petfood pro 4/2022

International Magazine November 2022 ISSN 2628-5851 

Technology & Marketing 4/22 

Ingredients: Antioxidant Update, Developing Insects, Finding Palatability Freshness 

Processing: Extrusion & Drying, Spotlight on Sorting, Steam and Cooling Tunnel 

Packaging: Pouch Technology, Sustainability, Bagging and Palletizing 

Marketing: Aquarium Innovations, Pets in the Family, Zoomark, Victam, Petfair SEA

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EDITORIAL 

Toothcare is Petcare 

The more I learn about pet food, the more 

fascinating I find some topics. For example, 

toothcare is something I wouldn’t have 

thought much about before; discovering 

dental sticks was an eye-opener for me, 

this is such a relatively simple, yet totally 

practical invention. Many of us who love 

dogs have got too close when the meat or 

bone wasn’t quite finished and probably 

still remember the respective smells. 

There are many products which do indeed 

support pet tooth care. 

The teeth of our pets are sometimes a 

challenge. Dogs, especially, explore with 

their mouths. They often chew to reduce 

stress and satisfy their instincts and as a 

natural way of reducing plaque. A recent 

study from the University of Pennsylvania, 

supported by Mars Petcare, has shown 

that dogs‘ teeth often break or get 

damaged when they bite or chew on very 

hard things, sometimes found in their 

own snack boxes. 

This concern has been passed on to the 

pet food manufacturing industry to be 

aware of the problem and to find suitable 

solutions. Vets are also underlining the 

topic in discussions with their clients, 

since it is relatively low down on the 

priority list of pet parents, even though 

almost all vets examine teeth as a routine. 

The study has shown that dogs‘ jaws are 

actually stronger than their teeth when it 

comes to biting things which are too hard. 

Every fourth dog examined had damaged 

teeth. This results in pain, inflammation 

and loss of appetite. 

Céline Levointurier, General Manager of 

Mars Pet Nutrition in Germany, said to 

the topic: “For us, the health and wellbeing 

of pets is the top priority. In safety 

and quality there can be no compromises. 

Thanks to over 50 years of scientific 

research in petcare we know, better than 

anyone else, which products are suitable 

for our four-legged friends - and which are 

not. This research helps us to produce and 

deliver safe snacks; this includes creating 

a baseline for legal standards regarding 

the maximum degree of hardness for dog 

chews, which we actively pursue.“ 

There are plenty of products available 

which help to clean teeth, reduce stress 

and are also gentle for pets‘ mouths and 

which are certified by, for example, the 

European Veterinary Dental Society. The 

European Pet Food Association have also 

followed up by publishing a guide to 

responsible snack products. 

The market for snacks just for dogs has 

grown by over 20% since the start of 

Ian D. Healey, Editor-in-Chief 

the pandemic, but sometimes meeting 

market needs is more a priority than 

taking that extra bit of care. One result of 

the study was to encourage pet parents 

to take advice on snacks and toys from 

vets, to find the best products for the size 

and age of the animal. We know from our 

people-children how important toothcare 

is; with the pet-children it is no different. 

Sincerely 

If you like it subscribe! 

Issue 4 2022 

3

CONTENTS 



Ingredients: Antioxidant Update, Developing Insects, Finding Palatability Freshness, 


Packaging: Pouch Technology, Sustainability, Bagging and Palletizing, 

Marketing: Aquarium Innovations, Pets in the Family, Zoomark, Victam, Petfair SEA 

Issue 4 November 2022 

AstaReal, global pioneer in astaxanthin production and related research, has 

announced a new strategic partnership with IQI Trusted Pet Food Ingredients, a 

supplier of premium inclusions. This means its recently launched science-based pet 

food formula NOVASTA® EB15 will be more easily available on the European market 

for the enhancement of health in pets and other animals. See the article on page 6 

Cover: © AstaReal 

Ingredients 

Processing 

6 New Collaboration in international Pet Food Market 

8 Pet Food Safety and Freshness Concerns: Origins and 

Consequences 

14 Asia’s First Industrial Insect Company Closes US$20m Equity 

Round to Launch New and Expand Into New Markets 

18 EuroTier Innovation Prize 2022: Dosing Station Wins DLG 

Innovation Award in Silver 

19 Twin Screw Extruder ZSK Mv PLUS Ideal for Pet Food 

Processing 

20 Dry Petfood Processing 

24 Spotlight on Sorting: Why the PetFood Industry Needs to 

Think About Sustainability 

27 Steam and Cooling Tunnel for Wet Pet Food Processing 

The insect sector has gathered increasing attention over the past 

few years, with the global insect protein market alone estimated 

to be worth US$343 million in 2021, and expected to grow to 

reach US$1.3 billion by 2027. As a sustainable solution to help 

minimize multiple unsustainable practices, the sector as a whole 

has seen investments totalling nearly US$1 billion but with 

multiple technological hurdles, few companies are yet to reach 

industrial scale, let alone profitability. See the story on page 14. 

Far from being a fad, sustainability is here to stay and increasing 

in importance, especially in industries like pet food, which sell 

directly to consumers. Because consumers are increasingly 

concerned about topics such as sustainability, the environment, 

and fair treatment for workers, they expect food brands to handle 

these issues responsibly and ethically - and brands expect the 

same of their suppliers. One solution is introduced in this story. 

Take a look at the article on page 24. 

4 

Technology & Marketing

Departments 

3 Editorial 

42 Upcoming Events 

42 Impressum 

Marketing 

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5

INGREDIENTS 

New Collaboration in international 

Pet Food Market 

Supplier IQI Trusted Pet Food Ingredients optimizes access to AstaReal’s astaxanthin product NOVASTA® EB15 for the 

European industry 

AstaReal, the global pioneer in astaxanthin production and related research, announces a new strategic partnership with 

IQI Trusted Pet Food Ingredients, a supplier of premium inclusions. Thus, its recently launched science-based pet food 

formula NOVASTA® EB15 will be available more easily on the European market for the enhancement of animal health. 

pet food industry is a huge growth 

hub for us.” Before expanding into the 

European market together, AstaReal and 

IQI previously worked on a successful 

collaboration in the US. 

Photos: AstaReal 

The partnership will 

combine and maximize 

the strengths of both 

companies. AstaReal 

will provide its healthpromoting 

astaxanthin 

product NOVASTA® 

EB15, while IQI Trusted 

Pet Food Ingredients will 

act as a growth engine for 

European sales. IQI is based in 

the Netherlands with a European 

storage location and sales offices 

in other countries, and thus can easily 

deliver to pet food manufacturers all 

over Europe. 

NOVASTA® EB15 is AstaReal’s latest 

offering for feed and pet food. Its healthenhancing 

effects are derived from 

natural astaxanthin – one of nature’s 

most powerful antioxidants obtained 

from microalgae Haematococcus 

pluvialis. Multiple scientific studies show 

its various benefits for animals, where it 

improves, for example, endurance and 

attentiveness, and supports eye health 

and immune response. In NOVASTA® 

EB15, astaxanthin is encapsulated 

to maintain its antioxidant power, 

particularly in challenging formulations. 


For more information 

www.astareal.se/astaxanthin-forpets/#astra-block_600059cb76a01 

“We are very happy to work with IQI 

Trusted Pet Food Ingredients, as their 

team has a large amount of market and 

customer information, and strategic 

insight, which enables us to respond 

quickly to potential customers in this 

industry,” says Peter Ahlm, Marketing 

& Sales Manager at AstaReal AB. “The 

6 


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INGREDIENTS 

Pet Food Safety and Freshness 

Concerns: Origins and 

Consequences 

by Cristina Murcia García, Ph.D., Elena Fraccaroli, DVM, Bartosz Lebida Msc Eng 

Photos: sarahb-fotos.de 

1. Pet food industry quality 

expectations and risks in 

matter of safety 

Today, pet owners have at their disposal 

a wide range of high-quality pet food 

products to provide their pets with 

nutrient-rich foods appropriate to 

their lifestyle, pet's activity, and their 

purchasing preferences. ⅰ Increasingly 

advanced knowledge of pet nutrition and 

pet food technology means that more and 

more ingredients are being incorporated 

into pet food formulations, and therefore 

increasingly pet food ingredients ⅱ are 

being protected at each stage of the 

production process. Food safety in the 

pet food industry refers to ensuring that, 

the feed does not cause harm to the 

pets and possibly to the consumer, such 

as kids being able to grab it in the bowls 

when prepared and/or consumed as 

intended. Food safety is a multi-faceted 

and multi-stage activity, starting with the 

origin of the animal by-products at the 

slaughtering and rendering processes, 

through the transport of ingredients 

used in petfood production, including 

the production process itself including 

product formulation, and ending with the 

delivery of the product to the customer 

and post-delivery activities. Actions are 

needed to protect against the risks of 

contamination and fraud at every stage 

of the food production process, as each 

of these elements may have an impact on 

food safety. 

The mission and responsibility of pet 

food companies and their owners is to 

provide safe and balanced food. This 

mission, along with their vision, are often 

included in the company's strategy and 

marketing activities to convince the Client 

that, the safety of their family members is 

a priority in their operation. Food safety 

in the pet food industry is now a shared 

responsibility of all actors involved in the 

production of the product, including the 

pet owner. 

Existing legislation on animal byproducts, 

ⅲ additives authorized in animal 

feed, presence of undesirable substances 

in feed, labelling rules combined with 

appropriate preventive actions consisting 

in the application of good hygiene and 

production practices (GHP, GMP), risk 

analysis of critical control points (HACCP) 

and other standards contribute to the 

achievement of safe food standards. Such 

a broad perspective allows for proper 

management and monitoring of the entire 

production process, as well as continuous 

control of the ingredients used in the 

feed recipe, including essential nutrients, 

such as minerals, vitamins, flavors, and 

stabilizers. Each of the ingredients has a 

strictly defined specification, not only in 

terms of nutritional value, but also for the 

parameters responsible for freshness and 

organoleptic characteristics. 

When analyzing what pet food safety is 

and how to achieve it, the primary focus 

should be on the slaughterhouse raw 

material (RM) as one of the primary food 

ingredients. It is the quality of the RM that 

further translates into the properties of 

the food in terms of safety, palatability, 

nutritional value, and shelf life. Proper 

handling of a given type of RM in the 

initial phase at the slaughterhouse or 

processing plant stage, translates further 

into processes related to oxidation 

(formation of toxic compounds), 

freshness (the level of free fatty acids), 

appearance of meat structure (biogenic 

amines, odor of toxic gases), microbiology 

(formation of bacteria, moulds, yeasts), 

and aspects related to oxidation because 

of further RM processing. It is precisely the 

determination of the place of formation of 

factors that determine a given RM activity, 

such as enzymatic reactions (temperature, 

pH, time, presence of metal ions, water 

activity, light), as well as the method of 

their monitoring and prevention, that 

determines an effective approach in 

the field of food safety. Bacteria growth 

generates more enzymatic activity and 

increases the amount of free fatty acids 

and the initiates formation of biogenic 

amines. 

The safety of pet food, irrespective of 

the production technology used (dry, 

wet, or fresh products) ⅳ , is a priority 

that must be observed in relation to the 

regulations in force in this area. Today, the 

available portfolio of antioxidants and 

preservatives, such as anti-bacterial, antisalmonella, 

anti-moulding agents, allows 

the use of high-quality, safe solutions 

which are appropriate to the product 

(dry, wet, fresh food ingredients) and the 

customer's preferences. 

In most countries pet food is regulated 

at every stage, from the ingredients 

used, through the production process, to 

marketing and sales. However, pet food 

safety presents significant challenges 

compared to traditional food safety 

issues, as hazards have the potential 

to directly affect the pet and indirectly 

affect the humans around it. Pet food can 

serve as a carrier for infectious disease 

agents, as well as naturally occurring 

and inadvertently added undesirable 

8 


INGREDIENTS 

substances. The update of the legislation 

on food production requirements 

introduces additional protection in this 

aspect, especially in these times when 

attempts are being made to introduce 

alternative sources of protein (insects). 

2. Main freshness loss 

consequences: Biogenic Amines 

and Free fatty Acids 

As we have explained above, the loss 

of freshness and bacterial growth leads 

to the formation of free fatty acids and 

biogenic amines. These are the main 

consequences that affect food safety 

and have an impact into the freshness 

of raw materials and finished products. 

