基富通證券股份有限公司 Fund Rich Securities Co., Ltd.
品牌使用指南 Brand User Guide
品牌使用指南 Brand User Guide
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STANDARD COLOR
The Primary Palette
"FRS Blue" is the foundation color of the identity.
Offset by addition of FRS gold, FRS primary color is give
the ability to exist in different and differentiating contexts
throughout the identity, while retaining its characteristic
significance to the product.
1. Do not switch the primary palette colors around
among the components of the signature.
2. Do not substitute other colors, including those in
the supplementary color palette, except black.
3. Do not apply a tint to any component of the
signature.
Secondary Palette
We has also created a color palette that assigns a specific
color to other usage.
Although these colors can be used together in a
variety of ways, product messages should use the colors
of the brands represented whenever possible.
C
M
Y
K
R
G
B
PMS C
70
60
40
20
85
90
110
5275
95
85
30
41
58
106
275
2768
70
45
20
0
91
28
166
2718
C
M
Y
K
R
G
B
PMS C
80
30
40
0
90
86
90
5483
35
20
10
0
109
105
109
2717
O
5
0
70
109
105
109
7540
FRS 06