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Catalyze September 22

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CATALYZE.<br />

B Y I D E A G E N <strong>September</strong> 20<strong>22</strong><br />

Featuring<br />

Highlights from<br />

Ideagen's Global<br />

Impact Summit in<br />

Athens, Greece<br />

<br />

Global<br />

PLUS<br />

AARP<br />

Presents: The<br />

Purpose Prize<br />

Honorees<br />

Impact<br />

Summit<br />

Edition<br />

Panagiotis Zikos<br />

CEO & Managing Director, Otis Greece and Cyprus


CATALYZE.<br />

B Y I D E A G E N <strong>September</strong> 20<strong>22</strong><br />

Featuring<br />

Highlights from<br />

Ideagen's Global<br />

Impact Summit in<br />

Athens, Greece<br />

<br />

PLUS<br />

AARP<br />

Presents: The<br />

Purpose Prize<br />

Honorees<br />

Global<br />

Impact<br />

Summit<br />

Edition<br />

Alex Costopoulos<br />

Secretary General, AMCHAM Greece<br />

Founder & CEO, FORESIGHT


CATALYZE.<br />

B Y I D E A G E N <strong>September</strong> 20<strong>22</strong><br />

Featuring<br />

Highlights from<br />

Ideagen's Global<br />

Impact Summit in<br />

Athens, Greece<br />

<br />

Global<br />

Impact<br />

PLUS<br />

AARP<br />

Presents: The<br />

Purpose Prize<br />

Honorees<br />

Summit<br />

Edition<br />

Amb. Ioannis Vrailas<br />

Permanent Representative of Greece to the EU


CATALYZE.<br />

B Y I D E A G E N <strong>September</strong> 20<strong>22</strong><br />

Featuring<br />

Highlights from<br />

Ideagen's Global<br />

Impact Summit in<br />

Athens, Greece<br />

Global<br />

Impact<br />

Summit<br />

Edition<br />

PLUS<br />

AARP<br />

Presents: The<br />

Purpose Prize<br />

Honorees<br />

Yanna Darilis<br />

Media Executive & On-Air Talent


CATALYZE.<br />

B Y I D E A G E N <strong>September</strong> 20<strong>22</strong><br />

Featuring<br />

Highlights from<br />

Ideagen's Global<br />

Impact Summit in<br />

Athens, Greece<br />

<br />

PLUS<br />

AARP<br />

Presents: The<br />

Purpose Prize<br />

Honorees<br />

Global<br />

Impact<br />

Summit<br />

Edition<br />

Amb. Angelos Pangratis (ret.)<br />

Former EU Ambassador


Bill Ritcey-Donohue<br />

Vice President of National Security,<br />

Govini<br />

CATALYZE.<br />

B Y I D E A G E N <strong>September</strong> 20<strong>22</strong><br />

Featuring<br />

Highlights from<br />

Ideagen's Global<br />

Impact Summit in<br />

Athens, Greece<br />

<br />

Global<br />

Impact<br />

Summit<br />

PLUS<br />

AARP<br />

Presents: The<br />

Purpose Prize<br />

Honorees<br />

Edition


CATALYZE.<br />

B Y I D E A G E N <strong>September</strong> 20<strong>22</strong><br />

Featuring<br />

Highlights from<br />

Ideagen's Global<br />

Impact Summit in<br />

Athens, Greece<br />

<br />

Global<br />

Impact<br />

Summit<br />

Edition<br />

PLUS<br />

AARP<br />

Presents: The<br />

Purpose Prize<br />

Honorees<br />

Maria Loi<br />

Chef & Founder, Loi Brand


CATALYZE.<br />

B Y I D E A G E N <strong>September</strong> 20<strong>22</strong><br />

Featuring<br />

Highlights from<br />

Ideagen's Global<br />

Impact Summit in<br />

Athens, Greece<br />

<br />

PLUS<br />

Global<br />

AARP<br />

Presents: The<br />

Purpose Prize<br />

Honorees<br />

Impact<br />

Summit<br />

Edition<br />

Tilemachos Moraitis<br />

Government & Corporate Affairs<br />

Greece, Cyprus, Malta, Baltics and<br />

Ukraine, Microsoft


CATALYZE.<br />

B Y I D E A G E N <strong>September</strong> 20<strong>22</strong><br />

Featuring<br />

Highlights from<br />

Ideagen's Global<br />

Impact Summit in<br />

Athens, Greece<br />

<br />

PLUS<br />

Global<br />

Impact<br />

AARP<br />

Presents: The<br />

Purpose Prize<br />

