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Robert Cohen - Theatre, Brief Version-McGraw-Hill Education (2016)

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Theatre 157

and military officers, with the image of Lenin smirking

at them from above? And should the poster’s typeface

be old-fashioned or modern? Should a few Cyrillic

(Russian) letters be used to emphasize the play’s Russian

setting? Should the colors be primary or pastel,

earth-toned or black-and-white, distressed, fragmentary,

or faded? Should the design of the poster be clean or

grimy, bold or subtle, abstracted or detailed? Should the

mood be hopeful or despairing, the style elegant or grim?

Answers to these questions point the director toward a

possible core concept.

A tagline can also be helpful by condensing the

concept to a single, direct statement. A tagline may be

social (“this is a play about tyranny”) or philosophical

(“a play about self-knowledge”). It may signal a specific

interpretation (“a play about a man who cannot make

up his mind”) or invoke an invented dramatic genre (“a

revenge melodrama”). A director may state the core concept

in terms that are psychological (“a primitive ritual

of puberty”), historical (“a play about fratricide in the

Middle Ages”), imagistic (“a play about swords, sables,

and skulls”), or metatheatrical (“a play about playing”).

And sometimes the director can define a basic tone, such

as sad, heroic, or royal, or a basic texture such as rich,

cerebral, or stark. Diverse as these examples may seem,

they all fall within the range of possibilities for conceptualizing

the same play, Shakespeare’s Hamlet.

The High Concept A high concept is another matter

altogether. When a director uses a high concept, she

places the entire play within a context not hinted at in the

script. By doing so, a contemporary director can make

a familiar play surprising—even astonishing—by introducing

highly unexpected insights into character, story,

or style. In its most simple form, a high concept may

mean nothing more than moving a play out of the period

in which it is set and placing it in another: for example,

resetting Molière’s seventeenth-century Tartuffe from

the Catholic-oriented France of the playwright’s time

and placing it in the Islamic-dominated, contemporary

Middle East (as French director Arianne Mnouchkine

did in 1995), or producing Macbeth as if taking place

in a hospital ward during Russia’s Stalinist era, as British

director Rupert Goold did in 2007 with Sir Patrick

Stewart in the title role, or as Robert Ashford staged it

in 2013 in a deconsecrated church in Manchester, with

Sir Kenneth Branagh as the overly ambitious Scot. But

today mere physical relocation hardly makes a play

astonishing or even surprising. High concepts can alter

the play in a more abstract way, as well, as when a director

“deconstructs” a work by highlighting its artifice and

focusing on a few expressive elements rather than a unified

whole. (This is a similar philosophy to “postmodernism,”

as discussed in the chapter on design.) Ivo van

Hove has become a master of such high concepts. His

recent Angels in America emphasized the idea of nakedness

by featuring a nearly bare stage, a record player, and

a soundtrack of David Bowie songs. None of these are

included in the play, yet they bring out new resonances—

even the playwright, Tony Kushner, remarked that it was

moving and in its own way true to the play.

Like it or not (and there are many who do not), audiences

and critics today are much more likely to admire

and remember productions by high-concept visionaries

such as Robert Wilson and Peter Sellars (American),

Peter Brook and Katie Mitchell (English), Ariane

Mnouchkine and Dominique Serrand (French), Peter

Stein, Thomas Ostermeier, and Frank Castorf (German)

and Andrei Serban, Mihai Maniutiu, Silviu Purcarete,

and Gábor Tompa (Romanian) that aim for unique and

revelatory revisions of major theatrical works.

Such productions captivate audiences worldwide by

transcending conventions and presenting profound, moving

theatricalizations. High-concept theatre also avoids

the potentially museum-like traditions of realistic staging.

A director known for brilliant high concepts will also discourage

prospective attendees from declining to see his or

her latest production of, say, King Lear on the grounds that

“I’ve already seen it,” since they can be pretty sure they

will never have seen anything like this production of it!

Most productions of classic plays in the twenty-first

century, not just in experimental theatres but in the theatre’s

mainstream, seek high concepts. Directors and

directing students are inevitably drawn to them, and

audiences and critics, though sometimes skeptical, are

almost always intrigued. These days, “What is your concept?”

is very likely to be the first question a colleague or

a reporter asks a director engaging in a new production

of a well-known play.

Arriving at a high concept is no easy task. Once

selected, the concept must “work” for the entire play.

If Othello is set in World War II, what does the actor

(or the property designer) do with Othello’s “Keep up

your bright swords” line? How much can freshness add

to a show without diminishing—or even obliterating—

it? And how does the high concept actually improve

the play, at least for its intended audience? What new

ideas, readings of the text for the actors, and images

for the designers does the high concept arouse? A concept

should never exist purely for its own sake. It must

always serve the play. Serious research and a comprehensive

knowledge of the entire script are essential for the

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