ® is a registered trademark of Glaukos Corporation. 

GLAUKO3055_TearSheet_FIN.indd 1 

8/4/20 12:59 PM 


CORNEA 

iLink Engage MD—Logo Guidelines 

These logos are the approved iLink Engage MD logos. When at all possible, a clear variance of the height of the i must be kept around the entire logo. 

The colors used for the iLink Engage MD logo are listed below. The iLink Engage MD logos can be found here: S:\Corporate\Logos & Standards\ 



R68 G0 B153 

C90 M99 Y0 K0 

#440099 

PANTONE 233 C 

R198 G0 B126 

C12 M100 Y0 K0 

#C6007E 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 


CORNEA 

iLink Engage OD—Logo Guidelines 

These logos are the approved iLink Engage OD logos. When at all possible, a clear variance of the height of the i must be kept around the entire logo. 

The colors used for the iLink Engage OD logo are listed below. The iLink Engage OD logos can be found here: S:\Corporate\Logos & Standards\ 



R68 G0 B153 

C90 M99 Y0 K0 

#440099 

PANTONE 233 C 

R198 G0 B126 

C12 M100 Y0 K0 

#C6007E 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 


CORNEA 

iLink V (Global)—Logo Guidelines 

These logos are the approved iLink V logos for GLOBAL use. When at all possible, a clear variance of the height of the i must be kept around the entire logo. 

The colors used for the iLink V logo are listed below. The iLink V logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 

PANTONE 233 C 

R198 G0 B126 

C12 M100 Y0 K0 

#C6007E 


R68 G0 B153 

C90 M99 Y0 K0 

#440099 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 


CORNEA 

iLink ® V (UK & Australia)—Logo Guidelines 

These logos are the approved iLink ® V logos for UK and AUSTRALIA use. When at all possible, a clear variance of the height of the i must be kept around the 

entire logo. The colors used for the iLink ® V logo are listed below. The iLink ® V logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 

PANTONE 233 C 

R198 G0 B126 

C12 M100 Y0 K0 

#C6007E 


R68 G0 B153 

C90 M99 Y0 K0 

#440099 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 


CORNEA 

iLink o 2 n—Logo Guidelines 

These logos are the approved iLink o 2 

n logos. When at all possible, a clear variance of the height of the i must be kept around the entire logo. The colors 

used for the iLink o 2 

n logo are listed below. The iLink o 2 

n logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 

PANTONE 192 C 

R228 G0 B70 

C0 M94 Y64 K0 

#E40046 

PANTONE 233 C 

R198 G0 B126 

C12 M100 Y0 K0 

#C6007E 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 


CORNEA 

iLink o 2 n—PowerPoint Template 

The following PowerPoint template should be used for all iLink o 2 

n presentations and communications. The template should not be changed or added to. 

The iLink o 2 

n PowerPoint template can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 


CORNEA 

o 2 n—Logo Guidelines 

These logos are the approved o 2 

n logos. When at all possible, a clear variance of the height of the n must be kept around the entire logo. The colors used for 

the o 2 

n logo are listed below. The o 2 

n logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 

PANTONE 192 C 

R228 G0 B70 

C0 M94 Y64 K0 

#E40046 

PANTONE 233 C 

R198 G0 B126 

C12 M100 Y0 K0 

#C6007E 


CORNEA 

Riboflavin Family 

 

 


CORNEA 

Photrexa ® —Logo Guidelines 

These logos are the approved Photrexa ® logos. When at all possible, a clear variance of the height of the P must be kept around the entire logo. The colors 

used for the Photrexa ® logo are listed below. The Photrexa ® logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 

PANTONE 360 C 

R108 G194 B74 

C59 M0 Y90 K0 

#6CC24A 

BLACK 


CORNEA 

Photrexa ® Viscous—Logo Guidelines 

These logos are the approved Photrexa ® Viscous logos. When at all possible, a clear variance of the height of the P must be kept around the entire logo. The 

colors used for the Photrexa ® Viscous logo are listed below. The Photrexa ® Viscous logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 