Here below you can see a description of 

both parameters: formation, chemical 

background and characteristics and 

current regulatory information available. 

Biogenic Amines 

The main consequence of freshness decay 

in protein rich raw materials, such as 

meat and meat products, is the formation 

of biogenic amines. They are formed 

as by-products of microbial spoilage 

due to decarboxylation of free amino 

acids catalysed by the corresponding 

Figure 1: Decarboxylation of the amino acid histidine to form the biogenic amine histamine 

decarboxylase enzyme. ⅴ Each amino acid 

will lead to the formation of a different 

biogenic amine upon microbiological 

spoilage. The main biogenic amines on 

which the pet food industry is focusing 

are histamine, cadaverine, tyramine and 

putrescine, and they come from the 

degradation of the amino acid histidine, 

lysine, and arginine, respectively, see 

Table 1. The most well-known health 

impact of biogenic amines is histamine 

poisoning, which occurs a few minutes 

to several hours following the ingestion 

of foods, like fish, with a high content of 

histamine. 

Unfortunately, in the European Union there 

are still no maximum limits established for 

the concentration of biogenic amines in 

pet food. For the moment there is only 

legislation for histamine related to fish 

ingredients but only for humans. ⅵ ⅶ 

Table 1:Amino acid precursor and its 

corresponding biogenic amine. 

Parent Amino Acid 

Precursor 

Histamine 

Lysine 

Arginine 

Tyrosine 

Biogenic Amine 

Histamine 

Cadaverine 

Putrescine/Agmatine 

Tyramine 


9

INGREDIENTS 

Other biogenic amines mentioned before 

like cadaverine and putrescine are known 

to have an impact on the palatability of 

finished pet food, but this topic will be 

discussed deeper in the next section of 

this article. 

To avoid these consequences, it is important 

to maintain the freshness and quality of 

meat and meat products by avoiding 

microbiological growth, thus protecting 

materials as soon as possible from 

evisceration, transport, and processing. 

Biogenic amines are heat resistant and 

acid resistant molecules, this means, that 

once they are formed in the fresh crude 

raw materials they will survive and stay 

present in the final product produced with 

those raw materials. ⅷ ⅸ In the Figure 2 

below you can see a graphic representing 

biogenic amine concentration (histamine, 

putrescine, cadaverine and tyramine) 

before and after autoclaving (elevated 

temperature and high-pressure process). 

As you can see the concentrations before 

and after are quite comparable. 

Figure 2: Biogenic amines concentration 

before and after autoclaving. 

Ideally, to control biogenic amines 

growth it is necessary to inhibit the 

microbial growth and the decarboxylase 

activity of microbes. These are some 

suggestions on how to do it: 

• Use cold storage 

• Frequent collection of raw materials 

and limitation of storage time during 

warm seasons 

• Process the materials as soon as 

possible 

• Good hygiene practice. Ensure that 

transport and processing equipment 

are kept sanitized to reduce 

microbial load 

• Use freshness treatments with the 

right organic acids' combination 

able to: not affect palatability, not 

increase ash content, control a 

broad range of biogenic amines, not 

causing pro-oxidation 

Free Fatty Acids 

Another consequence associated with 

freshness decay is the increase of acidity, 

or the formation of free fatty acids. In 

this case, the origin is the hydrolyzation 

of triglycerides by the action of the 

enzyme lipase. ⅹ This process occurs in 

fresh raw materials containing fats and 

the formation of free fatty acids (FFA) 

increases systematically in the crude raw 

materials as the environment temperature 

rises. Once the crude raw materials are 

processed, to produce processed animal 

protein (PAP) and fat, the FFA level should 

not increase anymore over time. 

Usually, FFAs are used as an indicator 

of the freshness of a fat, oil, or PAP. The 

higher the FFA level, the less fresh the 

product is. Both parameters, FFA and 

biogenic amines are also indicators of 

quality of the supply chain and give 

information about how the crude raw 

materials are handled. There is still a lack 

of knowledge regarding the potential 

negative effects of elevated levels of FFAs 

regarding the health of pets or impact on 

the palatability and shelf life of finished 

pet food products. 

Kemin is currently developing a set 

of trials to answer these questions, 

especially the one related to high FFAs 

and their impact on palatability and shelf 

life of final pet food products. We hope to 

share the outcome of these trials soon. 

To the best of our knowledge there are, 

at the moment, no legislation related to 

maximum FFA levels allowed in pet food 

or pet food raw materials. What we have 

observed in the market is that pet food 

producers tend to require and set their 

own maximums limit towards their raw 

materials suppliers. This is often based on 

their own research/experience. 

To control FFA formation, the same 

suggestions as for biogenic amines 

control mentioned before also apply 

here since both freshness parameters 

are caused by the same phenomenon, 

microbial growth. 

By experience we suggest treating as soon 

as possible sensitive raw materials inside 

the slaughterhouses with preservatives 

like ALLINSUR or RENTERRA Kemin 

product lines. 

3. Factors impacting pet food 

palatability with focus on 

Biogenic amines 

Loss of freshness can be initiated by 

microbial degradation in the pet food 

or in their initial crude raw materials 

Figure 3 (below): Hydrolysis of triglycerides 

to form free fatty acids. 


10 


Only INGREDIENTS the best for 

our loved ones! 

Figure 4: Water activity and microbial growth. ⅺ 

used. It can cause two problems. Spoilage 

and decomposition of pet food, with 

consequential loss of organoleptic 

features and loss of nutrients, not only 

micro-nutrients, such as vitamins, but 

also macro-nutrients, such as proteins 

and lipids. The decomposition process 

leads to the formation of some noxious 

substances, such as biogenic amines. 

The second potential consequence of 

microbial spoilage is food poisoning, 

from the growth of pathogenic microbes, 

such as Salmonella spp., Listeria 

monocytogenes, various Bacillus species, 

and many other bacteria. 

Water activity plays a crucial role in 

the physical, chemical, and biological 

stability of foodstuff. It is the ratio 

between the vapor pressure of water in 

a certain material and the vapor pressure 

of pure water, at the same temperature. 

In simpler terms, it is an index referred 

to in food that is used to express the 

availability of water free from bonds 

with other components and which can 

be used for chemical and biological 

reactions. The index is expressed as an 

absolute number between zero and 

one: the higher the value, the higher 

the availability of water for microbial 

growth and therefore the easier that 

spoilage can occur. Water activity is not 

to be confused with moisture content. 

Moisture is the total amount of free and 

bound water. The relationship between 

moisture and water activity depends on 

the specific material: there are specific 

molecules and substances, that can 

absorb or bind water and lower water 

activity, even if the moisture level is not 

affected. A water activity index below 0.6 

is considered as safe because it allows 

no mould, yeast or bacterial growth, and 

enzymatic reactions are well restrained. 

So, water activity index defines if a food is 

perishable or stable. That is why it is used 

as key point of quality control programs. 

When we refer to dry pet foods, we are 

speaking of foods that are typically stable 

thanks to their production processes, that 

involves heat treatment, and potentially 

the use of water-binding substances. The 

challenge to the pet food industry is to 

find the right combination of ingredients, 

processing, and packaging to create 

products that meet safety, quality, and 

cost parameters, and to satisfy consumers. 

Therefore, water activity could be used not 

only as a quality parameter, but also as an 

active development tool. 

It is possible to intervene against microbial 

development by lowering water activity 

as much as possible. In many cases, it 

is not possible to lower it below the 

safe value of 0.6, therefore it is essential 

to act in other ways, such as by using 

specific substances called preservatives. 

These kinds of additives intervene by 

altering the pH inside the microbial cell, 

interrupting its cellular functions to 

destroy the cell. Organic acids are widely 

used as preservatives. They are defined as 

weak acids, because they release only part 

of their hydrogen atoms when put in a 

solution and depending on the pH of that 

solution, forming a balance between the 

whole molecule and the ion forms (called 

dissociated forms). In fact, this process is 

called dissociation. So, weak acids can be 

found in undissociated form or at various 

level of partial dissociation. Strong acids, 

on the contrary, release all hydrogen atoms 

and therefore are totally dissociated when 

in solution. The active form of the organic 

acid, that can penetrate the microbial cell, 

is the undissociated form. The lower the 

pH of the solution, the more undissociated 

the acid is, and therefore the more effective 

it will be. The pH at which organic acids are 

totally undissociated varies for each acid, 

but is relatively low which, is unlikely to be 

suitable for a pet food matrix. Therefore, 

generally, the reference used instead 

is the pKa which is the pH at which the 

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acid is fifty percent undissociated, which 

provides good efficacy as a preservative. 

As already mentioned, microbes can 

cause food spoilage, with consequent 

loss of nutrients because molecules are 

altered and modified. This is precisely 

what happens when microbes alter 

the structure of amino acids, forming 

biogenic amines. That is why biogenic 

amines are considered an index of 

freshness: the more biogenic amines, the 

lower the freshness of products. 

Another important thing to highlight 

about biogenic amines is that they 

have a typical rotting smell, that 

humans can perceive when food 

decline is quite advanced. But animals, 

with an extremely developed sense of 

smell, can perceive biogenic amines at 

low concentrations and this can have 

an important influence on palatability. 

For all the reasons discussed above, it 

is especially important to have good 

control over microbial growth. 

To assess the impact of biogenic 

amines on palatability, a study ⅻ 

has been designed involving super 

premium commercial dry diets for 

dogs and for cats, formulated for 

optimal palatability performance. The 

diets were bought at a pet store and 

tested for biogenic amine levels, with 

the intention of using the food only if it 

contained very low levels. The chosen 

products were then coated with a 2% 

water solution containing individual 

biogenic amines and two mixtures at 

different concentrations. 

In both dog and cat foods, the first 

round of trial included the following trial 

samples: 

- Histamine alone (50 ppm) 

- Putrescine alone (150 ppm) 

- Cadaverine alone (250 ppm) 

- Biogenic amines mix 1: sum of the 

previous amounts (450 ppm) 

For the second round of experimentation, 

it was decided not to increase the amount 

of histamine to protect the pets involved 

in the palatability trials, as 50 ppm is 

usually referred as the maximum safe 

amount by scientific literature. So, the 

trial samples for both dog and cat diets 

were: 

- Putrescine alone (300 ppm) 

- Cadaverine alone (500 ppm) 

- Biogenic amines mix 2: sum of the 

previous amounts + histamine 50 

ppm (850ppm) 

All samples were tested for biogenic 

amines after the experimental coating, 

Table 2: First round of palatability trials on dog kibbles coated with solutions of biogenic amines 

Table 3: First round of palatability trials on cat kibbles coated with solutions of biogenic amines 

Table 4: Second round of palatability trials on dog kibbles coated with solutions of biogenic amines 

12 


INGREDIENTS 

Table 5: Second round of palatability trials on cat kibbles coated with solutions of biogenic amines 

to confirm the effectiveness of biogenic 

amine addition and the process. The 

samples were then all tested for palatability 

versus a control sample, consisting of the 

same diet coated with 2% water only, to 

balance its moisture level as it is a factor 

known to impact overall palatability. 

As can be seen in tables 2 and 3, all the 

first-round palatability trials did not show 

a statistically significant difference in 

performance. It is for this reason that the 

second evaluation step has been inserted 

in the study, doubling biogenic amines 

dosages (except histamine), as already 

indicated above. 

D6 and D7 trials in table 4 show a 

statistically significant preference for the 

control sample over the trial sample. The 

intake ratio (IR) of the A sample (the trial 

sample), is 0.27 with a low p-value. Also, 

the first choice (FC) of the A sample is low. 

These findings seem to suggest that the 

threshold of dog’s sensitiveness toward 

biogenic amine mix could be in between 

450 and 850 ppm. Furthermore, it seems 

quite clear from the outcome of the 

study that dogs have a specific sensitivity 

against some biogenic amines more 

than others. For example, at 400 ppm 

cadaverine has been found to be enough 

to statistically decrease palatability of 

the trial sample over the control. This 

might imply some biological defence 

mechanism of the animal, aimed at 

avoiding potentially harmful food. 

