GO...UP & AWAY - JAXFAX Travel Marketing Magazine
GO...UP & AWAY - JAXFAX Travel Marketing Magazine
GO...UP & AWAY - JAXFAX Travel Marketing Magazine
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MESSAGE BOARD<br />
Bob Lawrence Takes on Two Roles at <strong>Travel</strong> Impressions<br />
<strong>Travel</strong> Impressions<br />
has named industry<br />
veteran Bob<br />
Lawrence to the dual<br />
roles of senior director,<br />
Caribbean Destination,<br />
and American Express Vacations<br />
Product Key Linkage.<br />
Lawrence joins <strong>Travel</strong> Impressions with<br />
more than 30 years of travel industry experience<br />
with a predominant focus in marketing<br />
the Caribbean region. Most recently,<br />
Lawrence was regional vice president<br />
Caribbean product at LibGo <strong>Travel</strong>.<br />
In his role as senior director, Caribbean<br />
Destination, Lawrence will report to Paul<br />
Darya Camacci is<br />
stepping into Trafalgar's<br />
newly created<br />
position of Director,<br />
National Accounts for<br />
the Eastern Region.<br />
Reporting to Susan Donegan, Vice President,<br />
National Accounts, Darya brings over<br />
Zar, vice president, Caribbean Destination,<br />
Managed Brands and Airline/Car Relations<br />
and will work closely with Pauline Abatamarco,<br />
senior director, Caribbean Destination.<br />
His key responsibilities will include:<br />
acquisition and management of supplier<br />
product and inventory; development and<br />
fulfillment of marketing plans; promotion<br />
of destinations; development of promotions;<br />
and manage supplier relations.<br />
In his product key linkage role for American<br />
Express Vacations, Lawrence will report<br />
to Francesca Bonavita, executive vice<br />
president and general manager for American<br />
Express Vacations, and will serve as liaison<br />
for American Express Vacations with<br />
15 years experience in the travel industry,<br />
including senior executive sales positions<br />
with <strong>Travel</strong> Counsellors USA and Auto Europe/Destination<br />
Europe. Camacci has had<br />
extensive interaction with the travel agency<br />
community in sales and support positions in<br />
the tour and lodging sector of the industry.<br />
She will focus on strengthening Trafalgar's<br />
all <strong>Travel</strong> Impressions destination teams.<br />
This includes supporting American Express<br />
Vacations customer and American Express<br />
Cardmember strategy and vision, both online<br />
and offline and communicating the<br />
American Express Vacations product and<br />
destination requirements.<br />
Prior to joining <strong>Travel</strong> Impressions,<br />
Lawrence held various positions during his<br />
30-year tenure with LibGo <strong>Travel</strong> including<br />
regional VP Caribbean product & Caribbean<br />
marketing, VP Caribbean marketing and director<br />
of Mexico marketing. Lawrence also<br />
served as vice president product development<br />
at National Leisure Group.Visit<br />
www.<strong>Travel</strong>Impressions.com<br />
Trafalgar Expands Sales Team with Camacci as Director<br />
G R E E N C O R N E R — By Jim Moronek<br />
How Green Was My Bali<br />
You deserve this vacation. You’ve earned it and<br />
you’re so ready for it, you can almost taste the<br />
pan-seared chicken breast on leek fondue with<br />
ginger cream. Yes, your chosen destination is<br />
exotic Bali, maybe only because further from here<br />
you cannot get. And you are treating yourself to a little<br />
slathering of luxury travel (remember, you deserve this). So,<br />
then, why that nagging sense of guilt?<br />
Because, last week you attended a meeting protesting the<br />
impact of tourism on your own peaceful little resort community,<br />
that’s why. Because there’s a bumper sticker on your car<br />
which reminds tailgaters to tread lightly on your planet if not<br />
your tail. Mostly, because your neighbor just returned from an<br />
“eco-vacation” boasting of her natural rice diet, her natural<br />
campsites in the jungle, and her natural insect bites. “Took<br />
only photographs; left only footprints,” she smirked. You plan<br />
to take only battery-operated appliances and leave only credit<br />
card vouchers (luxury, remember).<br />
But now you wonder what damage the increasing invasion of<br />
the tourist hordes (yourself among them) will befall Bali’s fragile<br />
beauty. To the rescue comes a concept and a company called<br />
Second Nature ~ Vacations for Body, Mind & Planet whose<br />
goal is “to expand the idea of ‘green travel’ beyond the jungle so<br />
that every traveler can make a positive contribution to the envi-<br />
ronment on their<br />
next vacation.” It<br />
operates on the<br />
principle that “ecological<br />
sensitivity in<br />
travel should be<br />
‘second nature,’ and<br />
not just an occa-<br />
relationships with key East Coast-based National<br />
Accounts while supporting the District<br />
Sales Managers. Camacci's position complements<br />
that of Marina Accardo, Director,<br />
National Accounts for the Western Region<br />
and Amanda Ogle, Sales Manager for the<br />
home-based agency channel.<br />
Visit www.trafalgar.com<br />
sional issue, or limited<br />
only to wilderness.” And what a relief to know that you<br />
needn’t suffer jungle rot to experience environmentally correct<br />
travel. Quite the contrary, the 5-star Oberoi Hotel & Resort on<br />
Legian beach has caught your eye, where, among other exotic<br />
amenities, “a spacious open-air bathroom of bamboo and marble<br />
is set in a private, walled garden. With a riot of tropical flowers and<br />
plants. Some say the gardener is a magician, and that all Balinese<br />
are gardeners.” All this and a green conscience, too.<br />
www.oberoihotels.com<br />
Is this enough to qualify as “green travel?” Will the concept of<br />
“Second Nature” save the planet? The first impulse is to contrast<br />
these good intentions against the world-wide, rampant destruction<br />
of rain forests, ozone layers and open spaces of which we are all<br />
too familiar. On second thought, however, if every tourist were to<br />
have wasted a little less and learned a little more and returned a<br />
little more respectful of home as a resource, just maybe a second<br />
chance at salvation could truly become second nature. For additional<br />
information visit: www.lotustours.us<br />
49 MESSAGE BOARD WWW.<strong>JAXFAX</strong>.COM FEBRUARY 2010<br />
WWW.OBEROIHOTELS.COM/<br />
The Oberoi Spa