York BID Business Plan 2021-2026
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Working together<br />
for a stronger <strong>York</strong><br />
BUSINESS PLAN<br />
<strong>2021</strong>–<strong>2026</strong><br />
www.theyorkbid.com
FOREWORD<br />
As the first 5 year term draws to a close, I am pleased to say <strong>York</strong> <strong>BID</strong> has stayed<br />
true to its initial business plan and has delivered against all of the key objectives. You<br />
said you wanted safer, cleaner, more vibrant streets and the <strong>BID</strong> has delivered this<br />
through Street Rangers, Street Cleansing, and Winter Lights along with a host of other<br />
programmes highlighted in this document. Around £4 million has been raised and<br />
put directly into programmes to benefit business. Impressively, the <strong>BID</strong> has levered a<br />
further £1 million of external funding, something that would not have happened if the<br />
<strong>BID</strong> was not deemed a credible delivery body.<br />
Covid-19 has had a devasting impact on trade in <strong>York</strong> city centre, due to our strong<br />
visitor market and the fact we have many retail, hospitality and leisure businesses. We<br />
have lost some well-known brands which impacts our tight-knit business community.<br />
However, the pandemic has highlighted issues that we already knew needed to change,<br />
so we must take this opportunity to build back better, and in a sustainable way.<br />
The <strong>BID</strong> Board will naturally continue to look at programmes that can specifically<br />
help businesses in the Covid recovery (as it has during the past year), but a lot of the<br />
strategy the <strong>BID</strong> had shaped pre-Covid is still relevant. For example, we have said<br />
the city centre needs more people living in it; that it needs more green space for<br />
people to dwell; and it needs large vacant units broken down into mixed use. The <strong>BID</strong><br />
is at the heart of all these discussions representing you, and with key developments<br />
such as <strong>York</strong> Central and Castle Gateway given the green light, the city has reason to<br />
look to the long term with ambition and optimism.<br />
I would like to thank those businesses that have contributed to shaping this plan.<br />
A vote for another 5 year term will unlock another £4m+ investment and allow the<br />
programmes you want to continue to be shaped. A strong business<br />
voice is needed now more than ever, so I hope we can look<br />
forward to more shared success.<br />
Michael Hjort | Chairman <strong>York</strong> <strong>BID</strong><br />
Director of <strong>York</strong> Food & Drink Festival / Owner of<br />
Walmgate Ale House<br />
2 | <strong>Business</strong> <strong>Plan</strong> <strong>2021</strong>-<strong>2026</strong>
CONTENTS<br />
4 Your <strong>BID</strong><br />
6 5 Years of Achievements<br />
8 Key Statistics<br />
10 Coronavirus <strong>Business</strong> Support<br />
12 Consultation<br />
14 Our Vision<br />
15 Our 4 Programmes<br />
26 The Ballot<br />
27 What You Could Lose<br />
28 The <strong>BID</strong> Area<br />
30 The <strong>BID</strong> Levy & Finances<br />
32 Governance<br />
35 Partners<br />
3
YOUR <strong>BID</strong><br />
<strong>York</strong> <strong>Business</strong> Improvement<br />
District (<strong>BID</strong>) is an<br />
independent organisation<br />
working to deliver support and<br />
success through partnership<br />
with its members.<br />
Through collaboration, creative initiatives and the<br />
careful application of new technologies, <strong>York</strong> <strong>BID</strong><br />
will be at the forefront of the city’s recovery after<br />
the coronavirus pandemic.<br />
Covid-19 will have long-term effects on<br />
consumer behaviour and industry-wide structural<br />
changes are inevitable in all sectors. The <strong>BID</strong> will<br />
work hard to create value for our members and<br />
return the city to being a place of experiences and<br />
excitement for both residents and visitors.<br />
This plan for a second term has been developed<br />
in consultation with our member community and<br />
can be voted on by all businesses who are eligible<br />
in the upcoming ballot.<br />
I would like to thank our businesses for the<br />
great engagement we have had over the<br />
past 5 years. For me, a good <strong>BID</strong> is one that<br />
listens and works with levy payers. Projects<br />
such as <strong>York</strong> Fashion Week, Micklegate<br />
Soap Box Race and Indie <strong>York</strong> are testament<br />
to this. There are many business owners<br />
who give up their free time to sit on<br />
committees, or bodies such as the Retail<br />
Forum, and it cannot be underestimated<br />
how this helps with project delivery and<br />
adds to the feeling of community in the city.<br />
I would also like to thank my <strong>BID</strong> delivery<br />
team, including the Street Rangers and<br />
Cleaners. We are only small because we<br />
believe that the majority of levy money<br />
should be spent on projects to benefit<br />
business, but I feel the team punches above<br />
its weight when it comes<br />
to delivery, with some<br />
of the national<br />
accolades and<br />
awards won being<br />
testament to that.<br />
Andrew Lowson | Executive Director<br />
Remember, it’s your <strong>BID</strong>. Be a part of it, get involved,<br />
and help us to create a better city centre.<br />
4 | Your <strong>BID</strong>
YOUR TEAM<br />
Jo Little<br />
Comms &<br />
Engagement Lead<br />
Carl Alsop<br />
Operations Manager<br />
Andrew Lowson<br />
Executive Director<br />
Chris Bush<br />
<strong>Business</strong> Manager<br />
Rachel Bean<br />
<strong>Business</strong> Admin<br />
Officer<br />
5<br />
Image Credit: Olivia Brabbs
5 YEARS OF<br />
ACHIEVEMENTS<br />
Our flagship Street<br />
Rangers scheme<br />
improving safety and reducing<br />