Regarding results of cat trials reported 

in 5 table, the outcome was not totally 

aligned with that of dogs. In fact, mixed 

biogenic amines, even at the higher 

amount of 850 ppm, did not show 

any statistically significant effect on 

palatability performance. In the trials 

performed with the food spiked with 

individual biogenic amines, however, cats 

have been found to specifically dislike 

putrescine. In fact, 300 ppm were enough 

to considerably decrease palatability as 


two thirds of cats preferred the control 

sample. 

This study highlighted how biogenic 

amines can influence palatability. 

Their impact differs according to the 

target species, given that dogs and 

cats have shown specific sensitivities 

for distinct types of biogenic amines 

and at different amounts. However, 

it is fair to acknowledge that, among 

various limitations of the study, the 

main one could be to the fact that 

biogenic amines were artificially added 

to otherwise completely healthy foods. 

This is a relevant factor, as the presence 

of biogenic amines was not linked with 

an actual degradation of the nutritional 

value or other organoleptic features 

of the food, and it was therefore not 

possible to assess whether this difference 

with the normal biological food spoilage 

could have had an impact on palatability 

preference of dogs and cats. In other 

words, are only these 3 biogenic amines 

themselves affecting the palatability of a 

food, or are the others biogenic amines 

as well in combination or not, or is it the 

other flavoring molecules related with 

decayed raw materials or is the loss of 

nutritional factors also involved? 

4. Ongoing Kemin research on 

freshness impact on palatability 

For a better understanding about how 

freshness decreases palatability and 

especially how Kemin’s preservative 

solutions can assure healthy pets, the 

safety of pet food and ensure highly 

palatable pet foods, we are conducting 

this summer some specific study. We will 

be exploring the PAP and Fat freshness 

impact on dogs and cats’ dry kibbles 

palatability. This exclusive global study 

will be published in the coming months. 


www.kemin.com 


References: 

ⅰ Schleicher M, Cash SB, Freeman LM. Determinants 

of pet food purchasing decisions. Can Vet J. 2019 

Jun;60(6):644-650. PMID: 31156266; PMCID: 

PMC6515811 

ⅱ Craig, J.M. (2019). Raw feeding in dogs and cats. 

Companion Animal 

ⅲ REGULATION (EC) No 1069/2009 OF THE 

EUROPEAN PARLIAMENT AND OF THE COUNCIL 

of 21 October 2009 and Regulation (EC) No 

1774/2002 (Animal by-products Regulation) (OJ L 

300, 14.11.2009, p. 1) 

ⅳ Morelli G, Bastianello S, Catellani P, Ricci R. Raw 

meat-based diets for dogs: survey of owners' 

motivations, attitudes and practices. BMC Vet Res. 

2019 Mar 4;15(1):74. doi: 10.1186/s12917-019- 

1824-x. PMID: 30832667; PMCID: PMC6399943 

ⅴ Y. Özogul and Fatih Özogul, Biogenic Amines 

Formation, Toxicity, Regulations in Food , in 

Biogenic Amines in Food: Analysis, Occurrence 

and Toxicity, 2019, pp. 1-17 

ⅵ European Food Safety Authority – EFSA (2011). 

Scientific opinion on risk-based control of 

biogenic amine formation in fermented foods. 

EFSA Journal. 9: 1-93 

ⅶ Food and Drug Administration – FDA (2011). 

Fish and fishery products hazards and controls 

guidance. 468p 

ⅷ Lahsen et al, “Production of biogenic amines”, 

Assessment and Management of Seafood Safety 

and Quality, online FAO Document Repository, 

www.fao.org/docrep/006/y4743e/y4743e0a.htm 

ⅸ Data from Min et al. (2007) Poultry Sci. 86: 2034- 

2041 

ⅹ R. A. Cox and M. R. García-Palmieri, Cholesterol, 

Triglycerides, and Associated Lipoproteins, 3rd 

edition. Boston: Butterworths; 1990. Chapter 31 

ⅺ Sources: Beuchat, L.R. 1983., Sperber, W.H., 1983. 

Lenovich, L.M., 1987. 

ⅻ Kemin Internl Data 

13

INGREDIENTS 

Asia’s First Industrial Insect 

Company Closes US$20m Equity 

Round to Launch New and 

Expand Into New Markets 

Executive Summary 

Nutrition Technologies closed a US$20m 

equity venture round led by PTT Ventures 

Insect protein market due to be worth 

US$1.3 billion by 2027 

• Nutrition Technologies 

manufactures sustainable animal 

feed ingredients and biofertilisers, 

using a unique combination of 

microbes and black soldier fly 

larvae to recycle nutrients from 

agricultural and food processing 

by- products. 

• Insect solutions show great 

potential to help contribute to 

reaching global greenhouse gas 

emissions targets, improve food 

security and reduce waste streams 

in a low-energy environment 

• Nutrition Technologies to use funds 

to increase IP portfolio, launch new 

products and expand into new 

markets 

• Nutrition Technologies is planning a 

new joint-venture facility elsewhere 

in Southeast Asia 

Equity Round 

On 19th September 2022 Nutrition 

Technologies completed an equity 

venture round of US$ 20m. The round was 

led by PTT Ventures and supported by 

Sumitomo Corporation, ING Sustainable 

Investments, Mandala Capital, as well as 

continued participation from existing 

investors: Openspace Ventures, SEEDs 

Capital and Hera Capital. The round 

was advised by ING Corporate Finance. 

The proceeds will be used to fund an 

expansion into new markets; launch new 

products; accelerate R&D; and create new 

strategic partnerships. 

“Aside from growth in clean-energy, 

PTT is expanding its portfolio into 

new businesses corresponding to 

global trends, sustainability, and social 

responsibility. We look forward to 

partnering with Nutrition Technologies 

to support their next phase of growth. 

Commercial insect protein production is 

one of the most important innovations 

of the past few years, with the potential 

to disrupt the animal feed and fertiliser 

sectors and solve multiple issues the 

world is currently facing. Furthermore, 

we expect this partnership will provide 

customers with innovative solutions to 

revolutionize the agriculture sector as 

well as improve people's quality of life” 

said Dr. Buranin Rattanasombat, Senior 

Executive Vice President, Innovation 

and New Ventures, PTT Public Company 

Limited. 

“We are very excited to partner with 

Nutrition Technologies, an innovative 

company that has superior technology 

to produce sustainable protein. We 

believe insect protein is one of the 

most important recent solutions to 

protein production, contributing to 

solving various environmental issues 

and addressing several Sustainable 

Development Goals (SDGs). We will utilize 

our business platform and customer 

network to promote and expand the BSF 

derived products” said Masahito Uno, 

GM Life Science Division, Sumitomo 

Corporation. 

“Nutrition Technologies fits well in the 

investment strategy and portfolio of ING 

Sustainable Investments, as we seek to 

assist sustainable companies in scaling 

their operations. Together with our 

consortium partners we are also keen 

to support the company in capitalising 

on various opportunities in the fastgrowing 

European and Asian markets of 

alternative proteins” said Mark Weustink, 

Head of ING Sustainable Investments. 

“Nutrition Technologies has led the way 

in delivering black soldier fly solutions 

at scale and at a price that is competitive 

on the global markets. It means they are 

already providing a viable alternative 

to existing and less sustainable feed 

options. In achieving that, the team has 

demonstrated exceptional executional 

capabilities. Going forward, we have high 

conviction in their expansion plans” said 

Hian Goh, Founding Partner, Openspace 

Ventures. 

“It is great to welcome our new investors, 

who collectively bring vast expertise and 

experience to help us realise our vision. 

We are also humbled by the continued 

support provided from our existing 

shareholders.” said Tom Berry, Co-CEO 

and Co-founder, Nutrition Technologies. 

The insect sector has gathered increasing 

attention over the past few years, with 

the global insect protein market alone 

estimated to be worth US$343 million 

in 2021, and expected to grow with a 

CAGR of 26.49% to reach US$1.3 billion 

by 2027. As a sustainable solution to 

help minimize multiple unsustainable 

practices, the sector as a whole has seen 

investments totalling nearly US$1 billion, 

14 


INGREDIENTS 

Tom Berry and Nick Piggott, Founder & Co-CEO, 

Nutritions Technologies 

but with multiple technological hurdles, 

few companies are yet to reach industrial 

scale, let alone profitability. 

Background 

Global food security has steadily 

declined for the past few decades and 

has been significantly tested in recent 

years through extreme weather events 

and war. Population growth has fuelled 

the current 1.2 billion tonnes demand 

for animal feed ingredients, which has 

severe environmental consequences 

both for land and sea. There is a growing 

protein deficit, with supplies of traditional 

proteins for animal feed, such as fishmeal 

and soybean meal, stagnating due to 

overfishing and deforestation. Meanwhile, 

organic matter and food waste in landfills 

are significant contributors of greenhouse 

gas emissions, and the overuse of 

chemical fertilisers is severely reducing 

the productivity and resilience of crucial 

agricultural soil. “Insects represent 

a virtually unlimited and untapped 

pool of biological assets, with huge 

opportunities for value creation. Tackling 

food security is only the tip of the iceberg 

and with our strengthened balance 

sheet, great partners and best in class IP, 

we are strategically positioned to lead the 

next agricultural revolution.” said Richard 

Hayler, CFO, Nutrition Technologies. 

Always a better solution 

Plant-based 

proteins 

Antioxidants 

Colors 

Barentz Animal Nutrition is a global distributor of technical and nutritional ingredients 

for the pet food industry. We have several solutions for clean label, hypoallergenic, 

sustainable, vegetarian and organic concepts. We are your one-stop-shop. 


www.barentz.com/animal-nutrition 

Hydrocolloids 

15

INGREDIENTS 

Since 2015, Singaporean agri-biotech 

company, Nutrition Technologies, has 

been creating a commercial replica of 

the natural decomposition process, using 

their proprietary growth inoculants and 

black soldier flies (Hermetia illucens) 

to turn low-grade crop & food waste 

into highly sought after animal feed 

ingredients and biofertilisers. Their two 

hectare production facility in Johor, 

Malaysia, bioconverts several hundreds of 

tonnes of organic waste every week. The 

facility produces functional proteins and 

oils, which have bioactive compounds 

that efficiently improve animal growth 

performance and health outcomes. Over 

the past few years Nutrition Technologies 

has conducted multiple trials of their 

products on fish, shrimp, poultry, piglets 

and pets, with significant results. Their 

novel biofertiliser products improve 

soil health while naturally increasing 

plant resistance to disease, reducing 

the need for chemical pesticides. The 

165-strong team has been scaling 

up their operations and selling their 

products into both domestic and regional 

markets. “We are increasing production 

to meet market demand and providing 

essential ingredients to the domestic 

agricultural sector as well as boosting 

exports through shipping our products 

to Korea, Japan, Indonesia, Thailand, 

Vietnam, Philippines and Chile. We will 

also commence shipments to the UK and 

EU very soon.” said Nick Piggott, Co-CEO 

and Co-founder, Nutrition Technologies. 

Nutrition Technologies’ production 

facilities are a result of over seven years 

of R&D and their strategic location in the 

tropics helps to optimize productivity 

and lower costs. Their proprietary 

technologies and vertical insect 

production system are designed to 

capitalise on the low-energy benefits 

and suitability of a tropical climate. Their 

team developed the entire production 

system, which uses some bespoke 

automated equipment to ensure strict 

biosafety, zero-waste and strong unit 

economics. Through avoided emissions, 

their products have great potential to 

help meet global climate change targets. 

Nutrition Technologies has been doubling 

down on its success in commercialising 

insect-microbe systems and their 

approach to protecting that intellectual 

property has been lauded by IP experts 

and publications. “We have had some 

incredibly exciting breakthroughs over 

the past two years. Following successful 

additions to our patent portfolio, we will 

launch two new revolutionary biological 

products to the fertiliser market that will 

address some of the region’s greatest 

challenges in crop productivity.” said 

Martin Zorrilla, Nutrition Technologies. 

