SPRING 2022

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THE DISTRIBUTOR’S LINK
2152 Martin Luther King Jr. Blvd.,
Suite 1060, Sanford, FL 32771
1-800-962-1614 sales@brikksen.com www.brikksen.com
BRIKKSEN….’BEYOND THE OFFICE’
By Stan Lockhart
Brikksen hosted a very successful golf event at the
luxurious Rosen Shingle Creek resort in Orlando, Florida
on January 13th and 14th. This was to thank customers,
sales reps and direct employees for contributing to the
company’s record-breaking sales performance in 2021. The
event featured an 18-hole contest, opening reception the
first night, and then dinner with awards after golf while also
covering the cost of lodging for two nights at this premium
destination. The theme for the gathering was “BEYOND the
Office” and exemplified the management style of creating
a complete and well-rounded approach to business and
interpersonal relationships.
Dee Ward, Brikksen’s Executive Vice President wanted
to integrate this business philosophy not only with their
employees and sales reps, but to include the customers
as an extension of their commitment. The idea being that
goodwill does not just exist during working hours, but carries
over into other facets of daily life. Personal and professional
well-being…. a work/life balance is a 24-7 proposition., they
feel. Happy employees, sales professionals, and customers
tend to interact on a better level when all the elements of
personal and work responsibilities are in balance.
Brikksen continues to be a leader in the market for
stainless steel fasteners and has long been pegged as just
SUNNY GOLF WEATHER IN FLORIDA FOR THE BRIKKSEN
BEYOND THE OFFICE GOLF EVENT JANUARY 15th, 2022
BUSINESS FOCUS ARTICLE
DEE WARD LEADS OFF THE TOURNAMENT AT SHINGLE CREEK
GOLF COURSE IN FLORIDA
having metric inventory since its inception in Dallas, Texas.
Fast forward to today and Brikksen has a complete line of
metric and imperial stainless steel fasteners as well as
brass, silicon bronze, aluminum, chrome plated stainless,
and maintains inventory on many C & D items including
stainless steel hose clamps. Brikksen’s growth has resulted
from constantly listening to the customer and in a business
that is easily commoditized, they stress customer service
everyday and in every transaction!
Brikksen has launched an aggressive marketing
campaign to create better company awareness and plans
to continue expanding the theme of “BEYOND” to other
aspects of their daily interaction with customers, suppliers,
employees and sales reps.
BRIKKSEN