small crime and ASB<br />
Since its launch in April 2016, <strong>York</strong> <strong>BID</strong> has<br />
delivered a wide variety of projects, services and<br />
improvements for <strong>York</strong> city centre that have helped<br />
to enhance the trading environment for over 1,000<br />
levy paying businesses. Here is a selection of<br />
achievements from the past 5 years.<br />
Award-winning Winter<br />
Lights scheme<br />
Partnered<br />
with CYC to<br />
upgrade two city<br />
centre car parks<br />
to pay on exit<br />
technology<br />
Delivered<br />
Summertime<br />
floral displays<br />
featuring over<br />
100 separate<br />
installations<br />
Contemporary<br />
new wayfinding<br />
& signage<br />
Street Cleaning service<br />
operating 7 days a week to<br />
keep the city looking its best<br />
The removal<br />
of the redundant<br />
fountain and<br />
toilet block on<br />
Parliament Street<br />
Trained over<br />
100 employees<br />
from local<br />
businesses in<br />
First Aid<br />
Funded and supported<br />
business-led initiatives<br />
including Indie <strong>York</strong>, <strong>York</strong> Retail<br />
Forum, and Trade Associations<br />
6
3 successful<br />
Restaurant Week<br />
events worth<br />
£250,000 for <strong>York</strong>’s<br />
hospitality sector<br />
Invested in vinyl<br />
wraps to improve<br />
the appearance of<br />
vacant shops<br />
Launched a Taxi<br />
Marshals scheme for<br />
Duncombe Place<br />
A <strong>York</strong> Gift<br />
Card scheme<br />
accepted at<br />
more than 300<br />
businesses<br />
Invested in Events<br />
and Festivals bringing<br />
people into the city<br />
including Micklegate Run<br />
Soapbox Challenge, <strong>York</strong> Ice<br />
Trail, Bloom!, <strong>York</strong>shire Day,<br />
Wimbledon at Coppergate<br />
and Fossgate Festival<br />
Commissioned a new<br />
trade waste scheme<br />
with improved value for<br />
money, collection times and<br />
recycling opportunities<br />
Commissioned<br />
and supported<br />
Street Art projects<br />
5 Years of Achievements | 7
KEY STATISTICS<br />
Invested over<br />
£4 MILLION<br />
into <strong>York</strong> city centre projects and<br />
initiatives across a five-year term<br />
Identified over<br />
£156,000<br />
of savings for businesses<br />
on their bills and utilities<br />
The <strong>York</strong> Winter<br />
Lights Display consists<br />
of over<br />
160,000<br />
LED bulbs, spanning<br />
16km end-to-end<br />
Over<br />
£55,000<br />
worth of spend locked into<br />
<strong>York</strong> city centre via<br />
<strong>York</strong> Gift Card<br />
(as of Jan <strong>2021</strong>)<br />
Over £1 MILLION<br />
of investment leveraged<br />
from partners for city centre<br />
development<br />
Jet washed over<br />
200,000<br />
square metres of city centre<br />
pavements, paths and snickleways<br />
Rangers made<br />
46,338<br />
business visits<br />
or engagements<br />
Recovered<br />
or deterred<br />
£112,973<br />
worth of stolen stock for<br />
local businesses<br />
33,152<br />
public engagements<br />
made/directions given<br />
Prevented<br />
or detained<br />
4,552<br />
cases of crime and<br />
3,378<br />
of anti-social behaviour<br />
in <strong>York</strong> city centre<br />
Cleaned up<br />
16,700<br />
reports of bio-waste<br />
(human/animal/<br />
food etc.)<br />
17,127<br />
city centre bins, benches<br />
and alleyways cleaned<br />
Removed over<br />
1 MILLION<br />
pieces of chewing gum from<br />
city centre pavements<br />
8 | Key Statistics
“<br />
“Together with the support, work and<br />
coordination of <strong>York</strong> <strong>BID</strong>, the Council<br />
has been able to develop a stronger<br />
relationship and understanding with city<br />
centre businesses, something that has been<br />
invaluable in our efforts to support local<br />
businesses through the pandemic. It is this<br />
strong partnership that has achieved over<br />
£800K of CYC investment in business backed<br />
projects, including the<br />
recent wayfinding project,<br />
and will drive our efforts<br />
to build back better over<br />
the coming months.”<br />
Duncombe Place Winter Lights 2020<br />
Image Credit: Alan Milner<br />
Cllr Keith Aspden | Leader<br />
City of <strong>York</strong> Council<br />
“<br />
“<strong>York</strong> <strong>BID</strong> has been an innovative force for<br />
good since it launched in 2016. It has been<br />
a catalyst for positive change. The need for<br />
this catalyst is now greater than ever. Our<br />
city has been hit hard by the pandemic. We<br />
are a resilient business community, and I am<br />
sure we will rise again. But the support and<br />
direction of <strong>York</strong> <strong>BID</strong> will help us rise further<br />
and faster than we could on our own.<br />
As one of the largest employers in <strong>York</strong>, with<br />
approaching 2,000 employees, we want our<br />
home city to thrive. A thriving home city is<br />
good for our business; good<br />
for our people; and good for<br />
the community in which we<br />
live. <strong>York</strong> <strong>BID</strong> has, and can<br />
continue, to help us thrive.”<br />
Alistair McQueen | Aviva plc<br />
9
CORONAVIRUS BUSINESS<br />
SUPPORT<br />
In response to challenges<br />
posed by the Covid-19<br />
outbreak and the resulting<br />
national restrictions, <strong>York</strong><br />
<strong>BID</strong> and partners rolled out a<br />
number of practical initiatives<br />
to support businesses through<br />
challenging times.<br />
COLLEGE GREEN<br />
POP-UP<br />
College Green Pop-up was an ambitious<br />
initiative to transform a green area<br />
owned by <strong>York</strong> Minster into an outdoor<br />
seating space to support hospitality<br />
businesses in the Goodramgate area<br />
after lockdown. A tipi-style tent was<br />
erected, surrounded by tables and<br />
chairs where the public could rest and<br />