Honorees<br />

Summit<br />

Edition<br />

Katerina Stathopoulou<br />

Governor, The International<br />

Propeller Club Port of Piraeus


CATALYZE.<br />

B Y I D E A G E N <strong>September</strong> 20<strong>22</strong><br />

Featuring<br />

Highlights from<br />

Ideagen's Global<br />

Impact Summit in<br />

Athens, Greece<br />

<br />

PLUS<br />

Global<br />

AARP<br />

Presents: The<br />

Purpose Prize<br />

Honorees<br />

Impact<br />

Summit<br />

Edition<br />

Konstantinos Michanetzis<br />

Founder & CEO<br />

Sylipsis Corporation


CATALYZE.<br />

B Y I D E A G E N <strong>September</strong> 20<strong>22</strong><br />

Featuring<br />

Highlights from<br />

Ideagen's Global<br />

Impact Summit in<br />

Athens, Greece<br />

<br />

Global<br />

Impact<br />

PLUS<br />

AARP<br />

Presents: The<br />

Purpose Prize<br />

Honorees<br />

Summit<br />

Edition<br />

Christos Stamatis<br />

CEO, Stevia Hellas Cooperative


CATALYZE.<br />

B Y I D E A G E N <strong>September</strong> 20<strong>22</strong><br />

Featuring<br />

Highlights from<br />

Ideagen's Global<br />

Impact Summit in<br />

Athens, Greece<br />

<br />

PLUS<br />

Global<br />

Impact<br />

Summit<br />

Edition<br />

AARP<br />

Presents: The<br />

Purpose Prize<br />

Honorees<br />

Nicolaos Theodossiou<br />

Chair of SDSN Black Sea


CATALYZE.<br />

B Y I D E A G E N <strong>September</strong> 20<strong>22</strong><br />

Featuring<br />

Highlights from<br />

Ideagen's Global<br />

Impact Summit in<br />

Athens, Greece<br />

<br />

PLUS<br />

Global<br />

Impact<br />

AARP<br />

Presents: The<br />

Purpose Prize<br />

Honorees<br />

Summit<br />

Edition<br />

Vice Admiral Vasilios Martzoukos<br />

Vice President of ELISME


IMPACTS OF<br />

DATA DRIVEN<br />

SOLUTIONS<br />

EXPLIANED<br />

BILL RITCEY-DONOHUE<br />

VICE PRESIDENT OF NATIONAL<br />

SECURITY, GOVINI<br />

George Sifakis:<br />

What, and how does data science and the optimization of it help to solve critical issues across<br />

society?<br />

Bill Ritcey- Donohue:<br />

Well, thank you very much, George. I have to say being here in [Greece] the cradle of Western<br />

civilization is humbling. And to be asked that question of how do you make decisions? Well, the<br />

Greeks have been trying to philosophize that for thousands of years. So first of all, I would say, it's<br />

already been mentioned several times, but we take a little bit of a different approach. I like to<br />

think, what you measure you can manage and make decisions on. We say, in God we trust, all<br />

others, bring your data.<br />

So what we try to do is take the objective, the goal, the outcome that is trying to be decided, and<br />

get clean data. So, the fact of the matter is we are overwhelmed with data. You can go on in your<br />

pocket right now and have more data than we've ever had in history in just your little hand, what<br />

do you do with the data? How do you make it relevant to what you are trying to decide, and then<br />

give yourselves an iterative approach to it? You're never going to be right the first time. With data<br />

it’s not a game show. If you get the right answer, it's improving, it's getting better, then It's<br />

measuring that improvement. We call it in the military an OODA loop- Observe, Orient, Decide, and<br />

Act. So understand where you are, orient to what your goal is, decide, act, and then do it again and<br />

repeat. The quicker you can do that, and the more agile you are, as we learned in the last panel, the<br />

better you'll get. And when you keep measuring that and sharing that with others so they can do<br />

the same thing we start to see a chain reaction of improvements being made.<br />