Next Steps 

Nutrition Technologies will use these 

funds to further expand production 

capacity both at its current operating 

plant in Malaysia as well as through a 

new joint-venture project in a soonto-be-announced 

second country in 

Southeast Asia. The Company also 

intends to expand its R&D capabilities 

in Singapore; commence commercial 

activities in the UK and EU; and add 

several new patents to its existing IP 

portfolio. “We believe our technological 

developments can help address some 

of the world’s most critical problems 

and are highly motivated to accelerate 

expansion as quickly as possible. Our 

novel microbiology solution to insect 

production allows us to use a wide pool 

of raw materials which negates the most 

significant barrier to scaling.” said Charlie 

Carter, COO, Nutrition Technologies. 



www.nutrition-technologies.com 

16 


INGREDIENTS 

Online & In-Person 

28 Nov - 8 Dec 2022 

From Anywhere 

Online 

6 - 8 Dec 2022 

Paris, Expo Porte de Versailles 

France 

NEW 

VENUE 

Join 

the biggest 

EU ingredient event 

this December 

Learn 

more at 

bit.ly/fie-print 


17

PROCESSING 

EuroTier Innovation Prize 2022: 

Dosing Station Wins DLG 

Innovation Award in Silver 

Precise post-dosing of dry substrate in the production of insects 

Great joy at WEDA Dammann & Westerkamp GmbH in Lutten, Lower Saxony: The specialist for pig husbandry, 

stable equipment, feeding and air conditioning technology has been awarded with the DLG Innovation 

Award in silver for its Dry.Sec dosing station among the approved exhibitors at EuroTier 2022. According to 

the German Agricultural Society, the economic significance for the practice, the work performance, the work 

quality as well as the functional safety are decisive for the award. Furthermore, positive effects on animal 

welfare as well as the environmental and energy situation are taken into account. 

When feeding the black soldier fly (BSF), 

young larvae can drown in the substrate if 

the dosage is incorrect and the substrate is 

too liquid. With the newly developed Dry. 

Sec dosing station, a fully automatic and 

precise subsequent dosing of dry, organic 

material is possible. 

second step, the dry material is added 

to the liquid mass. 

Precise dosing 

In production plants for insect larvae, 

incorrect dosing can occur, for example, 

when feeding the black soldier fly 

(BSF), as a result of which the young 

larvae drown in the substrate if it is too 

liquid. With the newly developed Dry. 

Sec dosing station, a fully automatic, 

rapid and precise re-dosing of the dry, 

organic material is possible. An island 

of this material is formed on which 

the young larvae are placed in the 

following step. 

Processing feed into pulp 

In the process sequence of a black 

soldier fly feeding, the feed is processed 

into a mush and filled into boxes. Young 

larvae are placed on top, which then 

eat the food. Here it is important that 

by-products such as different types 

of vegetables and fruits are chopped 

down to below 3 millime- tres in size, 

processed and mixed. 

High dry matter content and 

still flowable 

The substrate should have a high 

dry matter content and still remain 

flowable so that it can be dosed out 

precisely and quickly and the soldier 

flies can eat it well. However, if the 

liquid content is too high, the young 

larvae may drown in the substrate. 

Dry material is added to the 

liquid mass 

The newly developed Dry.Sec dosing 

station precisely refeeds dry organic 

material. The novelty is that in this 

Losses of young larvae reduced 

The advantages of this solution are 

obvious: If a higher dry substance 

is required in the feed, this can be 

achieved exactly to the gram thanks to 

the Dry.Sec. By adding a small amount 

of dry feed, any required dry matter 

content can be fed. Another advantage 

is that with a higher dry matter 

content of the feed, less moisture has 

to be evaporated in the final fattening 

process. This saves energy. The Dry.Sec 

thus leads to a safe fattening of the 

young larvae and a safe management, 

as it reduces the losses of young larvae 

enormously. 



www.insect.weda.de/en 

18 


Twin Screw Extruder ZSK 

Mv PLUS Ideal for Pet Food 

Processing 

PROCESSING 

The Coperion line of ZSK Mv high 

efficiency extruders have been upgraded 

to include options for easier clean design 

in order to meet the highest standards of 

hygiene, ideal for the processing of both 

pet food and pet treats.The core feature of 

this redesign is the twin screw extruder’s 

open base frame, made of stainless steel 

and has only smooth surfaces, offering 

users numerous advantages . Its excellent 

accessability markedly reduces the 

downtime needed for cleaning. 

The use of Coperion high efficiency 

Mega Volume PLUS extruders ensures 

maximum material loading combined with 

a completely modular barrel and screw 

design for increased versatility. These 

engineered features ensure the maximum 

Coperion ZSK54Mv 

allowable free volume and throughput 

with highest machine efficiencies. 

The complete extrusion system for both 

pet treats and kibble can be provided with 

integrated controls and equipped with 

Coperion K-Tron‘s line of both ingredient 

and liquid feeders to ensure optimal 

accuracy and extruder performance . 



www.coperion.com 


19

PROCESSING 

Dry Petfood Processing 

Complete processing lines for extruded pet food 

Photos: GEA 

Petfood as never before 

Many years of experience in the food 

sector, customer-tailored development 

and a constant focus on innovation 

makes it possible to create a new 

generation of pet food. 

Experience in the food industryOn a 

market where customers increasingly 

demand products as similar as possible 

to ones for humans from a nutritional 

and production quality point of view 

and for the variety of formats, our many 

years of experience in developing food 

processing technologies allow us to 

offer futuristic solutions able to set new 

standards on the market. 

Our experience in the food industry and 

the humanization trend in pet food, 

as well as the legendary flexibility of 

our extrusion and drying processing 

solutions, allow us to offer a pet food 

product with a leader’s capacity and 

awareness. 

Tailor-made philosophy 

Our philosophy leads us to work 

alongside our customers, supporting 

them in creating and developing 

innovative products, helping them 

define the formulations, forms, 

consistencies, weights, flavors and 

colors that best satisfy the demands of 

the final consumer. We share their goal 

of obtaining an innovative and highquality 

industrial production based on 

collaboration that starts with research 

and is embodied in the provision of the 

most advanced processing technologies. 

R&D and pilot plant 

We feed our success through constant 

and thoroughly organized Research & 

Development activities performed by a 

team of 30 people that includes process 

technicians, analysts and mechanics. 

They have at their disposal 2000 sq. m 

of facilities equipped with a completely 

new pilot plant capable of developing 

new products in all respects and a 

laboratory equipped with all types of 

instruments for chemical, chemicalphysical 

and rheological analysis and 

nutritional/organoleptic testing. 

Dry Petfood Applications 

The possibility of creating any format 

to meet the needs of pets of any size, 

whether complete meals or snacks. 

Pillows 

These are intended as snacks whose main 

purpose is to be tasty and reward the 

pet for positive behavior. Through our 

extrusion technology, we can combine 

grains with a flavorful and nutritious 

filling according to requirements. 

Kibbles 

Thanks to a detailed study of the 

formulations and formats that both 

satisfy energy and nutritional needs 

and whet the pet’s imagination, kibble 

is considered the basic food in pet diets. 

The ingredients and format can vary 

according to the animal’s size, age and 

state of health. 

Dental sticks 

Designed and developed specifically for 

use in cleaning dogs’ teeth. Their unique 

star shape gets into hard-to-reach areas 

to clean teeth, protecting the animal’s 

health while also providing it with the 

nutrients it needs. 

Dry Pet food Processing 

The technologies and processes 

developed for the manufacture of 

products for human consumption are 

now being applied to the world of pet 

food. 

Ingredient Preparation 

The solid raw material composed primarily 

of grain flours, meat flours and nutritional 

ingredients, is mixed and perfectly dosed 

in the optimal recipe to meet the quality 

needs of any type of product. 

Cooking Extrusion 

Our cooking-extruders are the result 

of our experience in human food and 

combine the gentle of cooking in the 

steaming tank with the power and 

sanitization of heat extrusion to obtain a 

highly digestible and nutritious product. 

Product Processing 

Thanks to our technological experience 

and know-how, we can offer solutions for 

any type of format, recipe or product, from 

kibble to various kinds of treats. From 

the cooking technology and integration 

of ingredients to cutting, transport and 

drying to cooling and packaging, we can 

transfer all our experience to bring your 

projects to fruition. 

Raw Meat Cooked Meat Kibble 

20 


PROCESSING 

Drying and Cooling 

We examine every aspect to ensure 

the final product has the desired 

characteristics. Our dryers are designed 

to reach very high temperatures while 

allowing multiple format changes with 

insignificant or even zero contamination 

between products. Our coolers are 

developed to gently moderate product 

temperature for uniform cooling without 

impacting the flavor, aroma and quality of 

the food. 

Kibbles processing 

Any kind of shapes for pets basic diet. 

A High-Quality product from any 

raw material 

Thanks to our ability to customize 

the extruder’s modular screw 

configuration along with our 

technicians’ experience, we can adapt 

the line characteristics based on 

the raw materials selected and thus 

provide a high quality product. 

through experience and technological 

knowledge. 

Our lines can boast: 

• fixed-pitch rollers to ensure constant 

size; 

• very high-speed machinery to 

guarantee high performance and 

capacity; 

• specially designed dedicated pumps 

for continuous and precise dosing of 

fillings. 

Dental sticks processing 

Technologies and processes developed 

for the well-being of pets. 

Perfection right from the extrusion 

phase 

Perfect flow management at the cylinder 

head, based on our experience and 

technology developed for long pasta 

lines, means we can distribute the 

product rows in the cutter in an orderly 

manner, thus improving cutting and final 

quality. 

A solution for any format 

Our dies are designed, engineered 

and built in house so we can provide a 

solution to any customer requirement 

in terms of product shape. 

Durability and ease of maintenance 

Our in-depth knowledge of the 

processes (use of multi-blade cutters) 

and use of top-quality construction 

materials (dies made of high tensile 

steel) allow us to guarantee a long 

life and operability of the processing 

lines. 

Pillows Processing 

An explosion of flavors for a snack 

created for humans and perfected for 

pets. 

Our tradition applied to Pet Food 

Thanks to years of experience 

in developing and perfecting 

technologies for the production of 

snacks for human consumption, we 

now have high-quality and reliable 

snack production lines dedicated to 

pets. 

Precision and high performance 

The ability to guarantee the 

repeatability of a high-precision 

product in large quantities is a path 

and an objective that we have reached 

Highest precision through state-ofthe-art 

processing technology 

With over 100 years of industry experience 

in the food industry, Biosteril has revolutionised 

the purification of raw materials. 

Our state-of-the-art sterilisation equipment 

offers industry-leading benefits to ensure 

maximum safety for you and your customers 

at all times. 

Find out more at: www.kuendig.com 


21

PROCESSING 

Cutting precision and uniformity 

Our cutter was specially designed and 

developed for dental stick lines to ensure 

maximum weight and length consistency 

in the single pieces, thus guaranteeing 

extreme consistency of the product that 

will then be packaged. 

The cooling phase 

Developed and specially designed for 

dental sticks, the cooler gently lowers the 

temperature of the product, bringing it as 

close as possible to room temperature and 

thus avoiding unpleasant condensates 

and deterioration of the finished product. 

Ingredient preparation 

We develop the best technologies to 

enhance ingredients and satisfy any 

requirement for the finished product. 

Grain handling 

Thanks to our experience and technology 

developed in the milling world, our flour 

plants allow optimal high-precision care 

and management of raw materials. 

From automated systems for mixing the 

raw material, to cleaning and selection 

machinery, to precise dosing devices for 

recipes, every step is studied and designed 

to produce products of the desired quality. 

Through extreme consistency in dosing 

grain size (even starting from different 

raw materials) and constant micrometric 

control after the mixing stage, our lines 

create a very homogeneous product right 

from the extrusion phase. 

Raw Materials Handling System 

Installed on a multipurpose line for 

extruded dry pet foods. 

Meat slurry 

Synergy and collaboration between the 

technologies of GEA’s world allow us 

to use well-tested machines to prepare 

meat-based ingredients that are then 

paired with extrusion technologies. 

The reference machine in the industry 

is the GEA CutMaster: it cuts, mixes and 

emulsifies all different kinds of meat 

products from coarse to very fine. All 

processes take place within the same 

machine and are, therefore, independent 

from peripheral equipment. The slurry 

that result from the GEA CutMaster could 

be injected in the cooking extruder 

trough a meat slurry pump: This pump is 

equipped with specially shaped lobes to 

avoid surging and is fully washable and 

inspectable to guarantee the highest 

hygiene standard. 

Extrusion technology 

The heart of our manufacturing process: 

flexibility, speed and solidity, serving any 

product and format. 

Pioneers of extrusion technology: The 

cooking extruder 

Based on our extensive knowledge of 

technologies and processes in the food 

world, our technicians have created 

extruders able to produce highly 

digestible and nutritious products. 

