Marketing Food to Children and Adolescents - Federal Trade ...

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Marketing Food to Children and Adolescents • The Chronicles of Narnia (QSR children’s meals, breakfast cereals, cereal bars, snack chips, fruit snacks, toaster pastries, packaged salads) • Clifford the Big Red Dog (QSR children’s meals, fruit juice, snack crackers, breakfast cereal) • Curious George (QSR children’s meals, breakfast cereals, snack cakes, fruit juice, bananas) • Danny Phantom (canned pastas and soups, children’s frozen meals, frozen desserts) • Disney Princesses (breakfast cereals, fruit snacks, yogurt, frozen waffles, toaster pastries) • Doogal (QSR children’s meals) • Dora the Explorer (breakfast cereals, canned pastas and soups, snack crackers, fruit snacks, cookies, fruit, yogurt) • Dragon Booster (QSR children’s meals) • El Chavo animated series (cookies) • Elmo and other Sesame Street characters (fruits and vegetables) • The Fairly OddParents (snack chips, macaroni and cheese, fruit snacks, frozen desserts) • Finding Nemo (fruit snacks) • Flushed Away (QSR children’s meals, breakfast cereals, snack bars, snack crackers) • Foster’s Home for Imaginary Friends (QSR children’s meals) • Go, Diego, Go! (fruit snacks, yogurt) • Goosebumps (QSR children’s meals) • Happy Feet (QSR children’s meals, snack crackers, breakfast cereals, yogurt, fruit snacks, baked goods, carbonated and non-carbonated beverages) • Hello Kitty (fruit snacks) • Holly Hobbie and Friends (QSR children’s meals) • I Spy (QSR children’s meals, fruit juice) • Ice Age 2 (QSR children’s meals, yogurt, fruit snacks, cereal bars, breakfast cereals, toaster pastries, frozen waffles, children’s frozen meals, canned pasta, pudding, cookies, snack crackers, popcorn, carbonated and non-carbonated beverages) • King Kong (fruit snacks, snack cakes, cookies, carbonated beverages) • Klutz (QSR children’s meals) • Lady and the Tramp (carbonated beverages, snack cakes) 30
• Leroy & Stitch (fruits and vegetables) • The Lion King (fruit snacks) • Little Einsteins (breakfast cereals) Food Marketing Activities Directed to Children and Adolescents • The Little Mermaid (QSR children’s meals, breakfast cereals, candy) • The Littlest Pet Shop (QSR children’s meals) • Looney Tunes (QSR children’s meals, fruit snacks, fruits and vegetables) • Madagascar (fruit snacks) • Mickey Mouse Clubhouse (breakfast cereals) • Monster House (frozen pizza) • Monsters, Inc. (fruit snacks) • My Little Pony (fruit snacks) • ¡Mucha Lucha! (fruit snacks, frozen desserts) • Nanny McPhee (food service pizza and burritos served in schools) • Nintendo characters such as Mario and Donkey Kong (QSR children’s meals) • One Tree Hill (carbonated beverages) • Open Season (QSR children’s meals, breakfast cereals, children’s frozen meals, popcorn) • Over the Hedge (QSR children’s meals, yogurt, snack chips, snack cakes, popcorn, carbonated and non-carbonated beverages) • Paz the Penguin (fruits and vegetables) • Peanuts (QSR children’s meals) • Pirates of the Caribbean (QSR children’s meals, candy, frozen waffles, fruit snacks, breakfast cereals, lunch kits, popcorn, non-carbonated beverages, fruits and vegetables) • Polar Express (popcorn) • Robots the Movie (fruit snacks) • Rudolph the Red-Nosed Reindeer (breakfast cereals, snack cakes) • Rugrats (fruit snacks) • Scooby-Doo (breakfast cereals, snack crackers, macaroni and cheese, fruit snacks, yogurt) Shrek • (breakfast cereals, macaroni and cheese, yogurt, fruit snacks, snack crackers, cookies) 31
Page 1: FEDERAL TRADE COMMISSION Marketing
Page 4 and 5: Report Contributors Bureau of Consu
Page 6 and 7: Appendices 2. Athletic and Other Ev
Page 9: List of Figures Figure II.1: Report
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