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Identity Guidelines


Identity Guidelines


Manifesto

03

Any reader, from the smallest to the adult, when reading books in the

imagination, appear, as if real live stories. But all readers have always been

interested in how this or that character would look in real life, what kind of

appearance, character and emotions he would have.

Our application with the help of new technologies, holograms, will help

to transfer your favorite character from the world of books to our dimension.

"Alise" will help you to fully immerse yourself in the world that is described

in the book. The book can be of any genre, historical, scientific,

novels by famous writers, fairy tales and legends. Our user, having chosen

a book and a hero with whom he wants to interact, can ask any questions

from the character and also get answers to these questions.

With our app, kids at school will be able to learn history, literature and

religion with great enthusiasm as they hear the story from a character. And

it will be easier for teachers to captivate students and schoolchildren in

their subject.

The Alise app will help people to love books more, and the study of various

topics will become much easier and more fun.

The Name

The idea of creating the Application "Alisa" came to our company after

talking in communities for book lovers. There, people united by one favorite

thing expressed their thoughts and discussions about books. And readers

often have the thought "If I could talk to the main character and even

for a second visit his world"

The main concept of the application is closely related to the fairy tale "Alis

e in Wonderland" by Lewis Carroll, where the heroine finds herself in the

world of the book and experiences exciting adventures there. While she is

sleeping there, her escort is a white hare. So we want to convey the idea

that the hero from the book, who is in a flat 2D dimension, when using our

application, will finally be able to get into our 3D space and tell you a story

from the first mouth, become a guide to the world of books.


Sketch

04


Logo Proportions

05


Logotipe Stracture

06


Logo Proportions

07

26 x

14 x

9 x

5 x

21 x

x

9x

x


Logotipe Proportions

08

4x

4x 4x 4x

x

3,5x

4,5x

4,5x

18 x


Safe Zone For Logo

09

y

y

y

y

y

Safe Zone For Logotipe

y

y

y

y

y

y


Safe Zone For Logo/Logotipe

10

y

y

y

y

y

Proportion logo and logotipe gorizontal

x

x


Proportion logo and logotipe Verticak

11

x x x

y

y

y

y

y


Minimum accetable size

12

20 mm

9 mm

Minimum accetable size

Name Surname

Job Position

Tel :

E-mail :

Web :

Address :

+90 551 111 98 76

alisedimensioncompany@gmail.com

www.alisedimensioncompany@.com

Address: 24St. Cross king Abdullah st. Al Khobar

Al Shamalia, Al Khobar 34426, Saudi Arabia

Name Surname

Job Position

Tel :

E-mail :

Web :

Address :

+90 551 111 98 76

alisedimensioncompany@gmail.com

www.alisedimensioncompany@.com

Address: 24St. Cross king Abdullah st. Al Khobar

Al Shamalia, Al Khobar 34426, Saudi Arabia


Colours for Logo and Logotipe

13

R:102 G:0 B:255

С:75 M:78 Y:0 K:0

HEX/HTML:6600FF

Electric Indigo

R:47 G:13 B:155

С:96M:100 Y:0 K:1

HEX/HTML:2F0D9B

Duke Blue

Auxiliary color

R:255 G:182 B:39

С:0 M:132Y:95 K:0

HEX/HTML:FFB627

Honey Yellow

Gradient


Colours for Logo and Logotipe

14


Colour Palette

15

HEX/HTML:6600FF

HEX/HTML:2F0D9B


The Use of the Aliіe on Various Backgrounds_1

Black

16


Yellow

17


Purple

18


The Use of the Aliіe on Various Backgrounds_2

Shades of Gray

19

100%

50%

40%

10%


The Use of the Alıse Logotype on Photos

20


The Use of the Alıse Logotype on Photos

21


The Wrong Use of the Alıse Logotype on Photos

22


The Wrong Use of the Alıse Logo and Logotype

23

The distance between the

logo and the logotipe

must not be violated.

Swapping the logo and

logo is prohibited

You cannot make a logotipe

larger than a logo

and vice versa. They must

be proportional

Do not use non- approved

colours


The Wrong Use of the Alıse Logo and Logotype

24

Do not make the symbol a

solid shape

Do not add any gradient to

the color of the symbol

Do not stilize the symbol


Typeface

25

Font Name:

Noway Round

Regular:

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp

Rr Ss Tt Uu Vv Ww Xx Yy Zz

Italik:

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp

Rr Ss Tt Uu Vv Ww Xx Yy Zz


Filigran

x 1/2x

26

Black

Purple

White


27

Original colours

Gold

Silver


Flag

28

x x

x

Flagman

x

1x

3x

1x


Vertical Banner

29

y

y

y

y

y


The Cars

30


The Cars

31


Busines Card

Size: 90mm x 50mm

32

Name Surname

Job Position

Tel :

E-mail :

Web :

Address :

+90 551 111 98 76

alisedimensioncompany@gmail.com

www.alisedimensioncompany@.com

Address: 24St. Cross king Abdullah st. Al Khobar

Al Shamalia, Al Khobar 34426, Saudi Arabia

5 mm

25mm

10mm

5mm

Name Surname

Job Position

20mm

50mm

Tel :