The steaming tank positioned before 

the extrusion process precooks the 

ingredients, thus triggering starch 

gelatinization and protein denaturation 

to guarantee digestibility and avoid antinutritional 

factors. 

The combination of the gentle of steaming 

in the tank followed 

by heat treatment during the extrusion 

phase guarantees a 

sanitized product with a high degree of 

gelatinization. 

Technical Characteristics 

• Steaming tank for ingredient 

precooking; 

• Double screw made of the highest 

quality materials for durability and 

strength; 

• Automation system for constant and 

customized control of all values and 

processes; 

• Solid and quality construction 

means the system can run for a 

long time with no need for frequent 

maintenance; 

• Can be equipped with one or two 

interchangeable heads. 

Cooking Extruders The TT series 

The TT cooking extruder continuously 

and automatically gelatinizes flours and 

starches. 

After dosing the raw materials, the mixing 

phase begins, which can be adjusted 

according to product needs. Then comes 

extrusion. 

The TT extruder is a modular machine 

with segmented barrels available with 

different heating and cooling systems. 

They can be equipped with a feeding port, 

steam/liquid injection port or venting 

port (atmospheric and under vacuum 

according to specific needs). 

Technical characteristics 

The co-rotating, fully intermeshing 

screws assembly is composed of sectional 

modules with the following functions: 

forward and backward transport, mixing, 

feeding of additives, injection of liquids, 

de-gassing, cooking and forming. 

The screw profile ensures high 

mechanical working capacity and high 

torque transmission. The driving system is 

composed of an AC variable speed drive, 

a safety clutch and a double cascade 

gearbox for correct reduction. The thrust 

bearing system integrating the gear box 

and with a forced lubrication circuit is 

composed of a large thrust bearing on 

one shaft and a multiple thrust bearing 

series on the other shaft, for a compact 

and robust construction. 

The extruder can be equipped with a 

head unit with independent temperature 

control, product pressure device and 

interchangeable dies with a series of 

different cutting units selected based 

on the different production needs of the 

finished product. 

Control system 

The typical control system of the TT 

extruder features a supervising unit 

monitoring all extruder functions from 

dosing to the cutting unit, allowing easy 

recipe management and displaying 

22 


PROCESSING 

all process variables, such as raw 

materials flows, extrusion torque, 

specific mechanical energy value, 

barrel temperatures and die 

pressure. The supervising system 

stores the values and allows data 

export and management with the 

most commonly used spreadsheet 

software. 

Storage and handling 

Good quality raw materials and 

finished products need to be 

protected and stored with utmost 

care and efficiency 

Complete systems for Raw Material 

and Finished Product care 

We offer complete systems or single 

machines to transport, dose, clean, 

rework and store raw materials, pet 

food and small items. Advanced 

technology applied to design and 

production makes it possible to finetune 

a sophisticated production 

chain which results in higher quality 

standards. 

This leads to an extremely reliable plant 

with consistent, high performance. The 

design and engineering of the systems were 

developed by highly qualified professionals 

using the most advanced technologies. The 

solution and final layout are designed in 

cooperation with the customer to optimise 

existing resources, equipment and facilities. 

Recipe control and optimization 

Thanks to our PLC equipped plants, the 

entire process can be managed from a 

single control point. The recipe for every 

production line can be programmed, the 

filling level in the silos monitored, every 

production batch tracked and every 

production chain fine-tuned. In addition 

to complete automated control of the 

equipment, the automation tools provide 

the client with critical information to reduce 

waste and downtime, thereby optimizing 

resources. 

Start to finish solutions for pet 

food from GEA 

GEA has developed a comprehensive 

range of technologies, equipment and 

know-how to configure and install 

solutions for pet food manufacturing 

plants. 


Photos: GEA 


www.gea.com 

> extruders > feeders > components > pneumatic conveying > complete systems 

COPERION’S ZSK Mv PLUS. 

LEADING-EDGE TECHNOLOGY 

FOR PET FOOD EXTRUSION. 

+ Very gentle product handling for maximum quality 

+ Hygienic design: open base frame, stainless steel 

+ Less downtimes due to fast, efficient cleaning 

+ Optimal accessibility 

+ Screw speed up to 1800 rpm 

Coperion‘s ZSK pet food extruder is a top-quality product at the highest technical level. It is known for very gentle 

product handling at maximum throughput rates. For further information about Coperion‘s ZSK Mv PLUS please 

visit Issue our website 4 2022 at www.coperion.com/petfood-extruders 

23

PROCESSING 

Spotlight on Sorting: Why the 

PetFood Industry Needs to Think 

About Sustainability 

When businesses behave with sustainability, it’s not only society that benefits – this can also help bring in new 

business. Stefaan Kennis, Director of Strategy, Market Intelligence and Sustainability at TOMRA Food, explains 

why - and how technologies can make this easy. 

Farmers, growers, food processors, packers 

and retailers might not think sustainability 

has anything to do with them. That it 

matters only to large corporations, or that 

it’s merely a fashionable buzzword. But 

dismissing sustainability as irrelevant can 

be a costly mistake. 

Far from being a fad, sustainability is here 

to stay and increasing in importance, 

especially in industries which sell to 

consumers. Because consumers are 

increasingly concerned about topics such 

as sustainability, the environment, and fair 

treatment for workers, they expect food 

brands to handle these issues responsibly 

and ethically - and brands expect the 

same of their suppliers. 

This might sound like an unwelcome 

burden to some businesses, but with 

responsibility comes rewards. Consumerfacing 

businesses can win customer loyalty 

and market share by taking corporate 

sustainability seriously. And the food 

industry can compete more effectively 

for contracts from those consumerfacing 

businesses by understanding how 

their own behaviors can also incorporate 

sustainability. 

So let’s see how, in addition to benefiting 

society, sustainability can be good for 

commerce. How it can be integrated into 

the food industry, and what business 

activities it can be applied to. 

Customers expect it 

More and more of today’s consumers 

think twice before making a purchase, 

asking themselves if what they are about 

to buy was produced with a responsible 

approach to the environment and 

sustainability. Attitudes vary across 

nations, generations and industries, but 

as a brief overview, sustainability is rated 

as an important purchase criterion by 60% 

of consumers. This was one of the findings 

of the Global Sustainability Study 2021 

(conducted by global strategy and pricing 

consultancy Simon-Kucher & Partners), 

which also found that more than a third 

of consumers globally are willing to pay 

more for sustainability and in recent 

years 85% have become "greener" in their 

purchasing. 

This study, like others before it, identified 

that consumers below the age of 40 are 

more mindful of such issues than those 

who are older. The younger consumers 

are, the greater their awareness of how 

24 


PROCESSING 

purchasing decisions impact the world, 

and the more likely they are to buy 

from brands whose social causes they 

believe in. This is important now, and 

will be even more important in the 

near future: year by year, the younger 

generations (known by marketeers as 

Millennials and Gen Z) will represent 

an ever-greater share of the consumer 

demographic. 

It’s not only public opinion or the 

dangers of climate change that propel 

sustainability up business agendas. 

Another significant factor is social 

media. Because online platforms give 

angry people the power to shout 

loudly and widely, commercial success 

today depends not only on winning 

consumers’ hearts and minds, but also 

on not disappointing or offending 

them. Any company that conspicuously 

fails to respect sustainability issues - by 

being careless about the environment, 

perhaps, or by being wasteful of finite 

resources - can quickly fall out of favor 

with the buyers it depends on. 

Making it easier for the food 

industry 

The good news is that it’s easy for 

the food and agro-industry to take 

sustainability seriously. This is made 

possible by the technologies offered 

by TOMRA Food, the world’s leading 

manufacturer of sensor-based sorting 

solutions and integrated post-harvest 

solutions for the food industry. 

Because TOMRA’s sorters can detect 

and eject unwanted materials from 

manufacturing and processing lines 

according to their color, shape, size, 

structure, and even their biological 

characteristics, they are famous for 

setting high standards in food safety 

and product quality. Less well-known, 

however, is the fact that TOMRA’s 

solutions also help achieve ecoefficiency. 

What’s more, TOMRA’s 

solution platforms can be tailored to 

almost every kind of food: potatoes, 

vegetables, fresh and processed 

fruits, berries, dried fruit, nuts, seeds 

and grains, proteins, pet food and 

confectionery. 

Reducing food loss and waste is critical 

to reduce production costs and increase 

the efficiency of the food system, 

improve food security and nutrition, 

Photos: TOMRA 

and contribute to environmental 

sustainability. Food loss occurs along 

the food supply chain starting from 

post-harvest losses on the farm up to 

but not including the retail stage. Food 

waste refers to food that is discarded 

at the level of retailers, food service 

providers and consumers. 

It is by reducing food loss that today’s 

sorting and grading solutions also 

enhance yields and profits. The 

United Nations Food and Agriculture 

Organization (FAO) warns that by 2050 

global food demand will increase by 

about 50%, yet only 20% more land can 

be brought into productive use. This 

means existing resources must be used 

much more effectively. Sustainability 

and survival are inextricably linked. 

TOMRA Bones & Meat Sorting 


25

PROCESSING 

Again, answers can be found in 

technology. A recent European 

Parliament report - ‘Technology options 

for feeding 10 billion people’ - pointed 

out that sustainability can be improved 

in many ways by automating food 

manufacturing and processing lines. 

The benefits of automation, the report 

observed, include “optimizing product 

quality” and “reducing quality losses and 

defects.” 

This is certainly true in TOMRA’s 

experience. TOMRA’s sorters and 

graders are designed and developed 

(and fine-tuned on site) to remove 

unwanted materials and imperfect 

products without throwing away good 

products. TOMRA’s solutions achieve 

an exceptionally low good-in-bad 

reject ratio - and if some good product 

is ejected from the line, it can often be 

recovered by running it through a sorter 

for a second time, or recuperated for sale 

at a lower grade. As a result, TOMRA’s 

sorting and grading solutions increase 

the yield of produce, put a big tick in 

the box labeled ‘sustainability’, and give 

users a competitive advantage. 

Further improvement is 

possible 

Future reductions in food losses will 

be better still, not least because we are 

entering the era of digitalization. 

A good example is how all 

TOMRA’s sorting platforms are 

connectable to the TOMRA 

Insight data platform, which 

gathers data in near real-time 

and stores this securely in the 

cloud. Live data can be reacted 

to immediately (and remotely) to 

optimize machine settings; historical 

About TOMRA Food 

TOMRA Food designs and manufactures 

sensor-based sorting machines and 

integrated post-harvest solutions for the 

food industry. We innovate the world’s 

most advanced analytical technology and 

apply it to grading, sorting, and peeling. 

Over 12,800 units are installed at food 

growers, packers, and processors 

worldwide for confectionery, fruit, dried 

fruit, grains and seeds, potato products, 

proteins, nuts, and vegetables. 

The company’s mission is to enable 

its customers to improve returns, gain 

operational efficiencies, and ensure a 

safe food supply via innovative, useable 

technologies. To achieve this, TOMRA Food 

operates centers of excellence, regional 

offices, and manufacturing locations 

within the United States, Europe, South 

America, Asia, Africa and Australasia. 

TOMRA Food is a member of the TOMRA 

Group that was founded on an innovation 

in 1972 that began with the design, 

manufacturing and sale of reverse 

vending machines (RVMs) for automated 

collection of used beverage containers. 

Today TOMRA provides technologyled 

solutions that enable the circular 

economy with advanced collection and 

sorting systems that optimize resource 

recovery and minimize waste in the food, 

recycling and, mining industries and is 

committed to building a more sustainable 

future. 

TOMRA has ~100,000 installations in 

over 80 markets worldwide and had total 

revenues of ~10.9 billion NOK in 2021. 

The Group employs ~4,600 globally and is 

publicly listed on the Oslo Stock Exchange 

(OSE: TOM). 

data can be processed into actionable 

information to unlock improvements 

in machine performance. Such data 

analysis will become increasingly 

valuable as we move into a digitized 

future, transforming sorting and grading 

from an operational process into a 

strategic management tool. 