consume food and drink purchased<br />
from nearby restaurants, cafes, pubs<br />
and bars. The project was fully managed<br />
for a 10 week period and received an<br />
overwhelmingly positive response from<br />
businesses and the public.<br />
10
BUSINESS SUPPORT<br />
From the outset of the pandemic, the <strong>BID</strong><br />
team focused their efforts on disseminating<br />
relevant information and guidance to city centre<br />
businesses. We assisted with a substantial number<br />
of grant funding applications and proactively<br />
contacted businesses to ask how we could<br />
support them.<br />
Out of understanding for business hardship<br />
during the lockdown, the <strong>BID</strong> offered a 3 month<br />
payment holiday to all its levy paying members (levy<br />
payments would normally be due in April 2020).<br />
STREET RANGER<br />
PROPERTY CHECKS<br />
Whilst the city centre was in lockdown, our Street<br />
Rangers performed daily commercial property<br />
checks to flag any potential issues whilst business<br />
owners and staff were elsewhere. Over 200<br />
businesses signed up for the service which will<br />
continue during any further lockdowns.<br />
CITY HOSTS<br />
After spring<br />
lockdown, our<br />
City Hosts gave the<br />
public confidence that<br />
<strong>York</strong> city centre was open<br />
and safe to visit. Hosts were stationed<br />
in major footfall areas offering a<br />
welcoming presence and helpful advice.<br />
HAND SANITISER STATIONS<br />
In the interest of promoting Covid<br />
safety and cleanliness,<br />
we strategically<br />
placed 17 hand<br />
sanitiser stations<br />
across the city’s<br />
main squares<br />
and thoroughfares.<br />
ADDITIONAL SIGNAGE<br />
OUTDOOR SEATING SUPPORT<br />
The BlD invested in temporary<br />
signage in support of the extended<br />
pedestrianised zones,<br />
highlighting that<br />
streets were<br />
closed to<br />
vehicles but<br />
very much open<br />
to the public.<br />
We assisted many businesses in<br />
applying to the local authority for<br />
road closures, foot street<br />
enhancments,<br />
and pavement<br />
cafe licences<br />
to support the<br />
business trading<br />
environment.<br />
Coronavirus <strong>Business</strong> Support | 11
CONSULTATION<br />
<strong>York</strong> <strong>BID</strong> is dedicated to delivering projects and services that<br />
businesses value, and that benefit both them and the local economy.<br />
In preparation for the new <strong>BID</strong> term, we launched an extensive consultation process where city<br />
centre businesses were invited to give feedback on existing <strong>BID</strong> services and to highlight their<br />
priorities for the future. During September 2020, a hard copy of our consultation survey was<br />
sent to all levy paying businesses by post as well as via targeted newsletters, social media, and<br />
the <strong>BID</strong> website.<br />
When asked ‘how valuable are <strong>York</strong> <strong>BID</strong> projects and services’ the<br />
majority of businesses chose Street Rangers, Street Cleaning and<br />
Winter Lights as the most valuable across the four programme areas.<br />
YOUR PRIORITIES FOR <strong>BID</strong> TERM 2<br />
Safety (Street Rangers, lobby for better policing of foot streets, work<br />
with partners to reduce ASB)<br />
Appearance (cleanliness, working with landlords/ agents to<br />
improve vacant shops, floral displays)<br />
Encouraging the experience economy (support events<br />
programme, street art, family friendly, winter lights)<br />
Representing the business community (support trade<br />
associations, networking, input on city development)<br />
Promoting the city to local audiences (using<br />
smart data and targeted marketing)<br />
Promote green initiatives (more recycling,<br />
accessibility, green spaces/ pocket parks)<br />
12 | Consultation
“<br />
“We have worked very closely over recent<br />
years on a number of successful projects<br />
in the Minster Precinct, most recently<br />
being the pop-up seating area in College<br />
Green. <strong>York</strong> <strong>BID</strong> have been<br />
fantastic to work with,<br />
hugely professional and<br />
bringing fresh ideas to<br />
the city with many more<br />
in the pipeline.”<br />
Alex McCallion | Director of Works & Precinct<br />
<strong>York</strong> Minster<br />
“<br />
“The <strong>York</strong> <strong>BID</strong> has made a huge difference<br />
to businesses in the centre of <strong>York</strong> over<br />
the past 5 years, especially during the<br />
CV19 crisis. Their regular comms, advice,<br />
money saving initiatives and events across<br />
the city have made <strong>York</strong> a safer and more<br />
enjoyable place to spend time, shop and<br />
relax. This has attracted more visitors<br />
and helped a range of<br />
businesses through<br />
these challenging times.<br />
Thank you for all your<br />
work so far.”<br />
Phillip Thorn | Hiscox, UK<br />
13<br />
Image Credit: Karl Moran
OUR VISION<br />
We believe that a clear vision<br />
is vital for the future economic<br />
prosperity of <strong>York</strong>. The <strong>BID</strong> will<br />
build upon the success of its first<br />
term but will also incorporate<br />
new elements after feedback<br />
from the business community,<br />
working with partners to progress<br />
the following strategic objectives:<br />
Encourage an<br />
accessible city centre<br />
Encourage the<br />
experience economy<br />
Promote green<br />
and sustainable intiatives<br />
Be instrumental in<br />
shaping a city centre<br />
master plan in the context<br />
of ‘evolving high streets’<br />
Promote greater<br />
integration between digital<br />
and physical infrastructure<br />
14 | Our Vision
OUR 4 PROGRAMMES<br />
Based on the successes of the first 5 years and feedback we have<br />
received from levy payers, the Board has chosen to keep the <strong>BID</strong>’s key<br />