CATALYZE MAGAZINE | 1


ESTABLISHING<br />

AN SDG<br />

OBSERVATORY<br />

GRIGORIS ZAROTIADIS:<br />

DEAN OF THE FACULTY OF ECONOMIC AND<br />

POLITICAL SCIENCES, ARISTOTLE UNIVERSITY<br />

The SDSN is the Sustainable Development Solutions Network of the United Nations,<br />

which is responsible for the worldwide promotion of the SDGs and the way they are<br />

organized. It is organized in national and regional chapters in nodes. One of these<br />

chapters, which is responsible for the whole Black Sea region, is located at Aristotle<br />

University. This chapter reveals the importance of Greece and FAI having such an<br />

important and prestigious contributing initiative hosted in FAI. In the frame of SDSN and<br />

the Black Sea, one of the activities that we realized is of great importance is the study<br />

conducted on the feasibility of creating an observatory for SDGs in the Black Sea. This<br />

was done with the support of the Black Sea economic cooperation and funding from BIS.<br />

Now, let me say just a few words about the idea we have on the content, goals, and<br />

activities that can be realized with an observatory in the Black Sea. First of all, to have a<br />

successful implementation of the SDGs in the time span the whole world community<br />

has defined in 2015, we need to have continuous observation, and reporting on the<br />

progress we are making in different areas of the world. And this is the main activity that<br />

will be realized in the frame of a Black Sea Observatory. The Observatory is important for<br />

the realization of the SDGs in terms of socioeconomic aspects, but also in terms of<br />

environmental aspects. Besides the main activity of the observatory, which will be<br />

reporting SDG Progress there are two other additional activities that are very important.<br />

One is the awareness raising and the realization of specifically focused seminars and<br />

workshops for staff in both the public and private stakeholders from the region to<br />

strengthen their ability to contribute to the SDGs. The third activity, which is also very<br />

important based on the reports and the studies we have done; is we want to create a<br />

consulting service provided not only for the public but also for the private sector. Let me<br />

give you an example of what it could mean. For instance, the observatory could support<br />

private and public entities in raising funds to support the SDGs. So, at Aristotle University<br />

we are in an effort right now to mobilize the necessary funding and support to start this<br />

great Observatory.<br />

CATALYZE MAGAZINE | 3


20<strong>22</strong> Winners<br />

Purpose Prize<br />

Learn More<br />

Bill Bracken<br />

You live. You learn. You give back.<br />

<br />

No one knows this better than people ages 50<br />

and older, who have spent decades<br />

accumulating a wealth of knowledge that only<br />

life experience can bring. Armed with this<br />

wisdom, they are a powerhouse of innovation<br />

tackling some of the greatest societal<br />

challenges of our time and inspiring others to<br />

do the same.<br />

<br />

The AARP® Purpose Prize® award supports<br />

AARP's mission by honoring extraordinary<br />

people ages 50 and older who tap into the<br />

power of life experience to build a better<br />

future for us all.<br />

<br />

“AARP is honored to celebrate these<br />

extraordinary older adults, who have<br />

dedicated their lives to serving others in<br />

creative and innovative ways,” said AARP CEO<br />

Jo Ann Jenkins. “During these trying times in<br />

our country and globally, we are inspired to<br />

see people use their life experiences to build a<br />

better future for us all.”<br />

Ify Nwabuku<br />

Raymond Jetson<br />

Rita Zimmer<br />

Alan Miller<br />

CATALYZE MAGAZINE | 4


Health For A Better World<br />

Dr. Rod<br />

Hochman,<br />

President of<br />

Providence


GREECE'S BLUE<br />

ECONOMY TAPS<br />

INTO OTHER<br />

EMERGING<br />

SECTORS<br />

D R . M A R Y P A P A S C H I N O P O U L O U<br />

C O R P O R A T E D I P L O M A T , A U T H O R ,<br />

L E C T U R E R , F A C I L I T A T O R<br />

I certainly won’t bore our audience with statistics, but I think that it's important to mention certain<br />

numbers because as Patra said, what we cannot measure, is what we do not know. So I'm very<br />

grateful to talk actually, about how Greece is faring worldwide and on an EU level. And this has to<br />

do with the blue economy. So just for all of us to remember Greece belongs among the big five in<br />

