Made in Turkiye March 2022

Economic Newspaper March
2 Please mention
2022
“Made in Türkiye” when writing to advertisers
Babies now to grow up with Yataş Mini
Turkey’s innovative brand Yataş
Bedding introduced its baby collection
Yataş Mini, prepared with its expertise
in sleep, at a press conference. At the
meeting hosted by Selmin Gündoğdu,
Marketing Director, Yataş Bedding,
Pınar Sibirsky, Yataş Sleep Board
experts 0-4 Age Sleep Consultant and
Specialist Clinical Psychologist Fundem
Ece and Dr. Dietitian Çağatay Demir
also gave important information about
sleep, health and nutrition. Commercial
films prepared for Yataş Mini were also
shown at the meeting.
“We utilized our expertise in quality
sleep at Yataş Mini this time”
Pointing out the importance of sleep for
babies and children in his speech at the
meeting, Selmin Gündoğdu, Marketing
Director, Yataş Bedding, said, “Both
the physical and mental development
of children who sleep regularly and
soundly progress in a healthier way.
Their memory is getting stronger.
However, a good sleep environment
is also necessary for a good sleep. As
Yataş, we are experts in quality sleep!
This time we used our expertise in a
collection that will meet the sleep needs
of babies and children, Yataş Mini. While
Yataş Mini – Baby Mattresses provide
a reassuring environment for the little
ones, they also provide a peaceful
sleep with fabrics suitable for sensitive
skin structures. It properly supports
the spine and physical development.
Moreover, our beds also have LGA
certificate, which is given only to
products that meet high safety and
quality standards. The German LGA
certificate is given as a result of tests
carried out against baby health, safety
and all possible risks. In addition, all of
our textile products are 100% cotton…
Moreover, colorful and patterned
like the world of children … Yataş
Mini collection also includes different
products such as breastfeeding pillows,
changing mats, liquid-proof mattresses,
and swaddles that will meet the needs
of mothers and babies.”
Babies don’t sleep “like a baby!”
Pınar Sibirsky, Yataş Sleep Board
experts 0-4 Age Sleep Consultant
drew attention to the sleep problems
experienced by babies at the meeting.
Emphasizing that babies, unfortunately,
do not sleep “like a baby” in real life, and
that they both fall asleep very hard and
wake up many times throughout the
night, Sibirsky pointed out that faulty
sleep associations, excessive tiredness
or going to bed late, and the baby’s lack
of a sleep routine cause sleep problems,
“If your baby falls asleep with support,
it’s normal for him to need the same
support for waking up at night. So if you
are rocking your baby to sleep, it means
that your baby has associated rocking
with sleep and needs to be rocked to
sleep. Incorrect sleep associations are
the most important cause of sleep
problems in babies. Thoughts such as
“the more tired he gets, the better he
sleeps” or “go to bed late in the evening
so he gets up late in the morning” are
a well-known mistake. If the baby stays
awake for longer hours than he can bear,
his body secretes the stress hormone,
and with the effect of this hormone, it
is very difficult for him to fall asleep and
wakes up very often during the night.
It would be appropriate for babies and
young children aged 0-4 to wake up
around 7-8 in the morning and go to
sleep at around 19-20 in the evening
after having the appropriate amount of
daytime naps for their age. If you relax
your baby by applying routines suitable
for his age before each sleep, his
transition to sleep will be much easier.
Turning on music before bed, looking
out the window to wish good sleep to
the animals and the sun/moon outside,
closing the curtains, reading a book and
a light dance before going to bed can be
a good pre-sleep routine.”
Touching on the importance of mattress
selection for babies, Sibirsky gave the
following information, “When choosing
a baby bed, a firm or medium-hard
mattress made of natural materials
should be preferred, in which no
chemicals that may adversely affect
the health of the baby are used. Soft
bedding can pose a risk by causing the
baby’s head to be buried. In addition, I
do not recommend using a pillow in this
age group, as it may pose a health risk.”
“Children should be separated by the
age of 2-3 at the latest!”
Mentioning the effects of sleep on a
person’s psychology at the meeting,
Expert Clinical Psychologist Fundem
Ece, one of the Yataş Sleep Board
experts shared important information
about the autonomy period of children.
Reminding that children are completely
dependent on their parents from birth
to 1.5 years of age, Ece underlined
that the autonomous period that
begins when the child turns 2 years old
means independence, “In this period,
parents have more difficulty in child
development and get tired. Because the
child begins to act independently, trying
to discover himself and his limits. What
he’s actually trying to do is create his
own identity. It should not be forgotten
that the stubborn behaviors seen in
the child during this period are not a
character trait, but a transition period
given by age.
Expert Clinical Psychologist Fundem Ece
also drew attention to the fact that the
beds should be separated at the age of
two or three at the latest and a routine
for sleeping in their own bed should
be established. Stating that the bed
separation process is difficult, Ece said,
“The ideal solution to assist you in this
process; You will spend time with your
child. If you spend half an hour of quality
time together after coming home from
work, it will be much easier to make a
bed.”
In order to be at a healthy weight,
you must also have a sleep pattern
One of the experts of Yataş Sleep
Board, Dr. Dit. Çağatay Demir gave
important information about the
relationship between obesity and
sleep at the meeting. Reminding that
childhood obesity has been increasing
in recent years, Demir said that studies
conducted in the last 10 years show
that reduced sleep duration may
increase the risk of obesity and weight
gain. Demir said, “Health problems
accompanying obesity include sleep
disorder, metabolic syndrome and pre
-diabetic conditions,” and stated that
there is a relationship between reduced
sleep duration and obesity.
Stating that children who sleep in
the same room with their parents in
a prone position, wake up at night,
experience restlessness and lack of
attention during the day, and have
adenoids, snoring and night sweats
are more overweight, Demir made the
following recommendations to prevent
childhood obesity, “Take care of getting
quality sleep. Provide a sleep pattern.
Children should sleep at least 10 hours,
adolescents at least 9 hours, and
adults at least 7 hours. Having a sleep
pattern is very important for being
at a healthy weight. Teach children
the importance of eating balanced
meals with a variety of nutrient-rich
items such as whole grains, fruits and
vegetables, dairy products, legumes,
and low-fat meats. Be a healthy role
model and don’t buy unhealthy options
like calorie-rich, sugary or salty snacks.
Make healthy eating a lifestyle before
your child does. According to experts
at Harvard University, children eat more
if they watch TV while they eat. He also
notes that children with televisions in
their bedrooms are more likely to be
overweight than children with rooms
without televisions. You can change
the habit of looking at the screen while
eating, by spending time at the same
table with your child.”
Yataş Mini, presented with the motto
“Babies sleep and grow”, includes
products with every detail carefully
thought out for babies, from mattresses
that provide spinal support according
to age, to newborn and portable baby
beds, from muslin covers to 100% cotton
bedding sets. LGA® certified mattresses
with high safety and ergonomics
certificate in the Yataş Mini collection
are produced in the most appropriate
way for the baby’s anatomy, supporting
the spinal development of babies who
spend long hours in bed during the day.
The Yataş Mini collection is available at
Yataş Bedding and Enza Home stores, as
well as on the website.
3. Uluslararası Kozmetik, Güzellik, Kuaför, Ev Bakım
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