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FEATURE STORYCBK Hardware: The Next100 YearsCo Ban Kiat Hardware Inc., anchored on the goal to provide top-quality products to thenation, has been working tirelessly to improve the lives of Filipinos with its brilliantinnovations and technological solutions. Since its modest beginnings in 1920, the companyhas remained committed to this principle, steadily expanding its geographic footprint inthe Philippines while positioning itself as one of the biggest local providers of hardware, tools, smallappliances, and machinery.CBK Today and TomorrowExactly 101 years later, CBK Hardwarecontinuously resolve to source value addingproducts to supply its customers anytime andevery time through the consistent acquisition ofglobal brands including Lincoln Electric, Nilfisk,RIDGID, Stanley, Chubbsafes, Yale, Delta, andBaldwin to name a few.Through the years, CBK Hardware is home to72 well-known brands of builders hardwareand home improvement products. With over6,000 active SKUs, these valued partners powersopportunities to bring Co Ban Kiat Hardware Inc.to its 100 years and beyond.8
The company expands into the B2B Marketsupplying over 3,500 corporations with innovativeproducts that increase productivity, promotesafety, and improve efficacy in various job sites.Meanwhile, in the B2C Market, CBK Hardwaredevelops its product portfolio to keep up with thedemands of millennial lifestyle, the new generationof Filipino homeowners.This 101-year-old company also seeks to growits digital footprint,, strengthening its presenceon different online selling platforms, includingFacebook, Instagram, Lazada Lazmall, ShopeeMall, and Viber communities. CBK products arealso readily available via same day delivery appslike Grabmart, Metromart, and Pick A Roo withjust one click.The Cobankiat Family’s CoreValues and PrinciplesCBK Hardware will not be where it is todaywithout its rich heritage that not only shapes thecompany but also serves as the guiding light of thefamily that manages it. .Mr. Johnny Cobankiat, thecompany President has always believed in neverlooking back and never being afraid of failure.When one fails, they must know how to stand upand move on. Failure is inevitable but standing upand moving on is strength.More than ready to face the challenges, the fifthgeneration of Cobankiats are the rising leaders ofthe Co Ban Kiat business. They are managing thebusiness efficiently to bring it to an all new level,never been before heights. With their core valuesand principles, the family is further strengtheningthe core of the business and expanding to areasthat will never ever be thought possible.As part of its goal to supply the country with worldclasshardware solutions, CBK Hardware hasventured in various endeavors to meet the needsof a diverse range of industries. [give examples?– mention partnership with 6,000 general traderoadshop hardware stores in all provinces of thecountry]. However, its commitment to the Filipinopeople doesn’t end there.The fifth generation is also genuinely dedicatedto continuously create valuable contributionstowards the society and environment. Hundredsof people in different walks of life benefitted fromregular Corporate Social Responsibility (CSR)programs of the organization, revolving aroundhardware materials donations to spread kindness.9
- Page 1 and 2: OCTOBER 2021N E W SChoosing the Con
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The company expands into the B2B Market
supplying over 3,500 corporations with innovative
products that increase productivity, promote
safety, and improve efficacy in various job sites.
Meanwhile, in the B2C Market, CBK Hardware
develops its product portfolio to keep up with the
demands of millennial lifestyle, the new generation
of Filipino homeowners.
This 101-year-old company also seeks to grow
its digital footprint,, strengthening its presence
on different online selling platforms, including
Facebook, Instagram, Lazada Lazmall, Shopee
Mall, and Viber communities. CBK products are
also readily available via same day delivery apps
like Grabmart, Metromart, and Pick A Roo with
just one click.
The Cobankiat Family’s Core
Values and Principles
CBK Hardware will not be where it is today
without its rich heritage that not only shapes the
company but also serves as the guiding light of the
family that manages it. .Mr. Johnny Cobankiat, the
company President has always believed in never
looking back and never being afraid of failure.
When one fails, they must know how to stand up
and move on. Failure is inevitable but standing up
and moving on is strength.
More than ready to face the challenges, the fifth
generation of Cobankiats are the rising leaders of
the Co Ban Kiat business. They are managing the
business efficiently to bring it to an all new level,
never been before heights. With their core values
and principles, the family is further strengthening
the core of the business and expanding to areas
that will never ever be thought possible.
As part of its goal to supply the country with worldclass
hardware solutions, CBK Hardware has
ventured in various endeavors to meet the needs
of a diverse range of industries. [give examples?
– mention partnership with 6,000 general trade
roadshop hardware stores in all provinces of the
country]. However, its commitment to the Filipino
people doesn’t end there.
The fifth generation is also genuinely dedicated
to continuously create valuable contributions
towards the society and environment. Hundreds
of people in different walks of life benefitted from
regular Corporate Social Responsibility (CSR)
programs of the organization, revolving around
hardware materials donations to spread kindness.
9
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