the European Union when it comes down to the gross percentage of added value and the blue<br />

economy. And it's among the big three when it comes down to employment, related to the blue<br />

economy. So I think that these two parameters show us very clearly where we stand with 350,000<br />

jobs that are related to the blue economy and a percentage of 5%, of GDP related to blue growth,<br />

perhaps for you to get, a comparison. I was looking at US figures and the US ocean economy has 2.3<br />

million jobs related to the ocean economy and just about 2% of the US’s GDP is linked to the blue<br />

economy. So if you just compare and you understand what we're comparing, you will see how<br />

significant the blue economy is for us now. It is not just that we have certain sectors that are<br />

dominating the Greek economy and it is, first of all, coastal tourism which again, for us is a big issue.<br />

And then we have, of course, maritime transport. I don't have to tell anybody that with 20% of the<br />

global fleet, that we, Greece, are the global leader in shipping. Then as a third sector dominating<br />

the great blue economy, we have the so-called living resources. If you have a look at the numbers<br />

again, you will see that there is quite an imbalance there. So it's about 75% of the jobs that are<br />

hanging together with coastal tourism, and about 15 to 16% to maritime transport and the rest, to<br />

living resources. So, this is a strength, but it's also a kind of a challenge for the future. We should<br />

definitely look towards a Greek economy that is more orientated toward emerging sectors.<br />

CATALYZE MAGAZINE | 10


The New Dynamics<br />

of The European<br />

Green Deal<br />

IOANNIS VRAILAS<br />

DEPUTY HEAD OF THE EU DELEGATION TO THE<br />

UNITED NATIONS, NEW YORK<br />

Amb. Ioannis Vrailas:<br />

One flagship project that I want to particularly emphasize is the European<br />

Green deal. It's a radical transformation of our economies and energy mix.<br />

It's a combination of policies aiming at tackling climate change by<br />

ensuring that this transition will be fair and just, leaving no one behind.<br />

The member states of the EU the council agreed recently to fit 55<br />

legislative packages. I don't want to bore you with all the various<br />

institutions that come into play in the decision-making in Brussels, but we<br />

hope that we can reach a final agreement with the European Parliament<br />

before 2023. This European Green Deal has several dealings. The first one<br />

is of course the environmental dimension and the need for urgent action.<br />

The Paris agreement and the SDGs have set the guiding framework at the<br />

global level. NDU has undertaken a leading role in this effort by first<br />

declaring its commitment to net zero emissions by 2050, it is true that we<br />

account for a small part of the global emissions, but we hope that the<br />

ambitious standards that we have set for ourselves will act as a normative<br />

power will lead by example, especially with regard to the United States<br />

and to China. The second one is the geopolitical aspect and the external<br />

dimension of climate action. The green deal influences the used political<br />

and trade relations in its neighborhood, but also beyond dependence on<br />

fossil fuels which affects long stand dynamics with traditional gas and oil<br />

suppliers.<br />

CATALYZE MAGAZINE | 11


The New Dynamics of<br />

The European Green<br />

Deal continued...<br />

Amb. Ioannis Vrailas:<br />

The recent Russian aggression in Ukraine has only accelerated the<br />

process that was already on track with the EU now aiming at eradicating<br />

its dependence on Russian fossil fuels, as soon as possible through its<br />

ambitious Repair EU plan. We also have new trade instruments such as<br />

the carbon adjustment border mechanism, which will reshape trade<br />

dynamics with the countries. It's definitely an issue that requires special<br />

attention in order to avoid carbon leakage. And of course, there's a<br />

possibility of cooperation of cooperating with several countries in our<br />

region, not least in the Middle East and North Africa and Greece. Greece<br />

because of its geographic location is extremely well placed to, and in fact,<br />

it's already playing an important role with several interesting projects,<br />

well underway. The third reading of this dimension of societal<br />

acceptance, which is key to the success of our endeavor and the pathway<br />

towards net zero emissions will require hard work and will inevitably put<br />

pressure on vulnerable citizens and regions in transition.<br />

The ongoing energy crisis coming on top of the recent COVID D 19<br />

pandemic has also demonstrated that there's discrepancies between the<br />

member states in that every EU member state has a different starting<br />

point in terms of the mix as well as the GDP. So, what we're trying to do in<br />

the EU is to agree on an effective collective response that will mitigate the<br />

impact of a problem affecting the level playing field of the single market.<br />