programmes consistent with those from the initial business plan. During<br />
the new term, programmes will come under the following headings:<br />
1<br />
Appearance & Environment<br />
3<br />
Experience<br />
2<br />
Safe & Secure<br />
4<br />
<strong>Business</strong> Support<br />
Your dedicated <strong>BID</strong> team will build upon the strong foundations and partnerships established over<br />
the past 5 years. It is evident that businesses value tangible services that aid them in their day-to-day<br />
activities, which we will endeavour to continue. We will strive to enhance the trading environment and<br />
work to provide leadership and representation as we work towards economic recovery post-Covid-19.<br />
There is no replacement body that will deliver the objectives,<br />
projects and services outlined in this proposal.<br />
Fossgate Festival 2018<br />
Image Credit: Alice Little<br />
Our 4 Programmes | 15
1<br />
APPEARANCE &<br />
ENVIRONMENT<br />
Appearance and cleanliness<br />
will continue to be a top<br />
priority. <strong>York</strong> is a famously<br />
beautiful city and we want<br />
to ensure that its streets<br />
and public spaces shine.<br />
Wherever possible, the<br />
<strong>BID</strong> will look to deliver<br />
projects that enhance the<br />
appearance of city spaces<br />
and make them more<br />
vibrant than ever before. We<br />
also want to do more for the<br />
environment by increasing<br />
recycling and looking at<br />
ways to reduce air pollution<br />
from delivery vehicles.<br />
16 | Appearance & Environment Bloom! Festival 2018<br />
Image Credit: @Sarah lmb
STREET CLEANING<br />
We will continue to invest in<br />
a dedicated Street Cleaning<br />
team for the city centre. We will<br />
aim to develop our services,<br />
ensuring better coordination<br />
with Council cleaners and rapid<br />
response to business call outs.<br />
CITY DRESSING<br />
We will continue to work with<br />
landlords and agents to dress<br />
and utilise both occupied and<br />
vacant commercial properties,<br />
which will ultimately improve the<br />
appearance of the city streets.<br />
GREENER AND CLEANER<br />
The <strong>BID</strong> will deliver projects<br />
that encourage greener and<br />
cleaner business operations,<br />
specifically looking at trade<br />
waste removal and introducing<br />
new recycling programmes.<br />
“<br />
“Our working partnership with the <strong>BID</strong> has been<br />
established through a mutual passion for the<br />
city’s environment, be this the built, economic,<br />
cultural, natural or historic environments.<br />
Indeed, many of the projects the Civic Trust and<br />
the <strong>BID</strong> have worked on together show that<br />
these environments are interconnected.<br />
Two particular projects come to mind in<br />
demonstrating this: one that the Trust led on,<br />
the other that the <strong>BID</strong> has driven. The <strong>BID</strong> was<br />
a major partner and funder of the new Fossgate<br />
Banner during the project’s deliverance in<br />
2016-2018. The Trust led on this project as<br />
part of its City Enhancement Programme. The<br />
new steel banner replaced a tatty, tarpaulin<br />
one. In doing so, the banner now<br />
acts as a prominent, visual<br />
identity and contributes<br />
to the revitalisation of this<br />
important historic street in<br />
the city.”<br />
Andrew Morrison | Chief Executive<br />
<strong>York</strong> Civic Trust<br />
Coney Street Mural<br />
LAST MILE LOGISTICS<br />
The <strong>BID</strong> will look to work with<br />
the Local Authority to explore<br />
the feasibility of supporting<br />
greener deliveries to the city<br />
centre, with an aim to minimise<br />
congestion and air pollution.<br />
17
SAFE & SECURE<br />
It is no surprise that during<br />
consultation, businesses voted<br />
safety as their top priority for<br />
the future. <strong>York</strong> city centre is<br />
home to a vibrant mix of retail<br />
and hospitality businesses that<br />
rely on a safe and welcoming<br />
environment in which to do<br />
business. Our Street Rangers<br />
will continue to be a reassuring<br />
presence in the city centre<br />
and we will look to build upon<br />
their existing relationships with<br />
both the Police and the Local<br />
Authority. Together we will aim<br />
to create a vibrant, welcoming,<br />
and family-friendly city centre<br />
that the public will be confident<br />
is safe to visitpost-Covid-19.<br />
STREET RANGERS<br />
Our Street Rangers programme<br />
is undoubtedly one of <strong>York</strong> <strong>BID</strong>’s<br />
most popular initiatives. We will<br />
continue to invest in delivering<br />
this award-winning service for<br />
the entirety of the new term,<br />
operating in the city centre 7<br />
days a week.<br />
DETERRING<br />
ANTI-SOCIAL BEHAVIOUR<br />
The Street Rangers, utilising<br />
their keen knowledge of the<br />
city centre and CSAS powers<br />
will continue to discourage<br />
and deter anti-social behaviour<br />
and aggressive begging on<br />
<strong>York</strong> streets.<br />
HOMELESSNESS<br />
Homelessness is a growing<br />
issue that all major cities and<br />
towns in the UK are having<br />
to address. The <strong>BID</strong> team and<br />
Street Rangers will continue<br />
to work with partners and<br />
agencies to encourage better<br />
coordination of support for the<br />
homeless and vulnerable.<br />
ENCOURAGING<br />
PARTNERSHIP WORKING<br />
We will continue to meet<br />
regularly and exchange<br />
information with partners<br />
in the Local Authority and<br />
the Police, ensuring a joined<br />
up approach is maintained.<br />
Together they will encourage<br />
better enforcement of footstreet<br />
hours and enhanced<br />
partner working around<br />
weekend ASB issues.<br />
18 | Safe & Secure
“<br />