And making the effort to adopt 

sustainable business practices is not 

so different from investing in TOMRA 

solutions: as well as being good for the 

planet, it helps protect that most valuable 

of business assets, brand reputation. 



www.tomra.com 

26 


Steam and Cooling Tunnel for 

Wet Pet Food Processing 

PROCESSING 

Evaporative Cooler 

Cooling of the product takes place by 

ultrafast evaporate air cooling, which will 

remove the surface water at the same 

time, thus simplifying the following filling 

by reducing the product sticking together. 

The Evaporative cooling sequence by air 

will reduce the effluent to the environment. 

Dana Rotor Cutter 

New designed rotary cutter equipped with 

Servo-Drive Motor enabling operation 

with variable cut (length dimension) 

every single cut. 

To prevent sticking of product rope at the 

transfer between cooling belt and Rotary 

cutter, the machine is equipped with a 

number of rotating square rods placed 

into a plastic transfer section. 

ADVANTAGES ROTOR CUTTER 

• Microprocessor controlled variable 

length dimension during operation 

• Standard from 500 kg/h to 2.000 kg/h 

- or customized 

• Easy to clean 

• Built-in infeed transfer section 

Extruder – Duplex Extruder 

DANA extruder is designed to process a 

wide range of meat recipes into different 

sizes/weights of "chunk". The extruders 

will transfer the emulsified meat into 

endless string/rope according to pre-set 

dimension of exchangeable matrix. 

Standard widths in 400 mm 500 and 750 

mm to cover standard cooking belts as 

well as customized units. Exchangeable 

matrix with possibility of different 

dimensions e.g. 8 mm, 10 mm, 12 mm and 

larger in square or round shape. 

Duplex extruder installation makes it 

possible for two different products/colors 

to be processed at the same time for 

automatic mixing before filling. 

Extruder Advantages: 

• Fast and easy exchange of matrix 

• No waste/product drip on cooking 

belt due to extruder pull back system 

• Easy assembly and cleaning 

• Robust construction, secure 

operation, resistance against bonesplitters 

DANA Steam Tunnel 

The extruded endless string/rope product 

enter the steam tunnel on a Teflon 

conveyor belt. There, the product is 

cooked with steam obtaining an excellent 

product quality. 

Photos: Dana Technology 


27

PROCESSING 

Steam Tunnel Charactersitics 

Due to the use of the NON-STICKING 

Teflon belt material, the extruded endless 

strings/ropes of product in different 

diameters can be made of very juicy raw 

material with no risk of burning/sticking 

to the belt. 

To ensure a straight run of Teflon Belt, the 

machine is equipped with electronic line 

control, eliminating belt crashes. 

Steady Temperature by steam injection 

in tunnel through distribution pipe all 

along the tunnel via central electronic 

controlled steam valve with necessary 

condensate removal valve. 

Temperature measuring inside the stainless 

steel steam tunnel by a PT 100 sensor 

placed strategically. 

Advantage & Benefits 

Different sizes and capacities: 

• Standard: 500 up to 4.000 kg/hr. 

• Possible to customize 

• Teflon Belting in Steam Tunnel 

• Automatic cover lifting system 

• Build in CIP system 

• Control cooking time and 

temperature – fully adjustable 


About DANA TECHNOLOGY 

DANA-Technology is a technologically 

innovative company focusing 

on developing machinery and 

equipment within FOOD AND PET 

FOOD INDUSTRY. Specialized in 

the development of innovative 

technologies by offering standard and 

customized machinery and equipment. 

Our goal is to contribute to your 

business’s continued success, if 

you are small, medium or large, we 

will make your business valuable. 

DANA is the perfect partner for the design, 

engineering, supply, and construction 

of your pet food process line and offers 

upgrades for existing facilities and 

solutions to help increase productivity 

and efficiency, which are handled either 

in cooperation with regional suppliers 

or contractors as turnkey solutions. 

The company’s experienced project 

managers, process engineers, and experts 

from specialized functions ensure 

that the performance will come up to your 

expectations. 

We believe in personal relations and know 

that our team of skilled professionals is the 

key to success and trust when cooperating 

with you as a customer. 

When you place an order with us, you 

become a part of a dedicated company 

that will strive to make your production 

and business successful. 


www.dana-technology.com 

28 


PACKAGING 

25 Years of Partnership 

Between SSB and Payper 

Together we develop packaging solutions for your industry. 

Sales advice, technical service, spare parts, commissioning, 

training, preventive maintenance and machine upgrades. 

Our common goal is to achieve optimum customer 

satisfaction with the solutions we offer. 

Complete solutions 

Complete solutions from dosing to packed pallet. We focus 

our experience, technology and know-how to find the right 

solution for you. We serve the following industries: 

The bagging and palletizing specialists SSB Wägetechnik 

GmbH and the Spanish partner Payper have been 

cooperating for 25 years. 

• Building 

• petrochemical industry 

• human food 

• pet food, animal feed 

• mining 

• chemical industry 

• industrial products 

• fertilizer industry 


Projects are closely managed by SSB and Payper together 

to ensure that the customer receives targeted and 

personalized support. 


www.ssb-waagen.de/en/25-years-partnersghip/ 

30 


PACKAGING 

FFS Pouch Packaging Machines 

Large production, or just-in-time production runs ... 

SN Maschinenbau GmbH is a leading 

global manufacturer of horizontal 

pouch packaging machines. From 

over half a century of experience, 

SN develops technology at the very 

highest level. Whenever it comes 

to economical pouch packaging, 

SN is the right place. At the 

location in Wipperfürth, Germany, 

SN currently employs about 300 

people on an operating area of over 

7,500 m². Their machines are used 

worldwide by almost all well-known 

manufacturers. 

SN pouch packaging machines 

are used in almost every industry, 

including petfood. The company 

offers highly innovative technology 

for almost all filling materials, bag 

shapes and output quantities. From 

low output rates in the start segment 

to several hundred pouches per minute 

in the top segment, SN offers many 

different machine models. Whether 

food, beverage, pet food, seed, 

household, cosmetic or pharmaceutical 

products, SN Maschinenbau always 

delivers the right solution. A flexibility 

in terms of machine design, from roll 

producing pouches (FFS) to processing 

pre-made pouches (FS) to pouch 

production without filling (PM), pays 

All dimensions in mm 

off. The machines are particularly 

characterized by a long service life and 

maximum machine availability, thus 

ensuring a fast return on investment. 

The company’s specialists and 

engineers are constantly developing 

the machines further, thus ensuring 

a constantly high level of innovation. 

This is why even today new packaging 

materials, such as mono-materials, can 

be processed on SN pouch packaging 

machines without any loss of speed 

or quality. Furthermore, set-up times 

Photos: SN Maschinenbau 

Rotary Form, Fill and Seal Machine FME 50 

are constantly being shortened and 

set-up processes further automated. 

This makes format changeovers 

easier, faster and more reproducible. 

SN pouch packaging machines can 

be easily integrated into production 

lines and their production data 

visualized. By remote maintenance 

and fast service, also in maintenance 

and emergency situations, customers 

are helped quickly, effectively and 

solution-oriented. 

In addition, at SN Maschinenbau, we 

have an ultra-clean pouch packaging 

machine that adheres to international 

hygiene standards, and allows the 

pouch-filling of dairy products that 

can have a shelf life of more than 

60 days. SN Maschinenbau’s FFS 

machines are computer controlled and 

allow for rapid switchover from one 

packaging specification to a different 

packaging specification. 

FME 50 (Rotary Form-, Fill- and 

Seal Machine) 

The FME 50 is an intermittent operating 

rotary machine to manufacture various 

types of pouches: 3-sides or 4-sides 

sealed pouches, stand-up pouches 

and bottom fold type pouches. 


31

PACKAGING 

Flexible applications 

• Interface for multihead scale 

or auger doserSingle sealing 

frames with quick and simple 

format changeoverFolding wedge 

adjustment for bottom fold width 

(manual execution) 

• Exemption of the sealing tools 

during machine stops 

• Format changeover in less than 

15 minutes 

• Central gripper adjustment for 

pouch width (manual execution) 

• Quick commissioning – plug & 

play 

• Simple machine operating - short 

training 

• Compact machine measures - 

less production space required 



www.sn-maschinenbau.de 

Flexible Packaging Solutions 

for Petfood: The Transition to 

Environmental Sustainability 

Velvet Packaging & Equipment 

Solutions is an Italian specialist with 

25 years of experience in flexible 

packaging for petfood. The company 

is based in northern Italy and supplies 

the global industry. 

As a global distributor of flexible 

packaging, Velvet helps food producers 

overcome territorial borders while 

supplying strategic products and 

supports them in the transition to 

more sustainable solutions. The 

most sustainable solution is always 

recommended. Eco-friendly solutions 

reduce the carbon footprint and are 

better for the environment. They also 

deliver a positive image to customers, 

which improve brand image. 

Flat Bottom Bags 

Flat bottom bags offer a perfect shelf 

presence, retort pouches for products 

to be sterilized, doypacks and other 

types of bags with different options 

and finishes. This is a very innovative 

type of stand up pouch. Thanks to its 

distinctive flat bottom gusset, this bag 

stands effectively in vertical position 

even with light filling inside, becoming 

more noticeable when placed on a 

shelf. 

Photos: Velvet 

32 

Products include pre-made bags 

for automatic filling, rollstock for 

automated packaging machines and 

packaging and food processing plant 

options. 

• The bottom and side gussets 

provide even more space for 

branding 

• Available in both standard and 

sustainable materials 


PACKAGING 

• Flexo and rotogravure printing 

• Matt or gloss lamination 

• Available optional: zipper to 

guarantee freshness of the product 

after opening 

Folded Bottom Bags 

Side gusseted bags and four corner seal 

bags, with uninterrupted front and back 

graphics guaranteed by the absence of 

a back seal. Available in both standard 

and sustainable materials. 



• Wide range of optionals such as 

zipper, transparent window and 

handle 

Retort Pouches 

Stand up pouches made of heat 

resistant plastics that make suitable 

for processing at a temperature of 120° 

C (normally encountered in thermal 

sterilization of food).They are safer 

than aluminum cans, because they 

are easier to open and they prevent 

the risk of cuts. Empty retort pouches 

need less storage space and have lower 

materials and transportation costs. 

• They are self-stable, so they don’t 

require refrigeration. 

• Rotogravure printing 


• Available optional: tear notch for 

an easier and faster opening 

Doypack 

Traditional stand-up pouches with a 

round bottom gusset that folds flat 

when empty. More functional than 

rigid packaging, they reduce the 

cost of materials, transportation and 

distribution. 

• Very versatile and durable 





• Wide range of optionals such as 

zipper, transparent window and 

handle 

Rollstock 

Both standard and customized 

rollstocks. High-performing custom 

barrier and non-barrier films that can 

meet any requirements for sealability, 

oxygen and moisture barriers and that 

can efficiently run on all different types 

of packing equipment. 

• Extensive range of widths and roll 

diameters 





Available optional: transparent window 

to see the product stored inside the 

bag 

Sustainable materials 

Eco-friendly solutions deliver a positive 

image to customers and improves your 

brand image. 

Sustainable materials that reduce the 

carbon footprint and are generally 

better for the environment. 

• 100% recyclable plastic film with 

barrier 

• Paper based products 

• Industrial and home compostable 

solutions 

• Biopolymer based products with 

or without paper 

Summary 

Velvet Packaging & Equipment 

Solutions is a food industry supplier 

who have specialized in finding and 

consulting in the transition to the 

most sustainable option possible 

in packaging requirements. The 

company has built up a global 

network of partners and supports 

the management of the entire value 

chain, including graphic processing, 

printing, logistics and even custom 

procedures, leading to a stress-free 

decision-making process. 


www.velvetpack.com 


33

MARKETING 

Living Water - 

Creating the Right Flow 

interaction between our products and 

enables people to bring a fascinating 

piece of nature home with them.“ 

OASE can present both easy-to-use 

entry-level solutions and fascinating 

aquariums for users with the highest 

demands on design and technology. 

Complete product solutions are 

available for all levels, from aquariums 

and aquarium technology to care 

products and fish food, right through 

to the smart new OASE Control app. 

The innovative ORGANIX fish food 

from OASE is a natural, healthy basis 

for every day: ORGANIX basic food 

provides a large variety of species in 

the aquarium with everything that 

healthy fish need. The high-quality 

flakes and granules are ideal as staple 

food in community tanks and promote 

growth and vitality of the aquarium 

inhabitants. 