These are drawbacks that exist. We're aware of them. They will be<br />

recurrent in the future. We hope we'll do everything we can so that they<br />

do not derail the whole effort. Only teamwork and collective action are<br />

the answer to the problem.<br />

CATALYZE MAGAZINE | 11


IDEAGEN GLOBAL IMPACT SUMMIT<br />

Streaming <strong>September</strong> 8th on Ideagen TV<br />

Ideagen Global "Presented Globally by Microsoft"<br />

and in collaboration with ACS Athens and<br />

ALLILON.net and supported by the American Hellenic<br />

Institute is pleased to present the Ideagen Global<br />

Impact Summit in Athens, Greece with this global<br />

forum for audiences across the planet.<br />

This summit highlights the importance of creating a<br />

sustainable future from both a personal perspective<br />

and a societal one through impactful leaders in your<br />

community. Broadcasting on the Ideagen TV Network,<br />

including Ideagen Radio and <strong>Catalyze</strong> Magazine.<br />

In Collaboration with:<br />

Presented Globally by<br />

Microsoft<br />

CATALYZE MAGAZINE | 13


HOLISTIC EDUCATION, IN A TECHNOLOGICAL<br />

WORLD<br />

P E G G Y P E L O N I S : P R E S I D E N T , A C S<br />

A T H E N S<br />

It takes holistic education, educating the mind,<br />

the body, and the soul. And what do I mean by<br />

that? It's really important today, and as we<br />

talked about earlier, that change is happening<br />

at a very rapid pace. Technology is advancing<br />

quickly, and artificial intelligence is entering<br />

our lives. Change is a constant in our lives. We<br />

were called on to respond to change just<br />

recently with COVID. The children in the world<br />

looked to the adults for the answers, and the<br />

adults had no answers. The adults looked to<br />

the authorities for the answers, and the<br />

authorities had no answers because this<br />

change took us by surprise. Change is going to<br />

continue, and it's happening on multiple levels<br />

continuously.<br />

What's happening in the world of education is the global economy is creating higher<br />

levels of competition. Requiring higher levels of expertise, requiring people who know<br />

themselves better, who understand the world better, who are able to manage<br />

themselves, be self-directed, be more independent and knowledgeable at the same<br />

time. This means that we have to train young people at a higher level of mental<br />

complexity earlier. Of course, this places a lot of psychological stress on students, but<br />

people are very resilient, and young people are very resilient.<br />

CATALYZE MAGAZINE | 14


HOLISTIC EDUCATION, IN A<br />

TECHNOLOGICAL WORLD,<br />

CONTINUED...<br />

We want to be able to teach them not only to respond and cope with change, as we<br />

did with the pandemic. We want to teach them to be able to navigate change and<br />

most importantly, to shape change, to initiate change so that we don't, and they don't<br />

become victims of change. How do we do this? First of all, of course, academics are<br />

very important. Not just math, not just science, not just technology, but the classics.<br />

Philosophy, literature, music, and art, these are things that teach us how to think<br />

critically. We need to know how to synthesize information. We need to know how to<br />

make decisions about things, and we need to make decisions through an ethical lens<br />

if we have any hope of improving life and living on the planet. So when we talk about<br />

educating kids holistically, we talk about providing the skills and the knowledge so<br />

that they can succeed in a very competitive world, but we're also talking about<br />

creating conscious, responsible citizens. People who will take that knowledge and skill<br />

and turn it into action in the world. That means being able to cultivate compassion,<br />

being able to cultivate psychological muscle, so that they can turn all of these things<br />

into positive action to improve life and living on the planet.<br />

CATALYZE MAGAZINE | 14


CATALYZE MAGAZINE | 15<br />

THE NEW<br />

CURRENCY OF<br />

THE FUTURE<br />

Konstantinos Michanetzis:<br />

Founder at Sylipsis<br />

Corporation<br />

Now skills are the new currency of the<br />

future, and it's the expression of the<br />

industry to try and cope with the fastchanging<br />

things that happen in<br />

education. Education and skills are<br />

two things that come together but<br />

also contradict a little bit. Skills are<br />

against the traditional educational<br />

systems we have seen, and they<br />

expressed the need for the industry to<br />

bring more and more at a faster pace.<br />

That's why now we are speaking about degrees and skills, and even Google announced a<br />

few months ago that they will be hiring people without degrees based on skills. The<br />

reason they do this is not because they don't like degrees, but because they are trying to<br />

cover the high demand for skills in the marketplace that the pace of universities cannot.<br />