“<strong>York</strong> <strong>BID</strong> has formed a unique relationship with the Police<br />
which has led to many joint operations and initiatives within<br />
the city centre, tackling issues raised by the community.<br />
2<br />
The presence of the <strong>BID</strong> Rangers and regular communication<br />
with businesses and neighbourhood policing<br />
teams has enhanced the city, particularly<br />
the ability to deal with anti-social behaviour<br />
together. They are a trusted partner and I<br />
hope we can continue the great work into<br />
the future.”<br />
Inspector Andrew Godfrey | North <strong>York</strong>shire Police<br />
Street Rangers Jack & Dave,<br />
on patrol in Parliament Street<br />
19
3<br />
EXPERIENCE<br />
We are aware that<br />
customer behaviour is<br />
changing and that the<br />
experience economy is<br />
what modern-day cities<br />
must plan for. We will<br />
continue to support<br />
established festivals but<br />
also look at creating<br />
new cultural experiences<br />
that locals are proud of<br />
and visitors will travel<br />
to see. The <strong>BID</strong> will aim<br />
to generate activity that<br />
supports the city centre as<br />
a whole, not just the most<br />
central locations, as well as<br />
the early evening economy.<br />
20 | Experience<br />
<strong>York</strong>shire Day 2019<br />
Image credit: Andy Little
YORK CITY OF FESTIVALS<br />
The <strong>BID</strong> will work with partners<br />
to develop a visible and<br />
coherent events plan that serves<br />
all regions of the <strong>BID</strong> area and<br />
generates opportunities for<br />
local businesses to participate.<br />
WINTER LIGHTS DISPLAY<br />
We will look to enhance our<br />
nationally renowned annual<br />
Winter Lights experience along<br />
with other festive offerings.<br />
ANIMATING THE CITY<br />
We will seek to introduce Street<br />
Art and Floral Display projects to<br />
different areas of the city centre.<br />
“<br />
“Running city centre attractions, it’s<br />
important to <strong>York</strong> Museums Trust that<br />
<strong>York</strong> as a city welcomes visitors and<br />
that residents and tourists alike enjoy its<br />
wonderful heritage assets.<br />
We have found <strong>York</strong> <strong>BID</strong> to be very<br />
effective at improving <strong>York</strong>’s welcome<br />
and experience whether that’s through<br />
the Rangers’ help and advice, by<br />
attracting people to look at Christmas<br />
lights or supporting our staff when <strong>York</strong><br />
Museum Gardens gets busy.<br />
As a business, we don’t underestimate<br />
the benefits to the city of the humbler<br />
work that the <strong>York</strong> <strong>BID</strong><br />
does keeping the city<br />
looking beautiful. The<br />
<strong>BID</strong> levy is good value<br />
for <strong>York</strong>!”<br />
Reyahn King | Chief Executive<br />
<strong>York</strong> Museum Trust<br />
GREEN SPACES<br />
Wherever possible the <strong>BID</strong><br />
will identify opportunities to<br />
introduce new green spaces<br />
such as pockets parks or parklets<br />
which the public can enjoy.<br />
The Magical Tree of Light 2020, the Eye of <strong>York</strong><br />
FAMILY FRIENDLY<br />
We will focus on delivering<br />
activity that is deemed familyfriendly,<br />
is attractive to <strong>York</strong><br />
residents and supports the early<br />
evening economy.<br />
21
BUSINESS SUPPORT<br />
We will continue to seek out new ways to support and empower local<br />
businesses. We want to utilise intelligent data and smart technology<br />
to help the city centre adapt and keep pace with changing customer<br />
behaviour. We will continue to lobby for long-term transport plans to<br />
make it easier to access the city by car, bus, bike or foot.<br />
“<br />
“During my time working with the <strong>York</strong> <strong>BID</strong>, it<br />
was evident that it reflects the entrepreneurial<br />
spirit of the <strong>York</strong> business community. The<br />
level of engagement with the <strong>York</strong> <strong>BID</strong> team<br />
and Andrew Lowson in particular has been<br />
very positive and has helped us at First <strong>York</strong> to<br />
support the wider agenda of the city. Creating<br />
an effective partnership, facilitated by the<br />
<strong>York</strong> <strong>BID</strong> has allowed us to kick-start new late<br />
evening Park&Ride services which support<br />
the night time economy<br />
in <strong>York</strong>. We’re proud of<br />
our relationship with the<br />
<strong>York</strong> <strong>BID</strong> and support<br />
its continuation.”<br />
Marc Bichtemann | Managing Director<br />
First <strong>York</strong><br />
CITY PERFORMANCE<br />
MONITORING<br />
The <strong>BID</strong> will look to invest in<br />
smart technologies and data<br />
that allow us to more accurately<br />
monitor the city centre’s<br />
performance, such as footfall<br />
volumes, sales indices and<br />
visitor profiling.<br />
NETWORKING OPPORTUNITIES<br />
We will seek to provide better<br />
networking and promotional<br />
opportunities for professional<br />
services clusters.<br />
College Green Pop-up 2020<br />
PROMOTING LOCAL &<br />
INDEPENDENT OFFERINGS<br />
The <strong>BID</strong> will find opportunities<br />
to market the city as an<br />
attractive destination to local<br />
audiences and to support<br />
independent businesses.<br />
22
4<br />
ACCESSIBLE CITY CENTRE<br />
We will continue to work with<br />
the local authority and transport<br />
providers to make the city as<br />
accessible as possible.<br />
BUSINESS VOICE<br />
We will consistently lobby the<br />
Council and other public sector<br />
organisations on issues that the<br />
business community care about.<br />
“<br />
“As the Co-owner of two retail stores in <strong>York</strong>,<br />
I have had many opportunities to work with<br />