E-mail :

Web :

Address :

+90 551 111 98 76

alisedimensioncompany@gmail.com

www.alisedimensioncompany@.com

Address: 24St. Cross king Abdullah st. Al Khobar

Al Shamalia, Al Khobar 34426, Saudi Arabia

5mm

90mm


Letterhead

Size: 210mm x 297mm

33

210mm

10mm

35mm

45mm

Tel

:

+90 551 111 98 76

E-mail : alisedimensioncompany@gmail.com

Web : www.alisedimensioncompany@.com

Address : Address: 24St. Cross king Abdullah st. Al Khobar

Al Shamalia, Al Khobar 34426, Saudi Arabia

25mm

297mm


Kraft Envelope

Size: 317 mm x 241 mm

34

10 mm 40 mm

10 mm

10 mm

Tel

:

+90 551 111 98 76

E-mail : alisedimensioncompany@gmail.com

Web : www.alisedimensioncompany@.com

Address : Address: 24St. Cross king Abdullah st. Al Khobar

Al Shamalia, Al Khobar 34426, Saudi Arabia


Envelope liner

Size: 240 mm x 110 mm

35

Address : Address: 24St. Cross king Abdullah st. Al Khobar Web : www.alisedimensioncompany@.com Tel

:

+90 551 111 98 76 E-mail : alisedimensioncompany@gmail.com

Al Shamalia, Al Khobar 34426, Saudi Arabia

For security purposes the

pattern may be used as an

envelope liner.

Address : Address: 24St. Cross king Abdullah st. Al Khobar Web : www.alisedimensioncompany@.com Tel

:

Al Shamalia, Al Khobar 34426, Saudi Arabia

+90 551 111 98 76 E-mail : alisedimensioncompany@gmail.com


Folder Cover

70 mm

36

20 mm

155 mm


:

:

:

Tel

E-mail

:

:

Web :

Address :

+90 551 111 98 76

alisedimensioncompany@gmail.com

www.alisedimensioncompany@.com

Address: 24St. Cross king Abdullah st. Al Khobar

Al Shamalia, Al Khobar 34426, Saudi Arabia

Inner Folder

37

Back Cover

Tel

E-mail

Web

Address :

+90 551 111 98 76

alisedimensioncompany@gmail.com

www.alisedimensioncompany@.com

Address: 24St. Cross king Abdullah st. Al Khobar

Al Shamalia, Al Khobar 34426, Saudi Arabia

Name Surname

Job Position

Tel :

E-mail :

Web :

Address :

+90 551 111 98 76

alisedimensioncompany@gmail.com

www.alisedimensioncompany@.com

Address: 24St. Cross king Abdullah st. Al Khobar

Al Shamalia, Al Khobar 34426, Saudi Arabia


E-mail Signature

45px

38

100 px

Name Surname

Title

41px

Tel : +90 551 111 98 76

Tel : +90 551 111 98 89

alisedimensioncompany@gmail.com

www.alisedimensioncompany@.com

Address :

Address: 24St. Cross king

Abdullah st. Al Khobar

Al Shamalia, Al Khobar 34426,

Saudi Arabia

300 px

Diplomat Zarf

240 mm /110 mm

4 mm

7 mm 25 mm 7 mm

18 mm

7mm

Address : Address: 24St. Cross king Abdullah st. Al Khobar Web : www.alisedimensioncompany@.com

Tel

:

Al Shamalia, Al Khobar 34426, Saudi Arabia

+90 551 111 98 76 E-mail : alisedimensioncompany@gmail.com


Identity Cards

85,60 mm x 53,98 mm

39

Kimlik Identity Card

60mm

Kimlik

Identity Card

Name Surname: №

Title:

Section:

35mm

30mm

Section:

75mm

Visitor Identity Card

Visitor

Identity Card

Name Surname: №

Title:

Section:

Section:


Social Media

40

facebook

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CONTENTS

03

04

05

06

07

08

09

10

11

12

13

14

15

16-18

19

20

21

22

23

24

25

26-27

28

29

30

31

32

33

34

35

36

37

38

39

40

Manifesto

Sketch

Logo Proportions

Logotipe Stracture

Logo Proportions

Logotipe Proportions

Safe Zone For Logo

Safe Zone For Logo/Logotipe

Proportion logo and logotipe Verticak

Minimum accetable size

Colours for Logo and Logotipe

Colours for Logo and Logotipe

Colour Palette

The Use of the Aliіe on Various Backgrounds_1

The Use of the Aliіe on Various Backgrounds_2

The Use of the Alıse Logotype on Photos

The Use of the Alıse Logotype on Photos

The Wrong Use of the Alıse Logotype on Photos

The Wrong Use of the Alıse Logo and Logotype

The Wrong Use of the Alıse Logo and Logotype

Typeface

Filigran

Flag

Vertical Banner

The Cars

The Cars

Busines Card

Letterhead

Kraft Envelope

Envelope liner

Folder Cover

Inner Folder

E-mail Signature

Identity Cards

Social Media


Thank you!


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