The OASE Group is one of the global 

leaders in creating extraordinary 

water scenes and treating water in 

both private and public settings. 

The company has its headquarters 

in Hörstel, Germany. It supplies 

garden water systems, aquariums, 

and fountain and water technology, 

offering the industry‘s largest product 

portfolio for all types of water. Fish 

food in a wide range is also part of 

their program. 

Visitors to Interzoo in May enjoyed the 

opportunity to experience innovative 

new products and existing solutions 

for living spaces styled with water in 

inspiring applications. This showcased 

the design and technology expertise 

of market leader OASE to make it 

tangible at product and end-use level. 

“We create the right flow“ is the 

vision. Styling living spaces with water 

sustainably is one of OASE‘s primary 

goals. Following a comprehensive 

brand overhaul in autumn 2021, the 

OASE lifestyle has been translated 

into a physical brand experience. 

The global player from North Rhine- 

Westphalia offers a full range of 

aquarium solutions and services, 

including the biOrb range and 

numerous new products. 

CEO Thorsten Muck underlines 

the key milestones on the OASE 

roadmap: 

“We have consciously grown to 

become a full-service provider in 

the field of aquaristics. The intensive 

and consistent development work we 

have undertaken in recent years is 

paying off. It can be seen at all levels 

of the company: New technologies, 

innovative products and the 

brand‘s emotional impact make 

our considerable efforts in recent 

years clear to see. We are pursuing 

an integrated system concept that 

can be experienced in the smart 

DYNAMIX Flakes are soft and easily 

digested and are all that young fish 

need for a healthy development. 

They contain salmon oil for energy 

and vitality and are rich in essential 

omega-3 fatty acids. These increase 

the temperature tolerance of the fish, 

help to build up their bodies' defences 

and promote even growth. Even the 

mouths of small fish will find this 

food easy to eat. Of course, flakes 

also have the concentrated power of 

the DYNAMIX triple effect. It ensures 

that pond inhabitants have natural 

growth, a strong immune system and 

a balanced metabolism. This means 

the pond water remains clear. 

All pond fish enjoy the rich nutrient 

supply which includes important 

vitamins and minerals. These can be 

absorbed by the fish efficiently thanks 

to the addition of pepper. Of course, 

Sticks Vital also has the concentrated 

power of the DYNAMIX triple effect. It 

supports even growth, brilliant colors, 

a strong immune system and the 

vitality of the pond inhabitants. 

34 


MARKETING 

Koi keeping is more than a hobby. 

Many say it's a way of life. Together 

with internationally renowned koi 

experts OASE have developed ideal 

products to allow you to create the 

optimal environment for a dream koi 

pond. DYNAMIX Koi Pellets is the 

koi food with a superfood recipe: 

Spirulina, soybean meal and fermented 

red rice are the ingredients that make 

these pellets an excellent choice. Due 

to their fascinating patterns, dazzling 

colors and dynamic movements, koi 

are often used as a symbol of harmony. 

Therefore, a balanced diet is essential 

for achieving these effects. The koi 

pellets help larger koi over 20 cm in 

body length to grow elegantly shaped 

bodies and develop brilliant, intensely 

bright colors and patterns. A version 

for smaller fish is aso available. 

Other foods include Power Flakes, a 

natural power boost for all freshwater 

and saltwater fish that need lots of 

energy: Floating species such as 

discus or cockatoo dwarf cichlids 

get their energy kick from the gentle 

manufacturing process of this food: 

Power Flakes contain plenty of 

Omega-3 and Omega-6 fatty acids as 

well as vitamins for active aquarium 

fish. Also an ideal food for when fish 

are acclimatizing to the aquarium. 

Snacks for fish include a healthy 

luxury containing Arctic shrimp: These 

treats have a perfect protein-to-fat 

ratio to keep your fish in excellent 

condition. The sticks swell at a very 

slow speed, preventing the aquarium 

water from becoming turbid. A delight 

for all aquarium inhabitants! 

Head of Marketing Matthias Oetting: 

“We want to satisfy the innately 

human search for unique experiences 

and moments in and with nature. 

We bring the fascination of real 

experiences into people‘s homes. The 

aim is to make the clever combination 

of smart technical solutions with 

innovative design and natural-looking 

installations take center stage.“ 


www.oase.com 

Photos: Oase 



35

MARKETING 

Tradition meets Innovation 

German Pet Food Family business in the third generation 

and based on the latest scientific 

findings. We choose our suppliers with 

the utmost care. All ingredients are 

always carefully checked and tested 

by the supplier and tested.“ 

The company MERA is a family 

business in the 3rd generation. 

Founded in 1949, they stand for 

quality pet food, and since 1997 also 

for the best dog and cat food. 

The focus is on people and their 

animals and everything is given, every 

day to make our common future 

colorful and worth living. In their 

recipes, MERA combines proven and 

traditional recipes with innovative, 

modern production processes - while 

always looking to on the future. 

Vision and mission 

MERA has set their vision to contribute 

to more successful relationships 

between humans, animals and the 

environment - full of happiness, 

liveliness and joy of life! The company 

not only develops species-appropriate 

and sustainable pet food - they 

want to be a partner in all matters 

concerning dogs and cats. 

Since the beginnings MERA stands for 

high quality pet food and since 1979 

also for best dog and cat food. This 

is developed through a great love for 

animals and a keen awareness of their 

own actions. As a family business, all 

planning and thinking is long-term. 

Therefore MERA pursues sustainable 

success - economically, ecologically 

and socially. In this way the jobs of 

the valued and committed employees 

are secure. 

Sustainability is part of the 

DNA 

The company has been committed to 

a sustainability-oriented philosophy 

with the highest quality for many 

years. Ecologically, economically and 

socially. That is why they are proud 

of their sustainability certification 

according to the ZNU standard as the 

first company in the pet food industry. 

Premium dog and cat food 

MERA produces more than 70,000 

tons of dog and cat food each 

year and exports to more than 40 

countries in Europe, Asia and and 

North America. This makes them 

one of the most successful premium 

manufacturers in the dog and cat 

food sector. Production is 100% food 

standard, scientifically based, pet food 

in cooperation with veterinarians and 

are certified according to IFS and BRC. 

All products are manufactured at the 

company headquarters in Kevelaer, 

Germany, in one of the most 

innovative production facilities for 

animal pet food in Europe. 

“Since the company was founded in 

1949, we have been committed to 

the best dog and cat food with full 

conviction.“ In 2015, Felix Vos took 

over as managing director of the 

company in its third generation. “We 

produce 100% of our pet food in 

accordance with the food standards 

essential: The right food for 

every dog 

The long-established German brand 

for pet-friendly and tasty food without 

frills, the essential range is made of 

tried-and-tested traditional recipes 

with an excellent tolerability. With 

the protection complex, every single 

essential product offers a package of 

active ingredients tailored precisely to 

the respective needs - the right food 

for every dog in every phase of life 

and with different needs. 

pure sensitive range 

For a carefree and long dog's life 

full of joy, pure sensitive is designed 

based on the LID principle (limited 

ingredient diet), which uses only a 

few but high-quality ingredients and 

only one protein and carbohydrate 

source, which leads to particularly 

good tolerability and reduces allergy 

potential. In addition, all products in 

the pure sensitive range include the 

MERA immune and cell protection, 

which supports the natural immune 

system, as well as protecting the cells 

from free radicals that are responsible 

for ageing. pure sensitive offers the 

right food for every phase of life – 

from puppies to senior dogs. 

Selected ingredients for happy 

cats 

Dr. Anika Thyrock is a biologist and 

respected MERA nutritional advisor. 

“Our passion is to give cats a 

completely happy and healthy life. 

Our nutritionally valuable ingredients 

are completely tailored to the natural 

nutritional requirements of our fourlegged 

friends. We deliberately avoid 

using sugar, colorants flavorings and 

conservatives as well as genetically 

modified ingredients and soya. Thanks 

36 


MARKETING 

to a lot of fresh meat, which contains 

the taurine that is essential for cats, 

the nutritional benefits are excellent. 

An extra portion of vitamin C and E 

strengthens the immune system and 

promotes vitality. The environment 

is also grateful because we use 

organically grown meat, have climate 

neutral production processes and pack 

our dry food in recyclable pouches.“ 

Pet-friendly, tasty and 

sustainable food 

A cat's life is very exciting! A good 

cat food must therefore be able to 

do much more than just taste good 

and make your cat feel full. It's the 

content that is important. With the 

CATS brand, your cat benefits from 

a balanced diet, always optimally 

tailored to the special requirements 

at different phases of its life. And 

because our feline friends are true 

gourmets, CATS is available as wet and 

dry food in various popular flavors. 

Numerous tests carried out by the pet 

quality assurance team demonstrate 

its high level of acceptance. And best 

of all: You can buy CATS with a clear 

conscience because sustainability is as 

important to everyone. 

Nutritional concepts for cats 

with special needs 

The finest fit range has been developed 

by channeling years of experience, but 

above all with care and love. So you 

can be sure that your cat receives 

good comprehensive care. finest fit 

means individual recipes for every 

phase of life – from kittens to older 

cats, for intolerances or coat and skin 

problems. 

Your cat is unique. Their requirements 

in terms of pet-friendly nutrition are 

equally unique. They deserve the best 

care especially when health problems 

or special needs arise. 



www.mera-petfood.com 

Dr. Anika Thyrock Nutrition Expert 

7 Feeding tips for dogs 

1. Many dogs really love "green stuff" and like to eat 

an apple or carrot as a snack in between meals. 

Some types of vegetables, such as carrots, can be 

fed raw as well as cooked. 

2. The opposite can also apply: In contrast to carrots, 

potatoes should not be fed raw. The cooking 

process makes the starch contained in them easier 

to digest. 

3. Make sure that you serve nuts and seeds that 

are freshly crushed – otherwise the healthy fats 

contained in them can quickly become rancid. 

4. For apples, cherries, peaches and other stone fruit, 

you should remove the seeds and stones and 

make sure that they are ripe before offering them 

to your dog. 

5. To ensure good absorption of all the important 

nutrients, you can also add some oil to the food. 

This not only helps to utilize the fat-soluble 

vitamins, but also makes the meal even more tasty 

for your beloved dog. 

6. If you are not sure if your dog can tolerate certain 

foods, try it out in small quantities. By the way, if 

your dog soon has larger poos than usual, this is 

completely normal and not a reason to worry – 

this is due to the fiber contained in the fruit and 

vegetables. 

7. Don't be afraid of discoloration! Some food, such 

as beetroot or spinach, can stain the fur around 

the nose or discolor the poo. This is not a problem 

for your dog and will go back to normal again 

soon. 

Photos: MERA 


37

EVENTS 

Zoomark is Getting Even Bigger 

Zoomark is gearing up for its 20th edition with a whole new hall and an increasingly international line-up 

The international pet industry trade show, 

which will be on in BolognaFiere from 

15th to 17th May 2023, already looks set 

to be the biggest yet! 

More exhibition space 

With the show still seven months away, 

exhibition space is rapidly selling out, and 

as companies are still rushing to register, 

the display area has been enlarged, 

taking over hall 21 – a seamless addition 

to the layout – which joins the others that 

are now sold out. 

Compared to previous years, Zoomark 

2023 already looks set to be the biggest 

edition yet, occupying a surface area of 

60,000 square metres in six halls (21, 25, 

26, 28, 29 and 30, plus the Mall Area). 

An increasingly international 

event 

The show also boasts an increasingly 

international outlook, as shown by the 

high number of companies from all over 

the world that have chosen Zoomark as 

their official showcase. As the promotional 

campaign picks up speed, at present 

over 60% of 

exhibitors are 

from different 

countries and 

that figure 

keeps growing, 

confirming 

Zoomark as 

the leading pet 

industry event 

in Europe in 

2023. 

This huge success, which comes also 

thanks to the numerous partnerships 

with prestigious international bodies, 

such as the US Department of Commerce, 

and the leading trade shows all over 

the world, is boosted by the work of 

Zoomark's network of agents in a host of 

countries. 

Zoomark 2023 sees the involvement 

of new delegations from Greece, 

Thailand, Iran and Mexico, along with the 

established ones from the US, Canada, 

Great Britain, China, India, the Czech 

Republic and Brazil. 