<strong>York</strong> <strong>BID</strong> and I have to say, of all the local <strong>BID</strong>s<br />
we work with <strong>York</strong> is by far the best. From the<br />
helpful Rangers who always seem to be at<br />
hand to deal with all the issues we throw at<br />
them, to support when we need it at a higher<br />
level to iron out problems with bodies such as<br />
the Council and Highways. I<br />
think <strong>York</strong> <strong>BID</strong> offers great<br />
value for money providing<br />
services we need now<br />
more than ever.”<br />
Marcus Doyle | Director<br />
The <strong>York</strong>shire Soap Company<br />
<strong>Business</strong> Support | 23
Forge Recycling, Trade Waste Services<br />
Bloom! Festival 2018, Exhibition Square<br />
Micklegate Run Soapbox Challenge 2018<br />
Fossgate Festival 2018 <strong>York</strong>shire Day 2019
<strong>York</strong> Ice Trail 2019, Parliament Street<br />
Fantastic Fiction Display 2020, Davygate<br />
Wimbledon in Coppergate 2019<br />
25
THE BALLOT<br />
All businesses who occupy<br />
commercial premises in the <strong>BID</strong><br />
area with a rateable value higher<br />
than £17,500 will be eligible to<br />
vote in the <strong>BID</strong> ballot.<br />
Every 5 years, a <strong>Business</strong> Improvement District is required by law to renew its mandate to work on behalf<br />
of levy paying businesses by means of a ballot. The <strong>York</strong> <strong>BID</strong> ballot is scheduled to take place between 18 th<br />
February and 18 th March <strong>2021</strong>.<br />
Ballot papers will be issued by post to the person confirmed as having responsibility for casting the vote on<br />
behalf of each company/organisation. Your voting papers should arrive via post no later than 18 th February<br />
<strong>2021</strong> and you will have 28 days to return them in the pre-paid envelope provided (the ballot will close on<br />
18 th March <strong>2021</strong> at 5pm).<br />
How is the result calculated?<br />
The ballot will be managed by Civica Electoral Serves. A successful result will authorise the continued<br />
operations of the <strong>York</strong> <strong>BID</strong> for another 5 year term, commencing on 1 st April <strong>2021</strong>. In order for the ballot to<br />
be successful the following two criteria must be met:<br />
• The majority of votes counted must be in favour<br />
• The total representative rateable value of votes counted in favour must exceed that of those opposed<br />
The results will be announced 19 th March <strong>2021</strong>.<br />
If you have any questions about the ballot, please feel free to contact us at info@theyorkbid.com<br />
or 01904 809970<br />
26 | The Ballot<br />
• The voter list has been developed by <strong>York</strong> <strong>BID</strong><br />
based on National Non-Domestic Rates (NNDR)<br />
listings provided by City of <strong>York</strong> Council, and<br />
through consultation with businesses. NNDR<br />
listings as of 04/01/<strong>2021</strong> show there are 912<br />
hereditaments eligible to vote.<br />
• Voters are identified as the person confirmed to<br />
have authority to cast the vote on behalf of each<br />
company/organisation or the person/organisation<br />
named on the NNDR list as of 04/01/<strong>2021</strong>.
WHAT YOU COULD LOSE<br />
If <strong>York</strong> <strong>BID</strong> is not successful in the<br />
ballot, all current activities and<br />
services will cease on 31 st March<br />
<strong>2021</strong>. This would be a huge step<br />
backwards for <strong>York</strong> as there is no other<br />
organisation to attract this level of<br />
investment or deliver these projects<br />
and services on behalf of businesses in<br />
<strong>York</strong> city centre.<br />
X APPEARANCE & ENVIRONMENT<br />
• No daily Street Cleaning and Rapid<br />
Response services keeping the streets<br />
looking their best<br />
• No city dressing initiatives - annual<br />
floral displays, wraps for vacant shops,<br />
improved signage and wayfinding, street<br />
art projects<br />
• No green and clean trade waste<br />
alternatives and recycling initiatives<br />
• No plan for better coordinated city<br />
centre deliveries<br />
X EXPERIENCE<br />
• No Christmas/Winter Lights displays<br />
• No investment for family-friendly events<br />
and experiences to attract additional<br />
footfall and spend<br />
• No investment into green spaces, pocket<br />
parks and parklets<br />
• No investment and support for events,<br />
home grown by local businesses and<br />
trade associations<br />
X THE BIG PICTURE<br />
• No £4 million of investment for <strong>York</strong> city<br />
centre from levy income<br />
• No additional monies leveraged from<br />
partner organisations (worth £1m 2016-21)<br />
• No influential voice to lobby on behalf of<br />
city centre businesses<br />
• No dedicated <strong>BID</strong> team working to improve<br />
the trading environment<br />
X SAFE & SECURE<br />
• No award-winning Street Ranger scheme<br />
keeping city centre streets safe and<br />
ASB free<br />
• No continued partnership operations with<br />
the local Council and Police<br />
• No Taxi Marshals or a business voice on<br />
homelessness<br />
• No safety training for local businesses<br />
X BUSINESS SUPPORT<br />
• No <strong>York</strong> Gift Card scheme to lock spend in<br />
the city centre<br />
• No marketing and promotion targeted at<br />
attracting local audiences and to support<br />
independent businesses<br />
• No investment in city centre performance<br />
monitoring - footfall volumes, sales indices<br />
and visitor profiling<br />
• No coordinated business voice on<br />
improving accessibility into the city centre<br />
VOTE YES 18 FEB - 18 MAR <strong>2021</strong><br />
What You Could Lose | 27
YOUR <strong>BID</strong> AREA<br />
The <strong>York</strong> <strong>BID</strong> area is largely within the city’s<br />
inner ring road, contouring the ancient city<br />
