Martial Arts World News Magazine - Volume 22 | Special Edition
The #1 Business Resource for the Martial Arts Industry
The #1 Business Resource for the Martial Arts Industry
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COVER STORY<br />
MAW<strong>News</strong>: Would you briefly introduce<br />
yourself to our readers?<br />
SMK: I was Born in Seoul, Korea in<br />
February of 1964. I grew up in Korea and<br />
started learning Taekwondo when I was 12<br />
years old. After graduating from Dongguk<br />
University’s Department of Trade, I got a<br />
job in a trading company and went to the<br />
United States to study abroad in 1991. At<br />
that time, I gained a 4th Dan and Instructor<br />
Certification from Kukkiwon. Thinking that I<br />
should continue my studies abroad, I went<br />
on further to get an MBA in Business Administration<br />
in Orlando, Florida, and forged<br />
a Taekwondo Dojang business into a<br />
great success.<br />
After returning to Korea in 1997, I<br />
started working at a German Company<br />
called the Osram Lighting<br />
Company. Then in 2001, I established<br />
a company called<br />
<strong>Martial</strong> <strong>Arts</strong> <strong>World</strong> Korea,<br />
and also ran a company<br />
that developed<br />
and disseminated<br />
advanced management<br />
techniques<br />
of Taekwondo and<br />
programs for success in<br />
the Dojang. Later on, I stopped<br />
the <strong>Martial</strong> <strong>Arts</strong> <strong>World</strong> Business and<br />
changed industries, moving to a lighting<br />
firm. I expanded the business to the manufacturing<br />
sector; from R&D, production, and<br />
sales, and built a successful business in<br />
that sector.<br />
MAW<strong>News</strong>: Every business faces challenges,<br />
what are some of the challenges<br />
you’ve faced in your time building such a<br />
successful business.<br />
SMK: If I had to pick one of the most<br />
memorable and difficult times since I began<br />
in business, it would be speaking in Korean<br />
in September 2008. I can’t forget the<br />
Lehman Brothers crisis that started around<br />
the end of the Chuseok holiday.<br />
Four negative factors impacted the<br />
business:<br />
First, an increase in raw material prices<br />
led to an increase in prices.<br />
Second, costs and margins fell due to<br />
the sharp rise in the exchange rate.<br />
Third, a sharp decline in sales due to a<br />
decrease in market demand.<br />
Fourth, sales and sales’ promotion were<br />
challenging and the collection of money<br />
became more difficult.<br />
I remember being pushed to the limit, I<br />
almost gave up on the business as all these<br />
factors combine into the “Perfect Storm”.<br />
38 MARTIAL ARTS WORLD NEWS VOLUME <strong>22</strong> | SPECIAL EDITION