PANTONE 158 C 

R232 G119 B34 

C0 M62 Y97 K0 

#E87722 

BLACK 


CORNEA 

Photrexa ® & Photrexa ® Viscous—Product Imagery 

The images below are approved for marketing materials showing Photrexa ® and Photrexa ® Viscous. These images are not to be altered in any way. The 

product images can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 


CORNEA 

ParaCel —Logo Guidelines 

This logo is the approved ParaCel logo. When at all possible, a clear variance of the height of the P must be kept around the entire logo. The colors used for 

the ParaCel logo are listed below. The ParaCel logo can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 

PANTONE 258 C 

 

R140 G71 B153 

C51 M84 Y0 K0 

#8C4799 

BLACK 


CORNEA 

VibeX Rapid —Logo Guidelines 

This logo is the approved VibeX Rapid logo. When at all possible, a clear variance of the height of the V must be kept around the entire logo. The colors 

used for the VibeX Rapid logo are listed below. The VibeX Rapid logo can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 

PANTONE 306 C 

R0 G81 B226 

C76 M0 Y0 K0 

#00B5E2 

BLACK 


CORNEA 

VibeX Xtra —Logo Guidelines 

This logo is the approved VibeX Xtra logo. When at all possible, a clear variance of the height of the V must be kept around the entire logo. The colors used 

for the VibeX Xtra logo are listed below. The VibeX Xtra logo can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 

PANTONE 361 C 

 

R67 G176 B42 

C68 M0 Y100 K0 

#43B02A 

BLACK 


CORNEA 

Lasik Xtra ® —Logo Guidelines 

This logo is the approved Lasik Xtra ® logo. When at all possible, a clear variance of the height of the L must be kept around the entire logo. The colors used 

for the Lasik Xtra ® logo are listed below. The Lasik Xtra ® logo can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 

PANTONE 306 C 

R0 G81 B226 

C76 M0 Y0 K0 

#00B5E2 

BLACK 


CORNEA 

epioxa—Logo Guidelines 

These logos are the approved epioxa logos. When at all possible, a clear variance of the height of the drop must be kept around the entire logo. The colors 

used for the epioxa logo are listed below. The epioxa logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 

PANTONE 233 C 

R198 G0 B126 

C12 M100 Y0 K0 

#C6007E 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 


CORNEA 

Living With KC Program—Logo Guidelines 

These logos are the approved Living With KC Program logos. When at all possible, a clear variance of the height of the K must be kept around the entire logo. 

The primary colors used for the Living With KC Program materials are listed below. The Living With KC Program logos can be found here: S:\Corporate\ 

Logos & Standards\Glaukos Logos 


R0 G115 B152 

C92 M23 Y9 K21 

#007398 

PANTONE 117 C 

R201 G151 B0 

C6 M27 Y100 K12 

#C99700 

PANTONE 424 C 

R112 G115 B114 

C30 M20 Y19 K58 

#707372 


CORNEA 

Living With KC Program—Marketing Materials 

These pieces should be used as a design reference for other materials in the Living With KC Program. 

Living With Keratoconus 

iLink Practice Marketing Kit 

(949) 367-9600 

www.LivingWithKC.com 


CORNEA 

iCKC—Logo Guidelines 

The logo below is the iCKC logo without tagline. When at all possible, a clear variance of the height of the i must be kept around the entire logo. 

The full suite of iCKC logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 


Pantone Cool Grey 10 C • #636569 

60% Transparency 

CORNEA 

Helvetica Neue LT Std 

iCKC—Logo 

Helvetica Neue LT Std 57 Condensed 

Guidelines (cont'd) 

57 Condensed 

Modified “i” 

Pantone 2995 C • #00a7e1 


These logos are the approved iCKC logos with taglines. When at all possible, a clear variance of the height 

#515151 

of the i must be kept around the entire logo and 

tagline. The colors used for the iCKC logo are listed below. The iCKC logos can be found here: S:\Corporate\Logos & Standards\Glaukos Logos. 


57 Condensed 

#7f7f7f 




57 Condensed 


#7f7f7f 

#515151 


57 Condensed 





60% Transparency 57 #7f7f7f Condensed 



57 Condensed 


R0 G167 B225 

C81 M12 Y1 K0 

#00A7E1 

PANTONE Cool Grey 

10C 


#515151 

R99 G101 B105 

C62 M53 Y48 K19 

#636569 

#7f7f7f 

#7f7f7f 

#515151 

#515151 


RETINA 

Retina brands to be added soon. 

