AA Traveller Autumn 2022
AA Traveller Autumn 2022
AA Traveller Autumn 2022
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From theeditor<br />
EDITOR<br />
Gerda Engelbrecht<br />
gerda.engelbrecht@media24.com<br />
ARTDIRECTOR<br />
Sally Cronjé<br />
ASSISTANT EDITOR<br />
Petro-Anne Vlok<br />
REPRODUCTION<br />
Dewald Spies<br />
PRODUCTION<br />
Jacques duPlooy<br />
Kurt Ohlson<br />
CEO:MEDIA24<br />
Ishmet Davidson<br />
CEO: PRINTMEDIA<br />
Minette Ferreira<br />
GM:LIFESTYLE<br />
Nerisa Coetzee<br />
GROWTH MANAGER<br />
Lise Coetsee<br />
FINANCE MANAGER<br />
Jameelah Conway<br />
CIRCULATION MANAGER<br />
Armand Kasselman<br />
BUSINESSMANAGER –SALES<br />
Danie Nell<br />
danie.nell@media24.com<br />
GENERAL ENQUIRIES<br />
Yumna Tofey<br />
yumna.tofey@media24.com<br />
COVERIMAGE<br />
KIMKENNEDY<br />
PRINTEDBY<br />
CTPPRINTERS<br />
DANGER: Gerda(right)<br />
andher sister, Mari,next<br />
to theinfamous crocodile<br />
danger sign in St Lucia,<br />
KwaZulu-Natal.<br />
Howwillyou measure<br />
your life oneday?<br />
Whenyou come to theend of your life, againstwhatwillyou measureyour success? I<br />
thought aboutthis questionagain afterreading this issue's“Zoom towns”article (pg. 49). It<br />
looksathow peoplewho work from homeare nowusing theirnew-found freedomtomove<br />
to quieterspots in the countryside.<br />
Clay Christensen,aHarvard professorwho wasalsoverysuccessful inthe privatesector,<br />
wasasked by his MBAstudentsin2010tohelpthem applythe businessprinciplesthey<br />
learnt in theirMBA course to theirpersonallives.Christensen’slecture ledtoanarticle<br />
and the book Howwillyou measureyour life.The businessworld is driven by profits and<br />
growth targets–things that canbemeasuredeasily, buthow do youapplythese to your<br />
personallife?<br />
It wasn’t a“normal” year forhis students.Christensenwrites that when they startedwith<br />
theirMBAs, theeconomy wasstrong; theirpost-graduationprospects were numerous and<br />
their futureswererosycoloured.But in 2010,the economychanged,and thestudentshad to<br />
preparethemselves to return to averydifferentworld –asmanyofusmustdonow sinceour<br />
livesand careershave changeddramaticallysince March2020.<br />
Idon’t want to go into thespecificsofChristensen’sadvice,because Ienjoyedhis book<br />
andyou should read it yourself, butyou'reright to assumethatithas nothing to do with<br />
moneyorcareersuccess.Ifyou come to theend of your life,and youhave astringoffailed<br />
relationships and marriages behindyou,doesitreallymatterthatyou were theCEO of a<br />
company? Putsimply, he advises youtoalsoinvest time in your home life,sothatoverthe<br />
long term,you build strong relationshipsand notjustasuccessful career.<br />
Ithink this is whymanypeoplehave madethe intentionaldecision to downscale and<br />
move to thecountryside–sothattheyhave more time fortheir families. It’s also whymany<br />
peopleset money and time aside to go on annual familyholidays–itallowsthem to spend<br />
qualitytimetogether.Myfavouritememoriesare allfromfamily holidays.<br />
Mayyou invest time in the peopleyou love in thecoming months.<br />
Gerda<br />
Gerda_travel<br />
3<br />
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Thewinter<br />
issueof<strong>AA</strong><br />
<strong>Traveller</strong> will be<br />
distributed in<br />
the first week of<br />
June <strong>2022</strong>.<br />
AUTUMN <strong>2022</strong> | <strong>AA</strong> <strong>Traveller</strong>
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