We are in this era now where people will need to upscale all the time, and this will<br />

become even more demanding as efficient/artificial intelligence comes in and it'll start<br />

taking jobs from our people. We will need to switch careers and switch skills to move in<br />

another direction. So, yes, right now, we have marketplaces for skills.


CATALYZE MAGAZINE | 21<br />

THE NEW CURRENCY OF THE FUTURE,<br />

CONTINUED...<br />

These were available for many years before the pandemic appeared, but they mostly<br />

focused on specific industries. The IT industry and the digital art industry were mostly<br />

utilizing this in marketplaces, then the pandemic happened, and this was a huge<br />

shift. Companies had to change the way they work. They had to work with remote<br />

workers, they had to learn tools, and they had to learn how to manage remote<br />

workers. This is a big difference. It's not about learning the tools, having tools, or<br />

having infrastructure. What changed with the pandemic is the understanding of<br />

management. Companies felt safe. Now they can outsource production to people<br />

remotely, and they can do the job equally as well as they used to do, some even<br />

better than before having teams in offices. They could reduce facilities and expenses,<br />

workers were happier because they were not commuting, and they could work from<br />

home. And this changed the whole concept. Now that we have this idea that we<br />

understand how to manage remote teams globally, a great door has opened.<br />

Now, a great door opens and companies can start outsourcing not only digital skills.<br />

We see a new marketplace appearing in the in the industry. And before we had only<br />

marketplaces, for it and digital arts. Now we see marketplaces for legal services. We<br />

see marketplaces for dental, for medical services, or we see marketplaces for<br />

shipping services. And it's not only about our sourcing, but getting access to skills.<br />

And this is I think, where it's going, how skills are going to change the way we<br />

operate as businesses and as individuals.


Global Leader Academy<br />

P R E S E N T E D B Y I D E A G E N<br />

I D<br />

E A G<br />

E N G<br />

L O B A<br />

L . C O M<br />

P R E S E N T E D G L O B A L L Y B Y<br />

M I C R O S O F T


MAKING TECHNOLOGY<br />

SCALABLE<br />

TILEMACHOS MORAITIS:<br />

GOVERNMENT AND CORPORATE AFFAIRS MANAGER AT MICROSOFT<br />

GREECE, CYPRUS, MALTA, BALTICS & UKRAINE<br />

If you ask the ministry of digital transformation in Ukraine, "What was the key point that<br />

turned the wave around in Ukraine and allowed them to confront attacks from Russia,<br />

not only the kinetic attacks but also the immense cyber attacks." That was the point<br />

that they understood, and they turned to big tech companies such as Microsoft and<br />

were able to deploy very modern tools to continue their operations. One month into the<br />

war, I was receiving emails because, in my role, I cover Ukraine. I was receiving emails<br />

asking me, "What is the status of the Ukrainian government? Are they operational?" And<br />

yes, they were. Until now, they have managed to be operational because they use the<br />

modern digital tools available to continue their work. Of course, they also used these<br />

tools to confront immense cyber attacks from Russia. These were unprecedented times<br />

in terms of cyber security. Now, I would like to turn this discussion to a more normal<br />

environment and context, because in Ukraine, there's a war, and it's a bit extreme.<br />

There's also the aspect of business and what businesses are doing in terms of<br />

confronting these challenges. And again, I would say that digital technology here offers<br />

the best solutions. And why is that? Because in a world that we live in where various<br />

resources are becoming more scarce, technology is the only solution that can scale up.<br />

You can work longer, and you can work harder, but there is a ceiling on that. Technology<br />

is the best scalable solution, and I would like to give you examples of what Microsoft is<br />

doing to confront the affirmation challenges. I would like to focus on what we're doing<br />

to prevent the climate crisis, the environmental crisis. We work on two levels in that<br />

front, first internally, where we announced very ambitious goals to become zero waste,<br />

carbon negative, and water positive by 2030. Even more by 2050, Microsoft is aiming to<br />

remove all historic emissions that have been produced since day one of our operations.<br />