Please refer to page 10 of this document for proposed color direction 

when working on logos or other retina-specific materials. 


ADDITIONAL 

116 Copyright & Trademarks 

117 Writing Style & Key Terminology 

118 Hyphenation & Abbreviation 

119 Citing References 


Copyright & Trademarks 

Copyrighted materials should contain a form of notice disclosing that the work is copyrighted. This form of notice must contain the following elements: 

• The © symbol or the word “Copyright” 

• The year of first publication of the work 

• Name of the owner 

Glaukos ® is a registered trademark of Glaukos Corporation. Glaukos corporate logos must include the registered trademark symbol (®). The registered 

trademark symbol must always be used with the first or most prominent appearance of the word Glaukos in headlines and in the first time the Glaukos 

trademark appears in body text. While it is not a requirement to use the registered trademark symbol in every instance of the word Glaukos, thereafter 

the registered trademark symbol should be used on each subsequent page if the topic is different or if the pages can be separated and distributed 

independently. 

The following logos are registered trademarks and therefore require the registered trademark symbol (®): Glaukos ® OD Portal, iStent ® , iStent inject ® , 

iStent inject ® W, iStent ® SA, iprism ® , iprism ® S, iprism ® SX, iprism ® OA, iprism ® CLIP, iDose ® TR, iDose ® TREX, iDose ® ROCK, Photrexa ® , Photrexa ® 

Viscous, and Lasik Xtra ® . The registered trademark symbol must always be used in the first or most prominent appearance of the wordmark in headlines 

and in the first time the wordmark appears in body text. While it is not a requirement to use the registered trademark symbol in every instance of a 

wordmark, thereafter the registered trademark symbol should be used on each subsequent page if the topic is different or if the pages can be separated 

and distributed independently. 

The following logos are trademarks and therefore require the trademark symbol (TM): iStent infinite , iBrid TR, ParaCel , VibeX Rapid , VibeX Xtra , 

iLink , and iLink V. The trademark symbol must always be used in the first or most prominent appearance of the wordmark in headlines and in the first 

time the wordmark appears in body text. While it is not a requirement to use the registered trademark symbol in every instance of a wordmark, 

thereafter the registered trademark symbol should be used on each subsequent page if the topic is different or if the pages can be separated and 

distributed independently. 

Trademarks should be followed by generic terms at a minimum of once in each written communication, preferably the first time the mark appears. 

For example, the first instance of iStent ® (wordmark or logo) in a communication must be followed by its descriptor, "Trabecular Micro-Bypass" or 

"Trabecular Micro-Bypass Stent System." Complying with these standards will ensure the validity of our trademark and that iStent, or other brands, 

do not become common names. 


Writing Style & Key Terminology 

As a general writing guide, Glaukos ® Corporation will use the AMA Manual of Style: A Guide for Authors and Editors, 10th Edition. This book is available 

from numerous sources. There is a copy on-hand at the corporate headquarters; it resides in the marketing department. The AMA Manual of Style is a 

comprehensive reference for drafting research papers in the fields of medicine and science. Not only does the 10th edition cover general guidance on 

preparing articles for publication (eg, style, terminology, measurement, and quantification), but it thoroughly covers ethical and legal issues, authorship, 

conflicts of interest, scientific misconduct, and intellectual property. 

Proper use of common terminology will assist in maintaining consistency and clarity throughout all Glaukos materials. 

• Schlemm’s canal is named after Dr Schlemm; therefore, "Schlemm’s" is always capitalized and "canal" is not 

• The surgical procedure to implant the iStent ® device is called trabecular micro-bypass surgery 

• The term "data" is plural (eg, “Data are provided...” rather than “Data is provided...”) 

