基富通證券股份有限公司 Fund Rich Securities Co., Ltd.

FRS MAKING IT EASY FOR YOU
The goal of brand guide is to protect the strength of our brand so that it continues to
create value for our company, products and services. Brand guidelines achieve this by
explaining the importance of our brand and describing how to use the elements of the
brand, such as corporate identity and the brand name.
At the same time, is flexible enough to accommodate a variety of administration and
operation needs. Key to projecting this new look and establishing a close link between
the company, offices, and our customers are the corporate signature, stationery and
supporting elements such as color and typography.
Our new brand/corporate signature provides all the tools necessary to establish a strong,
immediately recognizable visual image for the office.
It is the ultimate responsibility of every business head and secretarial team to ensure these
standard guidelines are followed.
We urge all of you to adhere closely to the Graphic Standard. Through proper
implementation and maintenance, we will present a unified image national and
international - one that will clearly distinguish us from our competitors.
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