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ARD 2020

COSMETOSCIENCES

ARD 2020 INTELLIGENCE

DES PATRIMOINES

ARD 2020 2020

In an international framework characterised by changing regulatory regimes

and increasing harsh competition, research and innovation are key factors

to ensure smart specialisation and sustainable economic development of

territories and stakeholders. In the very well-established perfume and

cosmetic industry of the Centre-Val de Loire region, the COSMETOSCIENCES

programme aims at giving a significant impetus to research projects with a

strong character of innovation to unlock industrial development blockages by

opening the door to new concepts and enabling the creation of new startups.

It fosters French leadership in the sector and the leadership of the Centre-Val

de Loire region, particularly with regard to sustainable cosmetics.

Anchored in the Centre-Val de Loire region, this project revolves around the

structuring of research at the national level on this cosmetic theme, including

the research group (GDR) Cosmactifs, set up by CNRS in January 2015. It brings

forty-eight laboratories together and is driven by the University of Orléans.

Focused on economic development, this project shares in the international

influence of the French cosmetics industry across the region Centre-Val de

Loire.

Together with the Cosmetic Valley competitiveness cluster and in conjunction

with the cosmetic industry, the programme creates the centre of expertise

for the cosmetics Industry. Located at the very heart of the territory covered

by Cosmetic Valley, its mission is to support business growth in the perfume

and cosmetics sector with research, training and development activities

and services specifically targeting very small and medium sized enterprises

(VSEs and SMEs). The We Lab Cosmetic incubator and training laboratory was

successfully established.

The programme focused on three complementary developmental axes:

Cosmétopée and Sustainable Cosmetic

Glycochemistry and Glycobiology

Innovation in Formulation, Cellular Tools and Technologies

The programme is funded by the Region Centre-Val de Loire for the period

2015-2020.

An interdisciplinary research programme dedicated to innovation, training

and scientific development, Intelligence des Patrimoines offers a new

understanding of cultural and natural heritage.

INTELLIGENCE DES PATRIMOINES is an interdisciplinary scientific research

and innovation programme serving the tourism heritage economy in the Centre-

Val de Loire region and offering new education and employment perspectives.

It consists in an unprecedented approach to the promotion of the territory

combining the scientific research with the socio-economic world to design

new innovative services and products. It reunites the efforts of thirty-three

laboratories and three hundred and sixty researchers from Tours and Orléans,

led by the Centre for Higher Studies of the Renaissance (CESR) in Tours.

The Intelligence des Patrimoines Programme is articulated around five

major interdisciplinary topic projects of research for the development of

interdisciplinary scientific activities:

Chambord Chateaux

Vine and Wine

Gastronomy, Health and Wellbeing

Loire and Rivers

Monuments, Parks and Urban Gardens

and proposes a transversal heterogenous digital data platform that collects

and presents all developed activities and products (HeritageS platform). It

offers new multidisciplinary and professional training courses at Master and

Research Doctoral levels (École supérieure en Intelligence des Patrimoines)

and has created a thematic academic incubator – the Smart Tourism Lab

- for the development of startups on the regional territory and to support

entrepreneurial projects dedicated to promote and renew the tourist

experience around heritage. Through a unique transdisciplinary approach, it

has developed valorization and mediation tools offering new experiences for

visitors.

The programme is funded by the Centre-Val de Loire Regional Council for the

period 2015-2021. A continuation of this programme for the period 2021-24 is

under development.

ARD 2020 2020

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