• Brand names of drugs are written with the first letter capitalized and are followed by a ® or symbol for their first use, as may be applicable. It is 

preferred to list the USAN (United States Adopted Name; aka: generic name) following the first use of the brand name in lowercase and enclosed in 

parentheses 

• When referring to the United States, spell it out when it is used as a noun and abbreviate as US when used as an adjective 

• The terms in vitro, in vivo, ab interno, and ab externo should always be italicized 

• When describing race, the preferred terms are white, black or African American, American Indian, Hispanic or Latino, Asian, etc. Avoid using the term 

“non-” (eg, non-white) 

• The term "adverse events" is preferable to "side effects" 

• The correct study number to prove biocompatibility is ISO 10993, a standard for medical devices 


Hyphenation & Abbreviation 

The following words must always be hyphenated: 

• Anti-inflammatory 

• Anti-infective 

• Closed-angle glaucoma 

• Normal-tension glaucoma (NTG) 

• Primary open-angle glaucoma (POAG) 

• Self-trephining 

• Trabecular Micro-Bypass 

The following words must not be hyphenated: 

• Ab externo 

• Ab interno 

• Bidirectional 

• Endpoints 

• Healthcare 

• In vitro 

• In vivo 

• Intraocular 

• Intraoperative 

• Micro stent 

• Postoperative 

• Timepoints 

• Unidirectional 

ABBREVIATION 

mm Hg 

μL/min 

μL/min/mm Hg 

qd 

bid 

tid 

qid 

qod 

US 

MEANING 

Millimeters of mercury 

Microliters per minute 

Microliters per minute per 

millimeter of mercury 

Once daily 

Twice daily 

Thrice daily 

Four times daily 

Every other day 

United States 


Citing References 

Citing references ensures proper documentation, acknowledgement to authors, and direction to readers. It is imperative that all references are correctly 

cited to avoid potential plagiarism issues. References can be cited in text or via footnotes and a reference list (located at the end of a document). 

References Given In Text 

Unpublished work and personal communications should be cited parenthetically—ie, not included in the reference list. For example, the following 

reference to a telephone interview would not be footnoted or included in the reference list: 

"John Smith (telephone interview, 19 August 1998) expressed his satisfaction with the proposed plan." 

All in-house documents—including memos, clinical study final reports, and preclinical research reports—should be cited in text; they should be 

referenced as data on file and need to include the year issued (Data on file, 1987). 


Citing References (cont'd) 

REFERENCE TYPE 

REFERENCE FORMAT 

Print Journals: One author Author last name and first initial(s). Title of article. Journal Title. 

Year;Volume number(Issue number):Inclusive page numbers. 

More than one author (list all authors if six or less, 

otherwise list first three followed by “et al”) 

Author last names and first initials (separate by commas). Title of article. 

Journal Title. Year;Volume number(Issue number):Inclusive page 

numbers. 

Print Books: Entire book, one author Author last name and first initial(s). Title of Book. Place of Publication: 

Publisher; Year. 

Entire book, more than one author (list all authors if six 

or less, otherwise list first three followed by “et al”) 

Chapter of a book 

Authors last names and first initials (separate by commas). Title of Book. 

Place of Publication: Publisher; Year. 

Author last names and first initials (separate by commas). Title of chapter. 

In: Editor(s) last name(s) and first initial(s) (separate by commas if more 

than one), ed. Title of Book. Place of Publication: Publisher; Year: Chapter 

or page numbers. 

Online Journals: Online journal article with DOI (digital object identifier) Author last names and first initials (separate by commas). Title of article. 


numbers. doi:xx.xxxx. 

Online journal article without DOI 

Author last names and first initials (separate by commas). Title of article. 


numbers. URL. Published Date. Updated Date. Accessed Date. 


Citing References (cont'd) 

REFERENCE TYPE 

REFERENCE FORMAT 

Electronic Books: Internet-based book Author last names and first initials (separate by commas). In: Editor(s) last 

name(s) and first initial(s) (separate by commas if more than one). Title of 

Book. Place of Publication: Publisher; Year. 

CD-ROM–based book 

Author last names and first initials (separate by commas). In: Editor(s) last 

name(s) and first initial(s) (separate by commas if more than one). Title of 

Book [CD-ROM]. Place of Publication: Publisher; Year. 

Other: Websites Author or responsible body. Title of item cited. Name of Website. URL. 

Published Date. Updated Date. Accessed Date.

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