Looking forward to the 

Zoomark show experience 

Zoomark has always been an opportunity 

for companies to grow their business, and 

for the main players in our industry to 

interact and engage. 

One of the key features is the Pet Vision 

area, which showcases a selection of 

brand-new products to give buyers 

insight into the mega trends that will 

shape the market in the coming years, 

and helps generate highvalue contacts 

between exhibitors and distributors. 

In conjunction with this area, the 2023 

event sees a new competition devoted 

Photos: Zoomark 

38 


EVENTS 

to the best products launched during 

the show, throwing the focus firmly on 

innovation, new technology, creativity 

and sustainability. 

As well as the very encouraging results 

in terms of sales - even more so at such 

a complex, challenging international 

juncture - the 2023 edition of Zoomark 

promises to be an extra-special one, 

celebrating the event’s twentieth 

birthday with a unique show experience. 



www.zoomark.it 

NEW! 

SÃO PAULO 

BRAZIL 

LATIN AMERICA’S LARGEST 

DEDICATED EVENT FOR THE 

ANIMAL FEED AND GRAIN 

PROCESSING INDUSTRIES 

• Animal feed 

• Aqua feed 

• Pet food 

• Poultry feed 

• Flour milling 

• Grain processing, 

handling & storage 

3-5 OCTOBER 2023 

MORE INFORMATION 

Scan the QR code or visit victamlatam.com 


FOUNDING 

COMPANIES 

MORE INFORMATION 

NICKMOUTHAAN@VICTAM.COM +31 6 2126 4398 WWW.VICTAMLATAM.COM 

LatAm-184x244.indd 1 22-11-22 17:01 

39

EVENTS 

Victam LatAm 2023 can count 

on many Exhibitors 

In September, at Victam Asia, Victam 

Corporation announced that it will 

expand its business to Latin America. 

Victam LatAm, worlds leading event for 

the animal feed and pet food producing 

industries will be organized from 

October 3 – 5, 2023 at Expo Center Norte 

in São Paulo, Brazil. VICTAM LatAm is colocated 

with GEAPS and GRAPAS LatAm, 

the events for the grain milling and 

processing industries! 

Since the launch in September the event 

already welcomed over 50 companies, 

what is far over the expectations 

and ahead of schedule to attract 200 

exhibitors as targeted. 

Why expanding to Latin 

America? 

General Manager of the Victam 

Corporation, Sebas van den Ende 

says: “We currently organize events in 

Europe, Asia and EMEA so expanding 

to Latin America was the next logical 

step. Countries like Brazil, Colombia, 

Peru, Mexico and Argentina offer a 

huge potential for the animal feed and 

grain processing market for exhibitors 

and visitors alike. We got requests 

from many companies to organize an 

exhibition in this continent to make it 

easier for them to explore these markets. 

There is a lack of one complete event 

in the Latin America market and with 

the confirmation of participation of the 

Founding Companies Andritz, Buhler, 

CPM, Famsun, Wenger and Zheng 

Chang, we decided to take the jump 

and organize the first edition of VICTAM 

LatAm.” 

Van den Ende continues: “Although Latin 

America is not an easy market, and a 

successful market entrance takes time 

and effort, the great potential makes it 

worth this investment. For example with 

1.600 feed mills and a production of 90 

million tons per year, Brazil is the third 

producer of animal feed in the world. 

Also it is the largest producer of soy, and 

belong to the biggest producers of grain 

and corn in the world what makes it a 

giant for our industry”. 

Also the market for pet food is enormous, 

not only in Brazil but also in countries 

like Argentina and Colombia, what 

makes VICTAM LatAm an important tool 

for companies to enter the market or to 

exceed their current business. 

Mr. Stefan de Roo, Global MarCom 

Manager at ANDRITZ Feed & Biofuel 

said about their decision to become a 

Founding company: “The importance of 

the LATAM Region for our business and 

our wish to be as close to the market 

as possible, makes our decision to 

participate in Victam LATAM an obvious 

one”. Mr. Jesse Mitchell of Founding 

Company Wenger added: “Wenger is 

pleased to be a founding member of 

VICTAM LatAm, and happy to host it in 

our Brazilian home state of São Paulo. 

The development of pet food and aqua 

feed in Latin America will no doubt 

place this region at the top of the world 

within the next decade. VICTAM LatAm is 

an example of the importance of these 

markets on the world stage.” 

New partnership 

The Victam Corporation is also excited 

to announce a new partnership with the 

Grain Elevator and (GEAPS). GEAPS is an 

international professional association of 

individuals that work in the grain handling 

and processing industry. 

Steve Records, Executive Director of 

GEAPS, explains: ‘Our mission at GEAPS 

is to advance industry knowledge and 

information through our global network 

of agricultural professionals. We see our 

mission come to life each year at our GEAPS 

Exchange but realize that many outside 

of North America cannot take advantage 

of this event. We believe that partnering 

with VICTAM to launch an expo in South 

America will leverage the strength of both 

organizations and bring immense value 

to GEAPS members and the industry as a 

whole in a new geography.” 

Conferences 

In parallel to the event, an interesting 

conference program will be organized 

with among others an Extrusion 

Conference and seminars and 

workshops for the pert food industries. 

The international character of the 

conferences makes it even more 

interesting for visitors to attend the event 

and to travel to the event. Topics will 

include aquafeed, petfood, packaging, 

animal nutrition, feed technology, grain 

handling and storage and many more. 

About Victam 

The VICTAM events, held in Utrecht, 

Istanbul, Bangkok and now in Sao 

Paulo, are the worlds' largest and 

leading international exhibitions and 

conferences for the animal feed, pet food 

and aqua feed industries. It is also home 

to GRAPAS, the event for grain, rice and 

flour milling technology. 

The Victam events are owned by 

Victam Foundation, which is a Dutch 

non for profit organization dated from 

1964. The Foundation’s objective is to 

provide financial support for innovative 

projects to non-profit applicants, such 

as institutes, universities and colleges. 

Beside this the providing of individual 

scholarships. The Foundation strives 

for positive contributions to the 

technological development of industrial 

sectors in the grinding of grains and 

other raw materials in the broadest sense 

of the word and in the production of 

animal feed and foodstuffs for humans. 

In 1965 the first Victam exhibition was 

organized in Utrecht, the Netherlands. 

The first event in Bangkok, Thailand was 

launched in 1994, and in Istanbul, Turkey 

in 2021. 



www.victam-latam.com 

40 


EVENTS 

Pet Fair South East Asia 

Photos: Pet Fair 

After three long years, the power of 

face-to-face tradeshows in Asia is finally 

back, as Pet Fair South East Asia has just 

finished bringing back the international 

pet industry together. This time, in the 

exciting city of Bangkok, Thailand, 300 

international brands and more than 5,000 

visitors met up to talk business, network, 

and celebrate at ‘ASEAN’s B2B Partnership 

Hub for Distribution, Retail, and Sourcing’ 

in Bangkok. 

About pet fair south east Asia 

Organized by the international VNU 

Group, Pet Fair South East Asia provides 

the international pet industry with 

a strategic market entry and market 

expansion platform for Asia’s high-growth 

pet markets. With Thailand being the 

4th largest pet food exporting country 

worldwide, the show furthermore 

functions as a Global Sourcing Hub 

for Private Label Petfood, Treats and 

Ingredient Solutions. 

The fully B2B show is a sister event of Pet 

Fair Asia in Shanghai, the world’s largest 

pet industry tradeshow platform. With 

the ongoing travel restrictions in China, 

however, the Bangkok Pet Fair Edition was 

destined to be the only internationally 

accessible B2B pet industry tradeshow in 

Asia in 2022. 

Visitor registrations from 45 

countries 

In the weeks before the fair, pet industry 

stakeholders from 45 different countries 

were registered for Pet Fair South East Asia. 

“We are very pleased with the early preregistration 

numbers”, states Johannes C. 

Kraus, Project Manager of Pet Fair South 

East Asia. “We give a warm welcome to 

pet industry suppliers and buyers from all 

over the world in Bangkok. From Brazil to 

Korea so to speak.” 

Pet Fair South East Asia took place at Hall 

103 - 104 at the well-known Bangkok 

International Trade & Exhibition Centre 

(BITEC) from October 26-28, 2022. Invited 

visitor groups to Pet Fair South East Asia 

were Private Label Pet Food Procurers, 

Distributors, Traders, Wholesalers, 

Pet Shops, Online Retailer, Pet Clinics, 

Veterinarians, Pet Food Manufacturer, 

Nutritionists, Associations, Media and 

everyone else professionally interested in 

the pet industry. 

Miguel Deleaere, Area Sales Manager of 

Versele-Laga states: “Pet Fair South East 

Asia in October gave me the perfect 

opportunity to finally meet my distributor 

network from all over Asia face-to-face 

again after these challenging times. I was 

more than excited to join the event and 

get in touch with the novelties in the pet 

food market.” 

International country pavilions 

Pet Fair South East Asia featured 

exhibitors from 25 different countries. In 

addition to that, country pavilions from 

North America, Europe, South Korea, as 

well as India. Visitors to the show met 

a wide variety of brands and suppliers 

from these markets seeking for new 

win-win distribution, retail and sourcing 

partnerships. 

International conference 

program 

Pet Fair South East Asia featured a 

comprehensive international conference 

program for visitors of the show. 

Conference Highlights at the public Pet 

Square Stage included: 

• Press Conference – Thai Pet Food 

Trade Association (TPFA) 

• Pet Food Registration in Thailand 

- The Department of Livestock 

Development (DLD) 

• Overview of the Indian Pet Market 

- India International Pet Trade Fair 

(IIPTF) 

• Avian Clinical Nutrition - Versele- 

Laga & Pamornchai Supply 

• Avian Breeding Management – 

Versele-Laga & Parmonchai Supply 

In addition to conference sessions at 

the center public stage, Pet Fair South 

East Asia furthermore featured a wide 

array of product seminars by Exhibitors 

and Association in the setting of private 

conference rooms. 

The power of face-to-face is finally back 

to the pet industry in Asia! The next show 

is planned for 25-27 October 2023 in 

Bangkok. 



www.petfair-sea.com 


41

LAST PAGE 

Upcoming Events 

December 3-4, 2022 

12th India International Pet Trade Fair 2022 

Bombay, India 

www.iiptf.in 

October 3-5, 2023 

VICTAM LatAm 2023 

Sao Paulo, Brasil 

www.victamlatam.com 

December 6-8, 2022 

FI Food ingredients Europe 2022 

Paris, France 

www.foodingredientsfirst.com 

March 18-19, 2023 

Expozoo 2023 

Paris, France 

www.parisanimalshow.fr 

May, 2023 

Zoomark International 2023 

Bologna, Italy 

www.zoomark.it 

March, 2024 

Anuga FoodTec 2024 

Cologne, Germany 

www.anugafoodtec.com 

May, 2024 

Interzoo 2024 

Nuremberg, Germany 

www.interzoo.com 

May, 2025 

IFFA Frankfurt 

Frankfurt, Germany 

www.iffa.messefrankfurt.com 

International Magazine March 2023 ISSN 2628-5851 


1/23 

Preview March 2023 

Vitamins, Proteins, Plant Extracts 

Mixing & Weighing, Cooking 

Pouches, Labelling, Trays 

… and lots more! 

Ingredients: Plant-Based Food, Black Soldier Flies, Fibers and Cellulose, Grain Acceptability 

Processing: Wet Petfood Processing, Quality Control, Heat Exchangers, Mixing 

Packaging: Pouches and Alutrays, No Waste, Weighing Investment 

Marketing: Vet's Corner, Pet Food Competence Network, Anuga FoodTec, IFFA, Interzoo 

Impressum 

ISSN 2628-5851 


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3

The Future Awaits 

Built on partnership and innovation, 

Wenger is providing more opportunities 

for client success. 

For almost a century, Wenger has delivered extrusionbased 

innovations to our partners. We’ve worked 

alongside you to develop new processing solutions 

and better products, providing our industry-leading 

expertise and ongoing support every step of the way. 

We don’t plan on stopping any time soon. 

Wenger’s global food processing family is growing, 

and we look forward to the exciting opportunities 

that lie ahead. We will continue to deliver even more 

innovations and technologies to benefit companies 

that share our vision of tomorrow. 

Wenger.com

petfood pro 4/2022

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