walls and has 912 levy paying business residing<br />
within it. The <strong>BID</strong> area remains unchanged from<br />
the first term and is made up primarily of retail,<br />
hospitality and leisure businesses. A full list of<br />
streets is available at www.theyorkbid.com<br />
YORK <strong>BID</strong> BUSINESSES BY SECTOR<br />
Retail 42%<br />
Hospitality 31%<br />
Leisure 7%<br />
Other 7%<br />
Professional 13%<br />
28 | The <strong>BID</strong> Area
29
THE <strong>BID</strong> LEVY & FINANCES<br />
1. The levy rate to be paid by each property<br />
or hereditament will be fixed at 1% of its<br />
rateable value (as per the 2017 Rating List)<br />
for the duration of the <strong>BID</strong> term. The rate<br />
remains unchanged from the previous term.<br />
2. Under the Local Government Act 2003 and<br />
the <strong>Business</strong> Improvement District Regulations<br />
(England) 2004, the levy is mandatory by law<br />
for the full period of the term (not exceeding 5<br />
years) and will be charged annually in advance<br />
for each chargeable period from April to<br />
March (starting on 1 st April <strong>2021</strong>).<br />
3. The <strong>BID</strong> levy will apply to all eligible<br />
hereditaments located within the defined<br />
<strong>BID</strong> area and with a rateable value of over<br />
£17,500 (as per the 2017 Rating List). The<br />
threshold has changed from £12,500 in the<br />
previous term.<br />
4. <strong>Business</strong>es in the <strong>BID</strong> area who are exempt<br />
from the levy charge due to their rateable<br />
value can apply to become a voluntary<br />
levy payer. Details of this scheme will be<br />
announced on the launch of the new term.<br />
5. Liability for the full year’s levy falls upon the<br />
Non-Domestic Ratepayer for the property<br />
on the date of billing (typically the first week<br />
of April). If the property is empty on the date<br />
of billing, then liability shall fall upon the<br />
property owner.<br />
6. No refunds will be made either fully, or<br />
in part, in respect of levy amounts paid<br />
should there be a change in Non-Domestic<br />
Ratepayer during the financial year. Neither<br />
the <strong>BID</strong> Company nor the Council will<br />
enter into negotiations between outgoing<br />
and incoming levy payers, and all said<br />
negotiations to recoup part-year payments<br />
must be resolved independently by the<br />
individual or company concerned.<br />
7. Non-retail/leisure based businesses with<br />
charitable status will pay 50% of the levy<br />
that would otherwise apply. Medical<br />
practices that are wholly owned by the NHS<br />
will be made exempt from any levy charge.<br />
8. Please note, no exemption or discounts will<br />
be issued to listed buildings and those who<br />
pay discounted business rates are not entitled<br />
to a levy discount as well.<br />
In light of recent events, a<br />
cautious approach has been<br />
adopted to providing the<br />
indicative budget for the<br />
renewed <strong>BID</strong> term. The table to<br />
the right outlines how income<br />
will be allocated across the<br />
four programme areas.<br />
30 | The <strong>BID</strong> Levy and Finances
INCOME <strong>2021</strong>/22 2022/23 2023/24 2024/25 2025/26 TOTAL<br />
£k £k £k £k £k £k<br />
Levy income @ 1% 700 795 795 795 795 3,880<br />
Levy collection fee -25 -25 -25 -25 -25 -125<br />
Total Income 675 770 770 770 770 3,755<br />
EXPENDITURE <strong>2021</strong>/22 2022/23 2023/24 2024/25 2025/26 TOTAL<br />
Appearance 200 200 200 200 200 1,000<br />
Safe 160 160 160 160 160 800<br />
Experience 150 150 150 150 150 750<br />
<strong>Business</strong> Support 140 140 140 140 140 700<br />
Total Programmes 650 650 650 650 650 3,250<br />
Management 120 120 120 120 120 600<br />
Total Expenditure 770 770 770 770 770 3,850<br />
NET reserves 130 35 35 35 35 35<br />
1. All figures are estimates based on historic and likely future trends. Programme costs may change over the term<br />
subject to Board approval.<br />
2. Levy income figures are estimated based on National Non-Domestic Rates listings as of January <strong>2021</strong>. A<br />
reduced levy collection rate of 85% is estimated for year 1, due to Covid-19. For the following 4 years, it is<br />
assumed to return to the typical rate of 97%.<br />
3. As well as revenue generated from the levy, the <strong>BID</strong> will seek to secure additional funding from sponsorship,<br />
voluntary contributions and other sources.<br />
4. Management costs are estimated at 16% of total expenditure.<br />
5. City of <strong>York</strong> Council will be responsible for collecting the levy, after which all collected funds will be transferred<br />
to the <strong>BID</strong>. It has been agreed that the annual fee for levy collection services will not exceed £25,000.<br />
6. During the first term, the <strong>BID</strong> adopted a prudent reserves policy that provided flexibility to deliver ad-hoc<br />
projects e.g. in response to Covid-19. Some reserves will be carried forward from term 1 to maintain cashflow.<br />
7. NET reserves brought forward from term 1 will be deemed a contingency fund and will bolster finances in light<br />
of any future disruption caused by Covid-19 (e.g. shortfall in levy collection).<br />
31
GOVERNANCE<br />
The <strong>York</strong> <strong>Business</strong> Improvement District (<strong>BID</strong>) is an independent, not<br />
for profit company that is solely accountable to its members. The<br />
company is governed by a voluntary board of directors and advisors<br />
who provide strong governance, strategic direction and ensure<br />
oversight and scrutiny of the delivery of the <strong>BID</strong> business plan.<br />
The Board is made up of influential representatives from the key business sectors, partner organisations<br />
and levy paying businesses in the city centre. Board positions are refreshed every two years as per the<br />