CATALYZE MAGAZINE | 18


CATALYZE MAGAZINE | 19<br />

MAKING TECHNOLOGY<br />

SCALABLE, CONTINUED...<br />

Tilemachos Moraitis:<br />

You can understand how important that is.<br />

Another example, we recently announced<br />

that our data center in Sweden is operating<br />

and running on 100% renewable energy. We<br />

are producing zero waste by either recycling<br />

or repurposing materials removed from our<br />

infrastructure. Now on an external level,<br />

what we do is provide the tools to<br />

organizations and people that have<br />

embarked or are continuing their<br />

sustainability journey to have success on it.<br />

We think that the most important aspect in<br />

this, and I would also refer to the quote from<br />

Dr. Papaschinopoulou who said that you<br />

cannot measure what you don't know. It's<br />

exactly what the digital tools are providing;<br />

knowledge data about what we are doing<br />

ILEMACHOS MORAITIS:<br />

GOVERNMENT AND CORPORATE<br />

AFFAIRS MANAGER AT MICROSOFT<br />

GREECE, CYPRUS, MALTA, BALTICS &<br />

UKRAINE<br />

<br />

and what the measures we are taking result<br />

in, so that we improve our actions in<br />

tackling these problems. In closing, I would<br />

say that overall digital technology is not<br />

about only business growth. It's about<br />

preserving and protecting fundamental<br />

human rights and needs.


THE FUNDAMENTALS<br />

OF RE-SKILLING<br />

ALEX COSTOPOULOS:<br />

OWNER, FORESIGHT STRATEGY &<br />

COMMUNICATIONS;<br />

We have to find a way to work together. To<br />

collectively synthesize and regenerate the<br />

discussion. I agree we have to think from the<br />

beginning about all the things that we think<br />

we know. We are talking about re-skilling,<br />

and yet we, although it sounds tremendously<br />

arrogant and please don't take it that way;<br />

acting as leaders in certain fields, we need to<br />

be re-skilled and rethink how we are working<br />

together.<br />

I think the media is doing a large job, but the media is us. The narrative that we<br />

create, it's what goes to the media. The media asks us about things, and I think most<br />

of the time. We stick to buzzwords. We stick to what's easy. We stick to what won't<br />

create problems with our friends, whether in politics or business or what will keep us<br />

safe. But it's a period, in my opinion, that is not about keeping us safe but about<br />

making sure that it will be safer for our kids to pursue their dreams; to find what they<br />

love. I'm sure if we ask a hundred students whether they think their CV is more<br />

important than falling in love, they will tell you the CV, but it's that idea of being able<br />

to fall in love, to live your life, to find what you wanna spend your life doing every day.<br />

I think it's those fundamentals that we need to go back to; to work together. This is<br />

how the media or the broader communications industry will portray our stories, and<br />

maybe we can change something<br />

CATALYZE MAGAZINE | 20


CATALYZE MAGAZINE | 19<br />

GREECE'S GREAT HIGHWAY<br />

GREEK VICE ADMIRAL VASILIOS<br />

MARTZOUKOS<br />

We should approach the sea as a great highway<br />

where travel and traffic are much easier and<br />

cheaper than by land. When we are talking about<br />

a sea power, we are talking about a force<br />

multiplier directly connected to wealth, wellbeing,<br />

opportunities, progress, influence, middle<br />

class, and democracy; all these things are directly<br />

connected. Historically, it's not possible for a<br />

maritime power to have, for a long time at least, a<br />

dictatorship.<br />

It's impossible because the internal society is organized in such a way that makes it<br />

impossible to happen. Now Thucydides, or Thoukydídis in Greek, has very much<br />

analytically described the benefits of being a state maritime power. Admiral Alfred<br />

Thayer Mahan, the most important American strategist of the 19th century, set the<br />

necessary conditions for a state to turn into a maritime power. The state has, has to<br />

have access to critical sea roots. Second is to have a coastline, which must be suitable<br />

for literal activities. It must have a defensible harbor linked to the interior. A proper<br />

national character of each people and mainly people who tend to trade, and last but not<br />

least, a governmental attitude and process that affects the outlook of that state as a<br />

Naval power abroad. So Greece satisfies all these criteria, this is why it has a long<br />

tradition as a maritime power, and all the statistics today agree that Greece continues<br />

to be a great maritime power.