company articles of association and elections ratified during an annual general meeting which typically<br />
takes place in June each year.<br />
An Operating Agreement, which includes the Council’s Baseline service commitments, has been agreed<br />
with City of <strong>York</strong> Council. A copy can be found at www.theyorkbid.com. The Company shall meet<br />
quarterly with the City of <strong>York</strong> Council, as the Billing Authority, to monitor service delivery, levy collection<br />
and financial management issues.<br />
THE BOARD<br />
Michael Hjort (Chairman)<br />
<strong>York</strong> Food & Drink Festival/<br />
Walmgate Ale House & Bistro<br />
Robert Onyett<br />
Harrowells Solicitors<br />
Cllr Andy D’Agorne<br />
Deputy Leader of City of<br />
<strong>York</strong> Council<br />
Frank Wood<br />
R. A. Braithwaite Jewellers<br />
Phil Pinder<br />
<strong>York</strong> Retail Forum/ The Potions Cauldron<br />
Colin Crawford<br />
Aviva (retired)<br />
Neil Sanderson<br />
<strong>York</strong> Minster Fund<br />
Sarah Czarnecki<br />
Hospitality Association <strong>York</strong>/<br />
Grays Court<br />
Angela Horner<br />
Browns Department Store<br />
Cllr Andrew Waller<br />
Executive Member for Economy<br />
& Strategic <strong>Plan</strong>ning<br />
Neil Setterfield<br />
Fenwick <strong>York</strong><br />
Sean Bullick<br />
Make It <strong>York</strong><br />
Lotte Inch<br />
Lotte Inch Gallery<br />
Alistair Graham<br />
<strong>York</strong> City Centre Resident<br />
32 | Governance
““We’re really pleased with how the <strong>York</strong><br />
<strong>BID</strong> has supported <strong>York</strong> businesses during<br />
Coronavirus restrictions and lockdown. It has<br />
stood out as one of the most proactive and<br />
dynamic organisations, and has been one of<br />
the few that has actually made any positive<br />
impact on our hotel and restaurant business in<br />
<strong>York</strong> city centre. The outside seating area on<br />
College Green was a clever way to support our<br />
fellow food operators who<br />
did not have any outside<br />
space; and the street<br />
rangers provided a happy,<br />
friendly, and welcoming<br />
face to the city.”<br />
Rebecca Hill | Galtres Lodge Hotel<br />
““It’s<br />
never felt so important for different<br />
educators, businesses and organisations in<br />
<strong>York</strong> to be working together with common<br />
purpose. The <strong>York</strong> <strong>BID</strong> helps us to do that.<br />
Its work on making the city a clean, safe, and<br />
attractive place to live, learn and visit is an<br />
essential part of the overall offer<br />
to people who are choosing<br />
where to study, and<br />
something we really value at<br />
<strong>York</strong> St John University.”<br />
Marc Fleetham | Director of <strong>Business</strong><br />
Development & Knowledge Exchange<br />
<strong>York</strong> St John University<br />
33
““The <strong>York</strong> <strong>BID</strong> is something which has brought<br />
benefits to the city centre on several fronts.<br />
My personal thoughts relate to the improved<br />
appearance of the streets and the removal of<br />
defacing graffiti. Both elements are important<br />
to enhancing the city’s offering. Also assistance<br />
with shopfronts being made more attractive<br />
when they have been vacated as shops,<br />
pending re-letting, is a contributory factor in<br />
this respect.<br />
Anything which enhances overall appearances<br />
must be beneficial to the city as a whole and<br />
help to attract visitors to the<br />
centre and thereby increase<br />
footfall, so very important<br />
to the wellbeing of retailers<br />
in particular.”<br />
Barry Crux | Director<br />
Barry Crux & Company Chartered Surveyor<br />
““City Cruises <strong>York</strong> really value our relationship<br />
“The<br />
with <strong>York</strong> <strong>BID</strong>. Their city centre initiatives are<br />
of great benefit to us as a business, to our<br />
passengers, and also our employees who are<br />
also residents of <strong>York</strong>. We certainly feel that the<br />
services we receive are excellent value for the<br />
levy we pay each year. In particular,<br />
the Street Rangers, the<br />
Street Cleaning, and <strong>York</strong><br />
Restaurant Week have<br />
made a noticeable<br />
difference to the city.”<br />
“<br />
great thing about having <strong>York</strong> <strong>BID</strong><br />
in place is the reassurance it gives you as<br />
an independent business that there is a<br />
collective working together to improve the<br />
local economy and experience for all, not<br />
just tourists but our local community. We<br />
are delighted to be part of <strong>York</strong><br />
<strong>BID</strong> and look forward to<br />
continuing to support<br />
their great work over the<br />
coming years!”<br />
Mark Mattinson | Sales & Marketing Manager<br />
City Cruises <strong>York</strong><br />
Sarah-Jane Taylor | Operations Director<br />
Preston & Baker<br />
34
PARTNERS<br />
We would like to take this opportunity to say thank you to partner<br />
organisations who have supported the <strong>BID</strong> during its first term as<br />
well as collaborated to deliver significant improvements for <strong>York</strong><br />
city centre. Here are just some of the organisations we’ve worked<br />
with to add value to your investment:<br />
Partners | 35
Contact<br />
The <strong>York</strong> <strong>BID</strong><br />
The Red House<br />
1 Duncombe Place<br />
<strong>York</strong><br />
YO1 7ED<br />
Email<br />
info@theyorkbid.com<br />
Phone 01904 809970<br />
Website<br />
theyorkbid.com<br />
Social Media @theyorkbid<br />
Credits<br />
Cover images by Gareth Buddo | Furmoto<br />
Other images provided by Visit <strong>York</strong>, <strong>York</strong> Mix<br />
& Andy Little<br />
Designed by Sarah Shipley Design