CATALYZE MAGAZINE | 19<br />

GREECE'S GREAT HIGHWAY<br />

CONTINUED...<br />

What is needed now is a holistic maritime vision and policy in order to maximize these<br />

benefits. This kind of vision would see Greece as a maritime economic center of the<br />

Eastern Mediterranean, a transportation and energy hub, a sustaining and further<br />

improving shipping, leisure and tourism 12 months per year, fishing and fisheries,<br />

strategic development, improving maritime services, exploiting undersea<br />

hydrocarbons, and develop renewable energy. So, in conclusion, I would say that a<br />

maritime strategy should focus on six main sectors. First is transport, which is shipping,<br />

domestic navigation, ports, terminals, and shipbuilding. Services, which are brokers,<br />

agents, bankers, inspections, financing, insurance, pilots, maritime law rescue, and ship<br />

supply. Third is resource exploitation, fishing, hydrocarbons, etc. The public sector,<br />

which includes the Navy, Coast Guard, training, education, governance, hydrographic<br />

institutions, etc. Leisure and tourism, meaning cruising, leisure activities, yachting, and<br />

marinas. And last is research, oceanography and oceanology institutes, maritime<br />

academies, etc. So besides all these formation benefits, we could additionally have<br />

more benefits like keeping and increasing the populations on the Greek islands. That is<br />

very important. Also, this kind of maritime strategy will limit the Turkish expansion<br />

policy. More Greeks will occupy maritime professions, and last but not least young<br />

Greeks, scientists, and technicians will not flee abroad since they will have jobs here.<br />

Thank you.


I D E A G E N ' S P O W E R 1 0 L I S T<br />

10 global leaders who are Changing the World in 20<strong>22</strong><br />

Mark Fitzgerald<br />

KPMG<br />

Barb Quaintance<br />

AARP<br />

Steve Israel<br />

Michael Best<br />

Strategies<br />

Dr. Sidhant Gupta<br />

Microsoft<br />

Tomas Thyblad<br />

Nasdaq<br />

Microsoft<br />

Ashley Haynes-Gaspar<br />

Peggy Pelonis<br />

ACS Athens<br />

Jake Herway<br />

Gallup<br />

BJ Moore<br />

Providence<br />

Nick Larigakis<br />

American Hellenic<br />

Institute<br />

CATALYZE MAGAZINE | 23


Editor's Note<br />

Dear Ideagen Global Friends and Colleagues,<br />

On <strong>September</strong> 8, 20<strong>22</strong> Ideagen TV released the Ideagen Global Impact<br />

Summit. We are also preparing for an #Epic 17 Days of Sustainability<br />

in October as Ideagen Global continues to maximize our efforts with a<br />

relentless commitment to convene the world's greatest minds from the<br />

world's leading companies, NGOs, and the public sector to address the<br />

world's most vexing issues. In 20<strong>22</strong>, Ideagen TV content will again<br />

reach over 100 Million People across the planet with our ubiquitous<br />

content distribution, including inspiring interviews and custom<br />

programming to create awareness and Global Partnerships to Achieve<br />

the Goals.<br />

20<strong>22</strong> is already an incredibly impactful year with high-impact<br />

hybrid/live events across the planet, including Athens, Greece, New<br />

York, and many other global destinations! Join the movement at<br />

IdeagenGlobal.com for all of the latest updates.<br />

Sincerely,<br />

GEORGE SIFAKIS<br />

GEORGE SIFAKIS<br />

Editor-in-Chief & CEO<br />

Ideagen Global<br />

CATALYZE MAGAZINE | 24<br />

COOPER HENDERSON<br />

Lead Publication Editor<br />

DANIEL KERNS<br />

Co-Editor and Chief of Staff<br />

WILL MARTIN<br />

Co-Editor and Senior Fellow<br />

Pictured Top to Bottom<br />

Microsoft's Tilemachos Moraitis<br />

ACS Athens's Peggy Pelonis<br />

Amb. Angelos Pangratis (ret.)<br />

Top Left: Ideagen's Global Impact Summit

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